Managing and leading in times of digitalisation. Which factors speak for a good digital leadership in everyday working life?

Seminararbeit , 2018 , 26 Seiten , Note: 1,3

BWL - Unternehmensführung, Management, Organisation

How digital is today's leadership in view of time change? Which success factors speak for a good DL and what kinds of changes are needed with regard to everyday working life in companies? These and further questions are discussed in this paper.

The aim of this paper is to focus specifically on DL and at the same time to answer the question of how today's leadership and management can manifest itself in the digital world. For this reason, the topic of digitalisation, which consists of the relevance, as well as the definitions of digitalisation, leadership and the combination of both, will be analysed in more detail in chapter 2 at the beginning of this work. Furthermore, the changes in the general workday are also examined in a more thorough way. Taking into account the previously acquired knowledge, the paper then concentrates on the capabilities and success factors of DL based on DT. In addition, the paper also deals with a comparison of leadership and management and closes with the challenges. The theoretically based facts are then followed by the practical example of Google in chapter 4. After a short presentation of the company and its culture, the paper goes on to DL at Google. Finally, the work concludes with a summary of the main findings on the relevant topic in chapter 5, and at the same time also presents an outlook.

Inhaltsverzeichnis

List of Figures

List of Tables

List of Abbreviations

1 Introduction
1.1 Problem Statement
1.2 Aim and Structure of the Paper

2 Digitalisation: Importance and Consequences
2.1 Relevance of Digitalisation
2.2 Digitalisation and Leadership
2.3 Changes in work in the Digital Age
2.3.1 Level of T echnology
2.3.2 Level of Organisation
2.3.3 Level of Workers and Employees

3 Digital Leadership: Management Competence for the Digital Transformation
3.1 Digital Transformation
3.2 Key Leadership Capabilities
3.3 Success F actors
3.4 Leadership vs. Management
3.5 Challenges of Digital Leadership

4 Digital Leadership by the example of Google
4.1 Company Presentation
4.2 Corporate Culture
4.3 Digital Leadership by Google

5 Conclusion and Outlook

Bibliography

Internet Sources

• Hochschule: FOM Hochschule für Oekonomie & Management gemeinnützige GmbH, Düsseldorf früher Fachhochschule
• Note: 1,3
• Erscheinungsjahr: 2018
• Seiten: 26
• Katalognummer: V922570
• ISBN (eBook): 9783346303486
• ISBN (Buch): 9783346303493
• Sprache: Englisch
• Schlagworte: Digital Leadership, Strategic Management, Leading, Managing, Digitalisation