The reason for study is to consider upon the effects of TV Advertising on kids and to recognize those basic effects which lead to social and dietary issue in kids. Effects of TV publicizing were distinguished as pointless obtaining, low healthful sustenance and realism. Television advertisements are considered as one of the most effective sources to influence the children’s buying behavior. In this research paper we examine how TV advertisements are associated with children’s behavior in today’s children from six districts of Karachi city.
I investigate the impact of different types of TV advertisements that was confectionery ads. Exposure in Advertisement and Repetition of Advertisement on children’s buying behavior. A questionnaire using likert scale was administrated to 200 parents both father and mother of children aged between 7 to 14 years school going children. Sample were drawn through convenience sampling approach from six districts of Karachi city, data were analyzed by using SPSS software.
My research goal to answer the questions that whether the residential background of children i.e. rural, urban and semi urban areas of Karachi city has a changeable impact on the behavior due to the television advertisements. I also compare the impact of television advertisements among having different educational background and among those having different income level households.
Inhalt
Introduction
Behavioral Effects of Advertising:
Problem Statement:
Scope of the Study
Limitations of study
Objective of the Study:
Research Questions:
Hypotheses of the Study:
Conceptual Framework:
Dependent Variable:
Independent Variable:
RESEARCH METHODOLOGY:
Data analysis:
Research Design:
Sampling technique and Sampling Size:
Research Instruments and reliability and validity of the study:
Result Analysis:
Discussion and Conclusion:
Results:
Recommendation:
References:
-
¡Carge sus propios textos! Gane dinero y un iPhone X. -
¡Carge sus propios textos! Gane dinero y un iPhone X. -
¡Carge sus propios textos! Gane dinero y un iPhone X. -
¡Carge sus propios textos! Gane dinero y un iPhone X. -
¡Carge sus propios textos! Gane dinero y un iPhone X. -
¡Carge sus propios textos! Gane dinero y un iPhone X. -
¡Carge sus propios textos! Gane dinero y un iPhone X. -
¡Carge sus propios textos! Gane dinero y un iPhone X. -
¡Carge sus propios textos! Gane dinero y un iPhone X. -
¡Carge sus propios textos! Gane dinero y un iPhone X.