This paper tries to define a concept for managing multimedia projects efficiently and takes the suitability of existing methods into account.
Developing a valid solution makes it necessary to look at project management as a generic discipline first and then apply the results to the multimedia discipline. Only then can we be sure that no important aspects of project management have been forgotten, nor that existing and working strategies, which could be applied to multimedia projects, have been ignored. This paper therefore defines project management and generally describes its areas of responsibility. The question of whether project management is necessary and beneficial needs to be addressed as well. After project management and the necessity to actively apply it in some form has been understood in general, a specific focus on the existing information for multimedia project management will be undertaken. It will become apparent that different viewpoints exist as to whether multimedia project management should apply project management methods of related industry areas, such as software development. This will justify the need to compare multimedia projects with software development projects. After having gained an insight into project management as well as the characteristics of multimedia projects, it is possible to determine the demands that a project management method needs to be able to meet, to successfully manage multimedia projects. It would be beyond the scope of this thesis to analyse every existing method. Instead, one method will be analysed as an example. The useful aspects of the analysed method will be identified along with its shortfalls in relation to multimedia development. Finally, recommendations on how the shortfalls could be corrected will be made, so that a project manager will be able to use the examined method, specifically suited to multimedia projects.
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Inhaltsverzeichnis (Table of Contents)
- Preface
- Introduction
- The Topic of this Thesis
- Hypotheses and Findings
- Definition of Multimedia
- Types of Multimedia Products
- Forms of Delivery
- Categories of Multimedia Products
- Conclusion
- Project Management Definitions
- Project and Project Management
- Project Stakeholders
- Project Methodology, Methods and Processes
- The Historical Development of Project Management
- The Philosophy of Ancient Project Management
- The Philosophy of Modern Project Management
- Conclusion
- The Components of a Project Management Method
- The Project Management Context
- The Project Life Cycle
- Project Processes
- Project Integration Management
- Project Scope Management
- Project Time Management
- Project Cost Management
- Project Quality Management
- Project Human Resource Management
- Project Communications Management
- Project Risk Management
- Project Procurement Management
- Conclusion
- The Necessity of Project Management
- The Subconscious Management of Projects
- The Single Point of Responsibility
- The Advantages of a Project Management Method
- Conclusion
- Existing Information on Multimedia Project Management
- Interviews
- Redefine
- DCG
- Griffith University
- Published Materials
- Managing Multimedia: Project Management for Interactive Media
- Managing Multimedia Projects
- Developing Effective Websites: A Project Manager's Guide
- Internet
- Conclusion
- Interviews
- The Suitability of Existing Methods for the New Concept
- Differences Between Traditional Projects and Multimedia Projects
- Software Development Management
- Conclusion
- The Development of the New Concept
- The Choice for the Method
- Multimedia Pathways
- Alterations on Multimedia Pathways
- The Life Cycle
- The Processes
- Critical Reflection on the Findings
- The Quality of the Findings
- What Else Would Need to be Done?
Zielsetzung und Themenschwerpunkte (Objectives and Key Themes)
This thesis aims to analyze existing project management strategies within the context of multimedia projects and develop a new, improved methodology. It investigates the unique challenges posed by multimedia project development and assesses the suitability of existing approaches.
- Analysis of existing project management methodologies in relation to multimedia projects.
- Identification of the specific challenges and complexities inherent in multimedia project management.
- Development of a new project management concept tailored to the needs of multimedia projects.
- Evaluation of the suitability and effectiveness of the proposed new methodology.
- Critical reflection on the research process and potential areas for future work.
Zusammenfassung der Kapitel (Chapter Summaries)
Introduction: This chapter introduces the thesis topic, outlines the hypotheses and expected findings, and provides essential definitions of multimedia, its various types and forms, and project management itself. It lays the groundwork for subsequent chapters by establishing a clear understanding of the terminology and the scope of the research. The chapter delves into the different categories of multimedia products and their various delivery methods, setting the stage for a comprehensive discussion on the unique needs of managing such diverse projects.
The Historical Development of Project Management: This chapter explores the evolution of project management philosophies, tracing their progression from ancient practices to modern approaches. It examines the underlying principles and methodologies that have shaped the field, providing a historical context for the current practices. The chapter concludes by highlighting the key shifts in thinking and the lasting impacts on contemporary project management.
The Components of a Project Management Method: This chapter details the core components of a robust project management methodology, focusing on the project management context, the project life cycle, and various key processes involved. The detailed discussion of project integration, scope, time, cost, quality, human resource, communication, risk, and procurement management provides a comprehensive framework for effective project execution. The chapter emphasizes the interconnectedness of these elements and their crucial roles in overall project success.
The Necessity of Project Management: This chapter argues for the indispensable role of structured project management, contrasting the often subconscious management of projects with the benefits of a defined methodology. It highlights the advantages, such as improved efficiency, reduced risks, and enhanced stakeholder satisfaction, that a well-defined method brings to the project execution. This section makes a powerful case for adopting formal project management practices.
Existing Information on Multimedia Project Management: This chapter presents a thorough review of existing literature and industry practices related to multimedia project management. It draws upon interviews conducted with key players in the field and examines several published works and online resources, summarizing their findings and insights. This chapter critically analyses various approaches found in the literature and provides a basis for comparison to the proposed new methodology.
The Suitability of Existing Methods for the New Concept: This chapter compares traditional project management methods with the unique demands of multimedia project development. It assesses the strengths and limitations of existing approaches, such as software development methodologies, and identifies areas where adaptation or a new approach is necessary. This chapter lays the foundation for justifying the need for the new concept developed in subsequent chapters.
The Development of the New Concept: This chapter presents the new multimedia project management methodology developed in the thesis. It details the rationale behind the chosen method, its core components, and the specific adaptations made to accommodate the multifaceted nature of multimedia projects. This chapter provides a detailed account of the proposed method, its unique features, and its expected impact on project management in the multimedia industry. This section also describes the proposed "Multimedia Pathways" and explains the alterations made to adapt them for the specific needs of multimedia projects, detailing changes to both the life cycle and processes.
Schlüsselwörter (Keywords)
Project Management, Multimedia Projects, Methodology, Software Development, Interactive Media, Project Life Cycle, Risk Management, Communication Management, Case Studies, New Concept
Frequently Asked Questions: Multimedia Project Management Methodology
What is the overall topic of this thesis?
This thesis analyzes existing project management strategies for multimedia projects and develops a new, improved methodology. It investigates the unique challenges of multimedia project development and assesses the suitability of existing approaches.
What are the key themes explored in this thesis?
Key themes include: analysis of existing project management methodologies in relation to multimedia projects; identification of specific challenges and complexities inherent in multimedia project management; development of a new project management concept tailored to multimedia projects; evaluation of the suitability and effectiveness of the proposed new methodology; and critical reflection on the research process and potential areas for future work.
What does the introduction chapter cover?
The introduction defines the thesis topic, outlines hypotheses and findings, and provides definitions of multimedia, its types and forms, and project management. It also explores categories of multimedia products and their delivery methods.
What is discussed in the chapter on the historical development of project management?
This chapter traces the evolution of project management philosophies from ancient practices to modern approaches, examining underlying principles and methodologies and highlighting key shifts in thinking.
What are the core components of a project management method as detailed in the thesis?
The core components include the project management context, the project life cycle, and key processes such as project integration, scope, time, cost, quality, human resource, communication, risk, and procurement management.
Why is project management necessary, according to the thesis?
The thesis argues that structured project management is crucial, contrasting subconscious project management with the benefits of a defined methodology. It highlights advantages like improved efficiency, reduced risks, and enhanced stakeholder satisfaction.
What existing information on multimedia project management was reviewed?
The thesis reviews existing literature, industry practices, interviews with key players, published works, and online resources related to multimedia project management.
How does the thesis assess the suitability of existing methods for multimedia projects?
The thesis compares traditional project management methods with the unique demands of multimedia project development, assessing the strengths and limitations of existing approaches (including software development methodologies) to justify the need for a new concept.
What is the new concept for multimedia project management developed in this thesis?
The thesis presents a new methodology, detailing its rationale, core components, and adaptations to accommodate the multifaceted nature of multimedia projects. It includes "Multimedia Pathways" and explains alterations made to its life cycle and processes.
What is included in the critical reflection on findings chapter?
This chapter assesses the quality of the findings and identifies areas needing further work.
What are the keywords associated with this thesis?
Keywords include: Project Management, Multimedia Projects, Methodology, Software Development, Interactive Media, Project Life Cycle, Risk Management, Communication Management, Case Studies, New Concept.
What is the structure of the Table of Contents?
The table of contents is organized into chapters and sub-chapters, progressively breaking down the topics from broad overviews to specific details of the proposed methodology.
Where can I find more detail on the specific processes within the proposed methodology?
Details on the processes within the proposed methodology, including alterations to the life cycle and processes of "Multimedia Pathways," are found in the chapter "The Development of the New Concept."
- Citation du texte
- Stefan Hartweg (Auteur), 2002, A Project Management Methodology for Multimedia Projects - Analysis of Existing Strategies and Creation of a New Concept, Munich, GRIN Verlag, https://www.grin.com/document/4090
