International Business: Globalisation of Nokia

Travail d'étude , 2013 , 32 Pages , Note: 1 (First) = 78 %

Gestion d'entreprise - Divers

In this assignment the nature and trends of globalisation will be identified and
analysed, which will include the investigation of patterns, drivers and
methods of internationalisation. After explaining theoretical principles and
theories, those will be applied Nokia in order to identify how the company is
doing business internationally. [...]

I Table of Contents

II Table of Figures

1. IN†RODUC†ION

2. NOKIA’S ENGAGEMEN† IN GLOBAL †RADE
2.1 NOKIA’S INTERNATIONAL BACKGROUND
2.2 THE PATTERN OF INTERNATIONALISATION
2.3 EXTENT OF GLOBALISATION - IS NOKIA A TRULT GLOBAL BUSINESS?
2.4 NOKIA’S INTERNATIONAL BUSINESS STRATEGIES - THEORIES OF INTERNATIONAL TRADE
2.4.1 International Product Life Cycle
2.4.2 Tke Stages of International Business Expansion
2.5 TRADE DISPUTES/BARRIERS WITH CHINA
2.6 GLOBAL SHIFT TO PROTECTIONISM

3. CONCLUSION

III Bibliography

IV Appendix

• Université: New College Durham
• Note: 1 (First) = 78 %
• Auteur: Rieke Hinrichs (Auteur)
• Année de publication: 2013
• Pages: 32
• N° de catalogue: V214796
• ISBN (ebook): 9783656428954
• ISBN (Livre): 9783656436287
• Langue: anglais
• mots-clé: international, business, globalisation, nokia