In public perception, Northern countries accumulate wealth at the costs of Southern countries. Therefore, Fair Trade has been born to abandon the unfairness within the North-South trade relationship due to globalization and to create fair rules for world trade. Coffee is hereby of symbolic character for the global Fair Trade movement and has still the largest share within the Fair Trade market. Furthermore, its origin lies in Ethiopia. Accordingly, it is the largest African coffee producer and still provides the original Arabica coffee bean that shows the greatest genetic pool in the world. Therefore, in the following paper Fair Trade in the Ethiopean coffee market will be analyzed from an economic ethics perspective applying the Ordonomic research approach. This is a rational choice analysis which looks on the interdependency of institutional rules and mind categories within the globalizing context. By using the three-tiered model, answers to three main questions will be given. The first concentrates on which dilemma structures are prevailing in the North-South trade relationship. The second focuses on conflicts which are present in public discourse and finally the third question asks for implications that are given for the rule-setting process and how Fair Trade works hereby as an instrument of New Governance. It will be shown that moral commitments initiated by Fair Trade help to overcome prisoner dilemmas and the deficit rule-framework in the global coffee market. New Governance and Global Corporate Citizenship are thereby complementary. Finally, Fair Trade will be examined with regard to its sustainability according to the three ESG criteria of sustainability. The focus is hereby set on success as well as challenges and deficits FairTrade faces nowadays and in future.
Table of content
List of abbreviations
Table of figures
Introduction
1. Fair Trade within the coffee market
1.1 Fair Trade development as response to globalization
1.2 The coffee paradox and fair traded coffee in Ethiopia
2. New Governance from an Ordonomic perspective
2.1 New Governance supporting state: Analysis based on the three-tiered model
2.2 New Governance types of commitment
2.2.1 Individual self-binding commitments
2.2.2 Collective commitments
2.2.3 Binding services
3. Fair Trade as an instrument of New Governance: Analysis from an Ordonomic perspective
3.1 Identification of dilemma structures from North to South
3.2 Solution approach through Fair Trade along the whole value chain
3.2.1 Individual self-binding commitments within the coffee market
3.2.2 Collective self-binding commitments within the coffee market
3.2.3 Binding-services within the coffee market
3.3 Properties of Fair Trade: Challenges and deficits in day-to-day application
Conclusion
References
Appendix A
- Arbeit zitieren
- Maria Göhring (Autor:in), 2011, Fair Trade Initiatives in the Ethiopean Coffee Market, München, GRIN Verlag, https://www.grin.com/document/176134
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Laden Sie Ihre eigenen Arbeiten hoch! Geld verdienen und iPhone X gewinnen. -
Laden Sie Ihre eigenen Arbeiten hoch! Geld verdienen und iPhone X gewinnen. -
Laden Sie Ihre eigenen Arbeiten hoch! Geld verdienen und iPhone X gewinnen. -
Laden Sie Ihre eigenen Arbeiten hoch! Geld verdienen und iPhone X gewinnen. -
Laden Sie Ihre eigenen Arbeiten hoch! Geld verdienen und iPhone X gewinnen. -
Laden Sie Ihre eigenen Arbeiten hoch! Geld verdienen und iPhone X gewinnen. -
Laden Sie Ihre eigenen Arbeiten hoch! Geld verdienen und iPhone X gewinnen. -
Laden Sie Ihre eigenen Arbeiten hoch! Geld verdienen und iPhone X gewinnen. -
Laden Sie Ihre eigenen Arbeiten hoch! Geld verdienen und iPhone X gewinnen. -
Laden Sie Ihre eigenen Arbeiten hoch! Geld verdienen und iPhone X gewinnen.