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quotengeilheit
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quotengeilheit
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Der Journalist als Homo Oeconomicus
Inwieweit absatzpolitische Interessen und redaktionelle Leistungen miteinander verknüpft sind und sich die Berichterstattung an Markt- und Wettbewerbsstrategien, an PR-Kampagnen und an dem Interesse der Werbewirtschaft orientieren muss
Autor:in:
Katharina Riepertinger (Author)
Subject:
Communications - Movies and Television
Category:
Diploma Thesis , 2009 , Grade: 1.0
Price:
US$ 36.99
