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Results for »
brand
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Brand Management in the Age of Digitalization
How to Manage Brand Related User Generated Content in Times of the Web 2.0
Autor:in:
Eva Niesing (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2014 , Grade: 1,3
Price:
US$ 17.99
Self-Brand connecting Communities
Die Bedingungsfaktoren von Brand Communities am Beispiel der Marke Smart
Autor:in:
Konrad Brylla (Author)
Subject:
Psychology - Social Psychology
Category:
Diploma Thesis , 2007 , Grade: 1,3
Price:
US$ 41.99
Brand equity as an end result of customer satisfaction and loyalty, considering high tides of sales promotion and upselling
A critical and exploratory approach on the brand KFC
Autor:in:
Ragesh Ragavan Pillai (Author)
Subject:
Business economics - Miscellaneous
Category:
Master's Thesis , 2013
Price:
US$ 0.99
The significant revival of the MINI's brand
An analysis of the brand's performance, perception and strategy
Autor:in:
Corinna Jung (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Research Paper (undergraduate) , 2011 , Grade: 76 % (1,0)
Price:
US$ 17.99
Brand personification through music as brand knowledge
Learning from the perspective of consumers of hip-hop music in Sweden on the associations of music in sneaker brands
Autor:in:
José Leyva (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2011 , Grade: A (Pass with distinction)
Price:
US$ 40.99
Nation Brand in Oman
Studying Stakeholders Views On “Branding Oman’’
Autor:in:
Badar Alzadjali (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2010
Price:
US$ 0.99
What do you think about Brand Communities?
An insight of consumers' perception towards brand communities and the idea of mutual benefits
Autor:in:
Bastian Storch (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2007 , Grade: 1,1
Price:
US$ 18.99
The Effect of Antecedent Variables on Brand Loyalty Intentions in Context of Mobile Service Industry of Pakistan
Effect of Customer Equity Drivers on Brand Loyalty Intentions
Autor:in:
Faizan Khan (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Academic Paper , 2018 , Grade: 4.0
Price:
US$ 30.99
Consumer Perception of Internal Brand Extension
A Literature Based Work on Perceived Fit as Determining Factor for Enhancing Consumer Acceptance of Internal Brand Extension
Autor:in:
Victoria Homeier (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2012
Price:
US$ 17.99
Branding in Politics
The Use of Branding Techniques in Barack Obama’s Presidential Campaign
Autor:in:
Lucie Scholz (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper (Advanced seminar) , 2011 , Grade: 1,0
Price:
US$ 18.99
Royal Caribbean Cruise Line (RCCL) - Brand plan for a new concept: The Aqua Theatre Café
The process of developing a new brand
Autor:in:
BA Global Marketing Matteo Fabbi (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2010 , Grade: 70%
Price:
US$ 18.99
Private label brands are a threat for high value manufacturer’s brands such as “Charmin”!
An investigation of Procter & Gamble’s marketing strategy focusing on ‘pricing’, under critical consideration of consumer buying behaviour and brand loyalty
Autor:in:
Miriam Mennen (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2007 , Grade: 1.0
Price:
US$ 36.99
Analysis of value, image and positioning of a brand
An analysis of the brand Apple in Regard to the VIP-Criteria
Autor:in:
Sarah Nagel (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2010 , Grade: 1- (A-)
Price:
US$ 17.99
Creating Brand Equity
Brand equity building and its key factors of influence
Autor:in: Anonymous
Subject:
Business economics - Miscellaneous
Category:
Term Paper , 2020 , Grade: 1,0
Price:
US$ 17.99
The Impact of Web 2.0 on Brand Management
How to Use Web 2.0 Efficiently to Create a Higher Brand Value
Autor:in:
Sandra Spindler (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (undergraduate) , 2011 , Grade: 8
Price:
US$ 17.99
Brand Comparison Audi, Volkswagen, Volvo
Brand Management and Research
Autor:in:
MSc./ Dipl. Jan Heyn (Author)
,
Patrick Blank (Author)
,
Maximilian Hohmann (Author)
,
Stefan Wozniak (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Essay , 2010 , Grade: 1,7
Price:
US$ 18.99
The China Brand Report
An overview of China's biggest and most valuable brands
Autor:in:
Tobias Reinold (Author)
Subject:
Business economics - Operations Research
Category:
Research Paper (undergraduate) , 2009 , Grade: 1,3
Price:
US$ 31.99
Definition of brand preferences by means of the Limbic® Tool
A neuromarketing-oriented approach for the demonstration of brand preferences within the color cosmetics market
Autor:in:
Irina Dering (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2010 , Grade: 1.7
Price:
US$ 31.99
The Starbucks Brand
Branding
Autor:in:
Silke Specht (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (undergraduate) , 2009 , Grade: 1,7
Price:
US$ 17.99
Brand Development of Coca-Cola Company (UK)
Exploring new branding opportunities for Coca-Cola Company (UK)
Autor:in:
Daniela Lopez (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2011 , Grade: 72% (First)
Price:
US$ 18.99
Google's main brands in a GE Matrix
International Marketing Strategy: Google's major brands in a portfolio analysis
Autor:in:
Max Adler (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper (Advanced seminar) , 2010 , Grade: 1,9
Price:
US$ 16.99
Die Wirkung von Brand Activism auf die Kaufabsicht von Konsumenten
Die konzeptionelle Entwicklung eines Modells der Consumer Perception of Brand Activism
-
New
Autor:in:
Jonas Kriesamer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2022 , Grade: 1,0
Price:
US$ 32.99
Brand Evaluator. Real company example: Abele Optik
Applied marketing and branding tools
Autor:in:
Maximiliane Gläsle (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2013 , Grade: 1,3
Price:
US$ 6.99
Brand Management. Changes in the Past 40 Years
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Essay , 2023 , Grade: 1.7
Price:
US$ 6.99
Digital Brand Experience. Wie Marken an digitalen Touchpoints Erlebnisse schaffen, um Digital Natives zu begeistern
Autor:in:
Alina Orlamünder (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2020
Price:
US$ 41.99
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