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Eine quantitative Forschung zur Bestimmung von Erfolgsfaktoren des Influencer Marketings mit anschließender Indexerstellung zur Identifikation unternehmensrelevanter Meinungsführer
Influencer Marketing. Mehr als nur ein Modebegriff!
Autor:in:
Jessica Buch (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2018 , Grade: 1,3
Price:
US$ 36.99
Stellenwert und Besonderheiten der Marktkommunikation für außeruniversitäre Forschungs- und Entwicklungsunternehmen
Autor:in:
Mag. (FH) Anita Scheibner (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2006 , Grade: 2,00
Price:
US$ 36.99
User Generated Content
Eine Klassifikation der bisherigen Forschung
Autor:in:
Alexandre Nguyen Manh (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2009 , Grade: 1,7
Price:
US$ 33.99
Künstliche Intelligenz (KI) im Leadmanagement. Grundlagen und Stand der Forschung
Autor:in:
Dennis Kraft (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2018 , Grade: 1,3
Price:
US$ 16.99
Messung von Designdimensionen - Ein Überblick zum Stand der Forschung
Autor:in:
Florian Sägebrecht (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2012 , Grade: 1,7
Price:
US$ 17.99
Stand der Forschung zu den Auswirkungen von Selbstkongruenz
Autor:in:
Andreas Arndt (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2012 , Grade: 2,4
Price:
US$ 20.99
Das Experiment - Ein Überblick über wissenschaftliche Experimente und wie man Fehler umgeht
Autor:in:
Christian Müller (Author)
,
Jocelyne Bückner (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2010 , Grade: 1,3
Price:
US$ 18.99
Preisfairness. Ein State-of-the-Art-Review der theoretischen und empirischen Forschung
Autor:in:
Manuela Wild (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2007 , Grade: 1,7
Price:
US$ 36.99
Das PIMS-Projekt - Darstellung, Forschung auf Basis der PIMS-Daten, Modelle und Kritik
Autor:in:
Thomas Steffen (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper (Advanced seminar) , 2001 , Grade: 2,0
Price:
US$ 18.99
Instrumente der Marketingplanung – Anwendungspotentiale und Grenzen
Autor:in:
Jan Paul Schmitz (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2010 , Grade: 1,0
Price:
US$ 17.99
Die Bedeutung von Kundenaktivitäten für den Service Value
Eine explorative Untersuchung
Autor:in:
Nils Zakierski (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2016 , Grade: 1,7
Price:
US$ 18.99
Employer Branding. Welchen Einfluss hat eine Arbeitgebermarke auf Studierende?
Am Beispiel von VW
Autor:in:
Hakki Türeyen (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2014 , Grade: 1,3
Price:
US$ 17.99
Konsumentenverhalten. Auswirkung der Point of Sale-Gestaltung auf den Kunden
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2015 , Grade: 1,5
Price:
US$ 36.99
Marketing und Vertrieb in technologieorientierten Unternehmen mittlerer Größe
Theoretische und qualitative Erkenntnisse für Unternehmen mit 50-150 Mitarbeitern
Autor:in:
Dipl.-Kaufmann Holger Löbel (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2006 , Grade: 1,0
Price:
US$ 43.99
Die Einführung von Fast Fashion-Handelsmarken. Welche Entscheidungskriterien sind zu berücksichtigen?
Autor:in:
Laura Adams (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2019 , Grade: 1,3
Price:
US$ 18.99
Generation LOHAS - Wie wird der neue Lifestyle die Tourismusmärkte der Zukunft prägen?
Autor:in:
Martina Blümel (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Elaboration , 2010 , Grade: 1,7
Price:
US$ 31.99
Abnehmen im Urlaub? Zur Entwicklung von Marketingstrategien im Bereich der Diätindustrie
Eine kritische Untersuchung zur Wirksamkeit von Diäten
Autor:in:
Denny Melzer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2015 , Grade: 1,5
Price:
US$ 20.99
Die Bedeutung der preisabhängigen Qualitätsvermutung bei Vertrauensgütern
Eine empirische Analyse unter Berücksichtigung moderierender Variablen
Autor:in:
Radostina Zlatanova (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2015 , Grade: 1,7
Price:
US$ 31.99
Markenliebe bei Senioren. Beginn der Markenbeziehung in der Altersgruppe 60+
Autor:in:
Sinan Gümüs (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2021 , Grade: 3,3
Price:
US$ 20.99
Social Media Marketing im Fußball. Analyse der SMM-Strategie von Borussia Mönchengladbach
Autor:in:
Simon Bödeker (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2015
Price:
US$ 31.99
Mehrfaktorstruktur der Kundenzufriedenheit
Messung und Managementimplikationen
Autor:in:
Bachelor of Arts Ann-Kristin Block (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2013 , Grade: 1,0
Price:
US$ 18.99
Nutzenpotentiale und Grenzen der Portfolio-Methode als Informationsgrundlage der Sortimentspolitik im Lebensmitteleinzelhandel
Autor:in:
Volkher Blaich (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2005 , Grade: 2,3
Price:
US$ 18.99
Das Kreislaufwirtschaftsgesetz als rechtlicher Rahmenfaktor für das ökologieorientierte Marketing
Autor:in:
Oliver Bartsch (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2002 , Grade: Gut
Price:
US$ 18.99
Kinder, Jugendliche und junge Erwachsene in der digitalen Welt. Grundlagenstudie des SINUS-Instituts
Beschreibung und Bewertung der DIVSI-U25-Studie
Autor:in:
Eva-Marie Kolasch (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2014 , Grade: 1,0
Price:
US$ 17.99
Kundenmanagement im Sponsoren-After-Sales-Market
Die optimale Kundenbetreuung in der Sportvermarktungsbranche unter Berücksichtigung der Auswirkungen von verschiedenen psychologischen Faktoren der Kundenbindung
Autor:in:
Philipp Steinkamp (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2018 , Grade: 2,0
Price:
US$ 36.99
Erfolgsfaktoren unternehmerischer Krisen-PR
Die Beeinflussung von Krisendiskursen am Beispiel von Pressemitteilungen
Autor:in:
Florian Scharr (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Doctoral Thesis / Dissertation , 2006 , Grade: 1,5
Price:
US$ 43.99
Die Resource Dependence Perspektive im Kontext der Innovation
Autor:in:
Caroline Gubitz (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2004 , Grade: 2,3
Price:
US$ 18.99
Sourcing from the Crowd. Konzept und Anwendungsbereiche des Crowdsourcings im Prozess der Produktentwicklung
Autor:in:
Shengjie Qi (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2018 , Grade: 1,0
Price:
US$ 17.99
Diffusion von Innovation durch Weblogs
Eine kausalanalytische Studie
Autor:in:
Diplom-Kaufmann Daniel Krauß (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2006 , Grade: 2,0
Price:
US$ 36.99
Theoriekonstruktion im Marketing
Autor:in:
Christina Jordan (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper (Advanced seminar) , 2005 , Grade: 1,3
Price:
US$ 18.99
Einflussfaktoren auf die Channel Adoption durch Konsumenten
Autor:in:
Theresa Bauer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2016 , Grade: 2,1
Price:
US$ 18.99
Artificial Intelligence im Marketing für verschreibungspflichtige Medikamente. Wie kann AI bei Marketingentscheidungen unterstützen?
Autor:in:
Rafael Lässer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2019 , Grade: 3,0
Price:
US$ 36.99
Mobile Services als Instrument der Kundenbindung
Autor:in:
Taner Pekdemir (Author)
,
Constantin Fischer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2012 , Grade: 1,7
Price:
US$ 17.99
Der Einsatz des Co-Branding als kooperative Markenstrategie im Musikmarkt
Autor:in:
Dana Kabbani (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2001 , Grade: 1.7
Price:
US$ 36.99
Existiert ein Pioniervorteil?
Kritische Analyse über die Erfolgsamkeit der Pionierstrategie in Theorie und empirischer Praxis
Autor:in:
Quynh Phan (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2011 , Grade: 1,0
Price:
US$ 19.99
Die Generation Z verstehen und erreichen. Welchen Einfluss hat das Influencer-Marketing auf das Kaufverhalten junger Follower?
Autor:in:
Lisa Müller (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2021 , Grade: 1,5
Price:
US$ 31.99
Einsatzmöglichkeiten von Neuromarketing bei der Markenkommunikation
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2017 , Grade: 1,0
Price:
US$ 6.99
Facebook-Fanpages als Brand Communities? Eine theoretische Analyse
Autor:in:
Carolin Kaesler (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2013 , Grade: 1,3
Price:
US$ 20.99
Gibt es einen Rückstand der deutschsprachigen gegenüber der US-amerikanischen Marketingwissenschaft?
Autor:in:
Karin Becker (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2005 , Grade: 1,0
Price:
US$ 16.99
Produktpositionierung eines Nahrungsmittels
Autor:in:
Rene Teichmann (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2002 , Grade: 1.0
Price:
US$ 18.99
Digital Marketing. Wesen, Risiken und Potenziale des Metaverse
Autor:in:
Lars Brengmann (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2024 , Grade: 1,0
Price:
US$ 17.99
Identitätsbasiertes Markenmanagement. Die Bedeutung und Besonderheiten grüner Marken
Autor:in:
Daniel Wichert (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Essay , 2020 , Grade: 1,7
Price:
US$ 16.99
Kundenbindung durch Mobile Marketing auf der Social Media Plattform Tik-Tok
Autor:in:
Ahmed Omeirat (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Elaboration , 2022 , Grade: 1,5
Price:
US$ 17.99
Kaufverhalten in der Automobilindustrie. Literaturbestandsaufnahme und Ableitung von Handlungsempfehlungen für Automobilhersteller
Autor:in:
Master of Science Isabell Mann (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2017 , Grade: 1,3
Price:
US$ 36.99
Einkaufen allein oder im Kollektiv. Der Einfluss Dritter auf impulsives Kaufen
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2021 , Grade: 1,3
Price:
US$ 15.99
Freiwillige Selbstverpflichtung und Selbstkontrolle. Mechanismen und konkrete Anwendungsfelder für Konsumenten
Autor:in:
Michael Bucher (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2019 , Grade: 3,0
Price:
US$ 31.99
Erfolgsfaktoren von mobilen (Rad-)Sport-Applikationen am Beispiel Strava
Autor:in:
Dipl-Des. Irena Schmid (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2018
Price:
US$ 36.99
Die unternehmensbezogene Wirkung und Eignung von Product Placement in Kinofilmen
Autor:in:
David Kern (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2016 , Grade: 1,7
Price:
US$ 20.99
Determinanten des Kaufverhaltens junger Konsumenten und deren Nutzen für das Markenmanagment
Autor:in:
Veronika Ganser (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Research Paper (undergraduate) , 2016 , Grade: 1,7
Price:
US$ 18.99
Gender-Marketing. Die geschlechtsspezifische Kommunikation in den Medien im Fall Fall Coca-Cola
Absurdität oder Notwendigkeit?
Autor:in:
Inna Baier (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper (Advanced seminar) , 2016 , Grade: 1,7
Price:
US$ 18.99
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