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Results for »
TV
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Social TV. Das Fernsehen der Zukunft?
Eine Delphi-Studie zu Chancen und Perspektiven am österreichischen Fernsehmarkt
Autor:in:
Jerko Salinovic (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2015 , Grade: 1,0
Price:
US$ 36.99
Vergleichende Analyse von informativen und unterhaltenden TV-Formaten
Autor:in:
Julia C. Becker (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2013 , Grade: 1,3
Price:
US$ 36.99
Building Bridges: Analyse vergangener und Konzeption künftiger Social TV Kampagnen
Der Eurovision Song Contests unter Einbeziehung der LGBT-Community
Autor:in:
Christian Berg (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2015 , Grade: 1,0
Price:
US$ 42.99
Data Warehouses und Data Mining im Kontext der TV-Vermarktung
Autor:in:
B.Eng. Jan Dittrich (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2009 , Grade: 2,0
Price:
US$ 14.99
Digital TV - Die Markteintrittschance für neue Sender?
Eine strategische Analyse des Fernsehens am Beispiel des deutschen Musikfernsehens
Autor:in:
Gerhard Fischer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2008 , Grade: 1,1
Price:
US$ 41.99
Nackte Haut im Boulevard-TV - Sexualisierte Darstellung von Frauen in Boulevard-Magazinen des öffentlich-rechtlichen und privaten Fernsehens
Eine vergleichende Analyse
Autor:in:
Andreas Brüser (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2008 , Grade: 1,5
Price:
US$ 19.99
Vergleichende Analyse der Kommunikationswirkung des Instruments Product Placement in den Medien Kino und TV
Am Beispiel des Kinofilms „Schlussmacher“ und der Casting-Show „Germany‘s next Topmodel“
Autor:in:
Maike Marie Loch (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2013
Price:
US$ 36.99
Virtuelle Werbung - Betrachtung rechtlicher Probleme am Beispiel der TV-Sportübertragung
Autor:in:
Kathrin Friedrich (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2007 , Grade: 1,0
Price:
US$ 17.99
Herausforderungen der crossmedialen Markenführung, dargestellt am Beispiel von "Welt der Wunder" - TV, Print, Online
Autor:in:
Julius Markertz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2010 , Grade: 1,7
Price:
US$ 36.99
TV-Werbespots der Produktgruppe Sekt im Kontext ihrer markenspezifischen Kampagnenstrategien
Autor:in:
Stephanie Julia Winkler (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2010 , Grade: 2,7
Price:
US$ 16.99
Humor ist, wenn das Umfeld stimmt. Ein Experiment zum Einfluss des TV-Programmumfeldes auf die Wirkung von humoristischer Werbung
Autor:in:
Peter Jacobshagen (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2004 , Grade: 1,0
Price:
US$ 36.99
Marketingstrukturen in Rundfunkanstalten: Entwicklung eines Marketingskonzepts und der dazugehörigen Strukturen für einen neuen TV-Sender
Autor:in:
Claudia Schuh (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 1997 , Grade: 1
Price:
US$ 0.99
Das TV-Duell zwischen Angela Merkel und Peer Steinbrück aus Sicht der Bundestagsabgeordneten auf Twitter
Klartext vs. #muttimachts
Autor:in:
Marlies Klein (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2013 , Grade: 1,0
Price:
US$ 20.99
Business TV in Deutschland: Volkswagen TV - Analyse einer Sendung
Autor:in:
Frauke Schulz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2006
Price:
US$ 17.99
Iconicity in brand names. An analysis of TV ads
Autor:in:
BA Nicole Eismann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2013 , Grade: 2.3
Price:
US$ 15.99
Instore Medien - TV und Musik Einsatz am POS
Autor:in:
Anne Michel (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2008 , Grade: 1,0
Price:
US$ 14.99
Product Placement - die Integration der Produkte im medialen Kontext von TV und Kino
Autor:in:
Patrick Zeuner (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2005 , Grade: 1,0
Price:
US$ 17.99
Verbindung von Tradition und Moderne in der japanischen TV-Werbung am Produktbeispiel Sapporo Legendary Biru
Autor:in:
Bachelor of Arts Niklas Weith (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2011 , Grade: 1,7
Price:
US$ 16.99
Kritische Betrachtung von Product Placement im Film und TV
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2023 , Grade: 2,7
Price:
US$ 15.99
Cautivando a la Audiencia. El Product Placement y la Imagen de Marca
Caso marca Apple
Autor:in:
Nicolás Calfucura (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Intermediate Diploma Thesis , 2011 , Grade: 7.0 (escala de 1.0 a 7.0)
Price:
US$ 41.99
Neue strategische Implikationen und Erfolgspotenziale für die Werbevermarktung im digitalen Fernsehen
Autor:in:
Julian Gilbert (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2011
Price:
US$ 17.99
Das klassische 4P-Modell im digitalen Wandel
Reflexion des traditionellen 4P-Modells und Case Study zur Distributionspolitik der Walt Disney Company
Autor:in:
Mary Lamb (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Case Study , 2023 , Grade: 2
Price:
US$ 17.99
Humor in der Werbung - Neue Erkenntnisse der Forschung
Autor:in:
Marcus Pfeiffer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2008 , Grade: 1,3
Price:
US$ 20.99
Lächelst du noch oder lachst du schon?
Die Wirkung unterschiedlicher Humortypen in der deutschsprachigen Fernsehwerbung
Autor:in:
Danielle Sprengnagel (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Thesis (M.A.) , 2016 , Grade: 1,0
Price:
US$ 42.99
Product Placement im deutschen Film und Fernsehen
Richtlinien, Verstöße und Zukunftsaussichten
Autor:in:
Gerrit Christiansen (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2011
Price:
US$ 6.99
Werbetexte - Übung und Analyse
Autor:in:
Manuel Däbritz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2009 , Grade: 2,0
Price:
US$ 6.99
Kinder und Fernsehwerbung: Strategien der Werbeproduzenten und deren Auswirkungen
Die Wirkung von Fernsehwerbung auf Kinder
Autor:in:
Magister Artium Melanie Bobik (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Scientific Essay , 2003 , Grade: 1,0
Price:
US$ 14.99
Die Macht der Medien. Politische Meinungsbildung auf YouTube
Autor:in:
Nele Dechange (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2020
Price:
US$ 0.99
Die Formen, Möglichkeiten und Grenzen der Umsetzung von Product Placement
Autor:in:
Marco Menz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2016 , Grade: 1,0
Price:
US$ 17.99
Häufigkeit und Formen von Product Placement in verschiedenen Genres des deutschen Fernsehens
Autor:in:
Theresa Farrack (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2014 , Grade: 2,1
Price:
US$ 36.99
Liebeserklärungen in der Werbung
Versuche emotionaler Ansprache in neuerer Werbung und ihre Funktion für die Konzeption und Positionierung von Marken
Autor:in:
Julia Liedtke (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Thesis (M.A.) , 2005 , Grade: 1,0
Price:
US$ 36.99
Die Vermengung von redaktionellen Inhalten und Public Relations im Fernsehen
Eine Analyse der Krombacher Regenwald-Kampagne
Autor:in:
Nadine Hammele (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2012 , Grade: 1,3
Price:
US$ 17.99
Werbung und Kommunikation
Artikel und Beiträge über Werbung und Kommunikation
Autor:in:
Regina Karl (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Anthology , 2008 , Grade: 1,4
Price:
US$ 20.99
Erfolgsfaktoren und neue Möglichkeiten der Fernsehwerbung
Theoretische Grundlagen und Evaluierung anhand von Beispielen aus dem deutschen Fernsehen
Autor:in:
Anina Goergens (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2009 , Grade: 2
Price:
US$ 31.99
Eine Untersuchung der akademischen Werbewirkungsforschung hinsichtlich ihrer Fachbereiche, Theorien und Modelle
Autor:in:
Markus Stegmann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2008 , Grade: 2,0
Price:
US$ 14.99
Geschlechtsspezifische Darstellungsformen in der Anzeigenwerbung und ihr gesellschaftlicher Hintergrund
Eine Analyse anhand von Anzeigenbeispielen der Zeitschriften 'Focus' und 'TV Today'
Autor:in:
Alena Friedrich (Author)
,
Carla Reckling (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2000 , Grade: 1,3
Price:
US$ 18.99
Impact of Confectionary Products Advertising on Children Buying Behavior. A Case Study of Karachi
Autor:in:
Syed Salman Qadri (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Case Study , 2018 , Grade: A
Price:
US$ 20.99
Radio Advertising. Why radio commercials are more effective than advertisers think
Autor:in:
Caroline Harsch (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2013 , Grade: 1,3
Price:
US$ 15.99
CTV Advertising. Can TTD Lead the Way with Neuromarketing?
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2022 , Grade: 1,0
Price:
US$ 14.99
Wie ein "Klick" uns zum Kauf verleitet. Produktgeräusche als audiovisuelles Marketinginstrument
Autor:in:
Tobias Klöckner (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2016 , Grade: 1,3
Price:
US$ 12.99
Report on the 2008 UK communications campaign of Carling Extra Cold
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2009 , Grade: 1,0
Price:
US$ 14.99
Methoden zur Analyse von Werbefilmen
Autor:in:
C. Gruber (Author)
,
I.G. Mayer (Author)
,
M. Gratzl (Author)
,
R. Kolendic (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 1999 , Grade: 2
Price:
US$ 17.99
Interkulturelle Werbung von deutschen Firmen für türkische Migranten
Autor:in:
Özden-Ali Ipek (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Thesis (M.A.) , 1999
Price:
US$ 36.99
Der Einsatz von Instore Medien am Point of Sale
Autor:in:
Christian Möller (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Intermediate Diploma Thesis , 2005 , Grade: 1,3
Price:
US$ 17.99
Marketing als betriebliche Funktion. Die Vermarktung der Autobiografie des Rappers Jay-Z und die Distributionswege von Disney
Autor:in:
Ablachat Boltabaev (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2023 , Grade: 1
Price:
US$ 14.99
Sind Online- und Mobile-Werbung den klassischen Werbeformen überlegen?
Autor:in:
Alexander Holl (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2018 , Grade: 2,3
Price:
US$ 16.99
Die Emotionalisierung des Handwerks als Marketingstrategie
"BAUHAUS" Commercial Herbst 2017
Autor:in:
Isabelle Lemberger (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2018 , Grade: 2,3
Price:
US$ 14.99
Projektierung einer Sportveranstaltung am Beispiel „Super Bowl“
Seine Entstehung, Ziele und Bedeutung unter Berücksichtigung der PR und des Eventmarketings
Autor:in:
Philipp May (Author)
,
Marcel Graf (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2013
Price:
US$ 14.99
Advergaming für Kinder
Eine empirische Studie über die Wahrnehmung und Akzeptanz von Werbespielen durch Kinder
Autor:in:
Mag. Vera Rainer (Author)
,
Claudia Maier (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2009 , Grade: 1
Price:
US$ 41.99
Innovative Serienvermarktung am Beispiel der US-Fernsehserie Lost
Autor:in:
Verena Zell (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2008 , Grade: 1,0
Price:
US$ 14.99
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