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Success Factors of Brand Extension in International Marketing
Autor:in:
Master of International Business Administration Carolin Wobben (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2006 , Grade: 1,7
Price:
US$ 36.99
Intercultural Communication and International Marketing: Corporate Advertising on the Internet
Autor:in:
Natalia Magiati (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2005 , Grade: 2,0
Price:
US$ 36.99
Intercultural Competence - The Key to Successful International Marketing
Intercultural Behavioral Training as an Approach to Market Development
Autor:in:
Monika V. Kronbügel (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Doctoral Thesis / Dissertation , 2015 , Grade: A
Price:
US$ 42.99
Successful Branding - A critical examination of Customer Experience Management for Persona International
Autor:in:
Antje Walliser (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2005 , Grade: 1.5
Price:
US$ 36.99
German international companies in the Portuguese market. The impact of cultural differences on the brand personality
Autor:in:
Juliane Couto (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2014 , Grade: 2,2
Price:
US$ 31.99
Gaining Competitive Advantage – Strategies for an Internet Company to succeed in an International Market
Autor:in:
Verena Naunheim (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2005 , Grade: A-
Price:
US$ 36.99
International Marketing in a Globalized World. An Analysis of Italian Consumer Preferences
Autor:in:
Francesca Bradaschia (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2021 , Grade: 1,0
Price:
US$ 30.99
Strategic Alliances: Creating Growth Opportunities in the International Market
Towards a Global Village
Autor:in:
Mark Herjervic (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Research Paper (postgraduate) , 2010 , Grade: A
Price:
US$ 31.99
Relationship Marketing in International Marketing/Sales Channels
Towards the conceptualization of relationship-based competitive advantages and a Relationship Management Balanced Scorecard
Autor:in:
Tim Hüfner (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2007 , Grade: A
Price:
US$ 36.99
Markenbotschafter im Issues Management
Vernetzung der wissenschaftlichen Konzepte Issues Management und Internal Branding
Autor:in:
Christian Schulz (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2013 , Grade: 2,3
Price:
US$ 36.99
Online Consumer Information Search Behavior and the Source Site Target Codification Model
Understanding the Role of Select Individual Demographics, Internet Attributes, and Internal and External Sources of Involvement
Autor:in:
Steven Sowma (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Doctoral Thesis / Dissertation , 2009
Price:
US$ 41.99
The development of an international marketing strategy for ZEVIA on the Soft-Drink market in Germany
Autor:in:
Viktoria Arnold (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2016 , Grade: 9,2
Price:
US$ 41.99
The impact of emotional branding on brand loyalty in the skin care market
Comparing the German and the UK market using the example of Nivea and Dove
Autor:in:
Jennifer Sonntag (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2012 , Grade: 67
Price:
US$ 36.99
Marketing of Regions
An Analysis of the Rhine-Main Region in an International Context
Autor:in:
Christiane Mohr (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2010 , Grade: 1,7
Price:
US$ 42.99
Marketing for services - theoretical aspects and practical examples from European low fare airlines
Autor:in:
Andreas Klein (Author)
,
Kathrin Stiel (Author)
,
Julian Brands (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper (Advanced seminar) , 2006 , Grade: 2
Price:
US$ 36.99
Implementation of a city marketing strategy
Autor:in:
Oliver Tross (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2006 , Grade: 1,3
Price:
US$ 32.99
Online Food Shopping: Consumer perception and retailers market approach, contrasting the markets UK and Germany
Autor:in:
Marie von Breitenbuch (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2004 , Grade: 61 points (B)
Price:
US$ 36.99
Data mining and data based direct marketing activities
Autor:in:
T. Brüggemann (Author)
,
P. Hedström (Author)
,
M. Josefsson (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2004 , Grade: 1,7 (A-)
Price:
US$ 32.99
Gamification of the Internal Innovation Process
An Examination of Literature Streams and a Case Study Analysis
Autor:in:
Julius Schöning (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2014 , Grade: 1,3
Price:
US$ 31.99
The Impact of PR as a Communication Tool of U.K. Budget Airlines
Autor:in:
Matthias Schimmel (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2011 , Grade: 1,0
Price:
US$ 50.99
Potential of Mobile Applications in CRM
A practice-oriented approach to the implementation of mobile CRM strategies
Autor:in:
Tobias Herscher (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2013 , Grade: 2,3
Price:
US$ 31.99
Investigating and identifying reasons for brand loyalty of the Apple-iPhone brand in Germany
Autor:in:
Bachelor of Arts Mona Carolina Frank (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2013 , Grade: 1,7
Price:
US$ 36.99
Entrepreneurship Higher Education in Europe
State of the Art and Marketing Insights to Enhance the Attraction of Foreign Students
Autor:in:
Angelo Riviezzo (Author)
,
Alessandro De Nisco (Author)
,
Maria Rosaria Napolitano (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2012
Price:
US$ 28.99
Analysis of Cultural Differences and their Effects on Marketing Products in the United States of America and Germany with a Focus on Cultural Theories of Hall and Hofstede
Autor:in:
Matthias Boeing (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2012 , Grade: 1.7
Price:
US$ 39.99
Study of the Effectiveness of Online Marketing on Integrated Marketing Communication
Autor:in:
Sunil Dharmappa (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Doctoral Thesis / Dissertation , 2018 , Grade: 3.55
Price:
US$ 29.99
Future Prospects of Direct Marketing Media
Autor:in:
Roman Keilhacker (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2000 , Grade: 2.2
Price:
US$ 36.99
Marketing Strategy for SMEs in Emerging Economies
A comprehensive research of marketing strategies in Mexican SMEs
Autor:in:
Msc Mauricio Jesús Martínez Delfín (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Thesis (M.A.) , 2013 , Grade: 88.3
Price:
US$ 36.99
Strategies for Autonomous, Connected and Smart Mobility in the Automotive Industry. A Comparative Analysis of BMW Group and Tesla Motors Inc.
Autor:in:
Master of Business Administration Andreas Kauerhof (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2017 , Grade: 1,3
Price:
US$ 36.99
Cross-Cultural Business Communication
Intercultural Competence as a universal Interculture
Autor:in:
Sven Rosenhauer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2007 , Grade: 1
Price:
US$ 41.99
Brand personification through music as brand knowledge
Learning from the perspective of consumers of hip-hop music in Sweden on the associations of music in sneaker brands
Autor:in:
José Leyva (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2011 , Grade: A (Pass with distinction)
Price:
US$ 36.99
Communication as a tool to overcome crises
Autor:in:
Maike Langmaak (Author)
,
Stefanie Heidrich (Author)
,
Marianne Sjöholm (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2004 , Grade: pass with destinction
Price:
US$ 36.99
Marketing Rugby to a Tier. Sport in the USA and Marketing
Autor:in:
Matt Wunderli (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2012 , Grade: "B"
Price:
US$ 36.99
Enhancement of "Beesender" Brand Awareness in the Russian Federation
Autor:in:
Katsiaryna Chayeuskaya (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2018 , Grade: good
Price:
US$ 36.99
Antecedents of word-of-mouth as a component of brand loyalty towards luxury fashion brands and its moderating factors
Autor:in:
Isabel Angerer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2016 , Grade: A
Price:
US$ 36.99
Sustainability as a Trend in Fashion Industry. An Empirical Study about Changing Consumer Behaviour
Autor:in:
Dagmar Cyrklaff (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2017 , Grade: 1,7
Price:
US$ 36.99
Unified Communications and Collaboration as a Key to Ameliorate the Customer Service Experience
Autor:in:
Roger Otto (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2013 , Grade: 1,8
Price:
US$ 31.99
Cross-Cultural Differences in Electronic Word-of-Mouth Influence on Purchase Intention
An empirical study
Autor:in:
Nicklas Westphal (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2016 , Grade: 74%
Price:
US$ 36.99
Brand Management consistent with Sustainability
Autor:in:
Alexander Veliki (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2015 , Grade: 1,7
Price:
US$ 31.99
Importance of Differentiation. An Investigation Into the Effectiveness of Differentiation, Main Tools, and the Features that Make a Product Unique
Autor:in:
Ivana Vilotic (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2011
Price:
US$ 36.99
Celebrity-Marketing: Market penetration by image transfer from stars using the example of the brand Coca-Cola light of the beverage producer Coca Cola.
Autor:in:
Katharina Krützkamp (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2013 , Grade: 2,1
Price:
US$ 33.99
Integration of location based services into the social CRM strategy
How can Foursquare be used as a CRM tool throughout the customer relationship life-cycle?
Autor:in:
Annelie Roggenkamp (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2012 , Grade: 1,0
Price:
US$ 41.99
Burger King: Changing or Imitating?
Analysis of Burger King's Re-strategy
Autor:in:
Anthony Vu (Author)
,
Daniel Bo (Author)
,
Joseph Brooks (Author)
,
Victoria Cheng (Author)
,
Melody Tsang (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2012 , Grade: A-
Price:
US$ 33.99
The Dark Side of Personalization
How Personal Data Collection and Data Use influence Privacy Concerns, Personalization and Willingness to Transact
Autor:in:
Jörg Ziesak (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2012 , Grade: 1,2
Price:
US$ 27.99
Loyalty cards in the apparel industry in Germany and Spain
Is the implementation of a global marketing approach reasonable when operating both in a Southern and a Northern European country?
Autor:in:
Sarah-Mailin Janotta (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2011 , Grade: 1
Price:
US$ 36.99
Non-Ownership Services for the Base of the Pyramid
An Analysis of the Applicability of Innovative Business Concepts
Autor:in:
Achim Schade (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2012 , Grade: 1,4
Price:
US$ 36.99
The Measurement of Customer Satisfaction
Existing Research, Comparison of Different Methods, and Critical Appraisal
Autor:in:
David Willemsen (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Research Paper (undergraduate) , 2010 , Grade: 1,0
Price:
US$ 31.99
Key Success Factors of New Products / Product Innovations
Case Study: "Kess & Fit"
Autor:in:
Raffaele Aledda (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2007 , Grade: 1,7
Price:
US$ 36.99
A Comparison of Online Shopping Behavior of American and German Consumers
Autor:in:
MBA, LL.M, Diplom-Kauffrau Silke Kühn (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2004 , Grade: 2,7
Price:
US$ 36.99
Marketing Higher Education in Russia
Market potential of Russia for German Institutions of Higher Education
Autor:in:
MBA Stefan Schwan (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2005 , Grade: 2,0
Price:
US$ 32.99
Fighting brand counterfeiting in E-commerce
Nike as an example
Autor:in:
Dipl.Kffr.(FH), BBA Annika Kristin Baiker (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2006 , Grade: 1,3
Price:
US$ 36.99
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