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Nutzergenerierte Produktinnovation und ihre Auswirkungen auf die Medienindustrie
Autor:in:
Wioletta Agadjanowa (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2010 , Grade: 2,0
Price:
US$ 31.99
Einsatzpotentiale virtueller Welten für das Marketing
Integration virtueller Welten unter Berücksichtigung ihrer medienspezifischen Eigenschaften in den Marketing-Mix
Autor:in:
Michael Neumann (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2007 , Grade: 1,3
Price:
US$ 36.99
Die Wirksamkeit genutzter Kommunikationskanäle. Kundenkommunikation während der globalen Covid-19-Pandemie
Autor:in:
Anna-Lena Brennfleck (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2022 , Grade: 1,7
Price:
US$ 29.99
Reputationsmanagement in der Organisation der öffentlich-rechtlichen Medien in Lettland
Teilaspekte in der Personalfindung und -führung
Autor:in:
Roberts Putnis (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Master's Thesis , 2017 , Grade: 10
Price:
US$ 36.99
E-Commerce und Markenaufbau auf Online-Marktplätzen. Plattformanalyse und Strategien für produzierende Unternehmen
Autor:in:
David Wötzel (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Master's Thesis , 2017 , Grade: 1,5
Price:
US$ 36.99
Der Einfluss von personalisierten Inhalten auf das Kaufverhalten
Diskrepanz zwischen Selbst- und Fremdwahrnehmung im Internet
Autor:in:
Alicia Utz (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2013 , Grade: 1,3
Price:
US$ 36.99
Neo Magazin Royale. Zu den Erfolgspotentialen crossmedialer Brand Management Strategien von TV-Formaten
Autor:in: Anonymous
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2017 , Grade: 2,1
Price:
US$ 31.99
Avatar-basierte Gamification. Erfolgsfaktoren, Modellentwicklung und Anwendung an der Second Screen-App Spect8
Autor:in:
Sebastian Braun (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2019 , Grade: 1,3
Price:
US$ 36.99
Chancen und Risiken für TV-Programmanbieter und Produktionsfirmen durch die Trends zu HDTV und Videojournalismus
Autor:in:
Daniel Richartz (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2006 , Grade: 1,1
Price:
US$ 44.99
Blogger als Markenbotschafter. Zwischen Authentizität und bezahlter Produktplatzierung im Internet
Autor:in:
Saskia Schneider (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2016 , Grade: 1,3
Price:
US$ 31.99
Die Machtverhältnisse in der Tonträgerindustrie und deren mögliche Verschiebung durch die Digitalisierung
Eine sozioökonomische Betrachtung
Autor:in:
Julia Schnabel (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2015 , Grade: 2,0
Price:
US$ 36.99
Auswirkungen der Digitalisierung des Musikmarktes auf die Chancen unbekannter Künstler
Autor:in:
Dirk Kuritz (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2009 , Grade: 1.0
Price:
US$ 31.99
Ermittlung von Erfolgskriterien für digital newsstands
Analyse und Bewertung ausgewählter Geschäftsmodelle anhand des deutschen Marktes
Autor:in:
Joanna Bukowiecki (Author)
,
Anke Evers (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Master's Thesis , 2014 , Grade: 1,3
Price:
US$ 41.99
Die Chancen und Risiken des Sportsponsorings im Bereich Profifußball für den Gesponserten
Am Beispiel des FC Schalke-Gelsenkirchen 04 e.V.
Autor:in:
Joannis Paul Schweres (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2014 , Grade: 1,7
Price:
US$ 31.99
Öffentlichkeitsarbeit für die Unternehmenskultur im Social Media
Autor:in:
Ozan Odabas (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2014 , Grade: 1.8
Price:
US$ 36.99
Strategieentwicklung für Kulturorganisationen des 3. Sektors
Am Beispiel der HipHop Academy Hamburg
Autor:in:
Suntke Garbe (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2011 , Grade: 2,1
Price:
US$ 33.99
Die Relevanz von Weblogs im Modejournalismus. Informationsbeschaffung im Zeitalter des Web 2.0
Eine empirische Untersuchung am Beispiel der Modebranche
Autor:in:
Anne-Kathrin Bieber (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2012 , Grade: 1,0
Price:
US$ 32.99
Drehbuchliteratur - Kochbücher für Einheitsbrei?
Eine kritische Bestandsaufnahme
Autor:in:
Thomas Wörther (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2003 , Grade: 1,0
Price:
US$ 36.99
Implementierung von Social-Media-Instrumenten zur strategischen Zukunftsentwicklung von TV-Sendern
Autor:in:
Benedikt Bereuter (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2010 , Grade: 1,5
Price:
US$ 36.99
Online-Maßnahmen zur Absatzförderung von Publikumszeitschriften im deutschen und schweizerischen Markt auf Basis von E-Commerce-Systemen
Autor:in:
Kai Israel (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2011 , Grade: 1,0
Price:
US$ 36.99
Content-Angebote deutscher Pay-TV-Sender
Eine vergleichende ökonomische Analyse von Premiere und Unity Digital TV/ Arena
Autor:in:
Dipl.-Kfm. Axel Busch (Author)
,
Dennis Motzkau (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2007 , Grade: 2,0
Price:
US$ 36.99
Zielgruppenorientierte Finanzierung von TV-Formaten
Am Beispiel der Teenie-Serie "Gossip Girl"
Autor:in:
Johannes Frederking (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2009 , Grade: 1,3
Price:
US$ 31.99
Konzeption einer zukunftssichernden redaktionellen Marketingstrategie für die Landeszeitung, Zeitung der Deutschen in Böhmen, Mähren und Schlesien
Autor:in:
Daniel Heine (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2007 , Grade: 1,0
Price:
US$ 36.99
Fachverlage und elektronisches Publizieren
Wirtschaftliche Chancen und Risiken virtueller Communities
Autor:in:
Diplom-Medienökonom (FH) Tuma Eroglu (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2006 , Grade: 1,1
Price:
US$ 36.99
Der Künstler als Unternehmer?!
Eine theoriebasierte Analyse in der sich verändernden Musikbranche unter besonderer Beachtung von Kooperationen
Autor:in:
Dipl.-Ök. Jens Langenhorst (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2007 , Grade: 1,6
Price:
US$ 32.99
Bastler und sozio-technische Unternehmer des sozialen Internets
Über die Transformation von sozialen Internetanwendungen zu ökonomischen Konzepten
Autor:in:
Theodor Carl (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2007 , Grade: 1,5
Price:
US$ 33.99
Die Tonträgerindustrie im Zeitalter der digitalen Ökonomie
Veränderungen, Perspektiven, Zukunftsmärkte
Autor:in:
Finn Hassold (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Master's Thesis , 2007 , Grade: 1,0
Price:
US$ 36.99
Independent Radio: Analyse zu den Erfolgschancen eines Zielgruppenformatradios in Deutschland
Autor:in:
Roman Rackwitz (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2007 , Grade: 1,0
Price:
US$ 36.99
Die Bedeutung von Weblogs für die Unternehmenskommunikation
Autor:in:
Diplom-Medienwirtin Ulrike Andresen (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2006 , Grade: 1,7
Price:
US$ 36.99
Internationalisierung deutscher Medienunternehmen in Europa
Strategien und Erfolgsfaktoren
Autor:in:
Anke Graewer (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2006 , Grade: 1,7
Price:
US$ 36.99
Strategien von Zeitungsverlagen in Zeiten des wirtschaftlichen und strategischen Wandels in der Medienindustrie
Autor:in:
Diplom-Medienwirtin (FH) Nina Lampret (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2005 , Grade: 2,0
Price:
US$ 36.99
Kompetenz zum Konsumieren? Konstruktiver Verbraucherschutz durch Kommunikation
Autor:in:
Julia Eichhorn (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2005 , Grade: sehr gut
Price:
US$ 36.99
e-commerce in modernen Medienunternehmen - 1:1-Marketing und Customer Relationsship Management
Autor:in:
Antonio Pizzuto (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2003 , Grade: 2,3
Price:
US$ 33.99
Kommunikationskooperationen mit Medien - Relevanz, Erscheinungsformen und Management
Autor:in:
Andrea Koran (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Swiss Diploma Thesis , 2004 , Grade: sehr gut
Price:
US$ 36.99
Redaktionelles Marketing - Theoretische Darstellung der Thematik und die Abbildung der redaktionellen Realität bei Tageszeitungen anhand eines Case Study Ansatzes
Autor:in:
Florian Funk (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2005 , Grade: 1,0
Price:
US$ 36.99
Die Musikindustrie unter Einfluss der Digitalisierung
Autor:in:
Sascha Hartstack (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2004 , Grade: 2,0
Price:
US$ 36.99
Print unter Druck - Innovationen im Verlagswesen
Autor:in:
Sara Ebru Kisioglu (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2004 , Grade: 1,3
Price:
US$ 32.99
Das Event im Erleben des Rezipienten - Wie das Publikum Medienereignisse über emotionales Erleben zu Events macht
Autor:in:
Nicole Wuthe (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2003 , Grade: 2,3
Price:
US$ 36.99
Allokation von Medien-Zeit
Autor:in:
Michael Treutler (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2002 , Grade: 1.3
Price:
US$ 40.99
Internetaktivitäten von Medienunternehmen - Eine kritische Bestandsaufnahme bisheriger Erlösquellen
Autor:in:
Mirja Eisinger (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Term Paper , 2003 , Grade: 1,5
Price:
US$ 33.99
Cultural Credibility und die Steigerung der Brand Equity unter Einbezug jugend- und subkultureller Referenzen
Wie können Unternehmen erfolgreich und authentisch Referenzen aus der HipHop-Kultur in Werbevideos einbeziehen?
Autor:in:
Sebastian Block (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Master's Thesis , 2022 , Grade: 1,3
Price:
US$ 40.99
Videokonferenzen inszenieren. Konzeptionelle Bildgestaltung und Umsetzung digitaler Kommunikation im professionellen Umfeld
Autor:in:
Galina Senk (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2020 , Grade: 1,7
Price:
US$ 38.99
Unterhaltung trifft Wissenschaft. Untersuchung über kontrafaktische Geschichtsschreibung zur Aufarbeitung des Nationalsozialismus in der Populärliteratur
"Vaterland" von Robert Harris und "Geschichte machen" von Stephen Fry
Autor:in:
Jan Lauer (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Master's Thesis , 2019 , Grade: 1,3
Price:
US$ 36.99
Soziale Distinktion und der Besuch von klassischen Konzerten
Eine qualitative Untersuchung
Autor:in:
Mona Wölfel (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2015 , Grade: 1,7
Price:
US$ 31.99
Sponsoring in skandalträchtigen Sportarten. Eine Risikobewertung
Autor:in:
Julian Simon (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2016
Price:
US$ 30.99
Makroökonomie der Medienwirtschaft
Forschungsfelder, Erkenntnisinteressen, Konzepte und Grenzen der Medienökonomie
Autor:in:
Professor Dipl. Medien-Ökonom Thomas Dreiskämper (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Textbook , 2017
Price:
US$ 41.99
Erfolgsfaktoren von Online-Dating-Plattformen
Evolutionäre Aspekte, funktionale Konzeption und ökonomische Progression
Autor:in:
Manfred Jürgens (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Master's Thesis , 2009 , Grade: 1,4
Price:
US$ 36.99
Ökologisches und erfolgreiches Wirtschaften. Wie Ökomarketing die Konsumentenentscheidung beeinflusst
Autor:in:
Irina Palatai (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Master's Thesis , 2014 , Grade: 1,3
Price:
US$ 36.99
Die Potenziale von Mobile Business in Zeitungs- und Zeitschriftenverlagen
Autor:in:
Kai Israel (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Master's Thesis , 2012 , Grade: 1,0
Price:
US$ 42.99
Variety Seeking im Konsumentenverhalten
Prüfung ausgewählter Marketingmaßnahmen zur Befriedigung des Abwechslungsbedürfnisses
Autor:in:
Annika Dölle (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2013 , Grade: 1,0
Price:
US$ 36.99
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