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Strategies of publisher houses to create bestsellers out of books including celebrities. The marketing campaign for “Becoming” by Michelle Obama
Autor:in:
Nino Matinjanin (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Academic Paper , 2020 , Grade: 1,0
Price:
US$ 15.99
Radio Advertising. Why radio commercials are more effective than advertisers think
Autor:in:
Caroline Harsch (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2013 , Grade: 1,3
Price:
US$ 15.99
Consumer Perception of Internal Brand Extension
A Literature Based Work on Perceived Fit as Determining Factor for Enhancing Consumer Acceptance of Internal Brand Extension
Autor:in:
Victoria Homeier (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2012
Price:
US$ 17.99
Generation 50plus
Autor:in:
B.A. Jasmin Teuteberg (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Project Report , 2008 , Grade: B (= very good)
Price:
US$ 19.99
Camel Case Study: Camel in the USA
Autor:in:
Renata Jaffé (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2001 , Grade: 1.7 (A-)
Price:
US$ 15.99
Elaboration Likelihood Model and Visual Marketing Communications
Autor:in:
Natalie Janetzko (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2013 , Grade: 1,3
Price:
US$ 20.99
Advertising and Customer Values. To what extend does one influence the other?
Autor:in:
David Apel (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2015 , Grade: 1,1
Price:
US$ 15.99