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Word of Mouse - Ein neues Instrument zur Kundenbindung?
Dargestellt an Beispielen
Autor:in:
Amade Fries (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Project Report , 2009 , Grade: bestanden (keine Note)
Price:
US$ 32.99
Electronic Word-of-Mouth im E-Commerce. Kundenbewertungen und ihre Bedeutung für das Kaufverhalten
Autor:in:
Janine Kuhlmann (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2021 , Grade: 1,0
Price:
US$ 42.99
Unternehmensreaktionen auf negatives Word-of-Mouth (WOM)
Eine systematische Literaturanalyse
Autor:in:
Sven Theel (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2012 , Grade: 1,7
Price:
US$ 36.99
Electronic Word-of-Mouth (eWOM). Wie Unternehmen digitale Mundpropagandaprozesse erfolgreich initiieren und steuern
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2019
Price:
US$ 36.99
Blog vs. eWOM. Einflüsse von Internet-Bloggern auf den Kaufentscheidungsprozess im Vergleich zum elektronischen Word-Of-Mouth
Autor:in:
Lena Dahl (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2016 , Grade: 1,3
Price:
US$ 35.99