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Why are so many companies trying to standardize their global marketing mixes? With examples show the limitations to this approach!
Autor:in:
Stefan Lüer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2003 , Grade: 2,0
Price:
US$ 17.99
The Role of Transportation in Achieving Customer Satisfaction in a Private Distribution Company
A Study of Ricky Boakye Yiadom Company Limited
Autor:in:
Dr. David Ackah (Author)
,
Makafui R. Agboyi (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Research Paper (postgraduate) , 2014 , Grade: A
Price:
US$ 19.99
Customer Equity Analyses
Applicabilities and Limitations in Value-Based Management
Autor:in:
Dipl.-Kfm. (FH), BBA Kay-Oliver Bunn (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2008 , Grade: 1,7
Price:
US$ 36.99
Is marketing the source of "Blue Ocean" strategies?
The limited value of "Blue Ocean" strategies in strategic debates of companies
Autor:in:
Barrack Kennedy (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2010 , Grade: A
Price:
US$ 16.99
Affiliate Marketing. The Customer Acceptance of Cashback Platforms
Autor:in:
Carolin Armbrust (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2020 , Grade: 1,5
Price:
US$ 40.99
An examination of factors leading to abating customer loyalty towards magazine subscriptions
Autor:in:
Benjamin Schweizer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2007 , Grade: 1,0
Price:
US$ 36.99
Co-Branding as a brand strategy. An analysis from the resource-based view
Autor:in:
Frédéric Begemann (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2006 , Grade: 1,3
Price:
US$ 90.99
A digital marketing strategy for Bank365 Group
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2016 , Grade: 65
Price:
US$ 18.99
Involving the Question of Utility for the Design of Structured Equity Products in the Wealth Management Market
Autor:in:
Stefan Modrow (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Doctoral Thesis / Dissertation , 2017 , Grade: 1,0
Price:
US$ 41.99
Retail Marketing Theory In Fashion Retailing Context
Autor:in:
Barrack Kennedy (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Research Paper (postgraduate) , 2013 , Grade: A
Price:
US$ 16.99
Telefónica O2 Germany’s "My Handy Model" - The way out of the Acquisition Pitfall?
Autor:in:
Manfred Damsch (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2010 , Grade: 1,3
Price:
US$ 36.99
Applicability of Mobile Marketing in the Marketing Mix of Trade Fair Organizers
Autor:in:
Immo Prenzel (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2009 , Grade: 1,3
Price:
US$ 36.99
Marketing of Services. Literature Review in relevancies of: Bestwash GmbH
Autor:in:
Valentin Pikler (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Literature Review , 2006 , Grade: 80 %
Price:
US$ 0.99
Consumers' perceptiion of the internet as a product information tool - An Exploratory Study on Online Searching Behaviour and Source Evaluation
Autor:in:
Judith Hoffmann (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2005 , Grade: 60%
Price:
US$ 36.99
Investor Relationship Marketing for Start-ups
Autor:in:
André Presse (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2001 , Grade: 2,1 (B)
Price:
US$ 36.99
The Damaging Effect of Brand Overexposure. On Brand Equity Dimensions of Luxury Streetwear Brands
Autor:in:
Marten Anton Wolters (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2018 , Grade: 1,0
Price:
US$ 39.99
Perceived Social Media Marketing Activities and Its Impact on Customer Retention and Consumer Attitude
A Study of UK Large Clothing Retailers
Autor:in:
Josephine Lawal (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Doctoral Thesis / Dissertation , 2016 , Grade: pass
Price:
US$ 42.99
Analysis of the article "Word of Mouth versus Word of Mouse. Speaking about a Brand Connects You to It More Than Writing Does"
Autor:in:
Sebastian Köhler (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper (Advanced seminar) , 2020 , Grade: 1,3
Price:
US$ 18.99
The Degrowth Economy. Strategic Path for Clothing Brands´ Future and Empowerment Model for Fashion Consumers?
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2021 , Grade: 1
Price:
US$ 41.99
Impact of advertising on customers purchase interest in sustainable products
Autor:in:
Jonathan Scholz (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2021 , Grade: 1,3
Price:
US$ 18.99
Failure Management. Marketing the Future in Our Industry
Autor:in:
Iris Bösser (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Research Paper (undergraduate) , 2018 , Grade: 1,7
Price:
US$ 17.99
Consumer Behaviour in Online Grocery Retailing in Germany
Autor:in:
Yasin Yilmaz (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2020 , Grade: 1,0
Price:
US$ 36.99
Choosing between different beer containers. What factors influence the purchasing decisions of Generation Y in England?
Autor:in:
Michal Man (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2015 , Grade: GPA 4.0, UK first-class honours
Price:
US$ 31.99
Leveraging on the potentials of Social Media for performance of small and medium scale enterprise
In Abuja, Nigeria
Autor:in:
Monsuru Sodeeq (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2018 , Grade: 2.87
Price:
US$ 30.99
Market Evaluation and Recommendation
Identification of the Significance of Aller Air 5000 Executive Air Filter in India
Autor:in:
Mac Dennis (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2019
Price:
US$ 17.99
Innovative product packaging. How can packagings contribute to the business process, marketing and profit?
Autor:in:
Shruti Choudhary (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Doctoral Thesis / Dissertation , 2015 , Grade: A
Price:
US$ 41.99
The impact of multi-vendor loyalty programs on the consumers' online purchase process
An investigation based on Payback
Autor:in:
M.Sc. Vanessa Ostertag (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper (Advanced seminar) , 2014 , Grade: 1.3
Price:
US$ 17.99
Social Media in a B2B Context
Autor:in:
Vassilia Adamantidou (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2017 , Grade: 1,7
Price:
US$ 18.99
SWOT-Analysis of Aldi in Germany
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Essay , 2016 , Grade: 1,5
Price:
US$ 17.99
Analysis of the German Long Distance Bus Market by Porter´s Five Forces
Autor:in:
Master of Business Administration (MBA) Martin Pruschkowski (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2015
Price:
US$ 17.99
Strategic Assessment of Drones for a Delivery Company into the United Arab Emirates Market
Autor:in:
Mohamed Radwan (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Research Paper (postgraduate) , 2018 , Grade: B
Price:
US$ 17.99
Impact of Promotional Activities on Organizations Sales
A Comparative Study of NTC and NCELL. A Telecommunication Company
Autor:in:
Sanjeev Pradhan (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Research Paper (postgraduate) , 2018 , Grade: Ass. Professor
Price:
US$ 36.99
Factors influencing the impulse buying behaviour of apparel consumers
The degree of influence of "special prices" compared to other factors in apparel purchases
Autor:in:
Samkhyan Malliyoor Mana (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2009 , Grade: Pass
Price:
US$ 31.99
Assessing the Potential of Sponsorship for Marketing Communications of Scottish Charities
Autor:in:
Lea Horn (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2017 , Grade: 1,3
Price:
US$ 31.99
Business and financial performance Glaxo Smith Kline Pakistan Ltd. Project objectives and overall reserach report
Autor:in:
Mustaeen Billah (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Thesis (M.A.) , 2016 , Grade: A
Price:
US$ 0.99
Intercultural Product Communication. An Assessment of Consumer Electronic Products in India and China
Autor:in:
Patrizio Basso (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2016 , Grade: 2,1
Price:
US$ 20.99
Foundational Concepts Of Effective Business Communication
Autor:in:
BSc. IT David Williams (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2017 , Grade: 95.0
Price:
US$ 17.99
The role of viral advertising in brand equity building
Autor:in:
Fotini Mastroianni (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2014
Price:
US$ 20.99
Cross-Cultural Differences in Electronic Word-of-Mouth Influence on Purchase Intention
An empirical study
Autor:in:
Nicklas Westphal (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2016 , Grade: 74%
Price:
US$ 36.99
Downcast Enrollments: A Desperate Need of Holistic Marketing for Technical Education
Autor:in:
Prashant Mahajan et al. (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Scientific Essay , 2017 , Grade: A
Price:
US$ 0.99
The role of customer insights within the German retail context. How can grocery discounters' performance be improved in the German retailer industry?
Autor:in:
Martin Roumenov Karakostov (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2015 , Grade: 1.8
Price:
US$ 31.99
Samsung Electronics and the Global Market. The History and the Competitive Advantage
Autor:in:
Giulia Knöpfle (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Research Paper (undergraduate) , 2016
Price:
US$ 16.99
The Influence of Social Media on Human Resources
Autor:in:
Bachelor of Arts Patricia Seitz (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Research Paper (postgraduate) , 2015 , Grade: 1,0
Price:
US$ 17.99
Impact of Store Atmospherics on Impulse Buying Behavior Regarding Shopping Goods in Pakistan
Autor:in:
Irfan Sabir (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2014 , Grade: 3.5
Price:
US$ 31.99
The Impact of Mobile Services on the Interaction between Airlines and Passengers
Autor:in:
Markus Biedermann (Author)
,
Doron Levy (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2013
Price:
US$ 18.99
Mercedes-Benz's Marketing Strategy in Mexico
Autor:in:
Bachelor of Arts Joannis Paul Schweres (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2014 , Grade: 1,0
Price:
US$ 18.99
The Impact of Different Price Tag Font Colors on Consumer Behavior
Autor:in:
Timo Wilhelm Rang (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Research Paper (postgraduate) , 2011 , Grade: 1,7
Price:
US$ 17.99
Plings.com: Online Business Expansion Evaluation
Marketing, Customer Relationship, Management, E-Commerce, and International Business Issues
Autor:in:
Gary White (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Research Paper (undergraduate) , 2012
Price:
US$ 18.99
The Impact of PR as a Communication Tool of U.K. Budget Airlines
Autor:in:
Matthias Schimmel (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2011 , Grade: 1,0
Price:
US$ 50.99
Challenges of Digitalization for the Music Industry
Autor:in:
Moritz Müller (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2013 , Grade: 1,3
Price:
US$ 11.99
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