Results for » marketing_ «  (327 results)

A critical review of retail globalisation

The Brand "Victoria’s Secret". Does the Brand Need a Makeover?
Just sex does not sell anymore

Critical Discourse Analysis of Dove’s Campaign for Real Beauty Advertisement

A Business Model of the Food-Retailer "FreshCo"

Influence of Children on Family Purchase Decisions

The Impact of Social Networks on Everday Life from a Psychological and a Sociological Approach

The trade-off between cost leadership and differentiation

Social Network Sites as a Marketing and Communication Tool between Global Cosmetic Companies and Consumers
An empirical study from the consumer and company perspective

The Impact of Creative Arts on the Brand

Impulse purchases in retailing

Advertisement reading. The hidden message in marketing

Viral Marketing within Social Networking Sites

Search Engine Marketing for the Chinese Market
Practical implications for the launch of an International Company Website in China

Porn and Public Sphere
How campaigns use online pornography to redefine public sphere

Marketing communication strategies for fashion brands and measurements of efficiency

Marketing Functions of JJB Sports

Constituency Analysis - The Trayvon Martin Case

Contemporary Issues in Event Management
Case Study Analysis - Life Ball

Using brand characters online to build an emotional connection with consumers and brand loyalty beyond immediate product consumption
Learnings from the success of the M&Ms characters (deleted)

Brand Audit: Gatorade

Jack Daniel's Brand Activity Analysis

PR Analysis of British Petroleum

Social Media Marketing
The Next Marketing Frontier

A study of Marketing and Online Marketing Tools which improve online success

ABC Learning in the Japanese Market
International Marketing Plan

Lighting Solutions for Austrian Building Construction Projects - A Customer Analysis

Report on the 2008 UK communications campaign of Carling Extra Cold

The usefulness of the quantitative method of statistical analysis (SPSS) as a mode of data analysis for research purposes

Analysis of Mobile Marketing and Advertising Sector in Turkey
Professional compact guide from an insider point of view

Mergers and Acquisitions in the Global Pharmaceutical Industry

The Challenges of Marketing Logistics

Generation 50plus

Advertising Ethics - An Oxymoron?

Marketing Campaign for Budweiser

From the personalization of politics to the interactive policy on social media. The change of the communication paradigm

How significant was the internet during the UK General Election 2010?

Semiotics: A critical analysis of three advertisements

Promotion of Science Locations towards Science and Research-based Industry. The Case of Luxembourg

Camel Case Study: Camel in the USA

Improving of the Marketing Strategy for InterMediaCo in the North American Market

Influences of Social Media on Adolescent Mental Health in Ghana

Eco-Packaging as a Competitive Advantage. A Comparative Analysis of Apple and Samsung in the Context of Sustainable Consumer Preferences

Impact of Social Media Marketing on an Indian Student’s Decision of Studying Abroad

Discovering Social Media. Why it’s necessary and why you should be on it

Consumer attitudes and understanding of recycling labels towards recycling in Leicester

Dyson Marketing Plan for Air Multiplier

Lamport Hall. A historic attraction and its strategies in visitor acquisition

Facebook Marketing Strategy (2013-2016). Leveraging the World’s Leading Social Network for Growth and Revenue

A Working Paper 2010: The Marketing System of a Name Brand Legacy: Toyota Prius

Public Service Advertising of the Health Care Service Sector in Tripura, India