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Arbeitgeberreputation durch Word of mouth-Kommunikation in Online Social Networks.
Eine empirische Analyse motivationaler Einflussfaktoren.
Autor:in:
Julia Klapczynski (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Thesis (M.A.) , 2011 , Grade: 1,1
Price:
US$ 41.99
Word-of-Mouth Marketing oder Klassische Werbung? Chancen und Risiken im Kontext der Neukundengewinnung
Eine Gegenüberstellung
Autor:in:
Corinna Fischer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2014 , Grade: 1,3
Price:
US$ 31.99
Word of mouth-Strategien im Internet in der Kundenkommunikation
Autor:in:
Julia Klapczynski (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2009 , Grade: 1,5
Price:
US$ 17.99
Die Entwicklung des "Word-of-Mouth" Marketings zum "Eye-to-Buy" Marketing in der Mode
Der Einsatz von Visual Social Media im Online-Bereich
Autor:in:
Lennart Järvinen (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2016 , Grade: 1,0
Price:
US$ 20.99
Vermarktungsstrategien und –konzepte von filmischen Produkten unter besonderer Berücksichtigung viraler Marketingkampagnen in sozialen Netzwerken
Autor:in:
M.A. Demian Ignatjuk (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2011
Price:
US$ 36.99
Die Akzeptanz von ethisch bedenklichen und unbedenklichen Produkten im Product Placement. Eine empirische Studie
Autor:in:
Benny Kuder (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2017 , Grade: 2,0
Price:
US$ 22.99
Möglichkeiten und Probleme des Viral Marketing
Autor:in:
Gerald Scholl (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2006 , Grade: 2,3
Price:
US$ 36.99
Influencer Marketing in der Unternehmenspolitik am Beispiel von Kosmetikunternehmen
Empirische Analyse
Autor:in:
Jana Schmitz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2018 , Grade: 1,1
Price:
US$ 36.99
Social Media Abstinenzler. Entgehen diesen Menschen relevante Informationen und entstehen dadurch Benachteiligungen im privaten oder beruflichen Umfeld?
Autor:in:
Jessica Müller (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2014 , Grade: 1.3
Price:
US$ 31.99
Buzz-Marketing
Autor:in:
Sascha Bell (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2014 , Grade: 2,0
Price:
US$ 14.99
Kommunikation und Markenmanagement in der Musikindustrie
Social Media als Erfolgsgarant oder überschätztes Wundermittel?
Autor:in:
Kai Bräunig (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2014 , Grade: 1,3
Price:
US$ 31.99
Lifestyle & Trends als Erfolgsfaktoren des Event-Marketings
Autor:in:
Jan Bast (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2013 , Grade: 1,7
Price:
US$ 22.99
Guerilla Marketing - Neue Marketingstrategie im Marketing-Mix oder unkonventionelle Kommunikationsmaßnahme?
Autor:in:
Ingrid Forster (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2007 , Grade: 1,3
Price:
US$ 14.99
Die Rolle von Mundpropaganda im Vertrieb
Untersuchung des Einflusses der Mundpropaganda auf den direkten und indirekten Vertrieb
Autor:in:
Alexander Petschmann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2009 , Grade: 1,0
Price:
US$ 16.99
Viral Marketing. Grundlagen, theoretische Ansätze und empirische Studie zur Verdeutlichung des Wirkungsgrades.
Autor:in:
Sebastian Buhrmann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2009 , Grade: 1,3
Price:
US$ 36.99
Wie das Web 2.0 die Markenführung beeinflusst
Eine Übersicht, über die Entwicklungen des Web 2.0 im Bezug auf das Marketing der Unternehmen
Autor:in:
Christian Schiller (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2008 , Grade: 8.5
Price:
US$ 16.99
Der Einfluss von Public Relations auf die journalistische Berichterstattung
Autor:in:
Patrick Hacker (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2005 , Grade: 1,0
Price:
US$ 17.99
Vom Influencer zum Entwickler. Eine Analyse der Kommunikation in den sozialen Medien und ihrer Auswirkungen auf das Marketing
Autor:in:
Kimberley Unger (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2020 , Grade: 1,7
Price:
US$ 37.99
Die Online-Präsenz deutscher Morgenmagazine. Vergleich des Instagram-Auftrittes des SAT.1 Frühstücksfernsehens und "Guten Morgen Deutschland"
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2020 , Grade: 1,7
Price:
US$ 19.99
Authentizität im Influencer-Marketing. Konsequenzen für das Konsumentenverhalten durch die Kennzeichnungspflicht im deutschen Influencer-Marketing-Raum
Autor:in:
Danush Haydarzadeh (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2018
Price:
US$ 22.99
Die Auswirkungen der Social Media Plattform Instagram auf das Selbstwertgefühl von Frauen der Generation Y
Autor:in:
Kathrin Angermeier (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (undergraduate) , 2020 , Grade: 2,0
Price:
US$ 30.99
#Werbung – Meinungsmacher in sozialen Netzwerken. Eine theoretische und empirische Untersuchung der Glaubwürdigkeit von Macro- und Micro-Influencern auf Instagram
Autor:in:
Kathrin Huken (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2019 , Grade: 1,0
Price:
US$ 36.99
Wie entwickelt sich die Krisen-PR von Fußballvereinen im Zeitalter von Social Media Plattformen weiter?
Autor:in:
Benjamin Hoffmann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2016 , Grade: 1,7
Price:
US$ 15.99
Werbung im Wandel der Zeit am Beispiel von Justus von Liebigs Fleischextrakt bis 1952
Autor:in:
Dana Swillims (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2013 , Grade: 2,0
Price:
US$ 17.99
Skandale und Sporttestimonials
Der Einfluss medialer Darstellungsweisen auf die Wahrnehmung und Bewertung von Produkt und Testimonial
Autor:in:
M.A. Tobias Menzel (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2012
Price:
US$ 36.99
Die Marketingstrategie der fritz-kola GmbH
Eine kritische Analyse
Autor:in:
Birte Christiansen (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2013 , Grade: 1,7
Price:
US$ 17.99
Geschlecht in der interkulturellen Fernsehwerbung
Ein kontrastiver Vergleich stereotyper Männer- und Frauenbilder in der Coca Cola Light- und Coca Cola Zero-Werbung in Deutschland, England, USA, Türkei, Ägypten und China
Autor:in:
Sofia Gruca (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2012 , Grade: 1,0
Price:
US$ 17.99
Public Relations und Journalismus – eine schwierige Beziehung?
Inhaltsanalyse: Einfluss der PR auf die Lokalberichterstattung
Autor:in:
Liudmila Flad (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2009 , Grade: 2.3
Price:
US$ 17.99
Online-Marketing unter besonderer Berücksichtigung des Social Media Marketing
Autor:in:
Ivana Bozic (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2012 , Grade: 1,0
Price:
US$ 36.99
Öffentlichkeitsarbeit im Sozialen Bereich: Beispiel einer Pressemitteilung und Gestaltung eines Handzettels (Flyers)
Autor:in:
Bachelor of Arts Eugen Daser (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2011 , Grade: 1,3
Price:
US$ 4.99
Vertrieb mobiler Applikationen
Apple App Store vs. Google Android Market
Autor:in:
Stephan Griesenbrock (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2011 , Grade: Sehr gut
Price:
US$ 36.99
Kundenmeinungen im Internet
Autor:in:
Dipl.-Wi.Ing. Frank Schimansky (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2005 , Grade: 1.3
Price:
US$ 36.99
Product Placement im Fernsehen
Wesen und Wirkung einer wiedergeborenen Werbeform
Autor:in:
Dimitar Gerganov (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Thesis (M.A.) , 2010 , Grade: 1,3
Price:
US$ 0.99
Die Ansätze zur Erklärung der Werbewirkung
Autor:in:
Bernd Hildebrandt (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2011 , Grade: 1,0
Price:
US$ 14.99
Der Einsatz von kommunikationspolitischen Instrumenten unter dem Zwang gesundheitspolitischer Auflagen
Autor:in:
Anna Maria Hüwel (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Essay , 2010 , Grade: 94 Punkte von 100
Price:
US$ 16.99
Bankenwerbung in der Finanzkrise
Eine Analyse des Einflusses der Bankenwerbung auf das Vertrauen der Kunden
Autor:in:
Dipl.-Kaufmann (FH) Matthias Schubert (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2010 , Grade: 1,7
Price:
US$ 14.99
Kollektive Intelligenz in Alternate Reality Games
Am Beispiel von "The Lost Ring"
Autor:in:
Diana Weschke (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Scientific Essay , 2010 , Grade: 2
Price:
US$ 17.99
Social Media: Eine Herausforderung im integrierten Kommunikationsmix
Autor:in:
Julia Sabeike (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2010 , Grade: 1,0
Price:
US$ 31.99
Das Modell von Carl Hundhausen
Autor:in:
Boyana Marinova (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2009 , Grade: 1,3
Price:
US$ 14.99
Zwischen Einzigartigkeit und Vielfalt - Eine exemplarische Untersuchung der Imagekommunikation des Reiseziels Andalusien
Autor:in:
Viktoria Kruse (geb. Bahle) (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Thesis (M.A.) , 2003 , Grade: 2,3
Price:
US$ 40.99
Zukunft und Perspektiven des Handwerks
Autor:in:
Hans-Jürgen Borchardt (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Scientific Essay , 2008
Price:
US$ 14.99
Werbung aus soziologischer Sicht - Vorstellung eines Objektbereiches
Autor:in:
Fabian Kockartz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2003 , Grade: 2,3
Price:
US$ 17.99
Konfliktmanagement und Krisenbewältigung durch Public Relations? Shell und der Fall Brent Spar
Autor:in:
Alexander Danylec (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Presentation (Elaboration) , 2005 , Grade: 2,7
Price:
US$ 14.99
Darstellung von Werbung in verschiedenen Medien
Autor:in:
Juliane Weuffen (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2004 , Grade: 1,7
Price:
US$ 17.99
Absatzfördernde Kommunikationsinstrumente bei Wohnimmobilien
Autor:in:
MMag. Philipp Kaufmann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2000 , Grade: Sehr Gut
Price:
US$ 43.99
Issue Management
Autor:in:
MMag. Philipp Kaufmann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 1999 , Grade: Sehr Gut
Price:
US$ 19.99
Social Media als Kommunikationsinstrument der Modebranche. Influencer Marketing auf den Plattformen Instagram und YouTube
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2020 , Grade: 2,3
Price:
US$ 30.99
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