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Vertrauen im B2C-Online-Handel
Welche Bedeutung hat Vertrauen im B2C-Online-Handel in Bezug auf das Käuferverhalten und inwiefern lässt sich Vertrauen in Online- Shops auf- und ausbauen?
Autor:in:
Sabrina Lütkebohle (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2013 , Grade: 1,7
Price:
US$ 36.99
Online-PR als Teil der Unternehmenskommunikation
Handlungsempfehlungen zur Steuerung der Online-Berichterstattung
Autor:in:
Karina Koeppl (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Scientific Essay , 2008 , Grade: 1,0
Price:
US$ 14.99
Produktinszenierung in Online-Shops
Entwicklung des Fit-Effect-Impact-Entscheidungstools zum Einsatz von Produktinszenierungen in Online-Shops auf Grundlage von explorativen Wirkungsforschungen
Autor:in:
Friedrun Grupp (Author)
,
Harald Eichsteller (Series editor)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2010 , Grade: 1,0
Price:
US$ 41.99
Kundenbindung als Marketingziel von Online-Shops für vegane Lebensmittel
Eine Analyse der Instrumente des Marketing-Mix
Autor:in:
Eugenia Laiko (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2017 , Grade: 1,3
Price:
US$ 36.99
Lokale Online-Marktplätze als Stärkung des stationären Handels. Eine Bedarfsanalyse der Stadt Osnabrück
Autor:in:
Jule Raters (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2015 , Grade: 1,0
Price:
US$ 36.99
Neuromarketing. Erkenntnisse und Implikationen für das Online-Marketing
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2014 , Grade: 2,3
Price:
US$ 31.99
Arbeitgeberreputation durch Word of mouth-Kommunikation in Online Social Networks.
Eine empirische Analyse motivationaler Einflussfaktoren.
Autor:in:
Julia Klapczynski (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Thesis (M.A.) , 2011 , Grade: 1,1
Price:
US$ 41.99
Der Einfluss von Online- und mobiler Werbung auf den Markenwert eines Produkts/Unternehmens
Entwurf eines Messmodells zur Ermittlung des Markenwerts
Autor:in:
Christoph Stummvoll (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2011 , Grade: 1,0
Price:
US$ 31.99
Die Institutionalisierung der Online Relations im Unternehmen: Best & Worst Practices aus dem B2B und B2C Bereich
Autor:in:
Stephanie Julia Winkler (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2011 , Grade: 1,30
Price:
US$ 16.99
Online-PR - Lohnt sich ein kommunikationsorientierter Webauftritt für Unternehmen?
Mit einer besonderen Betrachtung von Corporate Blogs und Corporate Websites, als neue zukunftsträchtige Kommunikationsinstrumente
Autor:in:
Magister Saskia Rennebach (Author)
,
Janine Horn (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2008 , Grade: 1,3
Price:
US$ 20.99
Online-Medien in der Kommunikation zwischen Kommunen und Bürgern. Potenziale und Herausforderungen
Autor:in:
Monika Graber (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2015 , Grade: 1
Price:
US$ 41.99
Die Bedeutung von Online Communities für die Kundenbindung
Autor:in:
Christine Niemczyk (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2017 , Grade: 2,5
Price:
US$ 20.99
Online Marketing versus Social Media Marketing. Werbemaßnahmen für Non-Governmental Organisations (NGOs)
Autor:in:
Annemarie Wolf (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2014 , Grade: 1,3
Price:
US$ 17.99
"Search Engine Advertising" als Online-Marketing-Instrument. Stand der wissenschaftlichen Diskussion und Handlungsempfehlungen
Autor:in:
Justin Priem (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2017 , Grade: 1,3
Price:
US$ 17.99
Online-Marketing am Beispiel der Bundesgartenschau "Havelregion 2015"
Autor:in:
Nadine Möller (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2012 , Grade: 1,3
Price:
US$ 5.99
Finanzierung von Online-Zeitschriften. Wege zu einem erfolgreichen Web-Engagement für Tageszeitungen
Stand 2000
Autor:in:
Patrick Hammer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2000 , Grade: 2-
Price:
US$ 0.-
Die Online-Präsenz deutscher Morgenmagazine. Vergleich des Instagram-Auftrittes des SAT.1 Frühstücksfernsehens und "Guten Morgen Deutschland"
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2020 , Grade: 1,7
Price:
US$ 19.99
Online-Reputationsmanagement in den sozialen Medien zum Aufbau einer Unternehmensreputation. Analyse und Handlungsempfehlungen
Autor:in:
Viktoria Mandlbauer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2019 , Grade: 1,0
Price:
US$ 36.99
Strategien und Herausforderungen des Online-Marketing
Analyse der Webpräsenz von Tommy Hilfiger
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2021 , Grade: 2,0
Price:
US$ 15.99
Sozialisationsinstanz Internet. Einfluss sozialer Online Netzwerke auf Freundschaft im Jugendalter
Eine empirische Untersuchung
Autor:in:
Christian Krieg (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2015 , Grade: 1,0
Price:
US$ 20.99
Erstellung eines Online-Kommunikationskonzepts für den Energiekonzern E.ON
Autor:in:
Bijan Khosravani (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2013 , Grade: 1,0
Price:
US$ 0.99
Chancen und Herausforderungen der Online PR im Zeitalter von Social Media im österreichischen Bankwesen
Autor:in:
Katharina Wimmer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2010 , Grade: Gut
Price:
US$ 36.99
Optimierung der Web Usability von Online-Spezialitätenshops
Testing von zwei Webshops mit der Thinking Aloud Methode
Autor:in:
Anita Gerstmayr (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2013 , Grade: 1
Price:
US$ 33.99
Durchführung und Analyse einer Google AdWord-Kampagne für einen Online-Shop
Autor:in:
Victoria Götz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2012 , Grade: 1
Price:
US$ 14.99
Behavioral Targeting. Identifizierung verhaltensorientierter Zielgruppen im Rahmen der Online-Werbung
Autor:in:
Gisela Kopp (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2008 , Grade: 1,0
Price:
US$ 41.99
Weblogs in der Online-PR. Einsatzmöglichkeiten, Chancen und Grenzen für Unternehmen.
Autor:in:
Kommunikationswirt Danilo Krahl (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2006 , Grade: 1,3
Price:
US$ 19.99
Moderner Online-Content und die zukünftige Optimierung. Social Media Content, Metriken und KPIs
Autor:in:
Jonas Pfründer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (undergraduate) , 2021 , Grade: 1.7
Price:
US$ 15.99
Die Bedeutung von sozialen Medien als Online-Werbeplattform
Autor:in:
Daniel Obermann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2019 , Grade: 1,7
Price:
US$ 14.99
Anwendungsbeispiele im Online Marketing
Autor:in:
Leonie Groman (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (undergraduate) , 2022 , Grade: 1.0
Price:
US$ 17.99
Sind Online- und Mobile-Werbung den klassischen Werbeformen überlegen?
Autor:in:
Alexander Holl (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2018 , Grade: 2,3
Price:
US$ 16.99
Produktpolitik im Online-Marketing
Kundennutzen und Produkteignung, Produktgestaltung, Kundenservice
Autor:in:
Luca Bur (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2016 , Grade: 1,3
Price:
US$ 17.99
Das Online-Marketingsinstrument Google AdWords. Performance Marketing und allgemeine Optimierungsmaßnahmen
Autor:in:
Alexander Bodev (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (undergraduate) , 2017 , Grade: 1,7
Price:
US$ 17.99
Digital Branding. Entwicklung einer Online-Kommunikations-Strategie für die Marke Spotify
Autor:in:
Serafin Sivcak (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2016 , Grade: 1,0
Price:
US$ 17.99
Instrumente des Online-Marketings. Affiliate-Marketing, E-Mail-Marketing, virales Marketing
Autor:in:
Laura Teigeler (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2017 , Grade: 2
Price:
US$ 17.99
Online Kundenbewertung und ihr Einfluss auf extensive Kaufentscheidungen. Analyse eines Fallbeispiels
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2016 , Grade: 1,7
Price:
US$ 12.99
Bedeutung von Brand Communities für die (Online-) Markenführung. Der Nutzen von Facebook Fan Pages
Autor:in:
Thomas Braun (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2011 , Grade: 1,3
Price:
US$ 42.99
Native Advertising. Chancen und Herausforderungen im Online-Marketing
Autor:in:
Lukas Lohmann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2015 , Grade: 1,3
Price:
US$ 31.99
Erfolgsfaktoren des Content Marketing in österreichischen Online-Werbeagenturen
Autor:in:
Thomas Peham (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2014 , Grade: 1
Price:
US$ 36.99
Online-Werbung: Wie funktioniert Werbung im Internet?
Grundsätzliches und Unterschiede zur klassischen Werbung
Autor:in:
Liudmila Flad (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2010 , Grade: 2,1
Price:
US$ 17.99
Suchmaschinenoptimierung (SEO) als Online-Marketing-Tool am Beispiel eines Internet-Portals
Autor:in:
Felix Baumann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2012 , Grade: 1,3
Price:
US$ 39.99
Literaturanalyse: Effektivität von Online Werbung
Autor:in:
Philipp Masekowitz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2012 , Grade: 1,3
Price:
US$ 31.99
Interaktive Öffentlichkeitsarbeit und Online-PR als wesentliche Bestandteile der Unternehmenskommunikation
Autor:in:
Diana Bryg (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2004 , Grade: 1,7
Price:
US$ 17.99
Online Marketing - Nutzung des Internets für Kundenbindung
Autor:in:
Jasmin Buhl (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2002
Price:
US$ 17.99
Digital Marketing-Kommunikationsplan. Integrierter Marketing-Kommunikationsplan und Online Medien
Autor:in:
Florian Schmitt (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2020 , Grade: 1.3
Price:
US$ 17.99
Online- und Social-Media Marketing der Deutsche Bahn AG und Flixmobility GmbH. Eine Fallstudie
Autor:in:
Nik Alizadeh (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2020 , Grade: 1,3
Price:
US$ 14.99
Erstellung eines Konzeptes zur Messung der Wirksamkeit einer Online-Werbekampagne
Autor:in:
Corinna Bauer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2017 , Grade: 1,0
Price:
US$ 17.99
Online-Public-Relations. Eine empirische Analyse
Autor:in:
David A. Gasser (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2016 , Grade: 1
Price:
US$ 34.99
Soziale Präsenz in der Online Kommunikation
Autor:in:
Max Hergt (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2010 , Grade: 2,0
Price:
US$ 17.99
Online-Marketing unter besonderer Berücksichtigung des Social Media Marketing
Autor:in:
Ivana Bozic (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2012 , Grade: 1,0
Price:
US$ 36.99
Herausforderungen der crossmedialen Markenführung, dargestellt am Beispiel von "Welt der Wunder" - TV, Print, Online
Autor:in:
Julius Markertz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2010 , Grade: 1,7
Price:
US$ 36.99
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