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Kollektive Intelligenz im Innovationsmanagement
Erstellung eines integrativen Erfolgsfaktorenmodells
Autor:in:
Anja Daniela Höbel (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Master's Thesis , 2016 , Grade: 1,3
Price:
US$ 36.99
Mitarbeiter-Incentives. Eventmarketing als Motivationsförderungsinstrument in Unternehmen
Autor:in:
Soheyl Khonsari (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Master's Thesis , 2014 , Grade: 2,0
Price:
US$ 36.99
Berlin is the place to be. Erfolgsfaktoren für Startups an der Spree
Autor:in:
Jan Paul Schwarz (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2012 , Grade: 1,0
Price:
US$ 36.99
Eine kritische Betrachtung der Auswirkungen von Social Media aus wirtschaftlicher und gesellschaftlicher Sicht anhand von Unternehmensbeispielen aus der Fitnessbranche
Autor:in:
Soheyl Khonsari (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2011 , Grade: 2,3
Price:
US$ 31.99
Untersuchung von rassismuskritischen Change Management Prozessen. Am Beispiel ausgewählter Einrichtungen im Kultursektor
Autor:in:
Marie Tauermann (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Master's Thesis , 2021 , Grade: 1,0
Price:
US$ 40.99
Cultural Credibility und die Steigerung der Brand Equity unter Einbezug jugend- und subkultureller Referenzen
Wie können Unternehmen erfolgreich und authentisch Referenzen aus der HipHop-Kultur in Werbevideos einbeziehen?
Autor:in:
Sebastian Block (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Master's Thesis , 2022 , Grade: 1,3
Price:
US$ 40.99
Auswirkungen von Mikrotransaktionen auf das Spielerlebnis von narrativen Videospielen mit offener Spielwelt. Dargestellt an der Spielreihe "Assassin’s Creed"
Autor:in: Anonymous
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2021 , Grade: 2.3
Price:
US$ 28.99
Stationärer Modeeinzelhandel in Deutschland. Chancen und Herausforderungen im Rahmen der digitalen Transformation
Autor:in:
Anne Neif (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2021 , Grade: 2,0
Price:
US$ 30.99
Videokonferenzen inszenieren. Konzeptionelle Bildgestaltung und Umsetzung digitaler Kommunikation im professionellen Umfeld
Autor:in:
Galina Senk (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2020 , Grade: 1,7
Price:
US$ 38.99
Soziale Distinktion und der Besuch von klassischen Konzerten
Eine qualitative Untersuchung
Autor:in:
Mona Wölfel (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2015 , Grade: 1,7
Price:
US$ 31.99
Avatar-basierte Gamification. Erfolgsfaktoren, Modellentwicklung und Anwendung an der Second Screen-App Spect8
Autor:in:
Sebastian Braun (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2019 , Grade: 1,3
Price:
US$ 36.99
Politainment. Deutschland vs. USA
Eine inhaltsanalytische Untersuchung der Politsatiresendungen in Deutschland und USA anhand der heute-show und Last Week Tonight
Autor:in:
Lina Holl (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2015 , Grade: 1,7
Price:
US$ 34.99
Influencer Marketing. Welchen Stellenwert wird das Kommunikationsinstrument auf das Kaufverhalten der Generation Y haben?
Eine wissenschaftliche Analyse des Einflussfaktors "Influencer Marketing" auf die Generation Y in der Modebranche
Autor:in:
Samira Mosavi (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2018 , Grade: 2,0
Price:
US$ 36.99
Makroökonomie der Medienwirtschaft
Forschungsfelder, Erkenntnisinteressen, Konzepte und Grenzen der Medienökonomie
Autor:in:
Professor Dipl. Medien-Ökonom Thomas Dreiskämper (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Textbook , 2017
Price:
US$ 41.99
Grundfragen der Medienwirtschaft. Ausführungen, Erklärungen und Ergänzungen zur Publikation von Schumann, Hess & Hagenhoff (2014)
Lern- und Übungsbuch
Autor:in:
Thomas Dreiskämper (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Textbook , 2016
Price:
US$ 29.99
Einsatzpotentiale virtueller Welten für das Marketing
Integration virtueller Welten unter Berücksichtigung ihrer medienspezifischen Eigenschaften in den Marketing-Mix
Autor:in:
Michael Neumann (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2007 , Grade: 1,3
Price:
US$ 36.99
Die Potenziale von Mobile Business in Zeitungs- und Zeitschriftenverlagen
Autor:in:
Kai Israel (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Master's Thesis , 2012 , Grade: 1,0
Price:
US$ 42.99
Mit E-Commerce vom stationären Outlet Handel zur integrierten Multi-Channel-Strategie
Der Multi-Channel-Handel als Verkaufsform der Zukunft
Autor:in:
Lisa Bauer (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2012 , Grade: 1
Price:
US$ 36.99
Information als Wirtschaftsgut. Digitale Wertschöpfung von E-Marketplaces und die Herausforderung der "Free"-Ökonomie in Nischenmärkten
Autor:in:
Niko Schotte (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2012 , Grade: 2,3
Price:
US$ 27.99
Erfolgsfaktoren von Bewerbermanagement-Systemen
Eine Analyse anhand ausgewählter Prinzipien des Anforderungsmanagements
Autor:in:
Victoria Götz (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2013 , Grade: 1,1
Price:
US$ 42.99
Das musikalische Gehirn des Kunden. Die Bedeutung von Musik in TV-Werbespots aus der Perspektive des Neuromarketing
Autor:in:
Katharina Kirschberger (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2012 , Grade: 1,0
Price:
US$ 31.99
Variety Seeking im Konsumentenverhalten
Prüfung ausgewählter Marketingmaßnahmen zur Befriedigung des Abwechslungsbedürfnisses
Autor:in:
Annika Dölle (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2013 , Grade: 1,0
Price:
US$ 36.99
Marketingmaßnahmen zur Steuerung von Variety Seeking im Konsumentenverhalten
Eine Literaturanalyse
Autor:in:
Annika Dölle (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Scientific Essay , 2013 , Grade: 1,0
Price:
US$ 31.99
Die Bedeutung von Markenpolitik im Bereich auditive Medien
Mit Fokus auf Radio- und Musik-Streaming-Anbietern
Autor:in:
Laura Fietz (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2014 , Grade: 1,3
Price:
US$ 36.99
Medien, Gesellschaft und Pop Culture
Autor:in:
Prof. Dr. Constanze Sigler (Author)
,
Constanze Sigler (Series editor)
Subject:
Communications - Media Economics, Media Management
Category:
Anthology , 2014
Price:
US$ 41.99
Unitymedia Kabel BW öffnet seinen Horizont
Eine Analyse der Entwicklungsmöglichkeiten und Zukunftsperspektiven des Smart-TV-Portals Horizon in Deutschland
Autor:in:
Matthias Vogt (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Research Paper (undergraduate) , 2013 , Grade: 1,3
Price:
US$ 31.99
Die Chancen und Risiken des Sportsponsorings im Bereich Profifußball für den Gesponserten
Am Beispiel des FC Schalke-Gelsenkirchen 04 e.V.
Autor:in:
Joannis Paul Schweres (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2014 , Grade: 1,7
Price:
US$ 31.99
Medienkonvergenz im digitalen Zeitalter
Welche Risiken und Potenziale bieten sich dem TV-Markt?
Autor:in:
Tobias Regesch (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2012 , Grade: 1,3
Price:
US$ 36.99
Strategieentwicklung für Kulturorganisationen des 3. Sektors
Am Beispiel der HipHop Academy Hamburg
Autor:in:
Suntke Garbe (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2011 , Grade: 2,1
Price:
US$ 33.99
Virtuelle Güter: Instrumente und Anreize zum Kauf
Autor:in:
Janina Welter (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2011 , Grade: 1,5
Price:
US$ 36.99
Woodstock 2012 - ein realistisches Eventkonzept oder reine Illusion?
Die Entwicklung des Eventmarketings
Autor:in:
Janine Weber (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2012 , Grade: 1,5
Price:
US$ 36.99
Erfolgsfaktoren für die Gestaltung eines plattformunabhängigen Ballungsraumprogramms unter Berücksichtigung der regionalen Kompetenz
Autor:in:
Lars Köhler (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2001 , Grade: 1.7
Price:
US$ 36.99
Location-based-Marketing: Vergleichende Analyse der Service-Angebote für ortsbezogene Unternehmenswerbung
Autor:in:
Sonja Niegel (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2012 , Grade: 1,3
Price:
US$ 43.99
Die Relevanz von Weblogs im Modejournalismus. Informationsbeschaffung im Zeitalter des Web 2.0
Eine empirische Untersuchung am Beispiel der Modebranche
Autor:in:
Anne-Kathrin Bieber (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2012 , Grade: 1,0
Price:
US$ 33.99
Social Media Relations. Erfolgsfaktoren in der Krisenkommunikation von Unternehmen im Social Web
Autor:in:
Tobias Mattl (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2012 , Grade: 2,3
Price:
US$ 36.99
Unternehmen der erneuerbaren Energien im Web 2.0
Eine qualitative Studie zu den Potenzialen des Web 2.0 für die Unternehmenskommunikation in der Branche der erneuerbaren Energien
Autor:in:
Kathrin Hoffmann (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Master's Thesis , 2010 , Grade: 1,3
Price:
US$ 36.99
Online-Maßnahmen zur Absatzförderung von Publikumszeitschriften im deutschen und schweizerischen Markt auf Basis von E-Commerce-Systemen
Autor:in:
Kai Israel (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2011 , Grade: 1,0
Price:
US$ 36.99
Marktscreening zur Gestaltung von kollaborativen selbstorganisierten Lernumgebungen für die Weiterbildung
Autor:in:
Jan Dittrich (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Master's Thesis , 2010 , Grade: 1,1
Price:
US$ 36.99
Verbesserung der internen Kommunikationsstruktur eines Dienstleistungsunternehmens in der Veranstaltungsbranche
Am Beispiel der SAM PRODUCTION GmbH
Autor:in:
Christin Zabelt (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2010 , Grade: 1.3
Price:
US$ 36.99
Zielgruppenorientierte Finanzierung von TV-Formaten
Am Beispiel der Teenie-Serie "Gossip Girl"
Autor:in:
Johannes Frederking (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2009 , Grade: 1,3
Price:
US$ 31.99
Die Gründe für das Streben und den Weggang aus Online-Gemeinschaften des russischsprachigen Internet in eine „reale“ Unterhaltung
Back in reality: dreaming of being offline
Autor:in:
Dmitry Pankov (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Master's Thesis , 2008 , Grade: 2,5
Price:
US$ 36.99
Konzeption einer zukunftssichernden redaktionellen Marketingstrategie für die Landeszeitung, Zeitung der Deutschen in Böhmen, Mähren und Schlesien
Autor:in:
Daniel Heine (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2007 , Grade: 1,0
Price:
US$ 36.99
Neue Erlösquellen privater Fernsehanbieter in Deutschland
Autor:in:
Katja Lebedjewa (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Master's Thesis , 2007 , Grade: 1,3
Price:
US$ 36.99
Independent Radio: Analyse zu den Erfolgschancen eines Zielgruppenformatradios in Deutschland
Autor:in:
Roman Rackwitz (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2007 , Grade: 1,0
Price:
US$ 36.99
Messen und Ausstellungen im realen und virtuellen Leben
Autor:in:
Svetlana Dub (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2006 , Grade: 1,1
Price:
US$ 36.99
Strategien von Zeitungsverlagen in Zeiten des wirtschaftlichen und strategischen Wandels in der Medienindustrie
Autor:in:
Diplom-Medienwirtin (FH) Nina Lampret (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2005 , Grade: 2,0
Price:
US$ 36.99
Künstleraufbau und -vermarktung auf dem deutschen Musikmarkt
Autor:in:
Marina Burghart (Author)
,
Christine Hampl (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2006 , Grade: 1,3
Price:
US$ 44.99
Mobile TV - Formate. Geschäftsmodelle und Erfolgsfaktoren für eine erfolgreiche Markteinführung
Autor:in:
Diplom-Medienwirt (FH) Frank Molter (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2006 , Grade: 1,7
Price:
US$ 39.99
Medienmarken als Erfolgsfaktor. Zusatzgeschäfte als strategische Option für überregionale Tageszeitungen
Autor:in:
Simon Zuschlag (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2006 , Grade: 1.0
Price:
US$ 36.99
Kompetenz zum Konsumieren? Konstruktiver Verbraucherschutz durch Kommunikation
Autor:in:
Julia Eichhorn (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2005 , Grade: sehr gut
Price:
US$ 36.99
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