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Solidarität im Social Web? Eine Untersuchung zu der Bedeutung jüngster cybersozialer Bewegungen in Bangladesch
Autor:in:
Christina Büns (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2013 , Grade: 1,0
Price:
US$ 41.99
Sportsponsoring und soziale Medien. Eine vergleichende Untersuchung zwischen Sponsoren und Nicht-Sponsoren
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2016 , Grade: 1,3
Price:
US$ 36.99
Eine empirische Untersuchung der Wirkung von Crowdsourcing als kommunikative Marketing-Maßnahme
Autor:in:
Michèle Engel (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2012 , Grade: 1,3
Price:
US$ 41.99
Zwischen Einzigartigkeit und Vielfalt - Eine exemplarische Untersuchung der Imagekommunikation des Reiseziels Andalusien
Autor:in:
Viktoria Kruse (geb. Bahle) (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Thesis (M.A.) , 2003 , Grade: 2,3
Price:
US$ 40.99
#Werbung – Meinungsmacher in sozialen Netzwerken. Eine theoretische und empirische Untersuchung der Glaubwürdigkeit von Macro- und Micro-Influencern auf Instagram
Autor:in:
Kathrin Huken (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2019 , Grade: 1,0
Price:
US$ 36.99
Messung der Werbeeffizienz. Eine Untersuchung am Beispiel des ICE-Sprinters Berlin - Frankfurt am Main
Autor:in:
Katharina Weh (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2000 , Grade: 1
Price:
US$ 36.99
Untersuchung der Wahrnehmung und Erinnerung von In-Game Advertising in Abhängigkeit von der Positionierung und Spielspannung
Eine Untersuchung des impliziten Spielerverhaltens mittels Eye Tracking und Messung des Hautleitwerts
Autor:in:
Matthias Meyfarth (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2009 , Grade: 1,7
Price:
US$ 36.99
Marketing im Fußball. Optimierung des Vereins-Marketings durch Social Media
Eine empirische Untersuchung anhand von Experteninterviews in westdeutschen Fußballclubs
Autor:in:
Daniel Haller (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2011 , Grade: 2,0
Price:
US$ 36.99
Erfolgsfaktor "Kundenzeitschrift"
Theoretische Betrachtungen zum Wertbeitrag von PR in der Kundenkommunikation und eine explorative Untersuchung des Erfolgs der Kundenzeitschrift "WIR gemeinsam"
Autor:in:
Susanne Hein (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Thesis (M.A.) , 2005 , Grade: 2,3
Price:
US$ 41.99
Strategische Markenführung von Online-Marken
Eine betrachtende Untersuchung zu den Chancen und Grenzen des Internet bei Aufbau und Pflege vom Markenimages
Autor:in:
Sascha Loose (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2002 , Grade: 1.3
Price:
US$ 36.99
Der Einfluss emotionaler Werbung auf den Kaufentscheidungsprozess
Eine empirische Untersuchung
Autor:in:
Gaetano Maffucci (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2011 , Grade: 1,7
Price:
US$ 39.99
Der Einfluss emotionaler Werbung auf den Kaufentscheidungsprozess
Eine empirische Untersuchung der Kaufbereitschaft auf Grundlage der Analyse affektiv-kognitiver Informationsverarbeitung
Autor:in:
Linda Ellersiek (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2009 , Grade: 1,3
Price:
US$ 36.99
Ist Viral Marketing planbar? Eine praxisorientierte Untersuchung der Erfolgsfaktoren von Viral Marketing
Autor:in:
Matthias Vogt (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2014 , Grade: 1,7
Price:
US$ 36.99
Untersuchung wirksamer Strategien zur nachhaltigen Festivalkommunikation
Soziale Medien als Schlüssel zum Erfolg
-
New
Autor:in:
Ann-Katrin Kaimer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2023 , Grade: 1,3
Price:
US$ 26.99
Verführerische Werbespielchen? Eine Untersuchung von Text und Bild in Sex-sells-Anzeigen
Autor:in:
Elena Kaznina (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Thesis (M.A.) , 2008 , Grade: 2,1
Price:
US$ 36.99
To post or not to post? Eine empirische Untersuchung zur Informationspreisgabe auf Facebook
Autor:in:
Despoina Tsokou (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2014 , Grade: 1,3
Price:
US$ 17.99
Wie wirkt sich geschlechtergerechte Sprache auf das Kaufverhalten aus? Eine Untersuchung am Beispiel von Plakatwerbung
-
New
Autor:in:
Leonie Legrand (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2022 , Grade: 1,3
Price:
US$ 31.99
Untersuchung frauendiskriminierender Werbung in den Medien von 1995 bis 2013
Autor:in:
Jana Levine (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2014 , Grade: 2
Price:
US$ 20.99
Das Meme als mediale Funktion der Netzkultur. Eine diskursanalytische Untersuchung des Massenphänomens im Kontext von Social Media
Autor:in:
Sebastian Aumüller (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2016 , Grade: 1,3
Price:
US$ 20.99
Biete Privatsphäre gegen Sozialkapital. Eine kritische Untersuchung der Funktionsweisen von Social Media
Autor:in:
Firat Yildirim (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2017 , Grade: 2,0
Price:
US$ 36.99
Organisationskommunikation von Universitäten. Eine Untersuchung über Image und Reputation von Universitäten
Autor:in:
Karin Bergmann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2017 , Grade: 1,0
Price:
US$ 31.99
Verführerische Werbespielchen? Eine Untersuchung von Text und Bild in Sex-sells-Anzeigen
Autor:in:
Elena Kaznina (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Thesis (M.A.) , 2008 , Grade: 2,1
Price:
US$ 33.99
In welchen Dimensionen finden kommerzielle Aktivitäten an Schulen statt?
Eine Untersuchung anhand von Experteninterviews an Schulen in Baden-Württemberg
Autor:in:
Karoline Hirn (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2016 , Grade: 1,0
Price:
US$ 20.99
Ambiguisierung als Sprachspiel in der deutschen Werbung der Gegenwart
Untersuchung anhand aktueller Werbeanzeigen und Werbespots
Autor:in:
Alexander Gehringer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Thesis (M.A.) , 2006 , Grade: 1,7
Price:
US$ 48.99
Vom Influencer zum Entwickler. Eine Analyse der Kommunikation in den sozialen Medien und ihrer Auswirkungen auf das Marketing
Autor:in:
Kimberley Unger (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2020 , Grade: 1,7
Price:
US$ 37.99
„Follow me“. Authentische Kommunikation als Erfolgsfaktor für YouTuber
Eine empirische Untersuchung zum Verhältnis zwischen Bloggern und ihren Lesern
Autor:in:
Valentina Z. (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2015 , Grade: 1,3
Price:
US$ 30.99
Markenkommunikation mit Prominenten
Eine Untersuchung der Eignung und des Werbewirkungserfolgs von Testimonials zur Bildung von Markenpersönlichkeit bei Rezipienten
Autor:in:
Jennifer Hilker (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2012 , Grade: 1,0
Price:
US$ 44.99
Die Wirkungsebenen von Product Placement
Eine empirische Untersuchung des Kinofilms „Sex and the City 2“
Autor:in:
Carolin Vix (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Thesis (M.A.) , 2011 , Grade: 2,3
Price:
US$ 42.99
Das öffentliche Bild des Shell-Konzerns in der deutschen Presseberichterstattung
Eine zeitreihenanalytische Untersuchung der Jahre 1995 bis 2000
Autor:in:
Andree Blumhoff (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Thesis (M.A.) , 2002 , Grade: 1,1
Price:
US$ 41.99
Nutzerakzeptanz personalisierter Werbung im Web 2.0
Eine empirische Untersuchung der Social Networking Plattform StudiVZ
Autor:in:
Henriette Smalla (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2008 , Grade: 1,3
Price:
US$ 36.99
Eventmanagement und Corporate Social Responsibility
Eine empirische Untersuchung zum Stellenwert der Nachhaltigkeit in der Eventkommunikation
Autor:in:
Martina Schuhmann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2007 , Grade: 1
Price:
US$ 36.99
Storytelling als Werbestrategie. Fernsehwerbung für Lotto und Lotterie in Deutschland und Spanien
Eine vergleichende Untersuchung
Autor:in:
Nando Suhre (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2017 , Grade: 1,0
Price:
US$ 32.99
Die Selbstdarstellung von Sportlern auf der Social Media Plattform "Instagram"
Eine Untersuchung des Instagram-Profils "@davidbeckham"
Autor:in:
Ana Burg (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2019 , Grade: 1,8
Price:
US$ 15.99
Anspruchshaltung von Berufseinsteigern in der Kommunikationsbranche
Empirische Untersuchung der Anforderungen und Motivstruktur bei Strategen und Onlinern
Autor:in:
Miriam Karcher (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2017 , Grade: 1,0
Price:
US$ 36.99
Erwartungen an Events. Image ist alles
Eine qualitativ-explorative Untersuchung der Erwartungen an der Eventagentur Happy & Ness im Bezug auf Imagesteigerung durch Events im Vergleich zu deren Möglichkeiten
Autor:in:
Nina Twongirwe (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2010 , Grade: 2
Price:
US$ 20.99
Social Media-Nutzung im B2B Bereich
Eine Untersuchung der Potentiale von Social Media-Diensten für den Vertrieb und die Beschaffung
Autor:in:
Paulina Sulej (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2017 , Grade: 2,7
Price:
US$ 30.99
Hipster-Getränke auf dem Vormarsch. Erfolgreiche Kommunikation nachhaltiger Produkteigenschaften an die Generation Y
Eine empirische Untersuchung am Beispiel von Erfrischungsgetränken
Autor:in:
Claire Pfaunstiel (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2017 , Grade: 1,3
Price:
US$ 19.99
Eine empirische Studie zur Wirkung von Native Advertising auf mobilen Geräten
Autor:in:
Kai Kubitzki (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2015 , Grade: 1,3
Price:
US$ 36.99
Sind Anglizismen in der Werbung out, erleben sie ein Comeback oder waren sie nie wirklich weg?
Eine inhaltsanalytische Untersuchung von Werbeanzeigen in zielgruppenspezifischen Zeitschriften
Autor:in:
Mag. phil. Nadine Scharlach (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2008 , Grade: 1
Price:
US$ 31.99
Die Rolle von Mundpropaganda im Vertrieb
Untersuchung des Einflusses der Mundpropaganda auf den direkten und indirekten Vertrieb
Autor:in:
Alexander Petschmann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2009 , Grade: 1,0
Price:
US$ 16.99
Corporate Social Responsibility im Rahmen der Fußballweltmeisterschaft 2010 in der Republik Südafrika
Eine Untersuchung am Beispiel der Marke Baden-Württemberg
Autor:in:
Diplom Medienwirt (FH) Andreas Söntgerath (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2008 , Grade: 1,3
Price:
US$ 36.99
Luxury Branding. Was macht eine Marke zur Luxusmarke?
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2015 , Grade: 1,3
Price:
US$ 36.99
Unternehmenskommunikation mittels Social Media. Der interkulturelle Einfluss der Instagram Influencer im Web 2.0
Autor:in:
Teresa Entsfellner (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2018 , Grade: 2,0
Price:
US$ 36.99
Analyse der Potenziale des Social Commerce. Einfluss sozialer Netzwerke auf das Einkaufsverhalten
Autor:in:
David Wötzel (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2015 , Grade: 1,0
Price:
US$ 31.99
Kognitive Dissonanz bei viralen Werbespots
Autor:in:
Nicholas Eckl (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2007 , Grade: Befriedigend
Price:
US$ 36.99
Humor in der Werbung. Formen, Techniken, Einsatz und Wirksamkeit
-
New
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Thesis (M.A.) , 2023 , Grade: 96 aus 100
Price:
US$ 39.99
Empowerment durch Social Media. Wie Unternehmen junge Frauen effektiv ansprechen können
Autor:in:
Gianna Barabasch (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2023 , Grade: 1,0
Price:
US$ 20.99
Das rhetorische Potential von Memes im politischen Kontext
Autor:in:
Peter Oliver Greza (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2020 , Grade: 1.0
Price:
US$ 36.99
Beeinflussung der Kaufentscheidung durch Influencer im Ernährungssektor
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2020 , Grade: 1,8
Price:
US$ 20.99
Die Social-Media-Plattform Instagram. Mögliche Effekte auf das Selbstbild junger Frauen
Eine kritische Beleuchtung und empirische Studie
Autor:in:
Sofia Ostler (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2019 , Grade: 1,3
Price:
US$ 31.99
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