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Results for »
Influencer
« (136 results)
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Eine quantitative Forschung zur Bestimmung von Erfolgsfaktoren des Influencer Marketings mit anschließender Indexerstellung zur Identifikation unternehmensrelevanter Meinungsführer
Influencer Marketing. Mehr als nur ein Modebegriff!
Autor:in:
Jessica Buch (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2018 , Grade: 1,3
Price:
US$ 36.99
Wirksamkeit von Mikro-Influencern in der Verkaufsförderung am Fallbeispiel eines Startup-Onlineshops für Sportbekleidung
Mikro-Influencer im Social Media Marketing
Autor:in:
Alexander Voigt (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2018
Price:
US$ 36.99
Does the Development of Cognitive Dissonance Inhibit the Success of Influencer Marketing?
An Empirical Study on Implicit Associations Towards Influencers as New Advertising Ambassadors
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2020 , Grade: 1,3
Price:
US$ 36.99
Influencer Marketing auf Instagram. Wie glaubwürdig sind die Meinungsführer auf Instagram noch?
Autor:in:
Kathrin Angermeier (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2020 , Grade: 1,7
Price:
US$ 33.99
Influencer im Modemarkt und ihre Wahrnehmung lokaler Modemarken
Autor:in:
Marten Anton Wolters (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2017 , Grade: 1,0
Price:
US$ 31.99
Influencer-Marketing. Start-up-Unternehmen in Zusammenarbeit mit Influencern
Chancen, Risiken, Beispiele
Autor:in:
Luisa Neumann (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2020 , Grade: 2,0
Price:
US$ 31.99
Influencer Kampagnen. Neue Wege der Kommunikationspolitik im Influencer Marketing
Welche Faktoren kennzeichnen professionelle und erfolgreiche Kampagnen?
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2019 , Grade: 1,3
Price:
US$ 36.99
Möglichkeiten zum gezielten Aufbau einer Influencer-Rolle. Der Einfluss des Influencer Marketing
Autor:in:
Foziya Basha (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2019 , Grade: 1,6
Price:
US$ 31.99
Die Zukunft des Marketings. Influencer als innovatives Instrument zur Kundenbeeinflussung
-
New
Autor:in:
Laura Wagner (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2023 , Grade: 1,6
Price:
US$ 32.99
Methoden zur Messbarkeit von Influencer-Kampagnen. Vergleichende Untersuchung
Autor:in:
Dilek Güngör (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2022 , Grade: 1,7
Price:
US$ 20.99
Das Geschäftsmodell von Social Media Influencern
Eine explorative Untersuchung
Autor:in:
Jonas Keller (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2018 , Grade: 1.3
Price:
US$ 30.99
Wie erreichen Influencer hohe Interaktions- und Engagementraten auf Instagram?
Autor:in:
Daniel Ruschitzka (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2022 , Grade: 2
Price:
US$ 21.99
Die Relevanz von Glaubwürdigkeit im Influencer Marketing
Autor:in:
Irene Reichert (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2021 , Grade: 1,0
Price:
US$ 39.99
Influencer Marketing. Entwicklung eines Kooperations-Evaluations-Modells
Autor:in:
Lara Schuhmann (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2018 , Grade: 2,0
Price:
US$ 36.99
Influencer Marketing als Kommunikationsinstrument der Modebranche auf Instagram
Theoretische Hintergründe und eine Relevanzüberprüfung
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2017 , Grade: 1,0
Price:
US$ 31.99
Die Generation Z verstehen und erreichen. Welchen Einfluss hat das Influencer-Marketing auf das Kaufverhalten junger Follower?
Autor:in:
Lisa Müller (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2021 , Grade: 1,5
Price:
US$ 31.99
Das digitale Kaufverhalten der Generation Z. Welchen Einfluss hat Influencer-Marketing?
Autor:in:
Mihriban Sentürk (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2021 , Grade: 1,3
Price:
US$ 35.99
Influencer-Marketing. Entwicklung und Einfluss dieser Marketingform
Autor:in:
Furkan Iri (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2019 , Grade: 1,7
Price:
US$ 20.99
Chancen und Risiken des Influencer-Marketing in der Automobilbranche am Beispiel von Mercedes-Benz
Autor:in:
Lena Mehl (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2021 , Grade: 1,3
Price:
US$ 20.99
Likes, Shares und Glaubwürdigkeit. Erfolgsfaktoren des Influencer Marketings
Autor:in:
Serafin Sivcak (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2017 , Grade: 1,7
Price:
US$ 36.99
Unternehmenseigene Social-Media-Kanäle und Marketingstrategien: Analyse des Social-Media-Marketings und Influencer-Marketings im deutschen Einzelhandel am Beispiel von DM und EDEKA
Autor:in:
Christoph Drescher (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2018 , Grade: 1,3
Price:
US$ 0.99
Influencer auf Social Media. Eine Analyse ihres Einflusses auf die Kaufabsicht der Millennials
Autor:in:
Daniel Ruschitzka (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2021 , Grade: 2
Price:
US$ 20.99
Live-Commerce als strategisches Kommunikationsinstrument. Analyse des chinesischen Online-Handels und Einsatzmöglichkeiten im deutschen Influencer-Markt
Autor:in:
Celina Pirrung (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2021 , Grade: 1,7
Price:
US$ 36.99
Social-Influencer-Marketing als strategisches Marketinginstrument. Theoretische Grundlagen und Einfluss auf das Kaufverhalten der Kunden
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2019 , Grade: 1,7
Price:
US$ 31.99
Influencer Marketing. Strukturiertes Literaturreview
Autor:in:
Kayley White (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2019 , Grade: 1,0
Price:
US$ 41.99
Influencer Marketing als Kommunikationsinstrument für den B2B-Bereich
Autor:in:
Jan Pach (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2020
Price:
US$ 36.99
Erfolgspotentialen digitaler Influencer-Marketing-Strategien aus Unternehmensperspektive. Eine Analyse
Autor:in:
Judith Wester (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2015 , Grade: 1,3
Price:
US$ 30.99
Influencer Marketing auf der Social Media Plattform Instagram
Autor:in:
Anastasia Pyzhova (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2018 , Grade: 1,1
Price:
US$ 20.99
Product Placement auf YouTube. Effizientes Influencer-Marketing oder an der Grenze zur Schleichwerbung?
Autor:in:
Annabell Domke (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2016 , Grade: 1,9
Price:
US$ 33.99
Influencer-Marketing in B2B-Märkten. Rationale und emotionale Entscheidungsprozesse - Handlungsimplikationen und Einsatzmöglichkeiten
Autor:in:
Nina Müller (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2021 , Grade: 2,3
Price:
US$ 31.99
Die Wirkung von Produktplatzierungen durch Influencer auf Instagram. Eine empirische Untersuchung mit Hilfe von Partial Least Squares (PLS)
Autor:in:
Evelyn Bugla (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2017 , Grade: 1,7
Price:
US$ 46.99
The Impact of Instagram Micro-Influencers on the Buying Decision of Generation Z towards Fitness Products
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2020 , Grade: 2,0
Price:
US$ 17.99
The Influence of Sociocultural Factors on Service Quality Perception. A Christkindlesmarkt Nuremberg Study
Autor:in:
Elisabeth Lagebram (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2017 , Grade: 1,0
Price:
US$ 31.99
Factors influencing the impulse buying behaviour of apparel consumers
The degree of influence of "special prices" compared to other factors in apparel purchases
Autor:in:
Samkhyan Malliyoor Mana (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2009 , Grade: Pass
Price:
US$ 31.99
Cross-Cultural Differences in Electronic Word-of-Mouth Influence on Purchase Intention
An empirical study
Autor:in:
Nicklas Westphal (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2016 , Grade: 74%
Price:
US$ 36.99
Brands, colours, images and the "bio"-sign. Influences of food label's context factors upon consumers' understanding of health claims and their attitudes towards them
Autor:in:
Plamen Marchev (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2013 , Grade: DE: 1; DK: 12
Price:
US$ 36.99
Word-of-Mouth Marketing on Social Media. Influence on Buying Decisions, Evolution and Recommendations for Companies
Autor:in:
Jennifer Bettinger (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2017 , Grade: 1,3
Price:
US$ 36.99
Factors Influencing Consumers' Intention to Purchase Clothing Online
Autor:in:
Natalie Bluschke (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2011 , Grade: 1.0
Price:
US$ 20.99
Factors Influencing Consumers' Intention to Purchase Clothing Online
Autor:in:
Natalie Bluschke (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2011 , Grade: 1.0
Price:
US$ 20.99
Ethnic Marketing for Turks in Germany - Influences on the attitude towards Ethnic Marketing
Autor:in:
Kutay Erdem (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2006 , Grade: 1,0
Price:
US$ 112.99
Influencer Marketing im B2B Markt. Eine Untersuchung mit Case Study
Autor:in:
Carsten Seeberger (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2019 , Grade: 2,3
Price:
US$ 20.99
Influencer Marketing. Empirische Analyse eines neuen Marketingphänomens
Autor:in:
Tim Wulf (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2016 , Grade: 1,3
Price:
US$ 20.99
Influencer Marketing und strategisches Marketing am Beispiel Social Media/ Instagram
Autor:in:
Elevtheria Chalatsoglou (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2022 , Grade: 2,1
Price:
US$ 18.99
Information Overload and its Influence on Customer's Decision. How does information overload affect customer`s decisions towards smartphones?
Autor:in:
Nadine Rückner (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2018 , Grade: 1
Price:
US$ 36.99
Type and timing of rewards as influencing factors on the value perception of a customer loyalty program
Autor:in:
Master of Science Ulrich Pohl (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2006 , Grade: 1,5
Price:
US$ 79.99
Choosing between different beer containers. What factors influence the purchasing decisions of Generation Y in England?
Autor:in:
Michal Man (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2015 , Grade: GPA 4.0, UK first-class honours
Price:
US$ 31.99
The Influence of Visual Perception on Ease of Use (EOU). How Product Design Impacts the Buying Decision
Autor:in:
Lukas Jankowski (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2016 , Grade: 1,7
Price:
US$ 16.99
New fun(ction). The influence of communicated newness, hedonic and utilitarian perception on app usage over time
Autor:in:
Jakob Krämer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2019 , Grade: 8.0
Price:
US$ 14.99
Envy in Consumption. The Influence of Envy on Consumers’ Buying Behavior for Branded Products
Autor:in:
Regina Schneider (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2014 , Grade: 1,3
Price:
US$ 20.99
Factors Influencing Purchase Decision of Children Toys among Shoppers in Organized Retail
Autor:in:
Chandrasekaran Siva (Author)
,
T. Thiruvenkadam (Author)
,
Dr. R. S. Lekshmi (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Doctoral Thesis / Dissertation , 2020 , Grade: C
Price:
US$ 0.99
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