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Ziele und Formen der Integration von Gewinnspielen in die Marketing-Kommunikation
Autor:in:
Diplom-Kaufmann Sebastian Wagner (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2006 , Grade: 2.0
Price:
US$ 36.99
Instrumente für ein erfolgreiches Marketing in Social Networks
Autor:in:
B.A. Kim Nadine Adamek (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2011 , Grade: 1,1
Price:
US$ 36.99
PR und KMU - Social Media als Public Relations-Instrument für Kleine und Mittelständische Unternehmen in Österreich unter besonderer Berücksichtigung der Kleinstunternehmen
Autor:in:
Bernhard Schöps (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2011 , Grade: 2
Price:
US$ 33.99
Social Media Marketing im B2B-Unternehmen
Charakteristika, Ziele und Wertbeiträge
Autor:in:
Christina Meyer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2012 , Grade: 1,7
Price:
US$ 31.99
Erstellung einer Kommunikations- bzw. Werbestrategie und deren marketingpolitischen Umsetzung zur Zielgruppenwerweiterung eines Modehauses
Inklusive Umfrage und Swot-Analyse mit dem Ziel der Erweiterung der Zielgruppe 20+
Autor:in:
Conny Wöhrlin (Author)
,
Christina Prieschl (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2007 , Grade: 1,0
Price:
US$ 36.99
Social Media between High-School Graduates and Higher Education Institutions
Autor:in:
Lukas Riedner (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2015 , Grade: 1.0
Price:
US$ 36.99
Social Media-Nutzung im B2B Bereich
Eine Untersuchung der Potentiale von Social Media-Diensten für den Vertrieb und die Beschaffung
Autor:in:
Paulina Sulej (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2017 , Grade: 2,7
Price:
US$ 30.99
Bedeutung von Brand Communities für die (Online-) Markenführung. Der Nutzen von Facebook Fan Pages
Autor:in:
Thomas Braun (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2011 , Grade: 1,3
Price:
US$ 42.99
Print vs. Digital. Das veränderte Verhalten von Konsumenten bei Nachrichtenmedien im digitalen Zeitalter
Autor:in:
Michael Holzwig (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2015 , Grade: 1,7
Price:
US$ 31.99
Erfolgs- und Misserfolgsfaktoren von Nachhaltigkeits-Marketing bei Fast Moving Consumer Goods
Autor:in:
Gina Maria Staschke (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2013 , Grade: 1,3
Price:
US$ 31.99
Erfolgreiches Online-Marketing in der Baubranche. Eine umfassende Befragung von Marketingexperten in deutschen Bauunternehmen
Autor:in:
Fatma Ersöz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2023 , Grade: 1,0
Price:
US$ 40.99
Sustainable Brand Personalities. Die Frames von nachhaltigen Markenpersönlichkeiten auf Social Media
Autor:in:
Veronika Reim (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2022 , Grade: 1,0
Price:
US$ 30.99
Kommunikationsgrundsätze beim Gender-Marketing. Kritische Erfolgsfaktoren der Marketing-Kommunikation
Autor:in:
Susanne Löw (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2017 , Grade: 2,3
Price:
US$ 30.99
Online-Reputationsmanagement in den sozialen Medien zum Aufbau einer Unternehmensreputation. Analyse und Handlungsempfehlungen
Autor:in:
Viktoria Mandlbauer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2019 , Grade: 1,0
Price:
US$ 36.99
Kundenbindung durch mobile Apps im deutschen Sportartikelmarkt. Das Beispiel der Marke "Nike"
Autor:in:
Mareile Muhm (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2018 , Grade: 1,4
Price:
US$ 36.99
Konzeptionelle Produktentwicklung und -vermarktung im regionalen Raum unter Anwendung und Analyse digitaler und analoger Guerilla-Marketing-Strategien
Autor:in:
Max Jens (Author)
,
Katharina Schmidt (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2010 , Grade: 1,0
Price:
US$ 41.99
Influencer Marketing. Entwicklung und kritische Evaluation eines Performance-Measurement-Systems unter Einsatz einer Balanced Scorecard am Beispiel der Social Media Plattform Instagram
Autor:in:
Torben Seib (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2017 , Grade: 1,7
Price:
US$ 45.99
Implementierung von Trendsportlern und Sportmodels als marketingwirksames Kommunikationsinstrument in die Kommunikationsstrategie der Marke NaturEnergie
Autor:in:
Daniel Korte (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2017 , Grade: 1,3
Price:
US$ 36.99
Gewinnung neuer Tagespflegepersonen für einen Tageselternverein. Marketingkonzeption für Non-Profit-Organisationen
Autor:in:
Sandy David (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2015
Price:
US$ 36.99
Gemeinsamkeiten und Unterschiede in der Werbung in Deutschland, Polen und Spanien
Autor:in:
Justyna Zachara (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2015 , Grade: 1,7
Price:
US$ 36.99
Eine empirische Studie zur Wirkung von Native Advertising auf mobilen Geräten
Autor:in:
Kai Kubitzki (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2015 , Grade: 1,3
Price:
US$ 36.99
Kommunikation und Markenmanagement in der Musikindustrie
Social Media als Erfolgsgarant oder überschätztes Wundermittel?
Autor:in:
Kai Bräunig (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2014 , Grade: 1,3
Price:
US$ 31.99
Kundenzeitschriften in der Unternehmenskommunikation
Eine Vergleichsanalyse deutscher und russischer Kundenzeitschriften
Autor:in:
Liudmila Flad (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2011 , Grade: 1,6
Price:
US$ 42.99
Implementierung eines Kennzahlensystems für mehr Effizienz in der Vertriebssteuerung - am Beispiel der Koch Media GmbH
Autor:in:
Mag. (FH) Andreas Lackner (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2008 , Grade: 2,0
Price:
US$ 39.99
Handelsmarken als Instrument zur Profilierung von Handelsunternehmen
Autor:in:
Sebastian Rauchhaus (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2011 , Grade: 1,0
Price:
US$ 31.99
Das Spiel hinter dem Spiel - Eine qualitative Analyse der Beziehungs- und Entscheidungsstrukturen im Sportsponsoring am Beispiel Fußball
Autor:in:
Martin Fett (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2009 , Grade: 1,6
Price:
US$ 36.99
Kundenabwanderung und Kundenrückgewinnung
Verdeutlicht am Beispiel der Finanzdienstleistungsbranche
Autor:in:
Diplomkaufmann (FH) Thomas Reimann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2008 , Grade: 1,7
Price:
US$ 36.99
Advergaming für Kinder
Eine empirische Studie über die Wahrnehmung und Akzeptanz von Werbespielen durch Kinder
Autor:in:
Mag. Vera Rainer (Author)
,
Claudia Maier (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2009 , Grade: 1
Price:
US$ 41.99
Chancen des Einzelhandels in der Halberstädter Innenstadt - Die Halberstaedter Kaufmannsgilde zur Attraktivitätssteigerung des Einzelhandels in der Innenstadt
Autor:in:
Katja Kühne (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2006 , Grade: 2,0
Price:
US$ 36.99
Krisen- Public Relations im Event- und Messe-Marketing
Autor:in:
Kerstin Weyler (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2002 , Grade: sehr gut
Price:
US$ 44.99
Die Führungskraft als Kommunikator. Erfolgsfaktor Interne Kommunikation in Klein- und Mittelbetrieben Kärntens
Autor:in:
Astrid Fallosch (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2004 , Grade: Sehr gut
Price:
US$ 44.99
Public Relations bei Markteinführungen
Autor:in:
Robert Ingo Maurer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2003 , Grade: sehr gut
Price:
US$ 43.99
Social-Media-Marketing als Chance und Herausforderung für innovative Start-ups am Beispiel der "Matics Sports GmbH"
-
New
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2023 , Grade: 2.3
Price:
US$ 32.99
Die Nutzung von Influencer Marketing als Instrument der identitätsbasierten Markenführung in der Fitnessbranche
Das Markennutzenversprechen von Nahrungsergänzungsmitteln und die Verantwortung von Influencern auf Instagram
-
New
Autor:in:
Patrick Dula (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2018 , Grade: 1,0
Price:
US$ 37.99
Unterschiede in der Wahrnehmung von Instagram-Werbung. Eine Vergleichsstudie deutscher und britischer Nutzerinnen
-
New
Autor:in:
Lisa Bauer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2021 , Grade: 1.7
Price:
US$ 39.99
Cancel Culture auf Twitter. Eine qualitative Inhaltsanalyse des digitalen Aktivismus anhand von #KonsequenzenFürLuke
Autor:in:
Kristina Heinrich (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2024 , Grade: 1,0
Price:
US$ 42.99
Effektive Strategien im Lifestyle-Marketing
Zielgruppensegmentierung und Kommunikationsstrategien für den Aufbau starker Marken am Beispiel Ralph Lauren
Autor:in:
Stefanie Meyer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2023 , Grade: 1,3
Price:
US$ 31.99
PR- und Kommunikationsstrategien bei der Vermarktung veganer Lebensmittel. Einblicke aus dem deutschen Markt
Autor:in:
Antonia Esst (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2023 , Grade: 2
Price:
US$ 33.99
Der Kooperationsprozess von Micro-InfluencerInnen in der Tourismusbranche. Herausforderungen und Kriterien
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2023 , Grade: 1
Price:
US$ 40.99
Zukunftsmarketing im Fußball. Veränderungen des Marketings durch die Generation Z
Autor:in:
Tim Schoster (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2023 , Grade: 1,3
Price:
US$ 40.99
Entwicklung einer Social Media Strategie für eine fiktive Strandbar in Frankfurt am Main
Autor:in:
Raphaela Rosca (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2023 , Grade: 1,8
Price:
US$ 32.99
Content-Planung für den Social-Media-Kanal TikTok des Unternehmens "Strandbistro Buhne 16 GmbH & Co. KG"
Autor:in:
Lara Barth (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2023 , Grade: 1,3
Price:
US$ 31.99
"What the label doesn’t tell you". Strategien der Bedeutungsvermittlung in der Werbekampagne 'Label Story' zu Jack Daniel's Old No. 7 Tennessee Whiskey
Autor:in:
Joshua Gennari (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2012 , Grade: 1,3
Price:
US$ 28.99
Die sozialen Netzwerke Facebook und Instagram. Nutzung und Risiken für die Generation Y
Autor:in:
Pascal Schiep (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2022 , Grade: 1,3
Price:
US$ 41.99
Kauftrigger für Konsumgüter in der virtuellen Welt von "Second Life"
Autor:in:
Jessica Kemper (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2020 , Grade: 1,3
Price:
US$ 32.99
Der Einfluss des Influencer-Marketings auf die Nachfrage nach Konsumgütern. Methoden und Zusammenhänge
Autor:in:
Marina Müller (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2020 , Grade: 1,7
Price:
US$ 32.99
Grenzen und Möglichkeiten von Social-Media-Strategien. Instagram als Mittel lokaler Marktkommunikation
Autor:in:
Katharina Tiefenthäler (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2022 , Grade: 1,3
Price:
US$ 43.99
Werbung bei Subscription-Video-on-Demand-Plattformen. Welche Einstellungen und Erwartungen haben die Nutzer in Deutschland?
Autor:in:
Jasmin Sanchez (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2020 , Grade: 1,3
Price:
US$ 32.99
Ängste im Marketing. Die Werbewirkung von Angst reduzierenden und induzierenden Anzeigen anhand von Bild- und Textkombinationen
Autor:in:
Dominik Mühlbauer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2021 , Grade: 1,3
Price:
US$ 40.99
Produktbeschreibungen im Online-Marketing. Was gilt als effektiv?
Erfolgsfaktoren in der Sportartikelindustrie anhand von Text-Mining identifizieren
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2022 , Grade: 2,0
Price:
US$ 39.99
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