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Results for »
brand_marketing
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An investigation into the role of emotional branding in the cola market with particular reference to Coca-Cola
Autor:in:
Miriam Mennen (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2005 , Grade: 70 % - A
Price:
US$ 19.99
What do you think about Brand Communities?
An insight of consumers' perception towards brand communities and the idea of mutual benefits
Autor:in:
Bastian Storch (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2007 , Grade: 1,1
Price:
US$ 18.99
Consumer Perception of Internal Brand Extension
A Literature Based Work on Perceived Fit as Determining Factor for Enhancing Consumer Acceptance of Internal Brand Extension
Autor:in:
Victoria Homeier (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2012
Price:
US$ 17.99
Impact of Social Media on Strengthening Brand Loyalty in the Austrian Wine Industry
Autor:in:
Melanie Hahn (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2018 , Grade: 1,00
Price:
US$ 17.99
Phenomenon of brand hate. Behavioral consequences and managerial implications
Autor:in:
B.Sc. Teresa Pavelka (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2016 , Grade: 1,7
Price:
US$ 20.99
Is the Digital World a real Eldorado for Luxury Brands?
Autor:in:
Clémentine Cailléret (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2013
Price:
US$ 18.99
Brand Portfolio Management. Basic principles and recent trends
Shown in context of a consumer goods company
Autor:in:
Diplom Kaufmann (FH), B.A. (hons) Frank Piotraschke (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2007 , Grade: 1,0
Price:
US$ 18.99
The Interrelation between Private Label Brand Image and Store Image. A Systematic Literature Overview
Autor:in:
Jana Defontis (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2017 , Grade: 2,0
Price:
US$ 18.99
The Effect Of Frequent Positive Emotions On The Formation Of Brand Attachment
A Quantitative Study
Autor:in:
Kevin J. Zuchanek (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2018 , Grade: 1,7
Price:
US$ 20.99
Diversity Marketing. The fine line between tapping new customer segments and compromising brand image
Autor:in:
Jelena Krolo (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2021 , Grade: 1,7
Price:
US$ 20.99
Brand Personality
Autor:in:
Iva Rakocevic (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2011 , Grade: 1
Price:
US$ 17.99
Authenticity, sustainability, and independence as a branding strategy for selling fermented functional food and beverage
Autor:in:
Nika Jere (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2021 , Grade: 1,00
Price:
US$ 20.99
Brand-Promise and Brand-Delivery. A Study of Customer Experience Management at Starbucks in Cluj-Napoca
Autor:in:
Szintia Dezsi (Author)
Subject:
Business economics - Business Management, Corporate Governance
Category:
Master's Thesis , 2018
Price:
US$ 20.99
Consumer Responses to "Rebranding". The Concept of Brand Equity Transfers and Four Different Consumer Response Scenarios
Autor:in:
Teresa Pavelka (Author)
Subject:
Business economics - Company formation, Business Plans
Category:
Bachelor Thesis , 2014 , Grade: 1,3
Price:
US$ 20.99
Product Placement Effectiveness. Implicit Recall and Brand Image at the Level of Modality
An Empirical Study in the Television Industry
Autor:in:
Hendrik Arnold (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2013 , Grade: 9.0 (out of 10)
Price:
US$ 20.99
The rising market for Western apparel enterprises in China
Autor:in:
Dieu Linh Le (Author)
Subject:
Business economics - Miscellaneous
Category:
Bachelor Thesis , 2013 , Grade: 1,2
Price:
US$ 20.99
Strategic Sports Marketing – The impact of sport advertising upon consumers
Adidas - A Case Study
Autor:in:
Christian Berger (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Doctoral Thesis / Dissertation , 2008 , Grade: 2,0
Price:
US$ 19.99
External Effects of Greenwashing on the Brand. Consequences for Consumers and the Market
Autor:in:
Laeticia Sara (Author)
Subject:
Business economics - Business Ethics, Corporate Ethics
Category:
Bachelor Thesis , 2023
Price:
US$ 17.99
International Marketing Report: Fritz Kola
Autor:in:
Tim Buse (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2011 , Grade: A
Price:
US$ 20.99
Athlete Endorsement as a Marketing Strategy. Nike and Michael Jordan
Autor:in:
Virginia Masár (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2014 , Grade: 95%
Price:
US$ 20.99
Contract Manufacturing - Foreign Market Entry via Contract Manufacturing - Conceptualization and Implementation in Industrial Goods Markets
Autor:in:
Reinhard Nickel (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2000 , Grade: good (2,0)
Price:
US$ 18.99
The Success of Tesco’s International Expansion in South Korean Market. Examination and Analysis of Key Factors
Autor:in:
Mayer Taylor (Author)
Subject:
Business economics - Trade and Distribution
Category:
Bachelor Thesis , 2011 , Grade: A
Price:
US$ 18.99
Olympic Games Ceremonies. An Event Management Perspective
The Branding of a City
Autor:in:
John Jossifakis (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2014 , Grade: 7.5
Price:
US$ 20.99
Current Art Market Developments in the Wake of Covid-19
Challenges and Opportunities for Commercial Art Galleries in Germany
Autor:in:
Simon Braun (Author)
Subject:
Art - Arts Management
Category:
Master's Thesis , 2021 , Grade: 1,7
Price:
US$ 20.99
The role of viral advertising in brand equity building
Autor:in:
Fotini Mastroianni (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2014
Price:
US$ 20.99
Creating a competitive advantage for small nations through branding
Autor:in:
Tom Warden (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2011 , Grade: A
Price:
US$ 20.99
The death of the brand? Challenges facing international brands in the 21st century - an analysis with examples and recommendations
Autor:in:
Florian Mayer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2003 , Grade: 75
Price:
US$ 18.99
Envy in Consumption. The Influence of Envy on Consumers’ Buying Behavior for Branded Products
Autor:in:
Regina Schneider (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2014 , Grade: 1,3
Price:
US$ 20.99
The Impact of Instagram Micro-Influencers on the Buying Decision of Generation Z towards Fitness Products
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2020 , Grade: 2,0
Price:
US$ 17.99
The Effects of Subliminal Cues on Information Seeking and Evaluation of Google Search Results
Autor:in:
Eyüp Aksoy (Author)
Subject:
Psychology - Cognition
Category:
Bachelor Thesis , 2015 , Grade: 1.0
Price:
US$ 20.99
The influence of packaging colour on expected and perceived product attributes of low-involvement products. Colour as a silent salesman
Autor:in:
Jessica Novi (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2021 , Grade: 1
Price:
US$ 19.99
Social Media in a B2B Context
Autor:in:
Vassilia Adamantidou (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2017 , Grade: 1,7
Price:
US$ 18.99
How do multinational companies from emerging markets gain competitive advantages in global markets?
Autor:in:
Jonas Dubiel (Author)
Subject:
Business economics - Business Management, Corporate Governance
Category:
Bachelor Thesis , 2017 , Grade: 1,3
Price:
US$ 20.99
Licensing in the Fashion Industry. Opportunity or Threat?
Autor:in:
Maximilian Bogner (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2017 , Grade: 2.1
Price:
US$ 20.99
Virgin Australia: Situation analysis of the ‘Game Change’ strategic plan
Autor:in:
Kok Meng Chan (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2012 , Grade: 75%
Price:
US$ 18.99
The Chinese Automotive Industry. Competitiveness in Comparison with Global Competitors
Autor:in:
Joshua Karcher (Author)
Subject:
Economics - Industrial Economics
Category:
Bachelor Thesis , 2018 , Grade: 1,0
Price:
US$ 20.99
Competition among the North American Warehouse clubs: Costco Wholesalers versus Sam’s Club versus BJ’s Wholesalers
Autor:in:
Yasir Farabi (Author)
Subject:
Business economics - Business Management, Corporate Governance
Category:
Master's Thesis , 2012
Price:
US$ 16.99
Business Deconstruced Assignment 2010
Autor:in:
Sarah Bertram (Author)
Subject:
Business economics - Operations Research
Category:
Intermediate Diploma Thesis , 2010 , Grade: 1,7
Price:
US$ 17.99
The Influence of Visual Perception on Ease of Use (EOU). How Product Design Impacts the Buying Decision
Autor:in:
Lukas Jankowski (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2016 , Grade: 1,7
Price:
US$ 16.99
How to get noticed in Google
Introduction to Search Engine Optimisation in the Era of e-Retailing
Autor:in:
Angela Keil (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2009 , Grade: 1,0
Price:
US$ 20.99
The Success of the Occupy Wall Street Movement due to Twitter
Autor:in:
Finbar O' Grady (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2012 , Grade: B2
Price:
US$ 18.99
A case study on "Four Star Industries Singapore: Matching Supply"
Autor:in:
Richards Macdonald (Author)
Subject:
Business economics - Business Management, Corporate Governance
Category:
Bachelor Thesis , 2012 , Grade: A
Price:
US$ 18.99
Ladurée expanding to China
Kulturelle Herausforderungen zwischen Frankreich und China
Autor:in:
Benjamin Buchwald (Author)
Subject:
Business economics - Business Management, Corporate Governance
Category:
Examination Thesis , 2010 , Grade: 1,7
Price:
US$ 16.99
The future business strategy of Marks and Spencer
Autor:in:
Katarzyna Szydlowska (Author)
Subject:
Business economics - Business Management, Corporate Governance
Category:
Master's Thesis , 2017 , Grade: 2.1
Price:
US$ 20.99
Consultants for CC Industries. Business Planning
Autor:in:
Doctor in Business Administration Franklin Atadja (Author)
,
Doris Altana (Author)
,
Taribba Hinkson (Author)
,
Justin Phills (Author)
Subject:
Business economics - Miscellaneous
Category:
Master's Thesis , 2011 , Grade: A
Price:
US$ 18.99
Certification Seals. The more, the better, or too much of a good thing?
The effect of the number of certification seals on consumers’ purchase intention and willingness to pay
Autor:in:
Stefanie Eimesser (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2013 , Grade: 8.5 (out of 10.0)
Price:
US$ 15.99
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