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Vergleichende Werbung in Deutschland
Theoretische Grundlagen und empirische Bestandsaufnahme
Autor:in:
Lisa Geißler (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2012 , Grade: 1,0
Price:
US$ 36.99
Einfluss der EU Regulierungen auf die Kommunikationspolitik am Beispiel der vergleichenden Werbung
Autor:in:
Christine Münzer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2007 , Grade: 1,3
Price:
US$ 36.99
Vergleichende Werbung. Rahmenbedingungen, historische Entwicklung und kritische Analyse
Ausgewählte Beispiele
Autor:in:
Kilian Alberti (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2004 , Grade: 1,3
Price:
US$ 36.99
Blog vs. eWOM. Einflüsse von Internet-Bloggern auf den Kaufentscheidungsprozess im Vergleich zum elektronischen Word-Of-Mouth
Autor:in:
Lena Dahl (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2016 , Grade: 1,3
Price:
US$ 35.99
Humor in der Werbung im interkulturellen Vergleich
Autor:in:
Julia Arnhold (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2009 , Grade: 1,3
Price:
US$ 36.99
Werbung in Deutschland und ausgewählten arabischen Ländern. Ein Vergleich
Autor:in:
Jana von Ciriacy-Wantrup (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2007 , Grade: 1,3
Price:
US$ 44.99
Die Bedeutung des Images für den Erfolg von Handelsmarken im Vergleich zu Marken im Gebrauchsgüterbereich
Dargestellt an ausgewählten Märkten
Autor:in:
Dipl.-Kfm. Marco Fricke (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2007 , Grade: 1,0
Price:
US$ 42.99
Emotionale versus informierende Werbung. Vergleich der Wirkungsweise und Eignung
Autor:in:
Milosz Splawinski (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2006 , Grade: 1,3
Price:
US$ 45.99
Determinanten und Konsequenzen wahrgenommener Preisfairness. Eine empirische Studie im Vergleich zwischen China und Deutschland
Autor:in:
Nils Merkel (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2006 , Grade: 1,3
Price:
US$ 36.99
Product Placement von Automobilherstellern in internationalen Kinofilmen - Vergleich mit anderen Kommunikationsinstrumenten und Diskussion am Beispiel der Volksrepublik China
Autor:in:
Diplom-Kaufmann Helge Wittkugel (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2006 , Grade: 1,0
Price:
US$ 36.99
Bewertender Vergleich von klassischer Werbung und Dialogmarketing am Beispiel einer Service- und Qualitätsoffensive der Sparkassen in Deutschland
Autor:in:
Ying Huei Cherng (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Intermediate Diploma Thesis , 2005 , Grade: 1,7
Price:
US$ 32.99
Social-Media-Marketing in Modeunternehmen. Ein Vergleich der Chancen und Risiken für eine deutsche und eine chinesische Modemarke
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2020 , Grade: 2,0
Price:
US$ 29.99
Automobilvertrieb im Wandel. Wie unterscheiden sich verschiedene Aspekte der Marke aus Kundensicht im Vergleich zwischen Neuwagenkäufen und Auto-Abonnements?
Autor:in:
Lesley Bilger (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2020 , Grade: 1,3
Price:
US$ 36.99
Humor in der Werbung im interkulturellen Vergleich
Autor:in:
Julia Arnhold (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2009 , Grade: 1.3
Price:
US$ 36.99
Die Marketing-Mix-Instrumente und die Möglichkeiten zur Vermarktung von E-Books im Vergleich zum Print-Pendant
Autor:in:
Jan Willem Reinert (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2010 , Grade: 1,9
Price:
US$ 36.99
Evaluierung von Second Life im Vergleich zu anderen Formen von Testmärkten
Autor:in:
Diplom-Betriebswirtin (FH) Cornelia Schmied (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2007 , Grade: 1,3
Price:
US$ 36.99
Marketing für Männer. Geschichte, Entwicklung, internationaler Vergleich
Autor:in:
Markus Kutscha (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2007 , Grade: 1,7
Price:
US$ 36.99
Vergleich der Werbung in England und Deutschland
Autor:in:
Cheryl Wells (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2006 , Grade: 2,0
Price:
US$ 44.99
Erfolgspotenziale des inhabergeführten Fachhandels im Vergleich zu Franchisesystemen auf dem deutschen Heimtiermarkt
Autor:in:
Carolin Gerhartz (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2006 , Grade: 1,7
Price:
US$ 36.99
Standardisierbarkeit von Werbekonzepten. Werbung in Deutschland und Frankreich. Ein Vergleich
Autor:in:
Elena Simon (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2006 , Grade: 2,3
Price:
US$ 36.99
Eine vergleichende Analyse kommunikationspolitischer Instrumente zur Kundenbindung in jungen innovativen Unternehmen
Autor:in:
Verena Lägel (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2016 , Grade: 1,3
Price:
US$ 30.99
Der Vergleich der Einflussfaktoren auf den Wert von Premier League und Bundesliga
Autor:in:
David Kittelmann (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2016 , Grade: 1,0
Price:
US$ 36.99
Hemmnisse der Sharing Economy im internationalen/interkulturellen Vergleich
Autor:in:
Isabelle Karg (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2016 , Grade: 1,7
Price:
US$ 31.99
Markenführung. Eine vergleichende Analyse von Markenbewertungsverfahren
Autor:in:
Mario Pfeuffer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2003 , Grade: 1,0
Price:
US$ 36.99
Vergleich von Prognose-Modellen im Internet anlässlich der Deutschen Bundestagswahl 2009
Autor:in:
Erwin Hof (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2009 , Grade: 1,0
Price:
US$ 36.99
Online Marketing im Lebensmitteleinzelhandel. Vergleich und Bewertung der Marketingaktivitäten ausgewählter Lebensmitteleinzelhändler auf Facebook
Autor:in:
Marius Herbski (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2018 , Grade: 2,0
Price:
US$ 31.99
Einfluss von Kundenbeiträgen auf den Verkauf von Versicherungen. Eine vergleichende Analyse von Social Media-Plattformen
Autor:in:
Lisa Eicker (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2015 , Grade: 1,0
Price:
US$ 36.99
Der Fernbus-Markt. Ein Vergleich zwischen Deutschland und den USA
Autor:in:
Joannis Paul Schweres (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2015 , Grade: 15
Price:
US$ 31.99
Blue Ocean Strategy: Vorstellung, Vergleich und Anwendung
Autor:in:
Ben Meyer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2011 , Grade: 1,3
Price:
US$ 33.99
Handelsmarken in der Sportartikelbranche - Eine vergleichende Analyse
Autor:in:
Diplom Sportökonom/ -manager René Gronau (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2008 , Grade: 2,3
Price:
US$ 36.99
Der Wert von Marken. Eine vergleichende Analyse mit aktuellen Bewertungsmodellen
Autor:in:
Marc Hesse (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2008 , Grade: 1,7
Price:
US$ 36.99
Das Konstrukt der Markenpersönlichkeit. Eine vergleichende Analyse für unterschiedliche Markentypen
Autor:in:
Diplom-Ökonom Christoph Sandstede (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2005 , Grade: 1,3
Price:
US$ 36.99
Customer Journey und User Experience beim Online-Shopping
Eco Fashion und konventionelle Marken im Vergleich
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2018 , Grade: 1,7
Price:
US$ 30.99
Online-Self-Assessments als Instrument des Personalmarketings
Vergleichende Betrachtung und Ableitung einer Stärken-/ Schwächenanalyse
Autor:in:
Nina Olbrück (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2014 , Grade: 1,0
Price:
US$ 36.99
Product Placement von Automobilherstellern in internationalen Kinofilmen
Vergleich mit anderen Kommunikationsinstrumenten und Diskussion am Beispiel der Volksrepublik China
Autor:in:
Helge Wittkugel (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2006 , Grade: 1
Price:
US$ 36.99
Unternehmen in der Krise. Wirkung einer Entschuldigung in einer vermeidbaren Krisensituation
Ein Vergleich der Krisenkommunikationsstrategie "Apology" mit äquivalenten Strategien
Autor:in:
Leona Engelen (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2013 , Grade: 1,7
Price:
US$ 36.99
Vertriebsstrukturen im Tourismus im Zeitalter des Internets
Bedeutung und Zukunft des stationären Reisebüros im Vergleich zum Online-Vertrieb touristischer Leistungen
Autor:in:
Rashmi Bhatnagar (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2002 , Grade: 1,7
Price:
US$ 36.99
Die Auswirkung der Vertrautheit von Musik auf den Compromise Effekt
Ein Online-Offline-Vergleich
Autor:in:
Eileen Zimolong (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2018 , Grade: 1,7
Price:
US$ 36.99
Kommunikationsmarkt Rumänien
Analyse der landesspezifischen Unterschiede und deren interkulturelle Aspekte im Vergleich zu Österreich
Autor:in:
MSc Marius-Antonius Braneti (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2007 , Grade: 2
Price:
US$ 36.99
Nicht-kompensatorische Regeln im Entscheidungsprozess
Ein empirischer Vergleich der Choice-based Conjoint-Analyse und Machine-Learning-Ansätzen
Autor:in:
Jan Timmann (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2012 , Grade: 1,3
Price:
US$ 31.99
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