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History of Germany - National Socialism, World War II
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Viral Marketing. Grundlagen, theoretische Ansätze und empirische Studie zur Verdeutlichung des Wirkungsgrades.
Autor:in:
Sebastian Buhrmann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2009 , Grade: 1,3
Price:
US$ 36.99
Werbung en Vogue. Eine Studie zu werbestilistischen Differenzen zwischen westlicher und asiatischer Werbung anhand einer Werbemittelanalyse
Autor:in:
Nina Twongirwe (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Thesis (M.A.) , 2016 , Grade: 2
Price:
US$ 36.99
Eine empirische Studie zur Wirkung von Native Advertising auf mobilen Geräten
Autor:in:
Kai Kubitzki (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2015 , Grade: 1,3
Price:
US$ 36.99
"Produktvorschlag abgelehnt" - Eine empirische Studie zur Wirkung negativer Co-Kreationserlebnisse auf Konsumenten
Autor:in:
Thomas Kerkhoff (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2012 , Grade: 1,3
Price:
US$ 43.99
American Accessible Luxury in the European Market. The Concept explained on the Basis of Four Case Studies
Autor:in:
Cécile Menant (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2016 , Grade: 2.1
Price:
US$ 36.99
A study on buyer behavior on two wheelers in selected districts of Andhra Pradesh
Autor:in:
Dr. Vinodhini Yallagandala (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Doctoral Thesis / Dissertation , 2010 , Grade: 15
Price:
US$ 41.99
An exploratory study of advertising's role in young Indian women's desire to be fair-skinned beauties and their consumption of skin-lightening products
Autor:in:
Christina Görke (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2006 , Grade: A
Price:
US$ 31.99
Celebrity Scandals and their Impact on Brand Image: A Study among Young Consumers
A Theoretical and Empirical Investigation
Autor:in:
Raphael Städtler (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2010
Price:
US$ 36.99
A study of Marketing and Online Marketing Tools which improve online success
Autor:in:
Max Adler (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2010 , Grade: 1,6
Price:
US$ 31.99
Influencer Marketing auf YouTube
Eine Studie zur Ermittlung der Akzeptanz von Produktplatzierungen mit abgeleiteten Handlungsempfehlungen für die Branche
Autor:in:
Olga Nohles (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2017 , Grade: 1,8
Price:
US$ 45.99
Advergaming für Kinder
Eine empirische Studie über die Wahrnehmung und Akzeptanz von Werbespielen durch Kinder
Autor:in:
Mag. Vera Rainer (Author)
,
Claudia Maier (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2009 , Grade: 1
Price:
US$ 41.99
KI-generierte Bildinhalte im Marketing
Eine experimentelle Studie über den Einfluss und die Akzeptanz von KI-generierten Bildinhalten bei Konsumenten
Autor:in:
Alexander Scharff (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2023 , Grade: 1,0
Price:
US$ 32.99
Wirkungsverluste beim Einsatz international standardisierter Fernsehwerbung
Eine interkulturelle Studie zum Kultureinfluss bei deutschen und russischen Probanden
Autor:in:
Polina Klebanova (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2014 , Grade: 2,1
Price:
US$ 36.99
Crossmediale Mehrwertkommunikation als Wertschöpfungsfaktor in der Tourismusbranche
Mit empirischer Studie über die Kommunikation von internationalen Fremdenverkehrsämtern in Deutschland
Autor:in:
Steffi Schlüter (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2006 , Grade: 1,0
Price:
US$ 44.99
Social TV. Das Fernsehen der Zukunft?
Eine Delphi-Studie zu Chancen und Perspektiven am österreichischen Fernsehmarkt
Autor:in:
Jerko Salinovic (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2015 , Grade: 1,0
Price:
US$ 36.99
Konsumentenbeziehungen zu Marken - Der Einfluss des Lebensstils auf die Markenbeziehung und die Markenpersönlichkeit
Eine explorative und interkulturelle Studie
Autor:in:
Josephine Starke (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2010 , Grade: 1,3
Price:
US$ 36.99
Die Social-Media-Plattform Instagram. Mögliche Effekte auf das Selbstbild junger Frauen
Eine kritische Beleuchtung und empirische Studie
Autor:in:
Sofia Ostler (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2019 , Grade: 1,3
Price:
US$ 31.99
Analysis of the Success Factors of SVOD to reach Generation Z
A case study of MTV+
Autor:in:
Lien La (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2019 , Grade: 1,4
Price:
US$ 30.99
Customer loyalty in retail. Case study of Marks and Spencer
Autor:in:
Katarzyna Szydlowska (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2016 , Grade: 80%
Price:
US$ 31.99
The Impact of Public Relations on Crisis Management at Health Institutions
A Case Study of University Teaching Hospital (UTH), in Lusaka, Zambia
Autor:in:
Sandra Lombe (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2016 , Grade: B+ (Merit)
Price:
US$ 31.99
How Budget Airlines in India leverage on Online Marketing to increase the Competitiveness
A Study
Autor:in:
Srinivas Rao Yemula (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2015 , Grade: Distinction
Price:
US$ 36.99
Social Network Sites as a Marketing and Communication Tool between Global Cosmetic Companies and Consumers
An empirical study from the consumer and company perspective
Autor:in:
Daniela Scheele (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Doctoral Thesis / Dissertation , 2014 , Grade: NA
Price:
US$ 36.99
Manipulation der Generation Z in ihren Kaufentscheidungen durch Influencer
Eine qualitative Studie zum Kaufentscheidungsprozess, der Strategie zur Beeinflussung und Vermeidung von Manipulation
Autor:in:
Julia Gröbl-Püttmer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2020 , Grade: 1,7
Price:
US$ 45.99
Content Marketing Services als zukünftiges Geschäftsmodell mittelständischer Verlagshäuser
Autor:in:
Jan Clemens Röhrbein (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2014 , Grade: 1,3
Price:
US$ 31.99
Untersuchung der Wahrnehmung und Erinnerung von In-Game Advertising in Abhängigkeit von der Positionierung und Spielspannung
Eine Untersuchung des impliziten Spielerverhaltens mittels Eye Tracking und Messung des Hautleitwerts
Autor:in:
Matthias Meyfarth (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2009 , Grade: 1,7
Price:
US$ 36.99
PR- und Kommunikationsstrategien bei der Vermarktung veganer Lebensmittel. Einblicke aus dem deutschen Markt
Autor:in:
Antonia Esst (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2023 , Grade: 2
Price:
US$ 32.99
Crossdressing in narrativen Werbespots
Rahmenbruch als Raum für das dritte Geschlecht?
Autor:in:
B.A. Arwen Haase (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2008 , Grade: 1,7
Price:
US$ 36.99
Die sozialen Netzwerke Facebook und Instagram. Nutzung und Risiken für die Generation Y
Autor:in:
Pascal Schiep (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2022 , Grade: 1,3
Price:
US$ 41.99
Ängste im Marketing. Die Werbewirkung von Angst reduzierenden und induzierenden Anzeigen anhand von Bild- und Textkombinationen
Autor:in:
Dominik Mühlbauer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2021 , Grade: 1,3
Price:
US$ 40.99
Wie wird die Kaufentscheidung von Instagram Nutzerinnen durch Fitness Influencerinnen beeinflusst?
Eine qualitative Analyse
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2020 , Grade: 1,9
Price:
US$ 36.99
Zum Einfluss von Public Relations-Pressemitteilungen in Fachzeitschriften
Eine Medienresonanzanalyse am Beispiel der Pressearbeit des Umweltbundesamtes Dessau-Roßlau
Autor:in:
Anne Waldow (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2008 , Grade: 1,0
Price:
US$ 33.99
Social-Media-Marketing als Chance und Herausforderung für innovative Start-ups am Beispiel der "Matics Sports GmbH"
-
New
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2023 , Grade: 2.3
Price:
US$ 32.99
Der Kooperationsprozess von Micro-InfluencerInnen in der Tourismusbranche. Herausforderungen und Kriterien
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2023 , Grade: 1
Price:
US$ 39.99
Entwicklung einer Customer-Journey-orientierten Marketing-Strategie auf Instagram für Unternehmen mit E-Commerce
Autor:in:
Julia Schandl (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2023 , Grade: 1,3
Price:
US$ 40.99
Zukunftsmarketing im Fußball. Veränderungen des Marketings durch die Generation Z
Autor:in:
Tim Schoster (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2023 , Grade: 1,3
Price:
US$ 40.99
Pop-Up-Restaurants vs. Klassische Restaurants. Eine Analyse der Kundenerwartungen und Erfolgsfaktoren in der modernen Gastronomie
Autor:in:
Kimberley Unger (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2017 , Grade: 1,3
Price:
US$ 32.99
Grenzen und Möglichkeiten von Social-Media-Strategien. Instagram als Mittel lokaler Marktkommunikation
Autor:in:
Katharina Tiefenthäler (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2022 , Grade: 1,3
Price:
US$ 43.99
Selbstdarstellung junger Erwachsener auf der Online-Plattform Instagram. Die Inszenierung des perfekten Alltags
Autor:in:
Ellora Angelova (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2017 , Grade: 2,0
Price:
US$ 36.99
Kooperation und Grenzziehung in der Personalkommunikation. Eine Analyse der Diskussion in Branchenmagazinen
Autor:in:
Bachelor of Arts Christiane Henschel (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2015 , Grade: 2
Price:
US$ 36.99
Building Bridges: Analyse vergangener und Konzeption künftiger Social TV Kampagnen
Der Eurovision Song Contests unter Einbeziehung der LGBT-Community
Autor:in:
Christian Berg (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2015 , Grade: 1,0
Price:
US$ 42.99
Wie Marken Social Media auf ihrer Website integrieren
Ein Vergleich der Top Marken aus Österreich, Deutschland und den USA
Autor:in:
Petra Köstinger (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Thesis (M.A.) , 2014 , Grade: 1
Price:
US$ 32.99
Markenkommunikation mit Prominenten
Eine Untersuchung der Eignung und des Werbewirkungserfolgs von Testimonials zur Bildung von Markenpersönlichkeit bei Rezipienten
Autor:in:
Jennifer Hilker (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2012 , Grade: 1,0
Price:
US$ 44.99
Marketing im Fußball. Optimierung des Vereins-Marketings durch Social Media
Eine empirische Untersuchung anhand von Experteninterviews in westdeutschen Fußballclubs
Autor:in:
Daniel Haller (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2011 , Grade: 2,0
Price:
US$ 36.99
In-Game Advertising im Intermediavergleich
Stellenwert und Auswirkung auf den Mediamix der heutigen Zeit
Autor:in:
Marc Andre Paul (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2011 , Grade: 2,0
Price:
US$ 36.99
Der Einfluss neuer Medien und Technologien auf die Entwicklung Jugendlicher
Identifikation relevanter Dimensionen und Konstrukte der Medienselektions-, Mediennutzungs- und Medienwirkungsforschung samt deren Wechselwirkungen und möglicher Erhebungsmethoden
Autor:in:
Alexander Hochmeier (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2009 , Grade: Sehr gut
Price:
US$ 36.99
Markenführung und Werbewirkung im Internet
Autor:in:
Till Zier (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2008 , Grade: 1,7
Price:
US$ 36.99
Humor in der Werbung. Formen, Techniken, Einsatz und Wirksamkeit
-
New
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Thesis (M.A.) , 2023 , Grade: 96 aus 100
Price:
US$ 39.99
Erfolgreiches Online-Marketing in der Baubranche. Eine umfassende Befragung von Marketingexperten in deutschen Bauunternehmen
Autor:in:
Fatma Ersöz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2023 , Grade: 1,0
Price:
US$ 40.99
Instagram in der politischen Kommunikation. Potenziale von Social Media für die Politik
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2021 , Grade: 1,5
Price:
US$ 32.99
Content-Planung für den Social-Media-Kanal TikTok des Unternehmens "Strandbistro Buhne 16 GmbH & Co. KG"
Autor:in:
Lara Barth (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2023 , Grade: 1,3
Price:
US$ 31.99
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