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Corporate Social Responsibility und die Gemeinwohl-Ökonomie. Welches Potential bieten CSR-Instrumente im Marketing 3.0?
Autor:in:
Alena Barnes (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2020
Price:
US$ 36.99
Virales Marketing im Web 2.0 erfolgreich gestalten. Mit Mundpropaganda zum Marketingerfolg?
Autor:in:
Johannes Osterholt (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2019
Price:
US$ 36.99
Kaufen Kunden seit der Pandemie anders ein? Auswirkungen der Corona-Krise auf die Markt- und Kommunikationspolitik von Unternehmen
Autor:in:
Phillip Jeksties (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2021
Price:
US$ 36.99
Chatbots und ihre Potentiale während der Customer Journey
Autor:in:
Franziska Lanig (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2021
Price:
US$ 29.99
Vergleichende Werbung. Chancen und Risiken für das Marketing sowie rechtliche Perspektive
Autor:in:
Matthias Muschiol (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2020
Price:
US$ 36.99
Trend-Produkt Superfood. Wie psychologische und marketingstrategische Faktoren das Kaufverhalten beeinflussen
Autor:in:
Nele Bestian (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2019
Price:
US$ 41.99
Warum verkauft sich faire Mode schlechter? Der Einfluss ethischer Produktinformationen auf das Kaufverhalten
Autor:in:
Felix Kompenhans (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2019
Price:
US$ 30.99
Kommunikationscontrolling. Entwicklung, Techniken und Implementierung
Autor:in:
Dieter Neumann (Author)
,
Wolfgang Reineke (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2012
Price:
US$ 41.99
Corporate Shitstorm Management. Wie Unternehmen richtig reagieren und kommunizieren
Autor:in:
Jessica Gügel (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2019
Price:
US$ 36.99