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Warum verkauft sich faire Mode schlechter? Der Einfluss ethischer Produktinformationen auf das Kaufverhalten
Autor:in:
Felix Kompenhans (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2019
Price:
US$ 30.99
Das Data Driven Marketing im E-Commerce. Erfolgschancen und Herausforderungen für Unternehmen
Autor:in:
Philipp Becker (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2021
Price:
US$ 36.99
Das Erfolgspotenzial von Micro-Influencer-Marketing zur Steigerung der Brand Awareness
Autor:in:
Jasmin Kellermann (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2020
Price:
US$ 40.99
Das Design einer Produktverpackung. Einfluss auf das Kaufverhalten
Autor:in:
Jela Dominkovic (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Scientific Essay , 2019
Price:
US$ 16.99
Stationärer Handel und E-Commerce. Wie die Digitalisierung das Kundenverhalten verändert
Autor:in:
Ebru Sultan Demir (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2018
Price:
US$ 36.99
Best Ager erobern das Marketing
Wie Unternehmer Senioren als Kunden ansprechen und für sich gewinnen
Autor:in:
Yvonne Senf (Author)
,
Alina Puczylowski (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2016
Price:
US$ 45.99
Untersuchung der Marketinginstrumente von Steuerberatern und deren Auswirkung auf das Kanzleirating
Autor:in:
Dr. Thomas Laufer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Research Paper (postgraduate) , 2010
Price:
US$ 41.99
Vergleichende Werbung. Chancen und Risiken für das Marketing sowie rechtliche Perspektive
Autor:in:
Matthias Muschiol (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2020
Price:
US$ 36.99
Kaufen Kunden seit der Pandemie anders ein? Auswirkungen der Corona-Krise auf die Markt- und Kommunikationspolitik von Unternehmen
Autor:in:
Phillip Jeksties (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2021
Price:
US$ 36.99
Marketing in China
Strategien für eine marktorientierte Unternehmensführung für ausländische Unternehmer
Autor:in:
Jan Hutterer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Research Paper (postgraduate) , 2008
Price:
US$ 36.99
Chatbots und ihre Potentiale während der Customer Journey
Autor:in:
Franziska Lanig (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2021
Price:
US$ 29.99
Erfolgsfaktoren des Social Sellings im deutschen B2B-Sektor. Mit welcher Social Media-Strategie lässt sich der Unternehmenserfolg steigern?
Autor:in:
Tessy Dany (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2020
Price:
US$ 31.99
Wie funktioniert erfolgreiches Guerilla Marketing? Faktoren für den Erfolg und Misserfolg anhand von Praxisbeispielen
Autor:in:
Regina Kuhn (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2019
Price:
US$ 36.99
Augmented Reality als innovatives strategisches Kommunikationsinstrument. Einfluss des digitalen Trends auf den Unternehmenserfolg
Autor:in:
Kristin Kampmann (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2019
Price:
US$ 36.99
Augmented Reality als Instrument im Mobile Marketing. Eignet sich die AR-Technologie langfristig für Marketingzwecke?
Autor:in:
Kristina Börner (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2018
Price:
US$ 33.99
Erfolgreiches Ethno-Marketing für Deutsch-Türken. Analyse der Zielgruppe und Handlungsempfehlungen
Autor:in:
Tugce Akin (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2018
Price:
US$ 36.99
Handlungsempfehlungen für Produktinnovationen
Autor:in:
Nils Becker (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2018
Price:
US$ 20.99
Green Marketing im Rahmen einer Corporate Social Responsibility-Strategie
Autor:in:
Dipl.-Ing. Martin Greiner (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Scientific Essay , 2015
Price:
US$ 17.99
Unterschiede im Marketing zwischen Premium- und Volumenherstellern der Automobilindustrie
Autor:in:
Maximilian Munz (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Scientific Essay , 2013
Price:
US$ 18.99
Kommunikationscontrolling. Entwicklung, Techniken und Implementierung
Autor:in:
Dieter Neumann (Author)
,
Wolfgang Reineke (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2012
Price:
US$ 41.99
Essen, Kleiden, Bilden…
Konsumneigung im Vergleich
Autor:in:
Dr. Michael Schlese (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Scientific Study , 2012
Price:
US$ 17.99
Soziale Nachhaltigkeit als Wettbewerbsvorteil
Eine empirische Studie
Autor:in:
Bachelor of Arts Maximilian Schlesier (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Scientific Study , 2011 , Grade: 1,7
Price:
US$ 31.99
Die Strategische Marktanalyse, Positionierung und Wettbewerbsdifferenzierung im Optiker-Retailmarkt - 2009
Autor:in:
Jürgen Donhauser (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Scientific Essay , 2012
Price:
US$ 14.99
Trendforschung als ein Marketinginstrument
Autor:in:
David Oker (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Scientific Essay , 2009
Price:
US$ 20.99
Globalisierung im Jahr 2010
Grundlagen Internationalisierung und Weltmarktumfeld
Autor:in:
Markus Woldrich (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2010
Price:
US$ 36.99
Automobilzulieferindustrie im Ausland 2010
Anforderungen und Erfolgsfaktoren, "Internationalisierungsanalyse" und Marktumfeld
Autor:in:
Markus Woldrich (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Scientific Essay , 2010
Price:
US$ 19.99
Botschaftsgestaltung bei Out-of-Home-Medien - ein instrumenteller Vergleich
Autor:in:
Tim Oppermann (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Scientific Essay , 2007 , Grade: 2,0
Price:
US$ 17.99
Einführung in die DIAS-Matrix - Die Deep Impact Advertising Strategy
Entwicklung eines Modells zur zielgruppen- und phasengerechten Einführung von Innovationen und Planung von Marketing-Aktivitäten
Autor:in:
Dipl.-mult. , MOM Udo Rosowski et al. (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Scientific Essay , 2008 , Grade: "-"
Price:
US$ 5.99
Die Handlungsrelevanz des Wissens über Handlungen Multinationaler Unternehmen für die Kaufentscheidung
Eine Befragung
Autor:in:
Master of Arts UZH Stefan Heini (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Scientific Study , 2007 , Grade: 1.5
Price:
US$ 18.99
Definitionen des Handelsmarketings
Beispiele aus der Süßwarenvertriebspraxis
Autor:in:
Dietrich Kurz (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Scientific Essay , 2008
Price:
US$ 0.99
Marketing für ein Unternehmen mit App-First-Ansatz und Erfolgserfassung durch Key-Performance-Indicators (KPIs)
Autor:in:
Benjamin Grebing (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Research Paper (postgraduate) , 2022 , Grade: 1,3
Price:
US$ 18.99
Auswirkungen fehlender Online-Präsenz auf die Customer Journey im stationären Handel
Autor:in:
Nico Schörgendorfer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2020
Price:
US$ 36.99
Virales Marketing im Web 2.0 erfolgreich gestalten. Mit Mundpropaganda zum Marketingerfolg?
Autor:in:
Johannes Osterholt (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2019
Price:
US$ 36.99
Kleine Kosten, große Wirkung. Chancen und Risiken von Guerilla-Marketing für Start-Ups
Autor:in:
Nuh Düger (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2018
Price:
US$ 20.99
Chancen und Risiken im Influencer Marketing. Zusammenarbeit von Unternehmen und Influencern auf Social Media
Autor:in:
Niklas Jungeilges (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2018
Price:
US$ 36.99
Influencer und Versicherungen. Ist Influencer Marketing ein geeignetes Mittel für die Versicherungsbranche?
Autor:in:
Alexander Mint (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2018
Price:
US$ 36.99
Just-in-Time Information Feeding. Chancen und Herausforderungen für den Onlinehandel
Autor:in:
Julien Schild (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2018
Price:
US$ 36.99
Boom der Kreuzfahrtbranche. Marketing und Vertrieb im Tourismus
Autor:in:
Lars Zimmermann (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Research Paper (postgraduate) , 2017
Price:
US$ 17.99
Interkulturelles Marketing. Kommunikationspolitik am Beispiel inhaltlicher und formaler Werbegestaltung
Autor:in:
Dr. Yvonne M. Peters (Author)
,
Beatrice Bazille (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Scientific Essay , 2016
Price:
US$ 17.99
Wie Facebook uns prägt. Identitätsbildung und Meinungsführerschaft bei jugendlichen Nutzern
Autor:in:
Nadine Elsner (Author)
,
Stephan Müller (Author)
,
Sandra Baier (Author)
,
Marcus Eckstein (Author)
,
Carolin Krüger (Author)
,
Karoline Schierz (Author)
,
Sarah Schropp (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2013
Price:
US$ 30.99
Die Bekanntheit von Verlagsmarken
Eine empirische Kurzstudie
Autor:in:
Johannes Lämmerhirt (Author)
,
Gunther Heinrich (Author)
,
Martin Engstler (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Scientific Study , 2013
Price:
US$ 0.99
Social Business - Die Weltwirtschaft im Wandel
Praxisbeispiel Baobab Social Business gGmbH
Autor:in:
Henry Kressmann (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Scientific Essay , 2011 , Grade: 1,3
Price:
US$ 18.99
Schockierende Werbung. Wesen und Wirkungsweise
Autor:in:
Agnes Trojan (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Research Paper (postgraduate) , 2003 , Grade: 2,0
Price:
US$ 17.99
Digitalisierung in der Medienbranche und Ausweitung des Vertriebskonzepts für digitale Geschäftsmodelle
Autor:in:
Benjamin Grebing (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Research Paper (postgraduate) , 2022 , Grade: 1,0
Price:
US$ 18.99
Neuromarketing zur Beeinflussung emotionaler Kaufentscheidungsprozesse. Manipulationstaktik oder unbedenkliche Absatzwirtschaft?
Autor:in:
Nora Hellmich (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Scientific Study , 2020 , Grade: 1,0
Price:
US$ 18.99
Collaborative Filtering. Die Anwendung von Empfehlungssystemen im E-Commerce
Autor:in:
Anh Dang (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2019
Price:
US$ 20.99
Entscheidende Emotionen für den Kauferfolg. Über die Zusammenführung visueller und sprachlicher Stilmittel in der Fernsehwerbung
Autor:in:
Verena Laqua (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2018
Price:
US$ 36.99
Finanzmarktkommunikation. Grundlagen einer praktischen Investor Relations
Autor:in:
Rainer Janz (Hrsg.) (Editor)
,
Jessica Löll (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Research Paper (postgraduate) , 2015
Price:
US$ 17.99
Zielgruppensegmentierung im Marketing – Ziele, Konzept und Umsetzung
Autor:in:
Reiner Prüß (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Scientific Essay , 2012 , Grade: 2,0
Price:
US$ 16.99
Marketing eines Personaldienstleisters. Ziele, Strategien und Instrumente
Autor:in:
Saskia Haschke (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Scientific Study , 2018 , Grade: 1,7
Price:
US$ 18.99
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