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Liebeserklärungen in der Werbung
Versuche emotionaler Ansprache in neuerer Werbung und ihre Funktion für die Konzeption und Positionierung von Marken
Autor:in:
Julia Liedtke (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Thesis (M.A.) , 2005 , Grade: 1,0
Price:
US$ 36.99
Die Qualität der Beratung durch junge oder ältere Verkäuferinnen beim Kauf von Damenunterwäsche
Auswirkungen des Similar-to-me-Effektes auf die Kundenzufriedenheit und die Kaufabsicht
Autor:in:
Marta Agnieszka Drelichowski (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Doctoral Thesis / Dissertation , 2010 , Grade: 2
Price:
US$ 42.99
Optimierung der Web Usability von Online-Spezialitätenshops
Testing von zwei Webshops mit der Thinking Aloud Methode
Autor:in:
Anita Gerstmayr (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2013 , Grade: 1
Price:
US$ 33.99
Folgen von ungünstig ausgesteuerter und aggressiver personalisierter Werbung (Retargeting) im Internet - Folgen für Markenhersteller und Online-Shops
Retargeting als Marketing-Instrument im Internet - Chancen und Risiken
Autor:in:
Daniel Simovic (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2012 , Grade: 1,0
Price:
US$ 33.99
"50plus" Die Zielgruppe der Zukunft und deren Einfluss auf das Marketing
Autor:in:
Claudia Polster (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2005 , Grade: 1,7
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US$ 33.99
Analyse der geschlechtsspezifischen Divergenzen im Nutzungsverhalten und der Erwartungshaltung der Generation Y an Dating-Apps
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2021 , Grade: 1,0
Price:
US$ 39.99
Wirkung sozialer Medien auf die Identitätsentwicklung junger Frauen. Eine empirische Analyse
Autor:in:
Franziska Mangone (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2018 , Grade: 2,0
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US$ 30.99
Auswirkung farblicher Produktgestaltung auf die Kaufentscheidung
Eine genderspezifische Analyse
Autor:in:
Michael Müller (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
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Bachelor Thesis , 2015 , Grade: 1.2
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Bedeutung von Brand Communities für die (Online-) Markenführung. Der Nutzen von Facebook Fan Pages
Autor:in:
Thomas Braun (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2011 , Grade: 1,3
Price:
US$ 42.99
Entwicklung einer Social Media Strategie für eine fiktive Strandbar in Frankfurt am Main
Autor:in:
Raphaela Rosca (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2023 , Grade: 1,8
Price:
US$ 32.99
Die ökonomische Erfolgsmessung von Events
Möglichkeiten und Grenzen am Beispiel eines Automobilhauses
Autor:in:
Diplom-Medienwirtin Tanja Zobiak (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2007 , Grade: 1,3
Price:
US$ 36.99
Word-of-Mouth Marketing oder Klassische Werbung? Chancen und Risiken im Kontext der Neukundengewinnung
Eine Gegenüberstellung
Autor:in:
Corinna Fischer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2014 , Grade: 1,3
Price:
US$ 31.99
Die Rolle des Mobile Marketing in der modernen Marketingkommunikation
Autor:in:
Diplom-Betriebswirt Stefan Schneider (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2014 , Grade: 1,3
Price:
US$ 36.99
#Werbung – Meinungsmacher in sozialen Netzwerken. Eine theoretische und empirische Untersuchung der Glaubwürdigkeit von Macro- und Micro-Influencern auf Instagram
Autor:in:
Kathrin Huken (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2019 , Grade: 1,0
Price:
US$ 36.99
Social Media: Eine Herausforderung im integrierten Kommunikationsmix
Autor:in:
Julia Sabeike (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2010 , Grade: 1,0
Price:
US$ 31.99
Sind Anglizismen in der Werbung out, erleben sie ein Comeback oder waren sie nie wirklich weg?
Eine inhaltsanalytische Untersuchung von Werbeanzeigen in zielgruppenspezifischen Zeitschriften
Autor:in:
Mag. phil. Nadine Scharlach (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2008 , Grade: 1
Price:
US$ 31.99
Customer Targeting - Überblick über die empirischen Erkenntnisse
Autor:in:
Dipl.-Kfm. André Wycisk (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2010 , Grade: 2,0
Price:
US$ 31.99
Kundenabwanderung und Kundenrückgewinnung
Verdeutlicht am Beispiel der Finanzdienstleistungsbranche
Autor:in:
Diplomkaufmann (FH) Thomas Reimann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2008 , Grade: 1,7
Price:
US$ 36.99
Psychoakustik und Sound-Engineering
Der neue Stellenwert des Hörens in der Corporate Identity
Autor:in:
M.A. Marcus Herrmann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Thesis (M.A.) , 2001 , Grade: 2,0
Price:
US$ 36.99
Die Marktmacht von Facebook aus politökonomischer Perspektive
Autor:in:
Timm Leinker (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2016 , Grade: 1,0
Price:
US$ 36.99
Herausforderungen der crossmedialen Markenführung, dargestellt am Beispiel von "Welt der Wunder" - TV, Print, Online
Autor:in:
Julius Markertz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2010 , Grade: 1,7
Price:
US$ 36.99
Vermarktung von tierfreien Ersatzprodukten und fleischhaltigen Lebensmitteln. Gemeinsamkeiten, Unterschiede und Trends der Vermarktungsstrategien
Autor:in:
Emmy Bethmann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Textbook , 2020
Price:
US$ 36.99
Die Messe als Marketinginstrument im B2B-Bereich
Schritte zur Vorbereitung, Durchführung und effektiven Nachbereitung einer Messe eines mittelständischen Unternehmens im B2B-Bereich
Autor:in:
Sylvia Schütter (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2008 , Grade: 1,0
Price:
US$ 33.99
Die Wirkung von Symbolen beim Schaffen von Awareness am Beispiel des Börsengangs der Deutschen Postbank AG
Autor:in:
M. A. Anja Gruber-Wiedemann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Thesis (M.A.) , 2005 , Grade: 2,0
Price:
US$ 43.99
Chancen und Risiken von Influencer Marketing
Der Einfluss von Meinungsführern auf die Kaufentscheidung der werberelevanten Zielgruppe
Autor:in:
Julia Meier (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2017 , Grade: 2,3
Price:
US$ 33.99
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