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Visuelle Unternehmenskommunikation. Der Einfluss von Videos auf Wissensstrukturen in Unternehmen
Autor:in:
Anna-Christin Buck (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2017 , Grade: 1,3
Price:
US$ 41.99
Worin liegt die Herausforderung der Digitalisierung für die klassische Werbeagentur?
Von der einmaligen Designleistung zur Strategieentwicklung
Autor:in:
Anita Jentl-Jenewein (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2019 , Grade: A 93,2
Price:
US$ 31.99
Werbung mit Sport Testimonials. Glaubwürdigkeit von Sportlern, wenn sie als Werbegesicht einer Marke auftreten
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2020 , Grade: 1,3
Price:
US$ 42.99
Grenzen und Möglichkeiten von Social-Media-Strategien. Instagram als Mittel lokaler Marktkommunikation
Autor:in:
Katharina Tiefenthäler (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2022 , Grade: 1,3
Price:
US$ 43.99
Die Akzeptanz des Einsatzes von Erotik im Influencer Marketing
Autor:in:
Janine Kuhlmann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2020 , Grade: 3,3
Price:
US$ 31.99
Social Commerce. Einfluss von Social Media auf das Konsumverhalten beim Onlineshopping
Autor:in:
Nathalie Felder (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2020 , Grade: 1,43
Price:
US$ 33.99
Das Wesen der Werbung. Eine sozio-kulturelle Analyse der Werbebranche und des Werbespots
Autor:in:
Daniela Scharf (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2019 , Grade: 1,5
Price:
US$ 31.99
Neuromarketing. Neuronale Erkenntnisse als Basis für ein effektives Markenmanagement am Beispiel von Low-und High-Involvement Kaufentscheidungen
Autor:in:
Fabienne Wehler (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2017 , Grade: 1.3
Price:
US$ 36.99
Der Einsatz von Social Media Instrumenten im internen Marketing
Autor:in:
Christine Höfer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2015 , Grade: 2,3
Price:
US$ 36.99
„Follow me“. Authentische Kommunikation als Erfolgsfaktor für YouTuber
Eine empirische Untersuchung zum Verhältnis zwischen Bloggern und ihren Lesern
Autor:in:
Valentina Z. (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2015 , Grade: 1,3
Price:
US$ 30.99
Ausgewählte Einflussfaktoren auf die Kaufentscheidung von Endverbrauchern bei Bio-, Fairtrade- und regionalen Lebensmitteln
Autor:in:
Sabrina Etzroth (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2013 , Grade: 1,5
Price:
US$ 41.99
Erfolgs- und Misserfolgsfaktoren von Nachhaltigkeits-Marketing bei Fast Moving Consumer Goods
Autor:in:
Gina Maria Staschke (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2013 , Grade: 1,3
Price:
US$ 31.99
Optimierung der Web Usability von Online-Spezialitätenshops
Testing von zwei Webshops mit der Thinking Aloud Methode
Autor:in:
Anita Gerstmayr (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2013 , Grade: 1
Price:
US$ 33.99
QR-Code-Marketing im Kulturbetrieb
Autor:in:
B.A., stud. M.A. Laura Geissler (Author)
,
Lisa Lietz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2013 , Grade: 2,0
Price:
US$ 41.99
Arbeitgeberreputation durch Word of mouth-Kommunikation in Online Social Networks.
Eine empirische Analyse motivationaler Einflussfaktoren.
Autor:in:
Julia Klapczynski (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Thesis (M.A.) , 2011 , Grade: 1,1
Price:
US$ 41.99
Krisenkommunikation 2.0. Dark Site, Twitter oder Facebook
Welche Möglichkeiten der Onlinekommunikation werden von Unternehmen in Krisen genutzt?
Autor:in:
Janine Pentzold (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Thesis (M.A.) , 2010 , Grade: 1,3
Price:
US$ 44.99
Web 2.0-basiertes vs. Telecom 2.0-basiertes Marketing
Autor:in:
Sebastian Straube (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2011 , Grade: 1,3
Price:
US$ 31.99
Viral Marketing - Epidemien im Internet
Theorie & Praxis - Virale Kampagnen für Startup-Unternehmen
Autor:in:
Robert König (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2009 , Grade: 1
Price:
US$ 41.99
Customer Targeting - Überblick über die empirischen Erkenntnisse
Autor:in:
Dipl.-Kfm. André Wycisk (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2010 , Grade: 2,0
Price:
US$ 31.99
Interkulturelle Werbung
Strategien und Vorgehensweisen am Beispiel von IKEA
Autor:in:
Master of Arts (Kulturwissenschaften) Sascha Miller (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2004 , Grade: 1,3
Price:
US$ 36.99
Crossmediale Mehrwertkommunikation als Wertschöpfungsfaktor in der Tourismusbranche
Mit empirischer Studie über die Kommunikation von internationalen Fremdenverkehrsämtern in Deutschland
Autor:in:
Steffi Schlüter (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2006 , Grade: 1,0
Price:
US$ 44.99
Die Wirkung von Symbolen beim Schaffen von Awareness am Beispiel des Börsengangs der Deutschen Postbank AG
Autor:in:
M. A. Anja Gruber-Wiedemann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Thesis (M.A.) , 2005 , Grade: 2,0
Price:
US$ 43.99
Storytelling in der viralen Markenkommunikation
Welche Eigenschaften sollten virale Videos enthalten, damit diese freiwillig von Konsumenten verbreitet werden?
Autor:in:
Nadine Hammele (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2015 , Grade: 1,0
Price:
US$ 36.99
Die Auswahl von Social-Media-Influencern bei jungen Unternehmen. Die Kriterien Credibility, Attractiveness sowie die Product-Match-Up Hypothesis
Autor:in:
Stefanie Streich (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Textbook , 2020
Price:
US$ 40.99