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"Angewandte Werbesprache: Gestaltung von Slogans" als Thema einer Unterrichtsstunde im Berufskolleg
Präsentation, kriteriengeleitete Analyse und Bewertung der von "Kreativteams" produzierten Slogans für ein Fruchtstieleis der fiktiven Marke "Ronca" im Rahmen eines Kundenauftrags
Autor:in:
Tina Schröder (Author)
Subject:
Didactics for the subject German - Pedagogy, Linguistics
Category:
Lesson Plan , 2007 , Grade: 1,0
Price:
US$ 14.99
Has the Syntax of Advertising changed? A Syntactic Analysis of Slogans on the basis of Leech’s Concept of Standard Advertising Language
Autor:in:
Marie-Kristin Hofmann (Author)
Subject:
English Language and Literature Studies - Linguistics
Category:
Term Paper , 2014 , Grade: 1,3
Price:
US$ 14.99
Anglicisms in German Advertising Slogans
Development and Function
Autor:in:
Anna Theresa Wendel (Author)
Subject:
English Language and Literature Studies - Linguistics
Category:
Term Paper , 2013 , Grade: 1,0
Price:
US$ 14.99
Der Slogan. Rhetorische Strategien in der Lebensmittelwerbung
Autor:in:
Franco Dahms (Author)
Subject:
German Studies - Linguistics
Category:
Term Paper (Advanced seminar) , 2008 , Grade: 1,7
Price:
US$ 14.99
Textsortenwandel in Slogans in der Anzeigenwerbung der Automobilindustrie
Autor:in:
Sarah Veit (Author)
Subject:
German Studies - Linguistics
Category:
Term Paper (Advanced seminar) , 2019 , Grade: 1,7
Price:
US$ 14.99
Die Ellipse im Slogan
Der Versuch einer Kategorisierung
Autor:in:
Rebecca Zeiler (Author)
Subject:
German Studies - Linguistics
Category:
Term Paper (Advanced seminar) , 2012 , Grade: 2,3
Price:
US$ 15.99
Betrachtungen zum Werbeelement Slogan und zu seiner Entwicklung an verschiedenen Beispielen der Waschmittelwerbung
Autor:in:
Andrea Lohse (Author)
Subject:
German Studies - Linguistics
Category:
Term Paper (Advanced seminar) , 2006 , Grade: 2,2
Price:
US$ 17.99
Die Relevanz der Semiotik für die Gestaltung von Slogans und Markennamen
Autor:in:
Diplom-Medienwirtin (FH) Nina Lampret (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2004 , Grade: 1,7
Price:
US$ 18.99
Werbesprache (mit besonderem Augenmerk auf dem Slogan)
Autor:in:
Jennifer Werner (Author)
Subject:
German Studies - Linguistics
Category:
Term Paper , 2003 , Grade: 1,2
Price:
US$ 14.99
Fairtrade im deutschen Einzelhandel. Wie viel Wahrheit steht hinter dem Slogan "Fairtrade - wirkt und bewegt"?
Autor:in:
Lena-Josefin Pres (Author)
Subject:
Business economics - Trade and Distribution
Category:
Term Paper , 2016 , Grade: 1,0
Price:
US$ 17.99
Englischsprachige Werbeslogans auf dem deutschen Markt. Fluch oder Segen?
Autor:in:
Junyi Hong (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2016 , Grade: 1,0
Price:
US$ 15.99
Politische Werbung. Der Einfluss von politischer Werbung auf die Gesellschaft
Autor:in:
Alexander Böcher (Author)
Subject:
Communications - Media and Politics, Politic Communications
Category:
Seminar Paper , 2010 , Grade: 2.0
Price:
US$ 14.99
Anglizismen in der Anzeigenwerbung und ihre Integration
Autor:in:
Aljona Merk (Author)
Subject:
German Studies - Linguistics
Category:
Term Paper (Advanced seminar) , 2007 , Grade: 2,3
Price:
US$ 17.99
Werbeslogans im deutsch-russischen Vergleich
Autor:in:
Narmin Abilova (Author)
Subject:
German Studies - Linguistics
Category:
Term Paper , 2017 , Grade: 2,0
Price:
US$ 14.99
Anglizismen in Werbeslogans der Automobilbranche. Sind diese wirklich sinnvoll?
Autor:in:
Julien Dietrich (Author)
Subject:
German Studies - Linguistics
Category:
Term Paper , 2018 , Grade: 2,7
Price:
US$ 15.99
Bierwerbung in Deutschland. Eine Analyse ausgewählter Werbespots
Autor:in:
Evgeniya Hoffmann (Author)
Subject:
German Studies - Linguistics
Category:
Academic Paper , 2007 , Grade: 1,3
Price:
US$ 20.99
Kulturelle Unterschiede in der Werbegestaltung. Stadardisierte und differenzierte Werbung und deren Elemente
Autor:in:
Evgeniya Hoffmann (Author)
Subject:
German Studies - Linguistics
Category:
Academic Paper , 2007 , Grade: 1,3
Price:
US$ 17.99
Englischsprachige Elemente in deutschen Werbetexten. Werbung als Audruck gesellschaftlichen Wandels
Autor:in:
Veronika Kostiunina (Author)
Subject:
Sociology - Consumption and Advertising
Category:
Term Paper , 2019 , Grade: 1,7
Price:
US$ 14.99
Bedeutungsverschiebung und Sinnerzeugung durch Text-Bild-Relationen in der Werbung
Autor:in:
Stefanie Poschen (Author)
Subject:
Speech Science / Linguistics
Category:
Bachelor Thesis , 2016 , Grade: 1,0
Price:
US$ 20.99
Sprache in der Werbung
Werbesprache bündig umrissen und anhand von Beispielen untersucht
Autor:in:
Evan Ramos (Author)
Subject:
Didactics for the subject German - Genres
Category:
Pre-University Paper , 2014 , Grade: 1,2
Price:
US$ 14.99
Wir machen Werbung für Vereine
Eine projektorientierte Unterrichtseinheit zur Auseinandersetzung mit (sprachlichen) Mitteln und Zielen von Werbung
Autor:in:
Johannes Vees (Author)
Subject:
Didactics for the subject German - Pedagogy, Linguistics
Category:
Project Report , 2011 , Grade: 2,5
Price:
US$ 16.99
Aspekte der Werbesprache
Aktuelle Anzeigen von Automobilherstellern
Autor:in:
Manuel Däbritz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2008 , Grade: 1,0
Price:
US$ 17.99
La publicité à la télévision et à la radio
La presse parlée (radio, TV)
Autor:in:
Isabelle Friedl (Author)
Subject:
French Studies - Culture
Category:
Seminar Paper , 1999 , Grade: 1,0
Price:
US$ 16.99
An Analysis of How Socio-demographic Variables Affect the Perception of English in German Advertising
Autor:in:
Henry Quevedo (Author)
Subject:
English Language and Literature Studies - Linguistics
Category:
Bachelor Thesis , 2018 , Grade: 2,0
Price:
US$ 20.99
Zur Verwendung rhetorischer Tropen und Figuren im modernen Werbeslogan
Autor:in:
Benjamin Baum (Author)
Subject:
German Studies - Linguistics
Category:
Term Paper , 2003 , Grade: 14 Punkte
Price:
US$ 15.99
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