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Technik
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Die Werbung und ihre manipulativen Methoden
Was ist Werbung und durch welche Techniken nimmt sie Einfluss auf das Kaufverhalten des Konsumenten?
Autor:in:
Marie Leukel (Author)
,
Isabel Schönmann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2015 , Grade: 1,0
Price:
US$ 17.99
Die Geschichte der Automobilwerbung in Deutschland
Autor:in:
Jens Wittig (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2005 , Grade: 1,7
Price:
US$ 17.99
Ad Games im Cross Media Mix
Autor:in:
Denise Newsham (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2003 , Grade: 2
Price:
US$ 17.99
Digitale Technologien am Point of Sales und die Gewinnung von Kundendaten. Auswirkungen für den stationären Lebensmitteleinzelhandel
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2020 , Grade: 2,3
Price:
US$ 17.99
Gender Diversity in der Public Relations
Feminisierung in der deutschen PR-Branche
Autor:in:
Alke Eva Caris (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2012 , Grade: 1,7
Price:
US$ 15.99
Digitale Spiele als Werbeträger
Potentiale und Herausforderungen
Autor:in:
Jan Horak (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2011 , Grade: 1,7
Price:
US$ 16.99
Übertragung von werbepsychologischen Konzepten auf das Lernen
Autor:in:
Stefanie Heimann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2003 , Grade: 1,3
Price:
US$ 15.99
Der Einfluss von Social-Media-Plattformen wie TikTok und Instagram auf den Bucheinzelhandel und das Kaufverhalten
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2023 , Grade: 1,7
Price:
US$ 17.99
Das Potenzial von Pinterest als Plattform im Content-Marketing. Anwendung und Handlungsempfehlungen
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2023 , Grade: 1,3
Price:
US$ 14.99
Inwieweit lässt sich Facebooks Timeline in Anlehnung an Marshall McLuhans "Understanding Media" als Erweiterung des menschlichen Gedächtnisses beschreiben?
Autor:in:
Julia Kippes (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2021 , Grade: 2,0
Price:
US$ 15.99
Die Vor- und Nachteile personalisierter Werbung für Konsumenten
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2021 , Grade: 1,0
Price:
US$ 17.99
Wie funktioniert Ambush-Marketing? Das Beispiel "Beats by Dr. Dre" während der FIFA Fußball-Weltmeisterschaft 2014
Autor:in:
Steven Ullrich (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2016 , Grade: 1,7
Price:
US$ 16.99
Wirkungsmechanismen von Emotionen in der Werbung
Wie wirken sich Emotionen in der Werbung auf das Kaufverhalten der Konsumenten aus?
Autor:in:
M. F. (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (undergraduate) , 2018 , Grade: 1,3
Price:
US$ 20.99
Gerücht und Social Media. Zur Aktualität einer uralten kollektiven Kommunikationsform. Herausforderung für die Risiko- und Krisenkommunikation
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2015 , Grade: 1
Price:
US$ 17.99
Einsatz neuer Medien in der Markt- und Werbepsychologie
Autor:in:
Suzan Atakisi (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2015
Price:
US$ 17.99
Humor in der Werbung. Chance oder Risiko?
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2015 , Grade: 1,7
Price:
US$ 17.99
Arbeitsweise von Werbeagenturen. Ablaufprozesse, Arbeitsbereiche und Positionen
Autor:in:
Oskar Holly (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2016
Price:
US$ 15.99
Product Placement als Weg in den Kopf des Verbrauchers. Die Theorie der kognitiven Dissonanz als Erklärungsansatz
Autor:in:
Richard Bartels (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2016 , Grade: 1,0
Price:
US$ 14.99
Erstellung eines Projekthandbuchs für die strategische Planung und Qualitätssicherung studentischer Projektarbeit
Der Kleinverlegertag an der HTWK zu Leipzig
Autor:in:
Mike Demmig (Author)
,
Stephanie Jordan (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2015 , Grade: 1,3
Price:
US$ 20.99
Wirtschaftskommunikation als Management zur Anregung der Fantasie. Das Beispiel Katjes Yoghurt-Gums
Autor:in:
Jennifer Hofmann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2008 , Grade: 2,0
Price:
US$ 14.99
Employer Branding. Die Arbeitgeber-Marke der BMW AG
Autor:in:
Janine Blomeier (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2014 , Grade: 2,0
Price:
US$ 17.99
Strategien für Produkte und Dientleistungen am Ende von Lebenszyklen
Autor:in:
Robin Häusler (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2013 , Grade: 1,0
Price:
US$ 14.99
Medienanalyse. Benetton und Co: Darf Werbung schockieren?
Autor:in:
Roman Ahrens (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2013 , Grade: 1,7
Price:
US$ 15.99
Neuromarktforschung im Rahmen der Werbeplanung
Autor:in:
BBA Thomas Heinrich Musiolik (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2012 , Grade: 1,3
Price:
US$ 16.99
Das Phänomen des Variety Seeking Behavior und seine Bedeutung im Konsumentenverhalten
Autor:in:
Linda Schiller (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2007 , Grade: 1,0
Price:
US$ 14.99
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