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Der "Customer Lifetime Value"-Ansatz zur Bewertung von Mitgliedern einer Social Shopping Community
Ziele, Erscheinungsformen, Problembereiche und korrespondierende Lösungsansätze aus Betreibersicht
Autor:in:
Heiko Blessing (Author)
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Business economics - Customer Relationship Management, CRM
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Diploma Thesis , 2009 , Grade: 2,3
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US$ 20.99