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Ästhetik
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Die Bedeutung des Verpackungsdesigns für die Kaufentscheidung. Eine conjoint-analytische Studie am Beispiel Lippenstiftverpackung
Autor:in:
Melanie Choi (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
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Diploma Thesis , 2007 , Grade: 1,7
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US$ 36.99