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Results for »
Consumers
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Consumer Perception of Internal Brand Extension
A Literature Based Work on Perceived Fit as Determining Factor for Enhancing Consumer Acceptance of Internal Brand Extension
Autor:in:
Victoria Homeier (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2012
Price:
US$ 17.99
Conscious and Unconscious Consumer Choice of Food Products
Autor:in:
Florian Schleicher (Author)
Subject:
Psychology - Work, Business, Organisation
Category:
Master's Thesis , 2013 , Grade: 2,3
Price:
US$ 17.99
External Effects of Greenwashing on the Brand. Consequences for Consumers and the Market
Autor:in:
Laeticia Sara (Author)
Subject:
Business economics - Business Ethics, Corporate Ethics
Category:
Bachelor Thesis , 2023
Price:
US$ 17.99
Consumer Behaviour in Different Generations. Online Marketing versus Traditional Marketing
Autor:in:
Silvia Stamenova (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2017 , Grade: 5.00
Price:
US$ 17.99
Consumer Responses to "Rebranding". The Concept of Brand Equity Transfers and Four Different Consumer Response Scenarios
Autor:in:
Teresa Pavelka (Author)
Subject:
Business economics - Company formation, Business Plans
Category:
Bachelor Thesis , 2014 , Grade: 1,3
Price:
US$ 20.99
Phenomenon of brand hate. Behavioral consequences and managerial implications
Autor:in:
B.Sc. Teresa Pavelka (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2016 , Grade: 1,7
Price:
US$ 20.99
Willingness to pay for Fair Trade products: Analysis and implications
Autor:in:
Michaela Gröpel (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2012 , Grade: 1,7
Price:
US$ 20.99
The Operational Success Factors for Sustainability Marketing among Fast-Moving Consumer Goods
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2021 , Grade: 1,7
Price:
US$ 23.99
The influence of packaging colour on expected and perceived product attributes of low-involvement products. Colour as a silent salesman
Autor:in:
Jessica Novi (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2021 , Grade: 1
Price:
US$ 19.99
Online review trust factors. Characteristics and person-specific reputation
Which factors make online reviews trustworthy?
Autor:in:
Sebastian Hochreiter (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2021 , Grade: 1,0
Price:
US$ 20.99
An investigation into the role of emotional branding in the cola market with particular reference to Coca-Cola
Autor:in:
Miriam Mennen (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2005 , Grade: 70 % - A
Price:
US$ 19.99
Impact of the Color Red on the Marketing of Consumer Goods
Autor:in:
Julia Bölke (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2007 , Grade: 1,0
Price:
US$ 18.99
Consumer Electronics Industry of China
Autor:in:
Puneet Kapur (Author)
Subject:
Business economics - Business Management, Corporate Governance
Category:
Master's Thesis , 2005 , Grade: B 2
Price:
US$ 18.99
How Advertisement Effects The Consumer Behaviour In the Fast Food Industry During the Corona Pandemic In India
Autor:in:
Yash Mandviwala (Author)
Subject:
Sociology - Consumption and Advertising
Category:
Bachelor Thesis , 2021 , Grade: 8.0
Price:
US$ 14.99
Intercultural Product Communication. An Assessment of Consumer Electronic Products in India and China
Autor:in:
Patrizio Basso (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2016 , Grade: 2,1
Price:
US$ 20.99
Factors Influencing Consumers' Intention to Purchase Clothing Online
Autor:in:
Natalie Bluschke (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2011 , Grade: 1.0
Price:
US$ 20.99
Factors Influencing Consumers' Intention to Purchase Clothing Online
Autor:in:
Natalie Bluschke (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2011 , Grade: 1.0
Price:
US$ 20.99
Is there a Willingness-to-pay for Social Responsibility?
Autor:in:
Hendrik Overwien (Author)
Subject:
Business economics - Investment and Finance
Category:
Bachelor Thesis , 2018 , Grade: 1,7
Price:
US$ 15.99
The Interrelation between Private Label Brand Image and Store Image. A Systematic Literature Overview
Autor:in:
Jana Defontis (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2017 , Grade: 2,0
Price:
US$ 18.99
Psychological Entitlement
An empirical study about Entitlement in service environments and the influence of self-perceived attractiveness
Autor:in:
Eva Eschelbach (Author)
Subject:
Psychology - Personality Psychology
Category:
Master's Thesis , 2019 , Grade: 70%
Price:
US$ 20.99
Global Strategic Management - Outsourcing in Domestic Electronics Industry
Gaming - Microsoft XBox 360
Autor:in:
Mo Elnadi (Author)
Subject:
Business economics - Business Management, Corporate Governance
Category:
Examination Thesis , 2010 , Grade: 78/100
Price:
US$ 17.99
Certification Seals. The more, the better, or too much of a good thing?
The effect of the number of certification seals on consumers’ purchase intention and willingness to pay
Autor:in:
Stefanie Eimesser (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2013 , Grade: 8.5 (out of 10.0)
Price:
US$ 15.99
Soft Paternalism and Consumer Protection
Opportunities and Risks from Behavioral Economics
Autor:in:
Ricardo Rosas (Author)
Subject:
Economics - Other
Category:
Bachelor Thesis , 2014 , Grade: 1,0
Price:
US$ 18.99
The Chinese Consumers' Attitudes towards their 'Willingness to Pay' for Renewable Electricity
An Analysis of Economic and Environmental Factors
Autor:in:
Anneke Bösche (Author)
Subject:
Orientalism / Sinology - Chinese / China
Category:
Master's Thesis , 2016 , Grade: 2,0
Price:
US$ 20.99