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Business economics - Business Management, Corporate Governance
(454)
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Design (Industry, Graphics, Fashion)
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Textile, Print, Crafting
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Leadership and Human Resources - Generation Y, Generation Z
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History of Germany - 1848, Empire, Imperialism
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Art - Arts Management
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(3)
Didactics for the subject English - History of Literature, Eras
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Economy - Theory of Competition, Competition Policy
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History - Africa
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(3)
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(3)
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(3)
Business economics - Corporate communication
(3)
Engineering - Robotics
(3)
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(2)
Theater Studies, Dance
(2)
Cultural Studies - Empiric Cultural Studies
(2)
History of Germany - World War I, Weimar Republic
(2)
Law - Public Law / Administrative Law
(2)
French Studies - Literature
(2)
Instructor Plans: Health / Medicine / Sports / Social Topics
(2)
Politics - Region: Far East
(2)
Sport - Miscellaneous
(2)
Nautical Science
(2)
Social Studies (General)
(2)
Geography / Earth Science - Tourism Geography
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(2)
History of Europe - Ages of World Wars
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(2)
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(1)
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(1)
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(1)
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Case Study: Robert Mondavi and The Wine Industry
Autor:in:
Vita Bataitis (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2004 , Grade: A / 1.0
Price:
US$ 17.99
Victoria's Secret Reinvented. A Rebranding Strategy for Inclusivity and Luxury in the Lingerie Industry
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Project Report , 2023 , Grade: 1,0
Price:
US$ 15.99
Impact of Social Media on Strengthening Brand Loyalty in the Austrian Wine Industry
Autor:in:
Melanie Hahn (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2018 , Grade: 1,00
Price:
US$ 17.99
Experiential Marketing in Automotive Industry
Autor:in:
Anna Adilova (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Essay , 2016 , Grade: 9
Price:
US$ 14.99
The Impact of Social Media on the PR Industry
Autor:in:
Iliyana Stareva (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2012 , Grade: 1,0
Price:
US$ 50.99
Promotion of Science Locations towards Science and Research-based Industry. The Case of Luxembourg
Autor:in:
Dirk Hans (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2021 , Grade: 1,1
Price:
US$ 0.99
The Fashion Industry and Its Use of Public Relations Tools
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2014 , Grade: 1,7
Price:
US$ 6.99
The Goal-Oriented Handling of Social Media in the Event Industry
Recommended Procedures
Autor:in:
Jeannette Groesgen (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2011 , Grade: 1,3
Price:
US$ 20.99
Product Placement Effectiveness. Implicit Recall and Brand Image at the Level of Modality
An Empirical Study in the Television Industry
Autor:in:
Hendrik Arnold (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2013 , Grade: 9.0 (out of 10)
Price:
US$ 20.99
Mergers and Acquisitions in the Global Pharmaceutical Industry
Autor:in:
Mennen (Author)
,
Abayomi (Author)
,
Jian (Author)
,
Mead (Author)
,
Zhou (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Project Report , 2006 , Grade: 65 % - B
Price:
US$ 16.99
The Privacy Paradox in the Context of Social Media and its Impact on the Online Advertising Industry
Autor:in:
Tanya Boguslavskaya (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Scientific Essay , 2015 , Grade: 10 out of 10
Price:
US$ 14.99
The Effect of Antecedent Variables on Brand Loyalty Intentions in Context of Mobile Service Industry of Pakistan
Effect of Customer Equity Drivers on Brand Loyalty Intentions
Autor:in:
Faizan Khan (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Academic Paper , 2018 , Grade: 4.0
Price:
US$ 30.99
Exploring Mergers and Acquisitions in the Airline Industry and the Corresponding Impact on Aircraft Maintenance Organizations
Autor:in:
Rhoda Frank (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Academic Paper , 2023 , Grade: A
Price:
US$ 6.99
Influencer Advertising versus Traditional Advertising
A Comparison between two Advertising Strategies regarding their Power of Influence
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2020 , Grade: 1,0
Price:
US$ 36.99
Instagram's impact on Generation Z. Does a professional Instagram account influence the decision-making process?
Autor:in:
Maria Priller (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2019 , Grade: 2
Price:
US$ 36.99
Kommunikation und Markenmanagement in der Musikindustrie
Social Media als Erfolgsgarant oder überschätztes Wundermittel?
Autor:in:
Kai Bräunig (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2014 , Grade: 1,3
Price:
US$ 31.99
Corporate and Brand image among Telugu dailies in Indian Print Media
Autor:in:
Pradeep Kumar (Author)
,
E. Nagaraju (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Doctoral Thesis / Dissertation , 2013 , Grade: none
Price:
US$ 0.99
Service Guarantee prospect in signalling Service Quality towards Customer Loyalty
Autor:in:
Pradeep Paraman (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Doctoral Thesis / Dissertation , 2020
Price:
US$ 41.99
Nachhaltigkeitsimage in der Modebranche. Möglichkeiten und Facetten des Aufbaus
Autor:in:
Michelle Marie Basak (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2022 , Grade: 1,0
Price:
US$ 20.99
The Future of Apple’s Success and Reputation
Autor:in:
Manuel Kreis (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Academic Paper , 2017 , Grade: 1.7
Price:
US$ 15.99
Beispiel einer Projektplanung für eine Marketingfachkraft
Autor:in:
Nadine Masu (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Elaboration , 2014 , Grade: 2
Price:
US$ 6.99
Hipster-Getränke auf dem Vormarsch. Erfolgreiche Kommunikation nachhaltiger Produkteigenschaften an die Generation Y
Eine empirische Untersuchung am Beispiel von Erfrischungsgetränken
Autor:in:
Claire Pfaunstiel (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2017 , Grade: 1,3
Price:
US$ 19.99
Social-Media-Marketing in der Fitnessbranche. Theoretische Grundlagen und empirische Forschung
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2015 , Grade: 2,3
Price:
US$ 27.99
The trade-off between cost leadership and differentiation
Autor:in:
Daniela Scheele (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Essay , 2013 , Grade: 1.0
Price:
US$ 6.99
Evaluation of ZARA and H&M. Marketing Mix, PR, Corporate Finance Strategy and CSR
Autor:in:
David Onditi (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Academic Paper , 2021 , Grade: 6.0
Price:
US$ 14.99
Customer-Driven Service Marketing in the Airline Market
Autor:in:
Jeremy Schulze (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Academic Paper , 2019 , Grade: 2,0
Price:
US$ 14.99
Advertising and promotion. Marketing communications in advertising and promotion in business
Autor:in:
Musfirah Mohamad (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Elaboration , 2015 , Grade: Merit
Price:
US$ 6.99
Global Marketing of Locally Made Products
Autor:in:
Monsuru Sodeeq (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2019 , Grade: 4.00
Price:
US$ 17.99
How Walmart Inc can successfully enter Singapore market
Autor:in:
Difrine Madara (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Academic Paper , 2020 , Grade: A
Price:
US$ 16.99
Novozymes. Sustainability Integration and Communication
Autor:in:
Alia Nadhirah Ahmad Kamal (Author)
,
Alison Manion (Author)
,
Shing Yeu Low (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (postgraduate) , 2014 , Grade: A
Price:
US$ 15.99
Marketing across cultures with a focus on Islamic Marketing
Autor:in:
Sanja Hajdarpasic (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2014 , Grade: A
Price:
US$ 20.99
Contribution of Brand Image and Brand Identity to Gain Competitive Advantage: A Case study of UK Fashion Brands
Autor:in:
Hellen Dreeves (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Scientific Study , 2012
Price:
US$ 31.99
Effective advertising of films
Ten films and their official websites
Autor:in:
Nick Birch (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (postgraduate) , 2011 , Grade: 1.6
Price:
US$ 14.99
Brand Audit: Gatorade
Autor:in:
Xinwen (Fina) Xu (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (postgraduate) , 2011 , Grade: A
Price:
US$ 6.99
Mercedes Benz - How A Great Campaign Can Almost Kill A Company
Autor:in:
Carolin Biebrach (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Essay , 2009 , Grade: A
Price:
US$ 16.99
The Changing Landscape of Brands in the Digital Age. Opportunities and Challenges
Autor:in:
Marco Berschneider (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2019 , Grade: A-
Price:
US$ 14.99
Fitness Influencers. Impact on Purchase Intentions and Attitudes of Instagram Users
Autor:in:
Ben Schiefer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2018 , Grade: 1,3
Price:
US$ 40.99
Analysis of the Success Factors of SVOD to reach Generation Z
A case study of MTV+
Autor:in:
Lien La (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2019 , Grade: 1,4
Price:
US$ 30.99
Effect of Eco-Friendly Products on Consumer Purchase Intention
Autor:in:
Yusuf Balarabe Abdullahi (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2021 , Grade: 3.8
Price:
US$ 14.99
Product Quality and Consumers’ Preference for Electronic Appliances in Calabar, Nigeria
Autor:in:
M.Sc. in Marketing Joy Mbotor (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Academic Paper , 2021 , Grade: B
Price:
US$ 16.99
The impact of 'Friends of the Earth Scotland' on the Zero Waste regulations proposal
A discourse analysis
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (postgraduate) , 2011 , Grade: 1,3
Price:
US$ 14.99
Actors and strategies within the Zero Waste Approach
A scientific case study
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Case Study , 2011 , Grade: 1,7
Price:
US$ 6.99
Why is it common to use Metaphor and Metonymy in Advertisements? The Case of Deutsche Bank
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2020 , Grade: 2,3
Price:
US$ 14.99
The Brand "Victoria’s Secret". Does the Brand Need a Makeover?
Just sex does not sell anymore
Autor:in:
Katrin Finkler (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2020 , Grade: 1,3
Price:
US$ 6.99
Internationalisation and the Marketing of Higher Education. Australian Universities Best Practices
Autor:in:
Michelangelo Balicco (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Professorial Dissertation , 2019 , Grade: 10
Price:
US$ 41.99
How Facebook Can Promote Tourism. The Example of Beni Mellal Khenifra, Morocco
Autor:in:
Hamza Elwachwani (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2019
Price:
US$ 0.99
Impacts of Manipulative Advertising on the Consumer Perceptions of Ready-To-Eat Foods Market in London
Autor:in:
Muhammad Khurram (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (postgraduate) , 2018 , Grade: A
Price:
US$ 20.99
Strategic Integrated Marketing Communication
Critical Evaluation of Current Integrated Marketing Communications Practice at the example of Lufthansa
Autor:in:
Vanessa Kemme (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (undergraduate) , 2017 , Grade: 1,3
Price:
US$ 17.99
Consumer Behaviour in Different Generations. Online Marketing versus Traditional Marketing
Autor:in:
Silvia Stamenova (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2017 , Grade: 5.00
Price:
US$ 17.99
In what ways did integrated marketing communications aid the Welsh Government’s Year of Adventure campaign?
Autor:in:
Amy Nutty (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2017 , Grade: 78.00
Price:
US$ 20.99
Critical Analysis of Ethical Issues in Broadcast Media Advertisements. Ethiopian Broadcasting Corporation (EBC) in Focus
Autor:in:
Alula T. Gebrekidan (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2017 , Grade: very good
Price:
US$ 36.99
Social media utilisation as relationship building component in the Public Relations (PR) strategy of nonprofit organisations (NGOs)
An example of an international NGO 'Mercy Corps'
Autor:in:
Maria M. (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2012 , Grade: 2,0
Price:
US$ 43.99
How Budget Airlines in India leverage on Online Marketing to increase the Competitiveness
A Study
Autor:in:
Srinivas Rao Yemula (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2015 , Grade: Distinction
Price:
US$ 36.99
Marketing Communications Report. Communications Strategy with Budget and Timings Plan
A Report Outlining a Marketing Communications Campaign for Saga Holidays and its Potential Customer Loyalty Scheme
Autor:in:
Luke Gipson (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Project Report , 2014 , Grade: 1st Class / 77%
Price:
US$ 20.99
ABC Learning in the Japanese Market
International Marketing Plan
Autor:in:
Nina Rakowski (Author)
,
Brenda Fachi (Author)
,
Gao Pengliang (Author)
,
Jun Suh (Author)
,
Pooja Madaan (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Elaboration , 2008 , Grade: 79%
Price:
US$ 18.99
The Role of Ethics in Advertising and the Effects of Social Media
Autor:in:
Majed Almutairi (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2014
Price:
US$ 14.99
A critical review of retail globalisation
Autor:in:
Qi Le (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Essay , 2013 , Grade: B
Price:
US$ 6.99
The Impact of Creative Arts on the Brand
Autor:in:
Nick Birch (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Essay , 2011 , Grade: 1.2
Price:
US$ 14.99
E-Marketing Project,Branding Online and Experience Brands
A focus on Diageo Plc.’s product portfolio
Autor:in:
Luke Gipson (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Project Report , 2012 , Grade: 76.0%
Price:
US$ 14.99
Nokia's Marketing Strategy- Analysis and Recommondations
Autor:in:
Janin Ropot (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (undergraduate) , 2013 , Grade: 1,3
Price:
US$ 17.99
Dynamics between Culture and Commerce in Media Globalisation Debates
Autor:in:
Franziska Kracht (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Essay , 2010 , Grade: 1,3
Price:
US$ 6.99
Ethics in Public Relations
What is the purpose of professional codes in the field of PR and how effective are they?
Autor:in:
Marlena Bräu (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Essay , 2010 , Grade: 1,3
Price:
US$ 6.99
Comparison of aircraft manufacturers marketing processes
Autor:in:
Ing. Karol Götz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2012
Price:
US$ 36.99
An analysis of how advertising affects females’ self-image - specifically focusing upon print alcohol advertisements
Autor:in:
David Morrin (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2009 , Grade: A2
Price:
US$ 20.99
Crowdsourcing - Does One Hat Fit All
Autor:in:
Geetika Jain (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (postgraduate) , 2011 , Grade: "-"
Price:
US$ 0.99
Lighting Solutions for Austrian Building Construction Projects - A Customer Analysis
Autor:in:
Elisabeth Holoubek (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2011 , Grade: 1
Price:
US$ 36.99
Behavioral Issues in Consumer Democracy
Consumer Behaviour
Autor:in:
Dr. Srividya Nadindla (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (postgraduate) , 2008 , Grade: none
Price:
US$ 16.99
PR Analysis of British Petroleum
Autor:in:
Christopher Ulph (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2010 , Grade: 73
Price:
US$ 14.99
Analysis of Mobile Marketing and Advertising Sector in Turkey
Professional compact guide from an insider point of view
Autor:in:
M.A. Asligul Aktas (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (undergraduate) , 2010 , Grade: 89
Price:
US$ 14.99
A study of Marketing and Online Marketing Tools which improve online success
Autor:in:
Max Adler (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2010 , Grade: 1,6
Price:
US$ 31.99
Communication strategies for product recalls in the healthcare business
Autor:in:
Thomas Osche (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2007 , Grade: 1.3
Price:
US$ 31.99
The Use and Abuse of the English Language in German Advertising
Autor:in:
dominik birner (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Pre-University Paper , 2005 , Grade: 14
Price:
US$ 0.99
Generation 50plus
Autor:in:
B.A. Jasmin Teuteberg (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Project Report , 2008 , Grade: B (= very good)
Price:
US$ 19.99
Advertising Ethics - An Oxymoron?
Autor:in:
Harald Blocher (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2003 , Grade: 1,7
Price:
US$ 18.99
Advertising and Customer Values. To what extend does one influence the other?
Autor:in:
David Apel (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2015 , Grade: 1,1
Price:
US$ 15.99
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