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Psychology - Cognition
(141)
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(117)
Social Work
(103)
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(96)
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(79)
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(69)
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(62)
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(61)
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(59)
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(34)
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(20)
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(18)
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(2)
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Results for »
Kognitive
« (33 results)
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Kognitive Dissonanz bei viralen Werbespots
Autor:in:
Nicholas Eckl (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2007 , Grade: Befriedigend
Price:
US$ 36.99
Die Relevanz der Theorie der kognitiven Dissonanz für das Message-Design nach Moffitt bezüglich der Persuasion
Autor:in:
Peter Haberstich Haberstich (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2010 , Grade: 1.5
Price:
US$ 0.99
Kommunikative Maßnahmen im Umgang mit kognitiven Dissonanzen bei Konsumenten
Autor:in:
Martin Sass (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2012 , Grade: 1,60
Price:
US$ 36.99
Product Placement als Weg in den Kopf des Verbrauchers. Die Theorie der kognitiven Dissonanz als Erklärungsansatz
Autor:in:
Richard Bartels (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2016 , Grade: 1,0
Price:
US$ 14.99
Einstellungsänderung durch Werbung. Grundlagen, Theorie der Kognitiven Dissonanz und Oversufficient-Justification-Effekt
Analyse der Werbung der Marke "Rewe Regional"
Autor:in:
Jule Prescher (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2020 , Grade: 1.7
Price:
US$ 16.99
Das Meat-Paradox. Untersuchung von Fleischwerbung unter Berücksichtigung der Theorie der kognitiven Dissonanz
Autor:in:
Theresa Osterkamp (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2021 , Grade: 1,3
Price:
US$ 14.99
Traileranalyse am Beispiel "Keinohrhasen"
Autor:in:
Jennifer Keil (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2008 , Grade: 14
Price:
US$ 14.99
Der Einfluss emotionaler Werbung auf den Kaufentscheidungsprozess
Eine empirische Untersuchung der Kaufbereitschaft auf Grundlage der Analyse affektiv-kognitiver Informationsverarbeitung
Autor:in:
Linda Ellersiek (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2009 , Grade: 1,3
Price:
US$ 36.99
Life is live - Die inszenierte Realität oder die reale Inszenierung am Beispiel des AXE-Werbespots ideal women
Autor:in:
Daniel Büchner (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2002 , Grade: 1,3
Price:
US$ 17.99
Werbung als Dissonanzauslöser - Die Wirkung von Social Advertising und der Umgang des Rezipienten mit Einstellungsirritationen
Autor:in:
Sabrina Schöberl (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Thesis (M.A.) , 2008 , Grade: 2
Price:
US$ 42.99
Manipulative Möglichkeiten elektronischer Medien: 'Wie wirkt Werbung im Internet?'
Autor:in:
Bita Mohammadi (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2002 , Grade: 1
Price:
US$ 17.99
KI-generierte Bildinhalte im Marketing
Eine experimentelle Studie über den Einfluss und die Akzeptanz von KI-generierten Bildinhalten bei Konsumenten
Autor:in:
Alexander Scharff (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2023 , Grade: 1,0
Price:
US$ 32.99
Der Werther-Effekt. Theoretische Grundlagen und aktuelle Forschungsergebnisse
Autor:in:
Frederike Grunau (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2021 , Grade: 1,3
Price:
US$ 5.99
Facebook und die Auswirkungen auf die Kommunikation im Alltag. Entwicklungen von und durch Social Media
Autor:in:
Benjamin Hoffmann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Essay , 2017 , Grade: 1,0
Price:
US$ 15.99
Der Einfluss emotionaler Werbung auf das Konsumentenverhalten
Autor:in:
Laurin Stappel (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2019 , Grade: 1,0
Price:
US$ 17.99
Wie wird die Kaufentscheidung von Instagram Nutzerinnen durch Fitness Influencerinnen beeinflusst?
Eine qualitative Analyse
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2020 , Grade: 1,9
Price:
US$ 36.99
Halo-Effekte und Unternehmenskommunikation in sozialen Medien. Eine Darstellung der Vor- & Nachteile
Autor:in:
Kai Schmitz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2019 , Grade: 1,0
Price:
US$ 17.99
Wirkungsmechanismen von Emotionen in der Werbung
Wie wirken sich Emotionen in der Werbung auf das Kaufverhalten der Konsumenten aus?
Autor:in:
M. F. (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (undergraduate) , 2018 , Grade: 1,3
Price:
US$ 20.99
Ambush-Marketing im Sport
Eine theoretische Analyse der Wirkungsweise anhand des Elaboration-Likelihood-Modell (ELM)
Autor:in:
Marian Kern (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2017 , Grade: 1,3
Price:
US$ 3.99
Auswirkung farblicher Produktgestaltung auf die Kaufentscheidung
Eine genderspezifische Analyse
Autor:in:
Michael Müller (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2015 , Grade: 1.2
Price:
US$ 31.99
Was zeichnet impulsive Kaufentscheidungen aus? Zur Studie “Impulsive Consumer Buying as a Result of Emotions” von Peter Weinberg und Wolfgang Gottwald
Autor:in:
Christoph Friedrichs (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2008 , Grade: 1,3
Price:
US$ 14.99
Wie beeinflusst Fernsehwerbung im Kinderprogramm das Konsumverhalten von Kindern im Alter von 6 bis 13 Jahren?
Autor:in:
Claudia Ebert (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2011 , Grade: 2.0
Price:
US$ 14.99
Grenzwissenschaften: Neuromarketing in Bezug auf die AIDA Formel
Autor:in:
Peter Busch (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2009 , Grade: 1,0
Price:
US$ 15.99
Eine empirische Untersuchung der Wirkung von Crowdsourcing als kommunikative Marketing-Maßnahme
Autor:in:
Michèle Engel (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2012 , Grade: 1,3
Price:
US$ 41.99
Die erfolgreiche Implementierung von Produktinszenierungen durch die Adaption neurowissenschaftlicher Erkenntnisse auf das Event-Marketing
Neuro-Marketing in der Live-Kommunikation
Autor:in:
Deniz Anic (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2012 , Grade: 1,1
Price:
US$ 31.99
Der Einfluss emotionaler Werbung auf den Kaufentscheidungsprozess
Eine empirische Untersuchung
Autor:in:
Gaetano Maffucci (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2011 , Grade: 1,7
Price:
US$ 39.99
Soundanwendungsproblematik im Hinblick auf die Anpassungsmöglichkeiten der akustischen Informationen in Webpräsenzen
Zwischen Theorie und Praxis
Autor:in:
Natalie Scheidt (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2010 , Grade: 2,3
Price:
US$ 15.99
Emotionspsychologische Grundlagen im Überblick
Autor:in:
Frederike Braitinger (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Presentation (Elaboration) , 2007 , Grade: 2,0
Price:
US$ 14.99
Bildkommunikation in der Werbung: Lebensstilkonzepte und Imagerystrategien für das Marketing
Autor:in:
Nicole Erksmeier (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2007 , Grade: 1,3
Price:
US$ 17.99
Motivation in der Werbepsychologie
Autor:in:
Ulrich Schulte (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2003 , Grade: 1,0
Price:
US$ 15.99
Imagery-Werbung. Semiotische Analyse von Werbeprints
Autor:in:
Charlotte Hager (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 1999 , Grade: 1,0
Price:
US$ 44.99
Konsistenzmechanismen in Werbung und Verkauf
Autor:in:
Stefan Probst (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2004 , Grade: 1,3
Price:
US$ 15.99
Spiegelneuronen und visuelle Medienkultur
Wie wir werden, was wir sehen
Autor:in:
Alexandra Führ Benlifer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2013 , Grade: 1,0
Price:
US$ 39.99
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