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Results for »
Konstrukt
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Das Konstrukt der Markenpersönlichkeit. Eine vergleichende Analyse für unterschiedliche Markentypen
Autor:in:
Diplom-Ökonom Christoph Sandstede (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2005 , Grade: 1,3
Price:
US$ 36.99
Der Einfluss von Instagram-Beiträgen auf das Kaufverhalten der Konsumenten in Bezug auf Sportprodukte
Autor:in:
Daniel Molterer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2020 , Grade: 1,0
Price:
US$ 31.99
Online Brand Communities. Der Mehrwert des Internets für Kommunikation und Motivation in Markengemeinschaften
Eine Analyse
Autor:in:
Pia Jenderek (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2014 , Grade: 2,3
Price:
US$ 31.99
Passagierzufriedenheit am Beijing Capital International Airport
Eine kausale Analyse
Autor:in:
Dipl. Kauffrau Yanhui Zhang (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2006 , Grade: 1,2
Price:
US$ 36.99
Menschliche Werte und Markenpersönlichkeit
Autor:in:
Marika Eißmann (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2008 , Grade: 1,3
Price:
US$ 36.99
Markenpersönlichkeit und Markenwert - Gibt es einen Zusammenhang?
Autor:in:
Max Bade (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2008 , Grade: 2,3
Price:
US$ 32.99
Indikatoren für den Erfolg von Dienstleistungen
Autor:in:
Marco Markus (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2001 , Grade: 2,0
Price:
US$ 36.99
Die für das Relationship-Marketing (CRM) relevanten Voraussetzungen und Folgen von Vertrauen
Autor:in:
Nicolai Brückov (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2011 , Grade: 1,7
Price:
US$ 36.99
Die Wirkung von Bannerwerbung. Eine empirische Studie mit Befragung und Eyetracking
Autor:in:
Armin Schnürer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2015 , Grade: 2
Price:
US$ 36.99
Kritische Betrachtung der Dachmarkenkampagne "Ottostadt" der Stadt Magdeburg auf Basis empirischer Untersuchungen
Autor:in:
Melanie Göckus (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2011 , Grade: 1,0
Price:
US$ 33.99
Fundierung von fairem Verhalten in Unternehmen-Kunde-Beziehungen
Autor:in:
Eva Hahne (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2009 , Grade: 1,3
Price:
US$ 36.99
Determinanten und Konsequenzen wahrgenommener Preisfairness. Eine empirische Studie im Vergleich zwischen China und Deutschland
Autor:in:
Nils Merkel (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2006 , Grade: 1,3
Price:
US$ 36.99
Eventmarketing als Instrument zur Kundenbindung
Autor:in:
Harald Ebner (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2003 , Grade: 2,0
Price:
US$ 32.99
Sport als Marketinginstrument am Beispiel Katar. Mögliche Auswirkungen für Katar und Europa
Autor:in:
David Seifried (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2021 , Grade: 1,0
Price:
US$ 38.99
Influencer Marketing als Kommunikationsinstrument für den B2B-Bereich
Autor:in:
Jan Pach (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2020
Price:
US$ 36.99
Freiwillige Selbstverpflichtung und Selbstkontrolle. Mechanismen und konkrete Anwendungsfelder für Konsumenten
Autor:in:
Michael Bucher (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2019 , Grade: 3,0
Price:
US$ 31.99
Sind Guerilla Marketing-Aktionen schlechter als ihr Ruf?
Eine kausalanalytische Betrachtung der Erfolgsfaktoren und Gefahrenpotentiale im Guerilla-Wirkungsmodell
Autor:in:
Thomas Backes (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2013 , Grade: 1,3
Price:
US$ 41.99
Die Bedeutung der Emotionalisierung für Warenhäuser
Eine Analyse der Erfolgspotenziale und Herausforderungen
Autor:in:
Julien Schild (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2014 , Grade: 2,7
Price:
US$ 33.99
Stress beim Online-Shopping. Untersuchung der Auswirkung auf die Konsumentenentscheidungen
Autor:in:
Natascha Koppermann (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2015 , Grade: 1,2
Price:
US$ 36.99
Sound Logos in der persönlichkeitsorientierten Markenführung
Eine empirische Untersuchung der vom Konsumenten bewerteten Markenpersönlichkeit in Zusammenhang mit Sound Logos
Autor:in:
Jessica Piroth (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2016 , Grade: 1,0
Price:
US$ 36.99
Blog vs. eWOM. Einflüsse von Internet-Bloggern auf den Kaufentscheidungsprozess im Vergleich zum elektronischen Word-Of-Mouth
Autor:in:
Lena Dahl (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2016 , Grade: 1,3
Price:
US$ 35.99
Einfluss der Werbekennzeichnung und Portalumgebung auf die Wahrnehmung eines Native Advertising-Artikels
Autor:in:
Martin Falkenberg (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2016 , Grade: 1,3
Price:
US$ 36.99
Fit durch Fast Food? Selbstbetrügerische Wege zur Wunschfigur
Die Bedeutung selbstregulierender Prozesse für den Konsum von Lebensmitteln
Autor:in:
Marco Kunze (Author)
,
Martin Loytved (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2009 , Grade: 1,3
Price:
US$ 36.99
Transparenz und Vertrauen in der Beratung. Die Bedeutung von Transparenz für das Vertrauen der Klienten in wissensintensive Beratungsleistungen im Marketing
Autor:in:
Daniel Beye (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2013 , Grade: 1,3
Price:
US$ 36.99
Einfluss nichtlinearer Tarife auf die Adoption von Produktinnovationen
Autor:in:
Lisa Zheng (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2014 , Grade: 1,0
Price:
US$ 36.99
Neurowissenschaftliche Erkenntnisse zum Konsumentenverhalten und ihre Implikationen für das Marketing
Autor:in:
Andreas Schmidt (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2013 , Grade: 1,0
Price:
US$ 39.99
Analyse der Gästezufriedenheit im Bereich privater Ferienwohnungen und Ferienhäuser im Seebad Warnemünde
Autor:in:
Anett Hahn (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2001 , Grade: 1.7
Price:
US$ 36.99
Modell adaptiver Präferenzen
Wirkung von Unterbewusstsein und Emotion auf das Käuferverhalten
Autor:in:
Julia Streit (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2011 , Grade: 1,0
Price:
US$ 31.99
Analyse der Markenpersönlichkeit von Weihenstephaner Weißbier
Eine empirische Untersuchung in Bayern
Autor:in:
Sven Ahrens (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2009 , Grade: 2,0
Price:
US$ 36.99
Preisfairness - Zusammenfassung der aktuellen Forschung
Autor:in:
Sarah Kirchen (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2009 , Grade: 1,7
Price:
US$ 31.99
Strategien zur Profilierung von Handelsmarken
Autor:in:
Klaus Tim Meyer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2009 , Grade: 3
Price:
US$ 36.99
Kundenbindung. Erscheinungsformen, Messung, Strategien
Autor:in:
Diplom Betriebswirt (FH) Elmar Fehmel (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2002 , Grade: 1,7
Price:
US$ 36.99
Zur Generierung nachhaltiger Wettbewerbsvorteile aus Markt- bzw. Kundenperspektive
Der Resource-based View und der Beitrag des Marketing
Autor:in:
Julika Fricke (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2008 , Grade: 1,3
Price:
US$ 36.99
Steigerung der Kundenzufriedenheit. Interaktionsbeziehungen im Dienstleistungssektor als Erfolgsfaktor
Autor:in:
Barbara Groele (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2008 , Grade: 1,7
Price:
US$ 36.99
Neuromarketing. Modernes Markenmanagement für Luxusgüter
Autor:in:
Diplom Kaufmann Univ. Patrick Metz (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2008 , Grade: 1,3
Price:
US$ 36.99
Preisfairness. Ein State-of-the-Art-Review der theoretischen und empirischen Forschung
Autor:in:
Manuela Wild (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2007 , Grade: 1,7
Price:
US$ 36.99
Preiszufriedenheitsfaktoren zur Gestaltung einer kundenorientierten Preispolitik - Eine empirische Studie über Mobilfunkanbieter
Autor:in:
Diplomhandelslehrerin Svenja Skubella (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2006 , Grade: 1,7
Price:
US$ 36.99
Zum Einfluss des Brand Equity auf den Customer Equity - dargestellt am Beispiel einer Betriebstypenmarke
Autor:in:
Andreas Becker (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2005 , Grade: 2,3
Price:
US$ 36.99
Der Kundenclub als kooperatives Leistungssystem zur Kundenbindung
Autor:in:
Susanne Malner (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2003 , Grade: 2,0
Price:
US$ 36.99
Konzeptionelle Ansätze zur Ermittlung der optimalen Preiskomplexität
Autor:in:
Clemens Rademacher (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2004 , Grade: 1,0
Price:
US$ 36.99
Mit dem Kano-Modell zu mehr Kundenzufriedenheit. Nachfrageorientierte Produktgestaltung für ausgewählte Produkte der IT-/TK-Industrie.
Autor:in:
Dominic Marx (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2001 , Grade: 1,7
Price:
US$ 36.99
Kundenzufriedenheit und Arbeitszufriedenheit bei Dienstleistungen - Darstellung der Beziehung am Beispiel des Handels
Autor:in:
Denise Kouba (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2002 , Grade: 1,2
Price:
US$ 36.99
Ausgewählte Marketinginstrumente im B2B-Geschäft der Automobil-Finanzdienstleistung – Internetrelaunch und Vermarktungskonzept für ein Online-Reporting-Tool
Autor:in:
Diplom-Kaufmann Ralf Kühl (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2002 , Grade: 1,3
Price:
US$ 43.99
Kundenzufriedenheitsanalyse im Fußball: Eine Sportuntersuchung am Beispiel des Fußball Regionalligisten Karlsruher Sport-Club e.V.
Autor:in:
André Bregler (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2001 , Grade: 1,3
Price:
US$ 36.99
Konsumentenskepsis gegenüber Smarten Technologien
Eine empirische Analyse anhand von Smart Speakern
Autor:in:
Nora Anders (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2020 , Grade: 1,0
Price:
US$ 36.99
Big Data und künstliche Intelligenz (KI) im Marketing
Chancen und Herausforderungen für kleine und mittlere Unternehmen
Autor:in:
Bachelor of Arts Nicoli Bernhardt (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2021 , Grade: 1,3
Price:
US$ 36.99
Einfluss von Produktpersonalisierungen auf das Konsumentenverhalten
Eine theoretische und empirische Analyse in der Lebensmittelindustrie
Autor:in:
Julia Schöniger (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2016 , Grade: 1,3
Price:
US$ 36.99
Persönlichkeitsorientiertes Markenmanagement mit besonderem Bezug auf die deutsche Automobilbranche. Eine analytisch-kritische Studie
Autor:in:
Veronika Ganser (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2015 , Grade: 1,3
Price:
US$ 36.99
Kundenbindung als effektive Marketingstrategie zur Sicherung des langfristigen Unternehmenserfolges
Autor:in:
Sergej Belsch (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2016 , Grade: gut++
Price:
US$ 41.99
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