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Das musikalische Gehirn des Kunden. Die Bedeutung von Musik in TV-Werbespots aus der Perspektive des Neuromarketing
Autor:in:
Katharina Kirschberger (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2012 , Grade: 1,0
Price:
US$ 31.99
Avatar-basierte Gamification. Erfolgsfaktoren, Modellentwicklung und Anwendung an der Second Screen-App Spect8
Autor:in:
Sebastian Braun (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2019 , Grade: 1,3
Price:
US$ 36.99
Die Gründe für das Streben und den Weggang aus Online-Gemeinschaften des russischsprachigen Internet in eine „reale“ Unterhaltung
Back in reality: dreaming of being offline
Autor:in:
Dmitry Pankov (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Master's Thesis , 2008 , Grade: 2,5
Price:
US$ 36.99
Allokation von Medien-Zeit
Autor:in:
Michael Treutler (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2002 , Grade: 1.3
Price:
US$ 36.99
Die Bedeutung von Social-Media-Plattformen der Luxus-Fashion-Marken für die Generation Z
Autor:in: Anonymous
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2021 , Grade: 1,3
Price:
US$ 38.99
Videokonferenzen inszenieren. Konzeptionelle Bildgestaltung und Umsetzung digitaler Kommunikation im professionellen Umfeld
Autor:in:
Galina Senk (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2020 , Grade: 1,7
Price:
US$ 38.99
Soziale Distinktion und der Besuch von klassischen Konzerten
Eine qualitative Untersuchung
Autor:in:
Mona Wölfel (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2015 , Grade: 1,7
Price:
US$ 31.99
Variety Seeking im Konsumentenverhalten
Prüfung ausgewählter Marketingmaßnahmen zur Befriedigung des Abwechslungsbedürfnisses
Autor:in:
Annika Dölle (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2013 , Grade: 1,0
Price:
US$ 36.99
Europäische Koproduktionen. Analyse und Erfolgsuntersuchung
Autor:in:
Daniel Wegner (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2012 , Grade: 2,0
Price:
US$ 31.99
Erfolgsfaktoren für die Gestaltung eines plattformunabhängigen Ballungsraumprogramms unter Berücksichtigung der regionalen Kompetenz
Autor:in:
Lars Köhler (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2001 , Grade: 1.7
Price:
US$ 36.99
Nicht-mediale Nebenprodukte von Publikumszeitschriften - Marktstatus und Marktentwicklung
Autor:in:
Anna Katharina Rapp (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2007 , Grade: 2,0
Price:
US$ 42.99
Medienmarkenmanagement aus Perspektive des market-based-view und der resource-based-view of strategy
Autor:in:
Dipl. Medienwirtin Simone Drott (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2007 , Grade: 1,3
Price:
US$ 36.99
Independent Radio: Analyse zu den Erfolgschancen eines Zielgruppenformatradios in Deutschland
Autor:in:
Roman Rackwitz (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2007 , Grade: 1,0
Price:
US$ 36.99
Kompetenz zum Konsumieren? Konstruktiver Verbraucherschutz durch Kommunikation
Autor:in:
Julia Eichhorn (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2005 , Grade: sehr gut
Price:
US$ 36.99
Print unter Druck - Innovationen im Verlagswesen
Autor:in:
Sara Ebru Kisioglu (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2004 , Grade: 1,3
Price:
US$ 32.99
Von P2P zu B2C - Eine ökonomische Analyse der Geschäftsstrategien der Musikindustrie für das Internet
Autor:in:
Jens Mennigmann (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2004 , Grade: 1,3
Price:
US$ 33.99
Das Event im Erleben des Rezipienten - Wie das Publikum Medienereignisse über emotionales Erleben zu Events macht
Autor:in:
Nicole Wuthe (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2003 , Grade: 2,3
Price:
US$ 36.99
Untersuchung von rassismuskritischen Change Management Prozessen. Am Beispiel ausgewählter Einrichtungen im Kultursektor
Autor:in:
Marie Tauermann (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Master's Thesis , 2021 , Grade: 1,0
Price:
US$ 40.99
Auswirkungen von Mikrotransaktionen auf das Spielerlebnis von narrativen Videospielen mit offener Spielwelt. Dargestellt an der Spielreihe "Assassin’s Creed"
Autor:in: Anonymous
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2021 , Grade: 2.3
Price:
US$ 28.99
E-Commerce und Markenaufbau auf Online-Marktplätzen. Plattformanalyse und Strategien für produzierende Unternehmen
Autor:in:
David Wötzel (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Master's Thesis , 2017 , Grade: 1,5
Price:
US$ 36.99
Unterhaltung trifft Wissenschaft. Untersuchung über kontrafaktische Geschichtsschreibung zur Aufarbeitung des Nationalsozialismus in der Populärliteratur
"Vaterland" von Robert Harris und "Geschichte machen" von Stephen Fry
Autor:in:
Jan Lauer (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Master's Thesis , 2019 , Grade: 1,3
Price:
US$ 36.99
Influencer Marketing in sozialen Netzwerken als strategisches Marketinginstrument
Über das Kaufverhalten und seine Beeinflussung
Autor:in:
Andra Kaiser (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2019 , Grade: 1,3
Price:
US$ 36.99
Influencer Marketing. Welchen Stellenwert wird das Kommunikationsinstrument auf das Kaufverhalten der Generation Y haben?
Eine wissenschaftliche Analyse des Einflussfaktors "Influencer Marketing" auf die Generation Y in der Modebranche
Autor:in:
Samira Mosavi (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2018 , Grade: 2,0
Price:
US$ 36.99
Die Nutzung der Methode der Jazzimprovisation im Change Management von Technologie-Unternehmen
Autor:in:
Jochen Gümbel (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Master's Thesis , 2014 , Grade: 1,0
Price:
US$ 45.99
Die Potenziale von Mobile Business in Zeitungs- und Zeitschriftenverlagen
Autor:in:
Kai Israel (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Master's Thesis , 2012 , Grade: 1,0
Price:
US$ 42.99
Mit E-Commerce vom stationären Outlet Handel zur integrierten Multi-Channel-Strategie
Der Multi-Channel-Handel als Verkaufsform der Zukunft
Autor:in:
Lisa Bauer (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2012 , Grade: 1
Price:
US$ 36.99
Information als Wirtschaftsgut. Digitale Wertschöpfung von E-Marketplaces und die Herausforderung der "Free"-Ökonomie in Nischenmärkten
Autor:in:
Niko Schotte (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2012 , Grade: 2,3
Price:
US$ 27.99
Ermittlung von Erfolgskriterien für digital newsstands
Analyse und Bewertung ausgewählter Geschäftsmodelle anhand des deutschen Marktes
Autor:in:
Joanna Bukowiecki (Author)
,
Anke Evers (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Master's Thesis , 2014 , Grade: 1,3
Price:
US$ 41.99
Die Bedeutung von Markenpolitik im Bereich auditive Medien
Mit Fokus auf Radio- und Musik-Streaming-Anbietern
Autor:in:
Laura Fietz (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2014 , Grade: 1,3
Price:
US$ 36.99
Crowdfunding. Alternatives Finanzierungsmodell im Filmbereich?
Autor:in:
Vera Ohlendorf (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Master's Thesis , 2013 , Grade: 1,0
Price:
US$ 36.99
Medienkonvergenz im digitalen Zeitalter
Welche Risiken und Potenziale bieten sich dem TV-Markt?
Autor:in:
Tobias Regesch (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2012 , Grade: 1,3
Price:
US$ 36.99
Strategieentwicklung für Kulturorganisationen des 3. Sektors
Am Beispiel der HipHop Academy Hamburg
Autor:in:
Suntke Garbe (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2011 , Grade: 2,1
Price:
US$ 33.99
Darstellung und Analyse des Marktes für rechtsextreme Musik in Deutschland
Autor:in:
Adrian Kummer (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2012 , Grade: 1,0
Price:
US$ 42.99
Location-based-Marketing: Vergleichende Analyse der Service-Angebote für ortsbezogene Unternehmenswerbung
Autor:in:
Sonja Niegel (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2012 , Grade: 1,3
Price:
US$ 43.99
Public Relations und Osteopathie: Die Öffentlichkeitsarbeit der Österreichischen Gesellschaft für Osteopathie
Autor:in:
Priska Wikus (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Master's Thesis , 2012 , Grade: 2+
Price:
US$ 36.99
Fast Food von morgen: Wie sich die Branche im Wandel der Gesellschaft verändern wird
Autor:in:
Verena Grosssteinbeck (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2011 , Grade: 1.0
Price:
US$ 36.99
Implementierung von Social-Media-Instrumenten zur strategischen Zukunftsentwicklung von TV-Sendern
Autor:in:
Benedikt Bereuter (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2010 , Grade: 1,5
Price:
US$ 36.99
Auswirkungen der Markteinführung des digitalen Fernsehens auf deutsche TV-Anbieter
Autor:in:
Claudia Pelzer (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2004 , Grade: 1,0
Price:
US$ 36.99
Content-Angebote deutscher Pay-TV-Sender
Eine vergleichende ökonomische Analyse von Premiere und Unity Digital TV/ Arena
Autor:in:
Dipl.-Kfm. Axel Busch (Author)
,
Dennis Motzkau (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2007 , Grade: 2,0
Price:
US$ 36.99
Digitale Musikdistribution. Wertschöpfungsprozesse und Netzwerkstrategien.
Autor:in:
Verena Zell (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Thesis (M.A.) , 2010 , Grade: 1,3
Price:
US$ 36.99
Konzeption einer zukunftssichernden redaktionellen Marketingstrategie für die Landeszeitung, Zeitung der Deutschen in Böhmen, Mähren und Schlesien
Autor:in:
Daniel Heine (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2007 , Grade: 1,0
Price:
US$ 36.99
Die Tonträgerindustrie im Zeitalter der digitalen Ökonomie
Veränderungen, Perspektiven, Zukunftsmärkte
Autor:in:
Finn Hassold (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Master's Thesis , 2007 , Grade: 1,0
Price:
US$ 36.99
Frauen zwischen Erwerbstätigkeit und Kinderbetreuung
Bewertende Analyse der Maßnahmen und Instrumente der aktuellen staatlichen Familienpolitik und familienorientierten Personalpolitik für Mütter, Staat und Unternehmen
Autor:in:
Catrin Röding (Author)
,
Yvonne Littek (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2007 , Grade: 1,0
Price:
US$ 44.99
Globalisierung und Konvergenz in der Medienindustrie
Autor:in:
Thomas Schmidle (Author)
,
Mag. Mark Pregartbauer (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Seminar Paper , 2004 , Grade: 1,0
Price:
US$ 36.99
Analyse der Beziehungen zwischen Fernsehprogrammanbietern und den Distributoren Kabel und Satellit in Deutschland
Autor:in:
Frederik Schubert (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Thesis (M.A.) , 2006 , Grade: 2,0
Price:
US$ 43.99
Redaktionelles Marketing - Theoretische Darstellung der Thematik und die Abbildung der redaktionellen Realität bei Tageszeitungen anhand eines Case Study Ansatzes
Autor:in:
Florian Funk (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2005 , Grade: 1,0
Price:
US$ 36.99
Der Markt für Gratiszeitungen in Österreich
Autor:in:
Mag. Thomas Driendl (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Thesis (M.A.) , 2005 , Grade: 1 (Sehr gut)
Price:
US$ 44.99
Schwule Zeitschriften auf dem deutschen Pressemarkt: Thematisch und inhaltlich vergleichbar zu Lifestyle-Formaten mit heterosexueller Zielgruppe?
Autor:in:
Maik Merkel (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2003 , Grade: 2,0
Price:
US$ 32.99
Analyse und Gestaltung von Geschäftsmodellen im digitalen Fernsehen
Autor:in:
Jürgen Beckmann (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2003 , Grade: 1,3
Price:
US$ 44.99
Strategische Markenführung in der Fast Moving Consumer Goods - Industrie. Eine Analyse der Marke Ritter Sport anhand des Markenführungsansatzes von McKinsey/MCM
Autor:in:
Marie Leukel (Author)
,
Isabel Jasmin Schönmann (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2016 , Grade: 1,0
Price:
US$ 36.99
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