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Ausländer als Werbezielgruppe - Betrachtung unter demographischen Gesichtspunkten, Markterfassung sowie Darstellung am Beispiel von Fernsehwerbung für Deutsch-Türken
Autor:in:
Ingo Paulus (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2004 , Grade: 1
Price:
US$ 36.99
Die Network Marketing Branche und das Direktvertriebsunternehmen Amway
Eine kritische Betrachtung des Network Marketing-Modells
Autor:in:
Christian Schneider (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2009
Price:
US$ 36.99
Der Finanzsektor in Zeiten der Digitalisierung
Eine kritische Betrachtung der Relevanz von Influencer-Marketing unter Berücksichtigung der Generation Y
Autor:in:
Santo Seminara (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2021 , Grade: 1,8
Price:
US$ 31.99
Konsumentenschutz im Zeitalter von Neuromarketing
Eine kritische Analyse und ethische Betrachtung
Autor:in:
Jana Zabel (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2011 , Grade: 1,4
Price:
US$ 43.99
Strategische Markenführung von Online-Marken
Eine betrachtende Untersuchung zu den Chancen und Grenzen des Internet bei Aufbau und Pflege vom Markenimages
Autor:in:
Sascha Loose (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2002 , Grade: 1.3
Price:
US$ 36.99
Erfolgsfaktor "Kundenzeitschrift"
Theoretische Betrachtungen zum Wertbeitrag von PR in der Kundenkommunikation und eine explorative Untersuchung des Erfolgs der Kundenzeitschrift "WIR gemeinsam"
Autor:in:
Susanne Hein (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Thesis (M.A.) , 2005 , Grade: 2,3
Price:
US$ 41.99
Das postkoloniale Narrativ des "White Savorism". Deutsche Influencer:innen zwischen "gut gemeinter" Sichtbarkeit und der Reproduktion kolonialer Bilder
Autor:in:
Frederike Gadeberg (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2021 , Grade: 1,3
Price:
US$ 39.99
Neue Medien und Social Networking im Stadtmarketing
Ein Orientierungsleitfaden
Autor:in:
Andrea Schneider (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2011 , Grade: gut
Price:
US$ 36.99
Viral Marketing - Epidemien im Internet
Theorie & Praxis - Virale Kampagnen für Startup-Unternehmen
Autor:in:
Robert König (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2009 , Grade: 1
Price:
US$ 41.99
Die Beziehung zwischen Öffentlichkeitsarbeit und Journalismus
Eine Fallstudie (Input-Output-Analyse) am Beispiel amnesty international
Autor:in:
MA Julia Marg (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Thesis (M.A.) , 2007 , Grade: 2,0
Price:
US$ 42.99
Cause Related Marketing im rechtlichen Rahmen des UWG - Bedingungen und Konsequenzen
Autor:in:
Marketing Betriebswirtin Stefanie Timm (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2009 , Grade: 1,3
Price:
US$ 31.99
Werbefilme als strategische Instrumente. Die Beeinflussung des Konsumenten durch Kinowerbung
-
New
Autor:in:
Bayram Umur Yildirim (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2023 , Grade: 1.0
Price:
US$ 39.99
Werbung mit Sport Testimonials. Glaubwürdigkeit von Sportlern, wenn sie als Werbegesicht einer Marke auftreten
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2020 , Grade: 1,3
Price:
US$ 42.99
Kauftrigger für Konsumgüter in der virtuellen Welt von "Second Life"
Autor:in:
Jessica Kemper (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2020 , Grade: 1,3
Price:
US$ 32.99
Produktbeschreibungen im Online-Marketing. Was gilt als effektiv?
Erfolgsfaktoren in der Sportartikelindustrie anhand von Text-Mining identifizieren
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2022 , Grade: 2,0
Price:
US$ 39.99
Die Benetton Werbung und ihre ethische Kontroverse. Eine quantitative Analyse der Werbewirkung am Beispiel zweier Kampagnen Oliviero Toscanis
Autor:in:
Nadine Dinkel (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2013 , Grade: 1,3
Price:
US$ 36.99
Customer Journey im Generationenvergleich. Marketing und Ferienhotellerie im Alpenraum
Autor:in:
Domenica Kolb (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2020 , Grade: 2,3
Price:
US$ 32.99
Der Einsatz von Influencern auf Lifestyle-Events. Können Influencer zusätzliche Aufmerksamkeit generieren?
Autor:in:
Julian Pirlich (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2019 , Grade: 1,3
Price:
US$ 31.99
Neuromarketing und die erfolgreiche Vermarktung durch Codes in der Produktsprache
Autor:in:
Christin Rehbein (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2012 , Grade: 1,7
Price:
US$ 30.99
Bilderwelten sozialer Netzwerkseiten
Analyse von Selbstinszenierungsstrategien auf Profilbildern anhand des Freundschaftsnetzwerkes Facebook
Autor:in:
Carolina Wolfrum (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Examination Thesis , 2018
Price:
US$ 30.99
BIO! Auf dem Weg vom Nischen- zum Massenmarkt
Positionierung und Kommunikation von Bioprodukten im Lebensmittelmarkt
Autor:in:
Stefanie Medvesek (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2015 , Grade: 1,3
Price:
US$ 36.99
Likes und Follower als mögliche Key Performance Indikatoren in sozialen Netzwerken
Autor:in:
Joshua Thanner (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2015 , Grade: 1,0
Price:
US$ 31.99
Analyse der Bedeutung von Events als Marketing-Tool zum Aufbau von Image und der Realisierung von Alleinstellungsmerkmalen
Autor:in:
B.A. Tobias Thormann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2014
Price:
US$ 31.99
Selfies. Zwischen ahnungsloser Inszenierung und inszenierter Ahnungslosigkeit
Impression Management in sozialen Netzwerken
Autor:in:
Tobias Koch (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2014 , Grade: 1,7
Price:
US$ 31.99
Ambush Marketing am Beispiel der Fußball-Weltmeisterschaft 2010
Autor:in:
Christina Geiger (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2011 , Grade: 1.0
Price:
US$ 36.99
Aufbau einer Marke für musikalische Nachwuchstalente
Entwicklung eines Modells
Autor:in:
Marc-Oliver Walz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2012 , Grade: 2,0
Price:
US$ 44.99
Strategien für ein erfolgreiches Bewerben von Best Agern: Neue Medien für OTC-Arzneimittelmarketing
Autor:in:
Sören Funk (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2011 , Grade: 1,3
Price:
US$ 31.99
Literaturanalyse: Effektivität von Online Werbung
Autor:in:
Philipp Masekowitz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2012 , Grade: 1,3
Price:
US$ 31.99
Direktmarketing im Sport: Chancen des B2B-Direktmarketings von Sportveranstaltungen
Autor:in:
Lasse Hofmann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2010
Price:
US$ 31.99
Werbung als öffentliche Kommunikation - Veränderte Geschlechterrollen in der Werbewelt
Autor:in:
Kristina Schmidt (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2010 , Grade: 1,7
Price:
US$ 36.99
Marketing-Konzept für eine stationäre Pflegeeinrichtung
Autor:in:
Philipp Sauer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2009 , Grade: 1.7
Price:
US$ 36.99
Marketing im Fußball. Optimierung des Vereins-Marketings durch Social Media
Eine empirische Untersuchung anhand von Experteninterviews in westdeutschen Fußballclubs
Autor:in:
Daniel Haller (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2011 , Grade: 2,0
Price:
US$ 36.99
Entwicklung eines Empfehlungsmodells zur Optimierung von Markenarchitekturen bei Markierungsentscheidungen
Autor:in:
Andreas Gassmann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2010 , Grade: 1,2
Price:
US$ 41.99
Instrumente für ein erfolgreiches Marketing in Social Networks
Autor:in:
B.A. Kim Nadine Adamek (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2011 , Grade: 1,1
Price:
US$ 36.99
Avatare - und ihre Möglichkeiten nachhaltiger Wertsteigerung im Interfusionsmarketing
Autor:in:
Diplom-Medienwirt Stefan Schmitt-Blass (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2007 , Grade: 1,3
Price:
US$ 36.99
Nutzungsmöglichkeiten des Social Webs für das Marketing von Banken
Autor:in:
Manuel Däbritz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2010 , Grade: 1,0
Price:
US$ 31.99
E-Mail Response Management (ERM) & Multichannel-Systeme. Einsatzbereiche, Funktionen und Optimierungsansätze im webbasierten Kundenservice
Effektive, sytemgestütze und gesetzeskonforme Bearbeitung von E-Mails in Unternehmen (10. überarbeitete Auflage 2021)
Autor:in:
Holger Haseney (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Textbook , 2010
Price:
US$ 31.99
Genderspezifische Ansprache von Frauen in der finanziellen Vorsorgeberatung
Der Einsatz zielgruppenorientierter Kommunikation für österreichische Frauen in der finanziellen Vorsorge mit Versicherungen aus der Anbieter- und Beraterperspektive
Autor:in:
MSc Wolfgang Haas (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2010 , Grade: Sehr gut
Price:
US$ 36.99
Viral Marketing. Grundlagen, theoretische Ansätze und empirische Studie zur Verdeutlichung des Wirkungsgrades.
Autor:in:
Sebastian Buhrmann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2009 , Grade: 1,3
Price:
US$ 36.99
Behavioral Targeting. Identifizierung verhaltensorientierter Zielgruppen im Rahmen der Online-Werbung
Autor:in:
Gisela Kopp (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2008 , Grade: 1,0
Price:
US$ 41.99
Zum Einfluss von Public Relations-Pressemitteilungen in Fachzeitschriften
Eine Medienresonanzanalyse am Beispiel der Pressearbeit des Umweltbundesamtes Dessau-Roßlau
Autor:in:
Anne Waldow (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2008 , Grade: 1,0
Price:
US$ 33.99
Erstellung einer Kommunikations- bzw. Werbestrategie und deren marketingpolitischen Umsetzung zur Zielgruppenwerweiterung eines Modehauses
Inklusive Umfrage und Swot-Analyse mit dem Ziel der Erweiterung der Zielgruppe 20+
Autor:in:
Conny Wöhrlin (Author)
,
Christina Prieschl (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2007 , Grade: 1,0
Price:
US$ 36.99
Kommunale Öffentlichkeitsarbeit in der SBZ/DDR von 1945 bis 1989
Inhaltsanalytische Fallstudie am Beispiel Leipzigs
Autor:in:
Cornelia Weinreich (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Thesis (M.A.) , 2004 , Grade: 2,1
Price:
US$ 36.99
Die Rolle der Sprache in der Werbung und ihre Trends
Autor:in:
Steffi Schlüter (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (undergraduate) , 2006 , Grade: 1,0
Price:
US$ 33.99
Die theoretische und praktische Bedeutung der Sinndimension im strategischen Designmanagement
Autor:in:
Dipl.-Kommunikationswirt Kai Lambrecht (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2001 , Grade: 1,3
Price:
US$ 36.99
Der Slogan in der Anzeigenwerbung
Autor:in:
Martin Strang (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2004 , Grade: sehr gut
Price:
US$ 33.99
Erfolgsfaktoren des Erlebnismarketing
Autor:in:
David Neumann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2002 , Grade: 1,3
Price:
US$ 36.99
Marketing und kommerzielle Verwertung subkultureller Jugend- und Popkultur
Autor:in:
Marc Zimmermann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 1999 , Grade: 1,0
Price:
US$ 36.99
Die Veranstaltung einer Hochzeit. Motive, Ursachen und Umfang des Aufwands
Hochzeit als Event
Autor:in:
Mareike Granzow (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2018 , Grade: 1,5
Price:
US$ 31.99
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