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History of Germany - Postwar Period, Cold War
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Business economics - Economic and Social History
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Communications - Intercultural Communication
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Politics - Region: Near East, Near Orient
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Sport - Theory and Practice
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Didactics - Biolology
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Business economics - Company formation, Business Plans
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Art - Miscellaneous
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Sociology - Medicine and Health
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Psychology - Industrial and organizational psychology
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Politics - Region: Russia
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Sport - Sport Sociology
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Communications - Interpersonal Communication
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Sociology - Habitation and Urban Sociology
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Rhetoric / Elocution / Oratory
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Politics - Other International Politics Topics
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Law - Public Law / Constitutional Law / Basic Rights
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Communications - Mass Media
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Politics - Environmental Policy
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Cultural Studies - European Studies
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Art - Art Theory, General
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Pedagogy - The Teacher, Educational Leadership
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Business economics - Information Management
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Latin philology - Literature
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Cultural Studies - Empiric Cultural Studies
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Communications - Media Economics, Media Management
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Economics - Other
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Sociology - Communication
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Leadership and Human Resources - Leadership
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Politics - Topic: Public International Law and Human Rights
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Archaeology
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American Studies - Literature
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Sport - Sport Psychology
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Politics - Region: Middle and South America
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Pedagogy - Family Education
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Sport - Miscellaneous
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Economics - Macro-economics, general
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Economy - Health Economics
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Economics - International Economic Relations
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Literature - General
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Law - Public Law / Miscellaneous
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Environmental Sciences
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Didactics for the subject German - Grammar, Style, Working Technique
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Sociology - Economy and Industry
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Philosophy - Early Modern Philosophy (approx. 1350-1600)
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Psychology - Intelligence and Learning Psychology
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Geography / Earth Science - Miscellaneous
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Pedagogy - Inclusion
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Computer Science - Applied
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Interpreting / Translating
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Art - Photography and Film
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Politics - Topic: Development Politics
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Politics - Methods, Research
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Sociology - Basics and General
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Leadership and Human Resources - Management Styles
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Orientalism / Sinology - Islamic Studies
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Business economics - Revision, Auditing
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Politics - Topic: German Foreign Policy
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Communications - Ethics in the Media
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Sociology - War and Peace, Military
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Economics - Job market economics
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History - America
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Literature - Modern Literature
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Sport - Sport History
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Business economics - Customer Relationship Management, CRM
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German Studies - Genres
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Engineering - Civil Engineering
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Psychology - Media Psychology
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English Language and Literature Studies - Linguistics
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Urban and Regional Planning
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World History - Modern History
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Law - Comparative Legal Systems, Comparative Law
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Leadership and Human Resources - Recruiting
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Politics - Region: Eastern Europe
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Orientalism / Sinology - Chinese / China
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Theology - Islamic theology
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Politics - Topic: International relations
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Scandinavian Languages
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World History - Antiquity
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Law - Civil / Private / Law of Obligation / Property Law
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Art - Installation / Action/Performance Art / Modern Art
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Engineering - Mechanical Engineering
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Psychology - Biological Psychology
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Law - Data protection
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French Studies - Culture
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Technology
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Design (Industry, Graphics, Fashion)
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Latin
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Health - Health system
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Organisation and administration - Public administration
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American Studies - Culture and Applied Geography
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Economics - Economic Cycle and Growth
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History - Asia
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Medicine - Alternative Medicine
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Economics - History
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Didactics for the subject French - Pedagogy, Literature Studies
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History of Europe - Europe in the Cold War
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Book Science
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Business economics - Corporate communication
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Business economics - Market research
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Didactics - Ethics
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Didactics - Geography
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Computer Science - Internet, New Technologies
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Geography / Earth Science - Geology, Mineralogy, Soil Science
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Forestry / Forestry Economics
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Mathematics - Miscellaneous
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Health - Physical Therapy / Occupational Therapy
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World History - General and Comparison
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Sport - Media and Communication
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Politics - Region: South Asia
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Philosophy - Philosophy Beyond Occidental Tradition
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Biology - Human Biology
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South Asian Studies, South-Eastern Asian Studies
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Art - Sculpture / Plastics
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American Studies - Miscellaneous
(3)
Indology
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Biology - Diseases, Health, Nutrition
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Greek Studies - Literature
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Art - Arts Management
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Transportation Science & Technology
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Biographies
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Asian studies
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Literature - Medieval Literature
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Greek / Old Greek
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Art - Visual artists
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Literature - Latin America
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Didactics for the subject English - Literature, Works
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Didactics - Spanish
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Musicology - Historical musicology
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Pedagogy - Integration
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African Studies - Linguistics
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Jewish Studies
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Mathematics - Stochastics
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Computer Science - Programming
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Art - Computer Art / Graphics / Art in Media
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Health - Persons with disabilities
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Education - Educational Tests & Measurements
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Egyptology
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Nursing Science - Palliative Care
(2)
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Pedagogy - Music education
(2)
History of Europe - European Postwar Period
(2)
Didactics - Spanish Studies
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Economy - Real estate industry
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Tourism - Hotel Management
(2)
Art - Iconography, motives, symbols
(2)
Health - Children and adolescents
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Didactics - E-Learning
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Health Sciences - Health Logistics
(2)
Business economics - Organization
(2)
Musicology - Systematic musicology
(2)
Geography / Earth Science - Cartography, Geographic Information Sci...
(2)
Political Science - Universal basic income
(2)
Medicine - History
(1)
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(1)
Health - Stress management
(1)
Didactics - Computer Science
(1)
Instructor Plans: Computing / Data Processing / IT / Telecommunication
(1)
Museum Studies
(1)
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Materials Science
(1)
Orientalism / Sinology - General
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Psychology - Forensic Psychology and Penal System
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Biology - Zoology
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Astronomy
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Biology - Genetics / Gene Technology
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Romance Studies - Other Languages
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English Language and Literature Studies - Comparative Literature
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Medicine - Human Genetics
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Audio Engineering
(1)
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(1)
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(1)
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(1)
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(1)
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(1)
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(1)
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Romance Studies - Catalan Studies
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Didactics - Italian
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(1)
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Business economics - Review of Business Studies
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Der Beitrag lokaler Kinowerbung zur lokalen Werbekommunikation im Sinne des Media-Mix
Autor:in:
Tim Wohlleben (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Thesis (M.A.) , 2009 , Grade: 1,7
Price:
US$ 41.99
Multisensorisches Marketing. Sinneswahrnehmungen und ihr Einfluss auf das Marketing
Autor:in:
Stefanie Kunath (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2020 , Grade: 2,0
Price:
US$ 15.99
Buy me, I'm famous! Prominente als Markentestimonials
Eine empirische Studie zu Sinn und Unsinn des Einsatzes von Thomas Müller als Werbeträger für BiFi
Autor:in:
Carina Förg (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2014 , Grade: 1,5
Price:
US$ 20.99
Möglichkeiten und Grenzen des multisensorischen Marketing - eine kritische Analyse
Autor:in:
Nora Meyer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Project Report , 2006 , Grade: 1,3
Price:
US$ 17.99
Das FITINN-Sujet mit dem Header "Männer pfeifen keinen inneren Werten nach."
Lesarten junger Frauen, die regelmäßig Körperarbeit verrichten
Autor:in:
Jürgen Hopfgartner (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2015 , Grade: 2
Price:
US$ 18.99
Che Guevara im Marketing-Mix? Guerilla-Werbung in Printmedien?
Autor:in:
Svenja Hennek (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2009 , Grade: 1,3
Price:
US$ 36.99
Krisenkommunikation in Zeiten von Social Media
Autor:in:
B.A. Stephanie Julia Winkler (Author)
,
Anna Bergmann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2012 , Grade: 1,7
Price:
US$ 17.99
Customer Experienced Management & Unternehmenskommunikation auf Musikfestivals
Eine quantitative Online-Befragung der AusstellerbesucherInnen am "Woodstock der Blasmusik"-Festival 2013
Autor:in:
Tanja Anzengruber (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2013 , Grade: 1,7
Price:
US$ 43.99
Eventmanagement und Corporate Social Responsibility
Eine empirische Untersuchung zum Stellenwert der Nachhaltigkeit in der Eventkommunikation
Autor:in:
Martina Schuhmann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2007 , Grade: 1
Price:
US$ 36.99
Marketing und kommerzielle Verwertung subkultureller Jugend- und Popkultur
Autor:in:
Marc Zimmermann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 1999 , Grade: 1,0
Price:
US$ 40.99
Werbung und Medien - ein parasitäres Verhältnis?
Autor:in:
Till Westermayer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 1999 , Grade: 1,0
Price:
US$ 20.99
Netzfeminismus. Motive, Herangehensweise und Wirksamkeit
Autor:in:
Rümeysa Özcelik (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2021 , Grade: 1,0
Price:
US$ 15.99
Grenzen und Möglichkeiten von Social-Media-Strategien. Instagram als Mittel lokaler Marktkommunikation
Autor:in:
Katharina Tiefenthäler (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2022 , Grade: 1,3
Price:
US$ 43.99
Der Wandel des Berufsfelds Public Relations. Zusammenhang mit der Digitalisierung
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2021 , Grade: 2,3
Price:
US$ 14.99
Kosmetikwerbung auf Instagram. Diskurslinguistische Betrachtung der Nachhaltigkeitskommunikation
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2022 , Grade: 1,0
Price:
US$ 17.99
Einstellungsänderung durch Werbung und ihre Messung
Autor:in:
Eloy Veit (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Submitted Assignment , 2020 , Grade: 1,3
Price:
US$ 8.99
Ad Disclosure im Influencermarketing und seine Wirkung auf das Konsumentenverhalten
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2022 , Grade: 1,7
Price:
US$ 17.99
Colorgrading in der Werbung. Erfolgsfaktoren für den Premium-Commercial-Bereich
Autor:in:
Franziska Heinemann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2021 , Grade: 1,0
Price:
US$ 38.99
Marken aus neuropsychologischer Sicht. Was macht Marken so erfolgreich?
Autor:in:
Kalina Ivanova (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2021 , Grade: 1
Price:
US$ 15.99
Digitales Empfehlungsmarketing als Instrument der Fitnessbranche. Wie wirken sich die Social-Media-Auftritte von Influencern auf die Sporteinstellung und Kaufbereitschaft ihrer Follower aus?
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2021 , Grade: 1,0
Price:
US$ 20.99
Social Media Marketing für das Theater. Neue Perspektiven in der Besucherkommunikation
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2019 , Grade: 1,3
Price:
US$ 14.99
Entwicklung einer crossmedialen Werbe- und Kommunikationsstrategie
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Project Report , 2020 , Grade: 1,7
Price:
US$ 14.99
Die Social-Media-Plattform Instagram. Mögliche Effekte auf das Selbstbild junger Frauen
Eine kritische Beleuchtung und empirische Studie
Autor:in:
Sofia Ostler (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2019 , Grade: 1,3
Price:
US$ 31.99
Moderner Profifußball als Event
Die Eventisierung im professionellen Fußball des BVB 09
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2018 , Grade: 1,7
Price:
US$ 17.99
Anforderungen und Charakter eines Instagram-Auftritts im Kontext der Kundenbindungsstrategie
Autor:in:
Marcel Spiegelhalter (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2020 , Grade: 2,0
Price:
US$ 17.99
Das Meme als mediale Funktion der Netzkultur. Eine diskursanalytische Untersuchung des Massenphänomens im Kontext von Social Media
Autor:in:
Sebastian Aumüller (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2016 , Grade: 1,3
Price:
US$ 20.99
Funktioniert Brand Storytelling bei klassischen und digitalen Marken gleich?
Image Through Story
Autor:in:
Mia-Malaika Lange (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2019 , Grade: 1,0
Price:
US$ 36.99
Analyse der Markenstrategie und -politik von HUGO BOSS
Autor:in:
Vanessa Stöckner (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2017 , Grade: 1,3
Price:
US$ 15.99
Die Social Media Facebook. Sozialer und kommunikativer Nutzen oder Manipulation und globaler Datenhandel?
Twitter, YouTube & Co
Autor:in:
Sangevan Srithavan (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2019 , Grade: 1,7
Price:
US$ 33.99
Das Schauspiel der öffentlichen Meinung auf der Bühne des SPIEGEL ONLINE
Eine Inhaltsanalyse zur Theorie der "Schreispirale" im Kontext zur Diffamierung von Flüchtlingen
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2018 , Grade: 1,0
Price:
US$ 17.99
Instrumentalisierung der Raumsemantik in Greenpeace Werbespots
Autor:in:
Christina Haupt (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (postgraduate) , 2019 , Grade: 1,00
Price:
US$ 20.99
Der japanische Werbemarkt in einer sich ändernden Medienlandschaft
Autor:in:
Tolga Sert (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2018 , Grade: 2,3
Price:
US$ 20.99
Der Fußballschuh ins Bild gerückt. Eine Analyse von Werbebildern
Autor:in:
Patricia Lackner (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2014 , Grade: 1
Price:
US$ 17.99
Werbeanalyse des Garnier Augen Roll-On. Betrachtung von Bild, Ton und Sprache
Autor:in:
Anne Kautz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2012 , Grade: 2,0
Price:
US$ 15.99
Visuelle Unternehmenskommunikation. Der Einfluss von Videos auf Wissensstrukturen in Unternehmen
Autor:in:
Anna-Christin Buck (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2017 , Grade: 1,3
Price:
US$ 41.99
Programmatic Advertising. Voraussetzungen und Herausforderungen für kleine mittelständische Unternehmen
Autor:in:
Nina Offierowski (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2017 , Grade: 2,6
Price:
US$ 32.99
Augmented Reality im Marketing. Theoretische Fundierung und empirischer Vergleich zu anderen Marketinginstrumenten
Autor:in:
Michael Seitz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2011 , Grade: 1,3
Price:
US$ 36.99
Der Imagetransfer. Einsatz, Funktion und Wirkung von Imagetransfers zwischen Marken und berühmten Sportlern
Autor:in:
Tilman Tschacher (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2016 , Grade: 1,3
Price:
US$ 17.99
Kommunikationcontrolling in Nonprofit-Organisationen im universitätsmedizinischen Bereich
Erstellung eines Kommunikations-Controlling-Konzeptes für die Charité Universitätsmedizin Berlin
Autor:in:
Catharina Behlmer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2007 , Grade: 1,3
Price:
US$ 18.99
Interaktion und Selbstdarstellung in Sozialen Netzwerken
Autor:in:
Juliane Kranz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2014 , Grade: 1,3
Price:
US$ 17.99
Lokale Online-Marktplätze als Stärkung des stationären Handels. Eine Bedarfsanalyse der Stadt Osnabrück
Autor:in:
Jule Raters (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2015 , Grade: 1,0
Price:
US$ 36.99
Product Placement als Weg in den Kopf des Verbrauchers. Die Theorie der kognitiven Dissonanz als Erklärungsansatz
Autor:in:
Richard Bartels (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2016 , Grade: 1,0
Price:
US$ 14.99
Die Formen, Möglichkeiten und Grenzen der Umsetzung von Product Placement
Autor:in:
Marco Menz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2016 , Grade: 1,0
Price:
US$ 17.99
Skandale und Sporttestimonials
Der Einfluss medialer Darstellungsweisen auf die Wahrnehmung und Bewertung von Produkt und Testimonial
Autor:in:
M.A. Tobias Menzel (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2012
Price:
US$ 36.99
Die Reputationswirkung von CSR- Kommunikation in Abhängigkeit von Elaboration Likelihood
Autor:in:
Erik Enge (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2015 , Grade: 1,0
Price:
US$ 15.99
Employer Branding. Die Arbeitgeber-Marke der BMW AG
Autor:in:
Janine Blomeier (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2014 , Grade: 2,0
Price:
US$ 17.99
Planung und Konzeption eines Werbespots
Autor:in:
Daniela Hörmann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (undergraduate) , 2014 , Grade: 1,0
Price:
US$ 15.99
Faszination Popstar
Eine qualitative Studie zur Rezeption und kommunikativen Medienaneignung der Castingshow "Helden von Morgen"
Autor:in:
Jacqueline Weinberger (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2011 , Grade: 3
Price:
US$ 22.99
Selfies. Zwischen ahnungsloser Inszenierung und inszenierter Ahnungslosigkeit
Impression Management in sozialen Netzwerken
Autor:in:
Tobias Koch (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2014 , Grade: 1,7
Price:
US$ 31.99
Optimierung der Web Usability von Online-Spezialitätenshops
Testing von zwei Webshops mit der Thinking Aloud Methode
Autor:in:
Anita Gerstmayr (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2013 , Grade: 1
Price:
US$ 33.99
Die Verwendung olfaktorischer Reize in der Werbung
Autor:in:
Katharina Rempel (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2010 , Grade: 1,0
Price:
US$ 36.99
Echte und unechte Synästhesien. Erkenntnisse für die Produkt- und Kommunikationsgestaltung
Autor:in:
Juliane Lange (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2013 , Grade: 2,0
Price:
US$ 36.99
Arbeitgeberreputation durch Word of mouth-Kommunikation in Online Social Networks.
Eine empirische Analyse motivationaler Einflussfaktoren.
Autor:in:
Julia Klapczynski (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Thesis (M.A.) , 2011 , Grade: 1,1
Price:
US$ 41.99
Werbung im Nachtprogramm
Rechtliche Bestimmungen zu Telefonsex-Werbung im privaten Fernsehen
Autor:in:
Katja Hübner (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2011 , Grade: 2,0
Price:
US$ 17.99
Analyse des Nike Werbespots zur WM 2010 vor dem Hintergrund der Kommunikationstheorie Paul Watzlawicks
Autor:in:
Benjamin Kohtz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (undergraduate) , 2011 , Grade: 1,7
Price:
US$ 15.99
Die Erlebnismarke und ihre Kommunikation
Literaturbasierte Analyse von aktiven und passiven Kommunikationsinstrumenten von Erlebnismarken im Zusammenhang mit Erlebniskonzepten
Autor:in:
Stefanie Zöchmann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2013 , Grade: 2
Price:
US$ 17.99
Entwicklung eines Eventmarketingkonzepts für die Spieltage des FC Unterföhring
Autor:in:
Christian Hirschberger (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (undergraduate) , 2012 , Grade: 1,7
Price:
US$ 17.99
Lobbying: Organisationsformen, Instrumente, Legitimität, Transparenz
Autor:in:
Vera Ohlendorf (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2012 , Grade: 1,7
Price:
US$ 14.99
Ambiguisierung als Sprachspiel in der deutschen Werbung der Gegenwart
Untersuchung anhand aktueller Werbeanzeigen und Werbespots
Autor:in:
Alexander Gehringer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Thesis (M.A.) , 2006 , Grade: 1,7
Price:
US$ 48.99
Wandel des Outbound zum Inbound Marketing
Content Marketing als Erfolgs-und Zukunftsfaktor hinsichtlich Markenführung und Unternehmenskommunikation
Autor:in:
Daniela Schultz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2012 , Grade: 1,0
Price:
US$ 22.99
Social Media Marketing im B2B-Unternehmen
Charakteristika, Ziele und Wertbeiträge
Autor:in:
Christina Meyer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2012 , Grade: 1,7
Price:
US$ 32.99
Vermarktungsstrategien und –konzepte von filmischen Produkten unter besonderer Berücksichtigung viraler Marketingkampagnen in sozialen Netzwerken
Autor:in:
M.A. Demian Ignatjuk (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2011
Price:
US$ 39.99
Kommunikation und Verantwortung
Anforderungen an die Unternehmenskommunikation vor dem Hintergrund von Corporate Social Responsibility
Autor:in:
Robert Lecker (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2009 , Grade: 1,0
Price:
US$ 39.99
PR und KMU - Social Media als Public Relations-Instrument für Kleine und Mittelständische Unternehmen in Österreich unter besonderer Berücksichtigung der Kleinstunternehmen
Autor:in:
Bernhard Schöps (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2011 , Grade: 2
Price:
US$ 33.99
Untersuchungs-Methoden zur Erfassung der Aufmerksamkeitsverteilung am Bildschirm
Recherche-Dokumentation zur Erstellung eines wissenschaftlichen Posters
Autor:in:
Dipl.-Wirtsch.-Ing. (FH), M.Sc. Kati Schulz (Author)
,
Dipl.-Ing. Cristina Nicoara (Author)
,
M.Sc. Martin Latsch (Author)
,
Dipl.-Wirtsch.-Ing. Christian Lehsing (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (undergraduate) , 2010 , Grade: 1,3
Price:
US$ 16.99
Viral Marketing - Epidemien im Internet
Theorie & Praxis - Virale Kampagnen für Startup-Unternehmen
Autor:in:
Robert König (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2009 , Grade: 1
Price:
US$ 41.99
Unlautere Werbung (§§ 3,4 UWG) Fallgruppe „Kundenfang und Behinderung“
Autor:in:
Jacqueline Stoj (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2011 , Grade: 1,7
Price:
US$ 17.99
Vom Konsumenten zum Markenfan. Moderne Markenkommunikation im Wandel
Unter besonderer Berücksichtigung des Unternehmens Red Bull
Autor:in:
Olivia Sarah Tänzer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2010
Price:
US$ 31.99
Werbung: Märchen & Mythos des modernen Alltags
Semiotische Werbebildanalyse nach Roland Barthes
Autor:in:
Catrin Neumayer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2009 , Grade: 1
Price:
US$ 14.99
Die Relevanz der Theorie der kognitiven Dissonanz für das Message-Design nach Moffitt bezüglich der Persuasion
Autor:in:
Peter Haberstich Haberstich (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2010 , Grade: 1.5
Price:
US$ 0.99
Das Spiel hinter dem Spiel - Eine qualitative Analyse der Beziehungs- und Entscheidungsstrukturen im Sportsponsoring am Beispiel Fußball
Autor:in:
Martin Fett (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2009 , Grade: 1,6
Price:
US$ 36.99
Die Inszenierung von Berg und Gebirge in der audiovisuellen Werbung
Ein Extremraum der Natur und die polymorphen Strategien seiner medialen Inszenierung
Autor:in:
M.A. Nina Kolmorgen (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Thesis (M.A.) , 2009 , Grade: 1,0
Price:
US$ 41.99
Lebenswelten - Bilderwelten. Wie die Werbung die gesellschaftliche Diskussion nutzt
Autor:in:
Svenja Lis (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Essay , 2009 , Grade: 2,0
Price:
US$ 6.99
Der ultimative Newbie-Guide für Twitter
Gezwitscher im beliebtesten Microblogportal der Welt
Autor:in:
Oliver Förster (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Textbook , 2010
Price:
US$ 17.99
Audio-Branding. Die Wirkung von Musik in der Werbung
Autor:in:
Dipl.-Kfm. (FH) Fabian Litzendorf (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (undergraduate) , 2010 , Grade: 1,0
Price:
US$ 15.99
Der Vertrauensbegriff als Schlüssel für ein kommunikationswissenschaftliches Markenverständnis
Ein Theorieentwurf
Autor:in:
Johannes Gunst (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Thesis (M.A.) , 2009 , Grade: 1,0
Price:
US$ 36.99
Viral Marketing. Grundlagen, theoretische Ansätze und empirische Studie zur Verdeutlichung des Wirkungsgrades.
Autor:in:
Sebastian Buhrmann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2009 , Grade: 1,3
Price:
US$ 36.99
Unternehmenskultur und Integrierte Kommunikation
Zwei unabhängige Erfolgsfaktoren in der Unternehmensführung?
Autor:in:
lic. phil. Viviane Gutzwiller (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2007 , Grade: 1,5
Price:
US$ 14.99
Digital TV - Die Markteintrittschance für neue Sender?
Eine strategische Analyse des Fernsehens am Beispiel des deutschen Musikfernsehens
Autor:in:
Gerhard Fischer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2008 , Grade: 1,1
Price:
US$ 41.99
Studien zur Wirkung von zweiseitiger Werbung
Autor:in:
Daniel Stitz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2007 , Grade: 1,3
Price:
US$ 6.99
Integrierte Kommunikation mit Bildern
Bildkommunikation
Autor:in:
Bruno Simic (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2009 , Grade: 1,3
Price:
US$ 14.99
"Media-Mix Above the Line". Über die Bedeutung der Massenmedien für die Werbekommunikation
Autor:in:
Natalia Sorokina (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2007 , Grade: 1,0
Price:
US$ 14.99
Konstruktivistische Ansätze in der PR-Theorie
Autor:in:
lic.phil. I Patrick Lustenberger (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2003 , Grade: 6
Price:
US$ 14.99
Psychoakustik und Sound-Engineering
Der neue Stellenwert des Hörens in der Corporate Identity
Autor:in:
M.A. Marcus Herrmann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Thesis (M.A.) , 2001 , Grade: 2,0
Price:
US$ 36.99
MuseumShop.de – der Onlineshop der Staatlichen Museen zu Berlin als Marketinginstrument
Autor:in:
Julika Zimmermann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2006 , Grade: 1,3
Price:
US$ 36.99
Die Marke als Inszenierung emotionaler Erlebniswelten
Die Bedeutung des Eventmarketings für die strategische Markenführung unter Berücksichtigung verhaltenswissenschaftlicher Erkenntnisse
Autor:in:
Dipl. Wirt. Ing. (FH) Ina Lorenz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2007 , Grade: 1,0
Price:
US$ 36.99
Corporate Identity und Public Relations als Rahmen der Kommunikationspolitik
Autor:in:
Diplom Verwaltungswirt (FH) Thomas Berndt (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (undergraduate) , 2007 , Grade: 1,3
Price:
US$ 17.99
Bildkommunikation in der Werbung: Lebensstilkonzepte und Imagerystrategien für das Marketing
Autor:in:
Nicole Erksmeier (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2007 , Grade: 1,3
Price:
US$ 17.99
Macht Wirtschaft Schule? Sponsoring an Schulen als Gratwanderung zwischen ökonomischem Nutzen und sozialem Engagement
Autor:in:
Berit Mainx (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2006 , Grade: 1,7
Price:
US$ 40.99
Entwicklung und Evaluation von Sonderwerbeformen im deutschen Fernsehen
Autor:in:
Arne Bruncken (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2006 , Grade: 1,5
Price:
US$ 36.99
Der Einsatz von Corporate Weblogs in der Öffentlichkeitsarbeit am Beispiel der FRoSTA AG
Autor:in:
Dipl.-Medienwirt (FH) Michael Fischer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2005 , Grade: 1
Price:
US$ 32.99
Die theoretische und praktische Bedeutung der Sinndimension im strategischen Designmanagement
Autor:in:
Dipl.-Kommunikationswirt Kai Lambrecht (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2001 , Grade: 1,3
Price:
US$ 36.99
Das Rezept erfolgreicher Presse- & PR-Arbeit - An den Beispielen FC Schalke 04 (Sender), radio ffn (Rezipient)
Autor:in:
Matthias J. Milberg (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2004 , Grade: 2,3
Price:
US$ 15.99
Interkulturelles Marketing: Werbestile im Kulturvergleich - Werbung in Frankreich
Autor:in:
Sabine Schrenk (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2004 , Grade: 1,3
Price:
US$ 15.99
Einfluss von Marken auf den Produkterfolg (Branding)
Autor:in:
Nils-Christian Apel (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (undergraduate) , 2003 , Grade: 1
Price:
US$ 15.99
Imagery-Werbung. Semiotische Analyse von Werbeprints
Autor:in:
Charlotte Hager (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 1999 , Grade: 1,0
Price:
US$ 44.99
Future Brands - Markenführung in einer vernetzten Welt
Autor:in:
Martin Taller (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2002 , Grade: 1,7
Price:
US$ 44.99
Unterhaltung in der Werbung
Autor:in:
Martin Strang (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2001 , Grade: 1.0
Price:
US$ 17.99
Externe Unternehmens-PR im World Wide Web
Autor:in:
Kerstin Radke (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2002 , Grade: 1,7
Price:
US$ 17.99
Distributionspolitik auf dem Rezipientenmarkt
Autor:in:
Sebastian Knoppik (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2002 , Grade: sehr gut (1,3)
Price:
US$ 17.99
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