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Results for »
development
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Does the Development of Cognitive Dissonance Inhibit the Success of Influencer Marketing?
An Empirical Study on Implicit Associations Towards Influencers as New Advertising Ambassadors
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2020 , Grade: 1,3
Price:
US$ 36.99
Intercultural Competence - The Key to Successful International Marketing
Intercultural Behavioral Training as an Approach to Market Development
Autor:in:
Monika V. Kronbügel (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Doctoral Thesis / Dissertation , 2015 , Grade: A
Price:
US$ 42.99
Identifying the potentials and necessary support for 24-h around the world, around the clock product development
Autor:in:
Mirja Beukenberg (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Research Paper (undergraduate) , 2000 , Grade: 1
Price:
US$ 36.99
Gender Commerce. Past development and new technologies in online marketing to influence customers' buying behavior
Autor:in:
Viviane Dorp (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2017 , Grade: 1,7
Price:
US$ 31.99
Analysis of Current Mobile Marketing Applications, Selected Best Practices and Future Development
Autor:in:
M.A. Asligul Aktas (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2010 , Grade: 1.3
Price:
US$ 31.99
Brand Identity Factors: Developing a Successful Islamic Brand
Autor:in:
Vedad Alihodzic (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2012 , Grade: Distinction (D3)
Price:
US$ 36.99
Potential of Geo-Marketing-Tools for the development of advanced Online-Marketing business models
Autor:in:
Peter Menne (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2008 , Grade: 1,3
Price:
US$ 36.99
Eurobrands: Development Strategies and Managerial Issues in the European Food Industry
Autor:in:
Marcus Disselkamp (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Doctoral Thesis / Dissertation , 1995 , Grade: magna cum laude
Price:
US$ 44.99
Non-Ownership Services for the Base of the Pyramid
An Analysis of the Applicability of Innovative Business Concepts
Autor:in:
Achim Schade (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2012 , Grade: 1,4
Price:
US$ 36.99
Wii Innovate. How Nintendo created a New Market through the Strategic Innovation Wii
Autor:in:
Jörg Ziesak (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2009 , Grade: 1,3
Price:
US$ 36.99
Analysis of GIS-Software – a GIS software market survey in the business to consumer (B2C) and business to business (B2B) market
Design and development of a criteria catalogue built up on a classification pattern refer to professional GIS-(Geographical Information Systems) desktop software
Autor:in:
MMag. Ondrej Horsky (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2007 , Grade: 2,0
Price:
US$ 36.99
Potential of Mobile Applications in CRM
A practice-oriented approach to the implementation of mobile CRM strategies
Autor:in:
Tobias Herscher (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2013 , Grade: 2,3
Price:
US$ 31.99
The development of an international marketing strategy for ZEVIA on the Soft-Drink market in Germany
Autor:in:
Viktoria Arnold (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2016 , Grade: 9,2
Price:
US$ 41.99
Churín - Village Destination Branding in the Peruvian Andes
Autor:in:
Isabel Glaser (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2009 , Grade: 1,0
Price:
US$ 41.99
Analysis of Global Foreign Direct Investment
A Quantitative and Qualitative study of FDI Inflows in India
Autor:in:
MBA Murali Guruswamy (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2014 , Grade: Merit
Price:
US$ 36.99
Fighting brand counterfeiting in E-commerce
Nike as an example
Autor:in:
Dipl.Kffr.(FH), BBA Annika Kristin Baiker (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2006 , Grade: 1,3
Price:
US$ 36.99
The Degrowth Economy. Strategic Path for Clothing Brands´ Future and Empowerment Model for Fashion Consumers?
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2021 , Grade: 1
Price:
US$ 41.99
The Customer Journey in Omnichannel Retail. An exploratory requirements analysis for a customer journey modelling and analysis tool
Autor:in:
Marie Klose (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2018 , Grade: 1,7
Price:
US$ 41.99
Celebrity-Marketing: Market penetration by image transfer from stars using the example of the brand Coca-Cola light of the beverage producer Coca Cola.
Autor:in:
Katharina Krützkamp (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2013 , Grade: 2,1
Price:
US$ 33.99
Entrepreneurship Higher Education in Europe
State of the Art and Marketing Insights to Enhance the Attraction of Foreign Students
Autor:in:
Angelo Riviezzo (Author)
,
Alessandro De Nisco (Author)
,
Maria Rosaria Napolitano (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2012
Price:
US$ 28.99
Successful Branding - A critical examination of Customer Experience Management for Persona International
Autor:in:
Antje Walliser (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2005 , Grade: 1.5
Price:
US$ 36.99
Multi Channel Retailing in the Automotive Industry
Determinants of Consumer Channel Choice
Autor:in:
Lena Fitzen (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2007 , Grade: A (Distinction 1)
Price:
US$ 36.99
Hydrogen powered innovations - Insight into the Attitude of Consumers towards Hydrogen as an Energy Carrier
An empirical Survey
Autor:in:
Dipl. Ing. Pedro Montes de Oca (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2008
Price:
US$ 36.99
The effectiveness of product placement for the automobile industry and its impact on consumer behavior
A cross-cultural perspective
Autor:in:
Frank Günnemann (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2005 , Grade: A (1,0)
Price:
US$ 31.99
Opportunities and restrictions of the internet in marketing communication strategies
Autor:in:
Oliver Weimann (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2001 , Grade: very good
Price:
US$ 36.99
Marketing Communication, Concepts, Promotion and Distribution
-
New
Autor:in:
V.A Sejati (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2024
Price:
US$ 39.99
Simplicity sells? A study on capsule wardrobe characteristics and their practitioners
Autor:in:
Julia Petker (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2023 , Grade: 2,0
Price:
US$ 32.99
Honest and Unbiased. The Helpfulness of Vine and Incentivized Reviews on Amazon
Autor:in:
Tom Keller (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2016 , Grade: 1,7
Price:
US$ 36.99
Assessing the Potential of Sponsorship for Marketing Communications of Scottish Charities
Autor:in:
Lea Horn (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2017 , Grade: 1,3
Price:
US$ 31.99
Returns on Omnichannel Marketing. Towards a holistic framework to manage and measure Omnichannel strategy's success in the premium fashion industry
Autor:in:
Insa Schniedermeier (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2016 , Grade: 1,0
Price:
US$ 36.99
Sustainability as a Trend in Fashion Industry. An Empirical Study about Changing Consumer Behaviour
Autor:in:
Dagmar Cyrklaff (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2017 , Grade: 1,7
Price:
US$ 36.99
Brand Management consistent with Sustainability
Autor:in:
Alexander Veliki (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2015 , Grade: 1,7
Price:
US$ 31.99
Online Shopping Habits and Consumer Behavior
A Study on Consumer Behavior and E-tailing
Autor:in:
Murali Guruswamy (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2013 , Grade: 64.6
Price:
US$ 31.99
Strategic Alliances: Creating Growth Opportunities in the International Market
Towards a Global Village
Autor:in:
Mark Herjervic (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Research Paper (postgraduate) , 2010 , Grade: A
Price:
US$ 31.99
Co-Branding: Fit Factors between Partner Brands
Autor:in:
B.Sc. Peter Zickermann (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2012 , Grade: 1,0
Price:
US$ 36.99
Turnaround Management. Adjusting the Marketing Mix to the Challenges of the Turnaround Process
Autor:in:
Sven Adrian (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2011 , Grade: 1,8
Price:
US$ 36.99
The Dark Side of Personalization
How Personal Data Collection and Data Use influence Privacy Concerns, Personalization and Willingness to Transact
Autor:in:
Jörg Ziesak (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2012 , Grade: 1,2
Price:
US$ 27.99
Building Customer Loyalty through Value Added Services
A Case of Telecom Sector
Autor:in:
Mandeep Singh (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Doctoral Thesis / Dissertation , 2011
Price:
US$ 44.99
Strategic Internet Business Management - An Assessment of Internet Business Growth Strategies
Empirical Evidence from listed SMEs in Denmark
Autor:in:
Steven Sam (Author)
,
Jared Makor (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2011 , Grade: 12 (Distinction)
Price:
US$ 36.99
The Measurement of Customer Satisfaction
Existing Research, Comparison of Different Methods, and Critical Appraisal
Autor:in:
David Willemsen (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Research Paper (undergraduate) , 2010 , Grade: 1,0
Price:
US$ 31.99
Customer Equity Analyses
Applicabilities and Limitations in Value-Based Management
Autor:in:
Dipl.-Kfm. (FH), BBA Kay-Oliver Bunn (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2008 , Grade: 1,7
Price:
US$ 36.99
Internet Protocol Television in Germany – Analysing Business Models for Market Success
The Case of T-Home
Autor:in:
Nikolas Fritz (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2008 , Grade: 86 %
Price:
US$ 36.99
Marketing for services - theoretical aspects and practical examples from European low fare airlines
Autor:in:
Andreas Klein (Author)
,
Kathrin Stiel (Author)
,
Julian Brands (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper (Advanced seminar) , 2006 , Grade: 2
Price:
US$ 36.99
Customer Centric Business Models - Two Steps Beyond Customer Relation Management
Autor:in:
Thomas Rolf (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2003
Price:
US$ 36.99
Responsible Consumption Through Social Media. An Empirical Study of Responsible Posting on Social Media and Its Impact
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2022 , Grade: 1,7
Price:
US$ 39.99
The Metaverse in Marketing and Sales. Fields of Application in the B2B Sector
Autor:in:
Jakob Ramsenthaler (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2022 , Grade: 1,3
Price:
US$ 38.99
The Operational Success Factors for Sustainability Marketing among Fast-Moving Consumer Goods
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2021 , Grade: 1,7
Price:
US$ 23.99
Impact of Covid-19 on German Consumer Behavior. Elaboration Regarding a Sustained Change of Online Shopping
Autor:in:
Michel Brandes (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2021
Price:
US$ 31.99
Factors Affecting Brand Preference. The Case of Beer Brands in Nekemte Town, Ethiopia
Autor:in:
Hika Debela (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2020 , Grade: 3.65
Price:
US$ 36.99
The Influence of social media marketing, brand loyalty, brand awareness towards consumer purchase intention. An empirical analysis
Autor:in:
Yusuf Balarabe Abdullahi (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2018 , Grade: 3.9
Price:
US$ 36.99
Consumer Behaviour in Online Grocery Retailing in Germany
Autor:in:
Yasin Yilmaz (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2020 , Grade: 1,0
Price:
US$ 36.99
New Brand Strategies in the Digital Era. The Evolution of Consumers' Behaviour and its Influence on Traditional Brand Management
Autor:in:
Alena Horch (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2020
Price:
US$ 31.99
Chatbots in Customer Experience. Application and Opportunities in E-Commerce
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2019
Price:
US$ 30.99
Leveraging on the potentials of Social Media for performance of small and medium scale enterprise
In Abuja, Nigeria
Autor:in:
Monsuru Sodeeq (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2018 , Grade: 2.87
Price:
US$ 30.99
The Role of Culture in Social Media Marketing. A Systematic Literature Review
Autor:in:
Nivedha Mahendran (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2018 , Grade: 1,7
Price:
US$ 36.99
Analysis of the psychological effects of communication policy in consideration of a consumer brand
Autor:in:
Charicea Kaspers (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2018 , Grade: 2,3
Price:
US$ 41.99
Effects of Reference Groups and Country of Origin on the Relationship of Service Quality Expectations and Choice of Brands
A Study with Reference to Banking in India
Autor:in:
Sankalpa Sen (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Doctoral Thesis / Dissertation , 2017 , Grade: 4.0
Price:
US$ 36.99
Marketing Rugby to a Tier. Sport in the USA and Marketing
Autor:in:
Matt Wunderli (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2012 , Grade: "B"
Price:
US$ 36.99
Globalisation vs. Localisation of Marketing 30 years after Theodore Levitt. Analysis, Survey and Comparison of the German and Turkish skincare markets
Nivea, Clinique, Vichy, Diadermine and Skinceuticals as examples
Autor:in:
Deniz Ünal (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2018 , Grade: 1,3
Price:
US$ 36.99
Antecedents of word-of-mouth as a component of brand loyalty towards luxury fashion brands and its moderating factors
Autor:in:
Isabel Angerer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2016 , Grade: A
Price:
US$ 36.99
Future Prospects of Direct Marketing Media
Autor:in:
Roman Keilhacker (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2000 , Grade: 2.2
Price:
US$ 36.99
Analysis of the Innovation and the Communication in Fast Food Chains with Different Structures
Autor:in:
Antonio Annicchiarico (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2012
Price:
US$ 36.99
Exploring family business. Culture and values as a competitive advantage
Autor:in:
Iaroslava Blyshchuk (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2016 , Grade: 1,1
Price:
US$ 36.99
Optimization of Cooperative Banks' Websites by Application of Persuasive Methods
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2015 , Grade: 2,3
Price:
US$ 31.99
Consumer loyalty to electricity suppliers. Factors affecting consumer behaviour
Autor:in:
Robert McGuffin (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2016
Price:
US$ 36.99
The impact of emotional branding on brand loyalty in the skin care market
Comparing the German and the UK market using the example of Nivea and Dove
Autor:in:
Jennifer Sonntag (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2012 , Grade: 67
Price:
US$ 36.99
Influence of health consciousness and food safety concerns on consumer attitudes towards organic food
Evidence from German and United Kingdom Generation Y
Autor:in:
Pia Weiler (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2015
Price:
US$ 36.99
Virtual Product Advice and its impact on customer satisfaction in an online environment
An empirical analysis
Autor:in:
Michael Grundstein (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2013 , Grade: 1,3
Price:
US$ 42.99
Impact of Store Atmospherics on Impulse Buying Behavior Regarding Shopping Goods in Pakistan
Autor:in:
Irfan Sabir (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2014 , Grade: 3.5
Price:
US$ 31.99
The Most Effective Online Marketing Channels in the Daily Deal Industry. How Small Businesses Can Acquire New Customers in the UK and the US
Autor:in:
Beway Bakir (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2015 , Grade: A
Price:
US$ 36.99
Crowdsourcing. Essential Factors for successful Crowdsourcing in Product Innovation in Web 2.0
Autor:in:
Sultan Özge Yaldiz (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2014 , Grade: 1,3
Price:
US$ 31.99
Mobile services in retail and their influence on customer satisfaction
Autor:in:
Joern Toellner (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2014 , Grade: 2,3
Price:
US$ 36.99
Creating customer value in a service-dominant environment
Competitive advantage through dynamic capabilities and absorptive capacity
Autor:in:
Thilo Kiefer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2010
Price:
US$ 31.99
How Excellent Experiences affect Customer Loyalty
The Effect of Customer Experience Quality and Product Quality on Perceived Value and Customer Loyalty Intentions
Autor:in:
Daniel Gurski (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2013 , Grade: 1,3
Price:
US$ 39.99
German Market Launch / Product Launch Plan: Neuro Drinks
Autor:in:
Silvio Wilde (Author)
,
Daniel Franzen (Author)
,
Maxim Stührenberg (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Research Paper (undergraduate) , 2013
Price:
US$ 33.99
Analysis of Cultural Differences and their Effects on Marketing Products in the United States of America and Germany with a Focus on Cultural Theories of Hall and Hofstede
Autor:in:
Matthias Boeing (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2012 , Grade: 1.7
Price:
US$ 39.99
Towards Integral World Wide Web Marketing Strategies. Creating Points of Communication that Count
Autor:in:
Dr. Uwe Trillitzsch (Author)
,
Simone Schweikert (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Research Paper (undergraduate) , 1997 , Grade: 1
Price:
US$ 36.99
CRM – optimize your company: Benefits and downsides of implementing CRM systems
Autor:in:
MSc./ Dipl. Jan Heyn (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2010 , Grade: 1,7
Price:
US$ 30.99
Customer Evaluations of Service Failure and Recovery Encounters
Autor:in:
Dr. Klaus Schöfer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Doctoral Thesis / Dissertation , 2002 , Grade: 1.3
Price:
US$ 41.99
Brand personification through music as brand knowledge
Learning from the perspective of consumers of hip-hop music in Sweden on the associations of music in sneaker brands
Autor:in:
José Leyva (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2011 , Grade: A (Pass with distinction)
Price:
US$ 36.99
Analysis and Application of Dynamic Patterns within the Context of Complaint Management
Autor:in:
Martina Müller (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2010 , Grade: 1,7
Price:
US$ 31.99
Selection of CRM software for the event sector
Using the example of the German event management company XYZ
Autor:in:
Thomas Punzel (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2009 , Grade: A- (1,5)
Price:
US$ 36.99
User Perception of Targeted Ads in Online Social Networks
A Theoretical and Empirical Investigation Using the Example of Facebook
Autor:in:
Timo Beck (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Doctoral Thesis / Dissertation , 2010 , Grade: 1,0
Price:
US$ 36.99
Private label brands are a threat for high value manufacturer’s brands such as “Charmin”!
An investigation of Procter & Gamble’s marketing strategy focusing on ‘pricing’, under critical consideration of consumer buying behaviour and brand loyalty
Autor:in:
Miriam Mennen (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2007 , Grade: 1.0
Price:
US$ 36.99
Key Success Factors of New Products / Product Innovations
Case Study: "Kess & Fit"
Autor:in:
Raffaele Aledda (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2007 , Grade: 1,7
Price:
US$ 36.99
UMTS Market Entry in Russia
Mobile Commerce for Network Operators
Autor:in:
Anja Antropov (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2001 , Grade: 1,3
Price:
US$ 36.99
A Comparison of Online Shopping Behavior of American and German Consumers
Autor:in:
MBA, LL.M, Diplom-Kauffrau Silke Kühn (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2004 , Grade: 2,7
Price:
US$ 36.99
Strategic planning and marketing in museums with special regard to the situation in the United States and Austria
Strategische Planung und strategisches Marketing in Museen unter besonderer Berücksichtigung der Situation in den Vereinigten Staaten und Österreich
Autor:in:
Mag. Sandra Kreuzer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2005 , Grade: 2
Price:
US$ 36.99
United under SAP
The process of eliminating information islands for ThyssenKrupp Escalator in China (Zhongshan)
Autor:in:
Marcel Gundlach (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2008 , Grade: 1,3
Price:
US$ 31.99
"Yahoo!" - A case study about brand valuation
Autor:in:
Bachelor of Business Administration Leonie Matzick (Author)
,
Katrin Küsters (Author)
,
Torsten Krall (Author)
,
Thomas Kuhn (Author)
,
Gerhard Schumacher (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Research Paper (undergraduate) , 2008 , Grade: 1,0
Price:
US$ 36.99
Relationship Marketing in International Marketing/Sales Channels
Towards the conceptualization of relationship-based competitive advantages and a Relationship Management Balanced Scorecard
Autor:in:
Tim Hüfner (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2007 , Grade: A
Price:
US$ 36.99
The impact of consumer ethnocentrism and consumer cosmopolitanism on consumption behaviour
Autor:in:
Barbara Egger (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2006 , Grade: 1
Price:
US$ 42.99
Analysis of the Chinese Markets according to market potential for a premium coffee brand
Autor:in:
Robert Nagel (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2006 , Grade: 1,3
Price:
US$ 44.99
"Will they pay for it?" A conceptual framework for analyzing consumer responses to pricing decisions regarding the online distribution of digital content
Autor:in:
Lucian Morariu (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2007 , Grade: 1,7
Price:
US$ 42.99
The Adoption of Self-Service Technologies
The Role of Consumer Readiness, Trust, and Experiences
Autor:in:
Claudia Jasmand (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2006 , Grade: 9
Price:
US$ 36.99
The steps of Finnish medium sized SAP / EPR USERS towards an implementation of a CRM system
Autor:in:
Simon Rudolf (Author)
,
Stefan Bihler (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2006 , Grade: 1.0
Price:
US$ 36.99
Success Factors of Brand Extension in International Marketing
Autor:in:
Master of International Business Administration Carolin Wobben (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2006 , Grade: 1,7
Price:
US$ 36.99
Consumers' perceptiion of the internet as a product information tool - An Exploratory Study on Online Searching Behaviour and Source Evaluation
Autor:in:
Judith Hoffmann (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2005 , Grade: 60%
Price:
US$ 36.99
Internet marketing via search engines with an emphasis on platforms and pay-per-view portals
Autor:in:
Dominik Multhaupt (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2005 , Grade: 1,3
Price:
US$ 32.99
Online Food Shopping: Consumer perception and retailers market approach, contrasting the markets UK and Germany
Autor:in:
Marie von Breitenbuch (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2004 , Grade: 61 points (B)
Price:
US$ 36.99
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