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Business economics - Offline Marketing and Online Marketing
(871)
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(362)
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(100)
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(49)
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Results for »
Marke
« (49 results)
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Boris Becker als Marke
Empirische Untersuchung der Markenpersönlichkeit von Boris Becker
Autor:in:
Daniel Schaller (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Diploma Thesis , 2013 , Grade: 2,3
Price:
US$ 44.99
Der Fußballer als Marke
Autor:in:
Tobias Weiler (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Term Paper , 2013 , Grade: 1,0
Price:
US$ 17.99
Sportmanagement. Personal, Träger und Betreiber von Sportstätten sowie der Sportverein als Marke
Autor:in:
Eloise Hammer (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Submitted Assignment , 2018 , Grade: 1,0
Price:
US$ 7.99
Der Profifußballer als Marke. Mediale Inszenierung von Berufsfußballern unter Einbeziehung von gängigen Marketingstrategien
Autor:in: Anonymous
Subject:
Sport - Sport Economics, Sport Management
Category:
Bachelor Thesis , 2013 , Grade: 2,3
Price:
US$ 17.99
„Sport-Branding“. Die Verbindung von Sport und Marke in den „Global Sponsorships“ der Allianz SE
Autor:in:
Christian Hirschberger (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Research Paper (undergraduate) , 2015 , Grade: 2,0
Price:
US$ 17.99
Einzelsportler als erfolgreiche Marke am Beispiel Zlatan Ibrahimovic
Autor:in:
Jan-Henrik Rathert (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Term Paper , 2021 , Grade: 2,7
Price:
US$ 17.99
Kundenindividualisierte Sportartikel. Das Zusammenspiel von Marke und Produkt
Eine Betrachtung der Wechselwirkungen zwischen Mass Customization und Markenführung in der Sportartikelbranche
Autor:in:
Christoph Beaufils (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Master's Thesis , 2015 , Grade: 1,0
Price:
US$ 42.99
Analyse der Marke BVB mit dem Five-Forces-Modell. Fallstudie Sportmarketing
Autor:in:
Lukas Faria (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Project Report , 2021 , Grade: 1,3
Price:
US$ 17.99
Sportsponsoring und Sportbranding. Das Zusammenspiel von Marke und Sponsoring im Profifußball
Dargestellt am Beispiel deutscher und österreichischer Profifußballvereine sowie ihrer Sponsoren, Vermarkter und Fans
Autor:in:
Brunhilde Fellermeier (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Master's Thesis , 2011 , Grade: A+, sehr gut
Price:
US$ 42.99
Sportstars als Marken. Vor- und Nachteile beim Einsatz von Sportlern als Markenbotschafter
Autor:in:
Wolfgang Gschaider (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Bachelor Thesis , 2014 , Grade: 1
Price:
US$ 20.99
Das Potential der Marken- und Bekanntheitssteigerung durch E-Sports
Eine quantitative Untersuchung am Beispiel des FC Bayern München
Autor:in:
Maxi Kloo (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Bachelor Thesis , 2019 , Grade: 2,0
Price:
US$ 22.99
Erfolgsfaktoren der Positionierung einer Fitnessstudiomarke
Autor:in:
Nicklas Westphal (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Bachelor Thesis , 2013 , Grade: 1,0
Price:
US$ 36.99
Brand Valuation im professionellen Teamsport
Autor:in:
Dipl. Betriebswirt Florian Henle (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Diploma Thesis , 2005 , Grade: 2,0
Price:
US$ 36.99
Die Relevanz des Social-Media-Auftritts für die Markenstärke von Profifußballern
Autor:in: Anonymous
Subject:
Sport - Sport Economics, Sport Management
Category:
Bachelor Thesis , 2019 , Grade: 2,0
Price:
US$ 33.99
Die Rolle des Imagetransfers im Rahmen des Markenmanagementprozesses
Autor:in:
B.A. Martin Mertens (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Essay , 2011 , Grade: 2,0
Price:
US$ 4.99
Imageanalyse der TSG Ludwigshafen-Friesenheim
Eine explorative Studie
Autor:in:
Sebastian Bronner (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Thesis (M.A.) , 2011 , Grade: 1,0
Price:
US$ 36.99
Die Konzeption von Marketingstrategien unter Berücksichtigung neurowissenschaftlicher Erkenntnisse zur effizienten Vermittlung emotionsgeladener Werbebotschaften in sportaffinen Umfeldern
Autor:in:
Johannes Reichenauer (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Master's Thesis , 2014 , Grade: 1,7
Price:
US$ 31.99
Die Versprechen von Faith21 in der deutschen Wellenreitszene
Eine empirische Untersuchung kommerzieller Angebote in postmodernen Bewegungskulturen
Autor:in:
Oliver Ehlers (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Thesis (M.A.) , 2010 , Grade: 1,0
Price:
US$ 36.99
Analyse, Optimierung und Ausschöpfung der Vermarktungspotenziale, Sponsorenverhandlung sowie Ausblick in die Zukunft eines fiktiven Vereins
Autor:in:
Can Nadian (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Term Paper , 2022 , Grade: 1,3
Price:
US$ 14.99
Bewertungsmethoden für den Markenwert Deutscher Einzelsportler
Autor:in:
Pascal Tibi (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Term Paper , 2021 , Grade: 1.7
Price:
US$ 17.99
Sport-Testimonials als Influencer im Social-Media-Bereich
Eine empirische Untersuchung der Chancen für Unternehmen und Fußballprofis
Autor:in:
Frederik Fleig (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Master's Thesis , 2016 , Grade: 1,0
Price:
US$ 41.99
Sportsponsoring und Neuromarketing
Optimierung des Sportsponsoring-Managementprozesses durch Konzepte des Neuromarketings
Autor:in:
Diplom Sportökonom André Maerz (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Diploma Thesis , 2010 , Grade: 2,0
Price:
US$ 38.99
Image-Fit zwischen Sponsor und Gesponsertem
Das Image-Fit der Sponsorenpartnerschaft zwischen Mercedes-Benz und DIE MANNSCHAFT
Autor:in:
David Baumann (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Bachelor Thesis , 2017 , Grade: 1,3
Price:
US$ 36.99
Wirkung von Sportsponsoring im Eventkontext. Die Burton European Open 2013 presented by MINI
Autor:in:
Christian Hirschberger (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Bachelor Thesis , 2013 , Grade: 1,0
Price:
US$ 36.99
Das Markenmanagement der Beko Basketball Bundesliga in der Analyse
Autor:in:
Lisa Jungmeister (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Term Paper , 2015 , Grade: 2,0
Price:
US$ 15.99
Event-Marketing und Sport-Sponsoring in der Markenkommunikation am Fallbeispiel von Red Bull
Autor:in:
Stefan Still (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Research Paper (undergraduate) , 2013 , Grade: 2,3
Price:
US$ 17.99
Markenmanagement am Beispiel der National Basketball Association (NBA)
Autor:in:
Joachim Hahn (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Term Paper , 2017 , Grade: 1,3
Price:
US$ 17.99
Der Einfluss der Globalisierung auf den Profifußball in Deutschland
Internationalisierung im Sport
Autor:in:
Elo Hammer (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Term Paper , 2017 , Grade: 2,0
Price:
US$ 17.99
Image und Wirtschaft im Profisport. Imageanalyse in der zweiten Fußballliga anhand von Fanumfragen
Autor:in:
Ines Schmidt (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Term Paper , 2015 , Grade: 1,3
Price:
US$ 17.99
Sportsponsoring als Kommunikationsinstrument im Marketing. Die Sponsorship von ERDINGER Alkoholfrei im E.ON IBU Weltcup Biathlon
Autor:in:
Ludwig Zausinger (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Seminar Paper , 2014 , Grade: 1,7
Price:
US$ 17.99
Negative Folgewirkungen eines sportlichen Abstiegs am Beispiel Alemannia Aachen
Autor:in:
Tom Sommer (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Bachelor Thesis , 2015 , Grade: 1,3
Price:
US$ 31.99
Sponsoring im Breitensport. Möglichkeiten und Grenzen
Eine empirische Untersuchung am Beispiel des TSV Neuried
Autor:in:
Christopher Utz (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Diploma Thesis , 2012 , Grade: 1,7
Price:
US$ 36.99
Wahrnehmung von Sportsponsoren im TV
Eye-Tracking-Studie zur Messung und Bewertung von Aufmerksamkeits- und Erinnerungseffekten von Sponsorenbotschaften am Beispiel von Hertha BSC Berlin
Autor:in:
Martin Meyer (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Diploma Thesis , 2011 , Grade: 1,7
Price:
US$ 36.99
Strategische Markenführung und -allianzen in der Sportbranche
Die Entwicklung einer ganzheitlichen Sportmarkendiskussion
Autor:in:
Patrick Daum (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Diploma Thesis , 2007 , Grade: 1,0
Price:
US$ 61.99
Effektives Sportmarketing für TSG 1899 Hoffenheim. Ein strategischer Leitfaden mit SWOT-Analyse, Merchandising und Digitalisierung
Autor:in: Anonymous
Subject:
Sport - Sport Economics, Sport Management
Category:
Term Paper , 2023 , Grade: 1,0
Price:
US$ 15.99
Das Image der Sportart Ski Alpin
Autor:in:
Lukas Faria (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Master's Thesis , 2022 , Grade: 2,0
Price:
US$ 38.99
Arenaführung als inszenierte Veranstaltung. Konzeptentwicklung und Preisgestaltung aus ökonomischer Sicht am Beispiel der WIRSOL Rhein-Neckar-Arena
Autor:in:
Benedict Hoidn (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Project Report , 2017 , Grade: 1,3
Price:
US$ 15.99
Ambush Marketing im Sport
Die Erfolgsfaktoren des Ambush Marketing
Autor:in:
Benjamin Kohtz (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Seminar Paper , 2013 , Grade: 2,0
Price:
US$ 15.99
Ein Eventmarketing – Konzept in der Praxis: Das Alpina B7 Event in Kalifornien
Autor:in:
Christian Hirschberger (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Research Paper (undergraduate) , 2012 , Grade: 1.3
Price:
US$ 16.99
Sportsponsoring im Rahmen Integrierter Kommunikation am Beispiel von Triathlon
Autor:in:
Tobias Staschok (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Diploma Thesis , 2008 , Grade: 1,2
Price:
US$ 33.99
Sportarena - Von einer Sportstätte zu einem modernen kommerziellen Dienstleistungsunternehmen für Events
Autor:in:
Diplom-Kaufmann Sönke Frey (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Diploma Thesis , 2007 , Grade: 1,3
Price:
US$ 36.99
Der Imagefit zwischen Sportevent und Austragungsort am Beispiel des Conergy Marathon Hamburg
Autor:in:
Christian Kremer (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Diploma Thesis , 2008 , Grade: 2,3
Price:
US$ 36.99
Besonderheiten des Einsatzes von Sportlern in der Testimonial-Werbung - Dargestellt am Beispiel von Red Bull
Autor:in:
Diplom Sportwissenschaftler (Ökonomie+Management) Martin Kopp (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Diploma Thesis , 2004 , Grade: 2,8
Price:
US$ 36.99
Der Lockout 2004/05 als Auslöser für die Modernisierung der National Hockey League
Eine Betrachtung aus betriebswirtschaftlicher Sicht
Autor:in:
Fritz Frank (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Intermediate Examination Paper , 2008 , Grade: 1,7
Price:
US$ 19.99
Markteintrittsstrategien - Erstellung eines Grobkonzepts am fiktiven Beispiel der Merchandising-Einführung des Hamburger SV (HSV) in Asien
Autor:in:
Gérald Marolf (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Seminar Paper , 2005 , Grade: Gut
Price:
US$ 15.99
Sponsoringmanagement im Hinblick auf Imagezielsetzungen vor dem Hintergrund der Fussball WM 2006
Autor:in:
Malte Steinbrink (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Diploma Thesis , 2004 , Grade: 2,0
Price:
US$ 36.99
Entwicklung eines Golfsport-Sponsoring-Konzepts für einen fiktiven Telekommunikationsdienstleister auf dem nationalen Markt
Autor:in:
Dirk Unkels (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Diploma Thesis , 2005 , Grade: 2,3
Price:
US$ 36.99
Digital Sports Branding. Grundlagen, Instrumente und Analyse der Erfolgsfaktoren der digitalen Markenführung im Sportkontext
Autor:in:
Christian Hirschberger (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Master's Thesis , 2016 , Grade: 1,0
Price:
US$ 41.99
Vorstellung einer neuen CSR-Strategie bei Nike mit zwei Testimonials
Autor:in:
Angelo Petrone (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Term Paper , 2020 , Grade: 1,7
Price:
US$ 17.99
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