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History of Germany - World War I, Weimar Republic
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Energy Sciences
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Economics - Macro-economics, general
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Leadership and Human Resources - Employer Branding
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Health - Fitness and Health Management
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Computer Science - Software
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Social Work - Child and Youth Welfare
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Design (Industry, Graphics, Fashion)
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History - America
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Education - Educational Tests & Measurements
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Influencer Marketing. Welchen Stellenwert wird das Kommunikationsinstrument auf das Kaufverhalten der Generation Y haben?
Eine wissenschaftliche Analyse des Einflussfaktors "Influencer Marketing" auf die Generation Y in der Modebranche
Autor:in:
Samira Mosavi (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2018 , Grade: 2,0
Price:
US$ 36.99
Einfluss der Werbung im TV und sozialen Medien auf die Markenbindung
Eine empirische Analyse der Glaubwürdigkeit und Vertrauenswürdigkeit
-
New
Autor:in:
Jana Behrens (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Master's Thesis , 2024 , Grade: 2,0
Price:
US$ 40.99
Verbesserung der internen Kommunikationsstruktur eines Dienstleistungsunternehmens in der Veranstaltungsbranche
Am Beispiel der SAM PRODUCTION GmbH
Autor:in:
Christin Zabelt (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2010 , Grade: 1.3
Price:
US$ 36.99
Reputationsmanagement in der Organisation der öffentlich-rechtlichen Medien in Lettland
Teilaspekte in der Personalfindung und -führung
Autor:in:
Roberts Putnis (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Master's Thesis , 2017 , Grade: 10
Price:
US$ 36.99
Makroökonomie der Medienwirtschaft
Forschungsfelder, Erkenntnisinteressen, Konzepte und Grenzen der Medienökonomie
Autor:in:
Professor Dipl. Medien-Ökonom Thomas Dreiskämper (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Textbook , 2017
Price:
US$ 41.99
Unternehmen der erneuerbaren Energien im Web 2.0
Eine qualitative Studie zu den Potenzialen des Web 2.0 für die Unternehmenskommunikation in der Branche der erneuerbaren Energien
Autor:in:
Kathrin Hoffmann (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Master's Thesis , 2010 , Grade: 1,3
Price:
US$ 36.99
Der Künstler als Unternehmer?!
Eine theoriebasierte Analyse in der sich verändernden Musikbranche unter besonderer Beachtung von Kooperationen
Autor:in:
Dipl.-Ök. Jens Langenhorst (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2007 , Grade: 1,6
Price:
US$ 32.99
Cultural Credibility und die Steigerung der Brand Equity unter Einbezug jugend- und subkultureller Referenzen
Wie können Unternehmen erfolgreich und authentisch Referenzen aus der HipHop-Kultur in Werbevideos einbeziehen?
Autor:in:
Sebastian Block (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Master's Thesis , 2022 , Grade: 1,3
Price:
US$ 40.99
Der Einfluss von personalisierten Inhalten auf das Kaufverhalten
Diskrepanz zwischen Selbst- und Fremdwahrnehmung im Internet
Autor:in:
Alicia Utz (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2013 , Grade: 1,3
Price:
US$ 36.99
Location-based-Marketing: Vergleichende Analyse der Service-Angebote für ortsbezogene Unternehmenswerbung
Autor:in:
Sonja Niegel (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2012 , Grade: 1,3
Price:
US$ 43.99
Auswirkungen von Mikrotransaktionen auf das Spielerlebnis von narrativen Videospielen mit offener Spielwelt. Dargestellt an der Spielreihe "Assassin’s Creed"
Autor:in: Anonymous
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2021 , Grade: 2.3
Price:
US$ 28.99
Avatar-basierte Gamification. Erfolgsfaktoren, Modellentwicklung und Anwendung an der Second Screen-App Spect8
Autor:in:
Sebastian Braun (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2019 , Grade: 1,3
Price:
US$ 36.99
Grundfragen der Medienwirtschaft. Ausführungen, Erklärungen und Ergänzungen zur Publikation von Schumann, Hess & Hagenhoff (2014)
Lern- und Übungsbuch
Autor:in:
Thomas Dreiskämper (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Textbook , 2016
Price:
US$ 29.99
Erfolgsfaktoren für die Gestaltung eines plattformunabhängigen Ballungsraumprogramms unter Berücksichtigung der regionalen Kompetenz
Autor:in:
Lars Köhler (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2001 , Grade: 1.7
Price:
US$ 36.99
Social Media Relations. Erfolgsfaktoren in der Krisenkommunikation von Unternehmen im Social Web
Autor:in:
Tobias Mattl (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2012 , Grade: 2,3
Price:
US$ 36.99
Virtual Reality als innovatives Medium für disruptive Veränderung. Eine ökonomische Analyse am Beispiel der Musik- und Festivalbranche in Deutschland
Autor:in:
Fabio Masilla (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2019 , Grade: 1,8
Price:
US$ 31.99
Onlinekommunikation im Fundraising. Eine Analyse der Potenziale und des Einsatzes von Blogs bei Kinderhilfswerken
Autor:in:
Caroline Lauhoff (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2016 , Grade: 1,0
Price:
US$ 35.99
Stationärer Modeeinzelhandel in Deutschland. Chancen und Herausforderungen im Rahmen der digitalen Transformation
Autor:in:
Anne Neif (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2021 , Grade: 2,0
Price:
US$ 30.99
Information als Wirtschaftsgut. Digitale Wertschöpfung von E-Marketplaces und die Herausforderung der "Free"-Ökonomie in Nischenmärkten
Autor:in:
Niko Schotte (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2012 , Grade: 2,3
Price:
US$ 27.99
Berlin is the place to be. Erfolgsfaktoren für Startups an der Spree
Autor:in:
Jan Paul Schwarz (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2012 , Grade: 1,0
Price:
US$ 36.99
Eine kritische Betrachtung der Auswirkungen von Social Media aus wirtschaftlicher und gesellschaftlicher Sicht anhand von Unternehmensbeispielen aus der Fitnessbranche
Autor:in:
Soheyl Khonsari (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2011 , Grade: 2,3
Price:
US$ 31.99
Die Tonträgerindustrie im Zeitalter der digitalen Ökonomie
Veränderungen, Perspektiven, Zukunftsmärkte
Autor:in:
Finn Hassold (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Master's Thesis , 2007 , Grade: 1,0
Price:
US$ 36.99
Redaktionelles Marketing - Theoretische Darstellung der Thematik und die Abbildung der redaktionellen Realität bei Tageszeitungen anhand eines Case Study Ansatzes
Autor:in:
Florian Funk (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2005 , Grade: 1,0
Price:
US$ 36.99
Unternehmensinternationalisierung in der Medienindustrie - Eine mehrdimensionale Analyse von Internationalisierungsverläufen der weltweit führenden Medienkonzerne
Autor:in:
Tobias Pehle (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2003 , Grade: 1,3
Price:
US$ 36.99
Digitalisierung und Konvergenz. Umbruch in der Organisation der Technologie-, Medien-, und Telekommunikationsbranche
Autor:in:
Bertrand Born (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Master's Thesis , 2013 , Grade: 1,3
Price:
US$ 44.99
"Zukunft der Arbeit - Arbeit der Zukunft"
Quo vadis, Druckindustrie?
Autor:in:
MBA Werner W. Vuk (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Master's Thesis , 2012 , Grade: 1,0
Price:
US$ 44.99
Auswirkungen der Markteinführung des digitalen Fernsehens auf deutsche TV-Anbieter
Autor:in:
Claudia Pelzer (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2004 , Grade: 1,0
Price:
US$ 36.99
Eine medienökonomische Analyse der Auswirkungen von IPTV
Autor:in:
Diplom-Volkswirtin Friederike Krieger (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2007 , Grade: 1,3
Price:
US$ 36.99
Der Markt für Gratiszeitungen in Österreich
Autor:in:
Mag. Thomas Driendl (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Thesis (M.A.) , 2005 , Grade: 1 (Sehr gut)
Price:
US$ 44.99
Die Bedeutung von Social-Media-Plattformen der Luxus-Fashion-Marken für die Generation Z
Autor:in: Anonymous
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2021 , Grade: 1,3
Price:
US$ 38.99
Unterhaltung trifft Wissenschaft. Untersuchung über kontrafaktische Geschichtsschreibung zur Aufarbeitung des Nationalsozialismus in der Populärliteratur
"Vaterland" von Robert Harris und "Geschichte machen" von Stephen Fry
Autor:in:
Jan Lauer (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Master's Thesis , 2019 , Grade: 1,3
Price:
US$ 36.99
Soziale Distinktion und der Besuch von klassischen Konzerten
Eine qualitative Untersuchung
Autor:in:
Mona Wölfel (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2015 , Grade: 1,7
Price:
US$ 31.99
Das musikalische Gehirn des Kunden. Die Bedeutung von Musik in TV-Werbespots aus der Perspektive des Neuromarketing
Autor:in:
Katharina Kirschberger (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2012 , Grade: 1,0
Price:
US$ 31.99
Die Bedeutung von Private-Equity-Unternehmen in der Medienbranche
Autor:in:
Georg Widmann (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2009 , Grade: 1,5
Price:
US$ 33.99
Fast Food von morgen: Wie sich die Branche im Wandel der Gesellschaft verändern wird
Autor:in:
Verena Grosssteinbeck (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2011 , Grade: 1.0
Price:
US$ 36.99
Konzeption einer zukunftssichernden redaktionellen Marketingstrategie für die Landeszeitung, Zeitung der Deutschen in Böhmen, Mähren und Schlesien
Autor:in:
Daniel Heine (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2007 , Grade: 1,0
Price:
US$ 36.99
Medienmarkenmanagement aus Perspektive des market-based-view und der resource-based-view of strategy
Autor:in:
Dipl. Medienwirtin Simone Drott (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2007 , Grade: 1,3
Price:
US$ 36.99
Globalisierung und Konvergenz in der Medienindustrie
Autor:in:
Thomas Schmidle (Author)
,
Mag. Mark Pregartbauer (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Seminar Paper , 2004 , Grade: 1,0
Price:
US$ 36.99
Strategien von Zeitungsverlagen in Zeiten des wirtschaftlichen und strategischen Wandels in der Medienindustrie
Autor:in:
Diplom-Medienwirtin (FH) Nina Lampret (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2005 , Grade: 2,0
Price:
US$ 36.99
Filmförderung in Luxemburg und in Deutschland: Ein Systemvergleich auf der Ebene der Wirtschaftsförderung
Autor:in:
Rimma Wernscheid (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2004 , Grade: 1,0
Price:
US$ 44.99
Die Musikindustrie unter Einfluss der Digitalisierung
Autor:in:
Sascha Hartstack (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2004 , Grade: 2,0
Price:
US$ 36.99
Die Wirksamkeit genutzter Kommunikationskanäle. Kundenkommunikation während der globalen Covid-19-Pandemie
Autor:in:
Anna-Lena Brennfleck (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2022 , Grade: 1,7
Price:
US$ 29.99
Die Nutzung der Methode der Jazzimprovisation im Change Management von Technologie-Unternehmen
Autor:in:
Jochen Gümbel (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Master's Thesis , 2014 , Grade: 1,0
Price:
US$ 45.99
Die Machtverhältnisse in der Tonträgerindustrie und deren mögliche Verschiebung durch die Digitalisierung
Eine sozioökonomische Betrachtung
Autor:in:
Julia Schnabel (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2015 , Grade: 2,0
Price:
US$ 36.99
Auswirkungen der Digitalisierung des Musikmarktes auf die Chancen unbekannter Künstler
Autor:in:
Dirk Kuritz (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2009 , Grade: 1.0
Price:
US$ 31.99
Public Relations und Osteopathie: Die Öffentlichkeitsarbeit der Österreichischen Gesellschaft für Osteopathie
Autor:in:
Priska Wikus (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Master's Thesis , 2012 , Grade: 2+
Price:
US$ 36.99
Der deutsche TV-Markt im Wandel
Eine Analyse ausgewählter Einflussfaktoren
Autor:in:
Bartosz Mazur (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2010 , Grade: 1,7
Price:
US$ 33.99
Der Markteintritt der Tageszeitung "Österreich"
Autor:in:
Gregor Matheis (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Thesis (M.A.) , 2008 , Grade: Gut
Price:
US$ 44.99
Der Wandel der wirtschaftlichen Bedingungen in der Musikindustrie seit 1980 und seine Konsequenzen für professionelle Musikschaffende im Bereich der Popmusik
Autor:in:
Silke Mattick (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2008 , Grade: 1,3
Price:
US$ 41.99
Film als Wirtschaftsfaktor im Großraum Berlin - auf welchen Standortfaktoren basiert die Bedeutung der Filmindustrie in Berlin-Brandenburg?
Autor:in:
Laura König (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2006 , Grade: 1.0
Price:
US$ 33.99
Analyse der Beziehungen zwischen Fernsehprogrammanbietern und den Distributoren Kabel und Satellit in Deutschland
Autor:in:
Frederik Schubert (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Thesis (M.A.) , 2006 , Grade: 2,0
Price:
US$ 43.99
Von P2P zu B2C - Eine ökonomische Analyse der Geschäftsstrategien der Musikindustrie für das Internet
Autor:in:
Jens Mennigmann (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2004 , Grade: 1,3
Price:
US$ 33.99
Der Einfluss der Stimme auf das Kaufverhalten der Konsumenten in Abhängigkeit der Mediennutzung
Autor:in:
Petra Fischer (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Thesis (M.A.) , 2011 , Grade: 2,0
Price:
US$ 36.99
Information versus Entertainment
Analyse der Lesegewohnheiten junger Zielgruppen unter Berücksichtigung des Wandels von klassischen zu neuen Medien
Autor:in:
Thorben Grünewälder (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2008 , Grade: 1,7
Price:
US$ 36.99
Strategieentwicklung für Kulturorganisationen des 3. Sektors
Am Beispiel der HipHop Academy Hamburg
Autor:in:
Suntke Garbe (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2011 , Grade: 2,1
Price:
US$ 33.99
Mit E-Commerce vom stationären Outlet Handel zur integrierten Multi-Channel-Strategie
Der Multi-Channel-Handel als Verkaufsform der Zukunft
Autor:in:
Lisa Bauer (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2012 , Grade: 1
Price:
US$ 36.99
Unitymedia Kabel BW öffnet seinen Horizont
Eine Analyse der Entwicklungsmöglichkeiten und Zukunftsperspektiven des Smart-TV-Portals Horizon in Deutschland
Autor:in:
Matthias Vogt (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Research Paper (undergraduate) , 2013 , Grade: 1,3
Price:
US$ 31.99
Verwertung und Verteilung von Tantiemen aus digitaler Distribution
Untersuchung der Verteilungsstruktur der GEMA
Autor:in:
Björn Jakob (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2012 , Grade: 1,0
Price:
US$ 34.99
Die Relevanz von Weblogs im Modejournalismus. Informationsbeschaffung im Zeitalter des Web 2.0
Eine empirische Untersuchung am Beispiel der Modebranche
Autor:in:
Anne-Kathrin Bieber (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2012 , Grade: 1,0
Price:
US$ 33.99
Massenphänomen Online-Sport-Events
Am Beispiel der Ski Challenge
Autor:in:
Mag. Lukas Rössler, MBA (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Master's Thesis , 2009 , Grade: 1
Price:
US$ 42.99
Zielgruppenorientierte Finanzierung von TV-Formaten
Am Beispiel der Teenie-Serie "Gossip Girl"
Autor:in:
Johannes Frederking (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2009 , Grade: 1,3
Price:
US$ 31.99
Die Spaßproduzenten - Comedyformate im Fernsehen
Ein Vergleich von Faktoren der Rezeption und Produktion von Comedy im deutschen Fernsehen
Autor:in:
Matthias Istel (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2004 , Grade: 1,7
Price:
US$ 36.99
Frauen zwischen Erwerbstätigkeit und Kinderbetreuung
Bewertende Analyse der Maßnahmen und Instrumente der aktuellen staatlichen Familienpolitik und familienorientierten Personalpolitik für Mütter, Staat und Unternehmen
Autor:in:
Catrin Röding (Author)
,
Yvonne Littek (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Diploma Thesis , 2007 , Grade: 1,0
Price:
US$ 44.99
Politainment. Deutschland vs. USA
Eine inhaltsanalytische Untersuchung der Politsatiresendungen in Deutschland und USA anhand der heute-show und Last Week Tonight
Autor:in:
Lina Holl (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2015 , Grade: 1,7
Price:
US$ 34.99
Strategische Markenführung in der Fast Moving Consumer Goods - Industrie. Eine Analyse der Marke Ritter Sport anhand des Markenführungsansatzes von McKinsey/MCM
Autor:in:
Marie Leukel (Author)
,
Isabel Jasmin Schönmann (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2016 , Grade: 1,0
Price:
US$ 36.99
Sexuelle Gesundheit und Social Media
Eine Analyse der Social Media-Nutzung von Männern*, die Sex mit Männern* haben, in Bezug auf die Informationsbeschaffung zu HIV/AIDS
-
New
Autor:in:
Marc-André Klaas (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2023 , Grade: 1,3
Price:
US$ 32.99
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