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Communications - Media History
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Politics - Region: Near East, Near Orient
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Theology - Comparative Religion Studies
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Economy - Environment economics
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French Studies - Linguistics
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Sociology - Culture, Technology, Nations
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Law - Criminal process, Criminology, Law Enforcement
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Geography / Earth Science - Physical Geography, Geomorphology, Envi...
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Health - Health system
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Psychology - Intelligence and Learning Psychology
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German Studies - Semiotics, Pragmatics, Semantics
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History - America
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Politics - History of Political Systems
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Cultural Studies - European Studies
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Law - Media, Multimedia Law, Copyright
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Sociology - Economy and Industry
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Engineering - Civil Engineering
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Politics - Topic: Public International Law and Human Rights
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Economics - International Economic Relations
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Economics - Micro-economics
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Sociology - Habitation and Urban Sociology
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Politics - Topic: International Organisations
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Communications - Research, Studies, Enquiries
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Health - Public Health
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Mathematics - Statistics
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Pedagogy - Family Education
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Politics - Topic: Development Politics
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Politics - Environmental Policy
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Economics - Economic Cycle and Growth
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Politics - Region: Russia
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Politics - Other International Politics Topics
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Art - Painting
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Business economics - Revision, Auditing
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Economics - Case Scenarios
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Organisation and administration - Miscellaneous
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Pedagogy - Art education
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Politics - Region: Middle and South America
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Sociology - Religion
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Geography / Earth Science - Regional Geography
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Literature - General
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Law - Public Law / Miscellaneous
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Health - Sports science
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Literature - Modern Literature
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Politics - Region: Eastern Europe
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Law - Public Law / Constitutional Law / Basic Rights
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Computer Science - Internet, New Technologies
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Economy - Health Economics
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Sport - Miscellaneous
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Business economics - Market research
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Economics - Innovation economics
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Psychology - Cognition
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Computer Science - Applied
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Geography / Earth Science - Miscellaneous
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Politics - Methods, Research
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Law - Public Law / Administrative Law
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Romance Studies - Latin American Studies
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Sociology - Basics and General
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Leadership and Human Resources - Occupational burnout and stress at...
(22)
Economy - Theory of Competition, Competition Policy
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Business economics - Industrial Management
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Instructor Plans: Commercial Professions / Administration
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Latin philology - Literature
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Didactics - Social Studies/ Civics
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Biology - Diseases, Health, Nutrition
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Environmental Sciences
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Psychology - Diagnostics
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Sport - Theory and Practice
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Sociology - Consumption and Advertising
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World History - Antiquity
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Communications - Print Media, Press
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Book Science
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Leadership and Human Resources - Recruiting
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Cultural Studies - Empiric Cultural Studies
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Business economics - Customer Relationship Management, CRM
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Psychology - Biological Psychology
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Didactics for the subject French - Literature, Works
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Philosophy - General Essays, Eras
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Orientalism / Sinology - Chinese / China
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Art - Photography and Film
(16)
Theology - Religion (For Pre-University Students)
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Sport - Sport History
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Politics - Topic: German Foreign Policy
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Design (Industry, Graphics, Fashion)
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Sociology - Communication
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Didactics - Earth Science
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Communications - Mass Media
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Sociology - Knowledge and Information
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French Studies - Culture
(15)
American Studies - Literature
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American Studies - Culture and Applied Geography
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English Language and Literature Studies - Linguistics
(15)
Sociology - Old Age
(15)
Art - Overall Considerations
(15)
Law - Comparative Legal Systems, Comparative Law
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Pedagogy - Inclusion
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Computer Sciences - Artificial Intelligence
(15)
Didactics for the subject German - Grammar, Style, Working Technique
(14)
Geography / Earth Science - Geology, Mineralogy, Soil Science
(14)
Pedagogy - Reform Pedagogics
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Didactics for the subject German - Miscellaneous
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Sociology - War and Peace, Military
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Scandinavian Languages
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Economics - Foreign Trade Theory, Trade Policy
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Law - Civil / Private / Law of Obligation / Property Law
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Engineering - Mechanical Engineering
(14)
World History - Modern History
(14)
Health - Fitness and Health Management
(14)
Art - Miscellaneous
(13)
Computer Science - Software
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Art - Art Theory, General
(13)
Computer Science - Miscellaneous
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Orientalism / Sinology - Islamic Studies
(13)
Interpreting / Translating
(13)
Business economics - Corporate communication
(13)
Politics - Region: Other States
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Leadership and Human Resources - Generation Y, Generation Z
(13)
History - Asia
(12)
Didactics for the subject German - German as a Second Language
(12)
Sport - Media and Communication
(12)
Electrotechnology
(12)
Communications - Methods and Research Logic
(11)
Communications - Ethics in the Media
(11)
Didactics - Spanish
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Politics - Region: South Asia
(11)
Geography / Earth Science - Tourism Geography
(11)
Psychology - Methods
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World History - General and Comparison
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History of Europe - European Postwar Period
(11)
Philosophy - Philosophy of the Middle Ages (approx. 500-1350)
(11)
Leadership and Human Resources - Employer Branding
(11)
German Studies - Genres
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Politics - Region: Far East
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Didactics for the subject German - History of Literature, Eras
(10)
Communications - Broadcast and entertainment
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Politics - Region: Southeastern Europe
(10)
Orientalism / Sinology - Japanology
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Rhetoric / Elocution / Oratory
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Didactics for the subject French - Pedagogy, Literature Studies
(10)
Communications - Interpersonal Communication
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Geography / Earth Science - Meteorology, Aeronomy, Climatology
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Philosophy - Philosophy of the present
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Social Work - Child and Youth Welfare
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Theology - Islamic theology
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Organisation and administration - Public administration
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Mathematics - Applied Mathematics
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Urban and Regional Planning
(9)
Medicine - Alternative Medicine
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Health - Stress management
(9)
Biology - Miscellaneous
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Didactics - Biolology
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Medicine - Pharmacology, Pharmacy
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Health - Physical Therapy / Occupational Therapy
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Communications - Specialized communication
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Law - Civil / Private / Family Law / Law of Succession
(8)
Didactics - Geography
(8)
Transportation Science & Technology
(8)
Pedagogy - Higher Education
(8)
Romance Studies - Comparative Studies
(8)
Pedagogy - Gifted Education
(8)
Art - Installation / Action/Performance Art / Modern Art
(8)
Computer Science - General
(8)
Psychology - Forensic Psychology and Penal System
(8)
Computer Sciences - Industry 4.0
(8)
Law - Data protection
(8)
Politics - Topic: International relations
(8)
Education - Reading Instruction
(8)
Pedagogy - Music education
(7)
Computer Science - Programming
(7)
History - Africa
(7)
Orientalism / Sinology - Arabistic
(7)
Agrarian Studies
(7)
Economics - History
(7)
Mathematics - Stochastics
(7)
Engineering - Power Engineering
(7)
Literature - Romance Literature
(7)
Economy - Transport Economics
(7)
Literature - Slavic Literature
(7)
Business economics - Review of Business Studies
(7)
Earth Science / Geography - Geopolitics
(7)
Health - Digital Health Management
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Biology - Human Biology
(7)
Philosophy - Early Modern Philosophy (approx. 1350-1600)
(7)
History of Europe - Europe in the Cold War
(6)
Biology - Genetics / Gene Technology
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Politics - Topic: History of Inernational Relations
(6)
Mathematics - Analysis
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Didactics for the subject French - Applied Geography
(6)
Technology
(6)
African Studies - Miscellaneous
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Didactics - Chemistry
(6)
English Language and Literature Studies - Culture and Applied Geogr...
(6)
Physics - Theoretical Physics
(6)
Biology - Zoology
(6)
Economics - Industrial Economics
(6)
Asian studies
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Psychology - Psychology of Religion
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Biographies
(6)
Latin philology - Medivial and Modern Latin
(6)
Literature - Medieval Literature
(6)
Earth Science / Geography - General, Basics
(6)
Medicine - Other
(6)
Business economics - Organization
(6)
Mathematics - Geometry
(6)
Environmental Sciences - Sustainability
(6)
Pedagogy - Integration
(6)
Computer Science - Technical Computer Science
(6)
Library Science, Information- / Documentation Science
(5)
Art - Sculpture / Plastics
(5)
African Studies - Culture and Applied Geography
(5)
Cultural Studies - Near Eastern Studies
(5)
Mathematics - Number Theory
(5)
Medicine - Diagnostics
(5)
Romance Studies - Interdisciplinary
(5)
Health - Gerontology
(5)
Medicine - Neurology, Psychiatry, Addiction
(5)
Latin
(5)
Didactics for the subject English - Literature, Works
(5)
Medicine - Hospital Environment, Clinical Medicine
(5)
Didactics - Ethics
(5)
Biology - Neurobiology
(5)
Business economics - Project Management
(5)
Tourism - Hotel Industry / Catering
(4)
Didactics - Physics
(4)
Nursing Science - Violence in nursing
(4)
Textile, Print, Crafting
(4)
Instructor Plans: Gastronomy / Hospitality / Tourism
(4)
Computer Science - Theory
(4)
Art - Arts and Crafts
(4)
Engineering - Aerospace Technology
(4)
Mathematics - Miscellaneous
(4)
Romance Studies - Portuguese Studies
(4)
Physics - Other
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Ergonomics
(4)
Education - Educational Tests & Measurements
(4)
Energy Sciences
(4)
Medicine - Surgery, Accident Medicine
(4)
South Asian Studies, South-Eastern Asian Studies
(4)
Literature - Latin America
(4)
Engineering - Automotive Engineering
(4)
Health - Children and adolescents
(4)
Nursing Science - Dementia
(4)
Musicology - Historical musicology
(4)
Didactics for the subject German - Genres
(4)
Health Sciences - Health education
(4)
Health - Health Sciences
(4)
Biology - Micro- and Molecular Biology
(3)
Law - Civil Action / Lawsuit Law
(3)
Dutch (Literature, Culture and Language)
(3)
Instructor Plans: Craft / Production / Trade - Electronics Engineering
(3)
Nautical Science
(3)
Landscape Management
(3)
Cultural Studies - East European Studies
(3)
Philosophy - Philosophy Beyond Occidental Tradition
(3)
Nursing Science - Geriatric Care
(3)
Romance Studies - Didactics
(3)
Instructor Plans: Craft / Production / Trade - Metal and Plastic Pr...
(3)
Biology - Evolution
(3)
Tourism - Hotel Management
(3)
Jewish Studies
(3)
Computer Science - IT-Security
(3)
Guidebooks - Nutrition, Food, Drinking
(3)
Biology - Botany
(3)
Instructor Plans: Pedagogy / Education / Consultation
(3)
Medicine - Internal Medicine
(3)
Computer Science - Games Engineering
(3)
Medicine - Gynecology, Andrology
(3)
Literature - Scandinavia and Iceland
(3)
Biology - Behaviour
(3)
Cultural Studies - GLBT / LGBTIQ
(3)
Nomenclature, Onomastics
(3)
Communications - Technical Communication
(3)
Organisation and administration - Public safety and order
(3)
Economy - Real estate industry
(3)
Didactics - Spanish Studies
(3)
Politics - Topic: International development
(3)
Medicine - Dentistry
(3)
Medicine - Social medicine, Industrial / Occupational Medicine
(3)
Health Sciences - Health Logistics
(3)
Medicine - Epidemiology
(3)
Environmental Sciences - Climate and environmental protection
(3)
Computer Science - SEO, Search Engine Optimization
(3)
Leadership and Human Resources - Coaching
(3)
Art - Computer Art / Graphics / Art in Media
(3)
Tourism - Event management
(3)
Nursing Science - Acute care
(3)
Musicology - Contemporary music
(3)
Art - Visual artists
(3)
Geography / Earth Science - Cartography, Geographic Information Sci...
(3)
Didactics - German
(3)
Mathematics - Algebra
(2)
African Studies - Literature
(2)
Food Technology
(2)
English Language and Literature Studies - Other
(2)
Didactics for the subject German - Discussion and Essays
(2)
Instructor Plans: Agriculture / Forestry / Gardening
(2)
Orientalism / Sinology - General
(2)
Romance Studies - Catalan Studies
(2)
Audio Engineering
(2)
Art - Graphics / Illustration / Print
(2)
Health Sciences - History
(2)
Biology - Cytology
(2)
Biology - Ecology
(2)
Engineering - Communication Technology
(2)
Forestry / Forestry Economics
(2)
Geography / Earth Science - Oceanography
(2)
Egyptology
(2)
Didactics for the subject French - Miscellaneous
(2)
Chemistry - Bio-chemistry
(2)
Chemistry - Anorganic Chemistry
(2)
Didactics for the subject English - Miscellaneous
(2)
Sport - Sports Equipment and Supplies
(2)
Orientalism / Sinology - Miscellaneous
(2)
Art - Visual arts general, stylistics
(2)
Medicine - Therapy
(2)
Pedagogy - Class Preparation General
(2)
Mathematics - General, Basics
(2)
Art - Arts Management
(2)
Medicine - General
(2)
American Studies - Linguistics
(2)
Greek Studies - Literature
(2)
Art - Iconography, motives, symbols
(2)
Nursing Science - Palliative Care
(2)
Nature Protection, Landscape Conservation
(2)
Learning materials - Mathematics
(2)
Organisation and administration - Disaster control
(2)
Health - Mental Health
(2)
Romance Studies - Miscellaneous
(2)
Didactics - Art
(2)
Musicology - Music history - Weimar Republic and National Socialism
(2)
Didactics - Engineering
(2)
Political Science - Universal basic income
(2)
History of Europe - Colonialism
(2)
Didactics for the subject English - Grammar, Style, Working Technique
(2)
Museum Studies
(2)
Law - IT law
(2)
Nursing Science - Nursing crisis
(2)
Computer Sciences - Cryptocurrency
(2)
Leadership and Human Resource - War for Talents
(2)
Business economics - E-Commerce
(2)
Guidebooks - School, Education, Pedagogy
(2)
Health - Sport
(2)
Didactics - Reading
(2)
Psychology
(2)
African Studies - Comparative literature
(1)
Instructor Plans: Occupational Fields, general
(1)
Instructor Plans: Craft / Production / Trade - Brick Layer, Road Bu...
(1)
Instructor Plans: Computing / Data Processing / IT / Telecommunication
(1)
Medicine - Pathology
(1)
Instructor Plans: Personal Hygiene / Beauty
(1)
Instructor Plans: Health / Medicine / Sports / Social Topics
(1)
Instructor Plans: Craft / Production / Trade - Plumber
(1)
Instructor Plans: Craft / Production / Trade - Painter, Varnisher
(1)
Indology
(1)
Modern Greek
(1)
Medicine - Biomedical Engineering
(1)
Medicine - Neoplasms, Oncology
(1)
American Studies - Comparative Literature
(1)
Didactics for the subject English - Discussion and Essays
(1)
Literature - Carribean
(1)
Medicine - Human Genetics
(1)
Medicine - Pediatrics
(1)
Didactics for the subject French - Grammar, Style, Working Technique
(1)
Instructor Plans: Craft / Production / Trade - Draftsman
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Psychology - Adjacent Fields and Auxiliary Sciences
(1)
Instructor Plans: Craft / Production / Trade - Wood Processing
(1)
Earth Science / Geography - History of Geography
(1)
Veterinary medicine
(1)
African Studies - Linguistics
(1)
Medicine - Orthopedy
(1)
Didactics for the subject English - Applied Geography
(1)
Didactics for the subject English - History of Literature, Eras
(1)
Physics - Thermodynamics
(1)
Instructor Plans: Art / Design / Media / Language
(1)
French Studies - Miscellaneous
(1)
Politics - Region: Australia, New Zealand
(1)
Physics - Acoustics
(1)
Biology - Geobiology
(1)
Medicine - Radiology, Nuclear Medicine
(1)
Physics - Nuclear Physics
(1)
Biology - Developmental Biology
(1)
Medicine - Urology, Nephrology
(1)
History - Australia, Oceania
(1)
Guidebooks - Self-help and Psychology
(1)
Engineering - Safety Engineering
(1)
Engineering - Plastics
(1)
Didactics - Latin
(1)
Chemistry - Analytical Chemistry
(1)
Cultural Studies - Caribbean Studies
(1)
Chemistry - General
(1)
Engineering - Metal Engineering, Metal Processing, Metal Structure
(1)
Chemistry - Physical and Theoretical Chemistry
(1)
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Der Zusammenhang von Kundenzufriedenheit und Preisbereitschaft im Dienstleistungsbereich
Theoretische Grundlagen und empirische Fundierung
Autor:in:
Michaela Mechow (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2010 , Grade: 2,3
Price:
US$ 15.99
Überzeugende PR-Konzepte und Strategien im Zusammenhang mit Rhetorik
Autor:in:
Dipl.-Betriebswirtin Julia Kovar (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2003 , Grade: 1,3
Price:
US$ 15.99
Der Wandel des Berufsfelds Public Relations. Zusammenhang mit der Digitalisierung
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2021 , Grade: 2,3
Price:
US$ 14.99
Nachhaltigskeitsmarketing. Prinzipien, Ziele und der Zusammenhang zwischen Nachhaltigkeit und Marketing
Am Beispiel Hipp
Autor:in:
Jana Peterson (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Presentation slides , 2019 , Grade: 2,3
Price:
US$ 2.99
Sollte Influencer-Marketing zurück in den Nischenmarkt? Der Zusammenhang zwischen Relevanz und Werbung
Autor:in:
Janine Kuhlmann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Essay , 2021 , Grade: 1,3
Price:
US$ 6.99
Die Erlebnismarke und ihre Kommunikation
Literaturbasierte Analyse von aktiven und passiven Kommunikationsinstrumenten von Erlebnismarken im Zusammenhang mit Erlebniskonzepten
Autor:in:
Stefanie Zöchmann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2013 , Grade: 2
Price:
US$ 17.99
Der Zusammenhang von offenem und verdecktem Narzissmus, Extraversion und der Nutzung sozialer Medien
Verliebt in das eigene Selbst
Autor:in:
Jakob Krämer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2017 , Grade: 1.7
Price:
US$ 36.99
Täuschen und Lügen in der PR
Normen, Fakten, Merten‐Auseinandersetzung – Eine PR‐ethische Auseinandersetzung mit der (Un)Wahrheit
Autor:in:
M. A. cand. Janine Pentzold (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2010 , Grade: 1,3
Price:
US$ 20.99
Die Beziehung zwischen Öffentlichkeitsarbeit und Journalismus
Eine Fallstudie (Input-Output-Analyse) am Beispiel amnesty international
Autor:in:
MA Julia Marg (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Thesis (M.A.) , 2007 , Grade: 2,0
Price:
US$ 42.99
Der Einfluss des Influencer-Marketings auf die Nachfrage nach Konsumgütern. Methoden und Zusammenhänge
Autor:in:
Marina Müller (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2020 , Grade: 1,7
Price:
US$ 32.99
Die Akzeptanz des Einsatzes von Erotik im Influencer Marketing
Autor:in:
Janine Kuhlmann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2020 , Grade: 3,3
Price:
US$ 31.99
Strategisches Marketingkonzept für Gesundheitsdienstleister. Gesundheitsprodukte und gesundheitsbezogene Werbung
Autor:in:
Maxi Strohbach (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2021 , Grade: 1,0
Price:
US$ 17.99
Social Media für das Employer Branding im "War for Talents"
Chancen und Herausforderungen der Nutzung
Autor:in:
Lena Hildebrand (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2020 , Grade: 1,7
Price:
US$ 17.99
Die Auswirkung der Darstellungsweise von Gesundheitsinformationen bezüglich vegetarischer Ernährung auf die Verhaltensintentionen der Rezipienten
Autor:in:
Magdalena Pfitzmaier (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (postgraduate) , 2018 , Grade: 1,7
Price:
US$ 14.99
Kinder und Werbung. Sind Kinder ein Stilmittel oder eine Zielgruppe der modernen Werbetechniken?
Autor:in:
Melanie Mertens (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2010 , Grade: 2,0
Price:
US$ 14.99
Schriftbildlichkeit von Werbeanzeigen in Printmedien
Autor:in:
Aaron Linnerth (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2016 , Grade: 1,3
Price:
US$ 36.99
Imagebildung durch Produktpräsentationen
Inhaltsanalyse der Kommunikationsmaßnahmen und Absenderbotschaften eines marktführenden, amerikanischen Computerkonzerns
Autor:in:
Pascal Gerard Contursi (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2012 , Grade: 2,0
Price:
US$ 36.99
Coca Cola und Co. Die Rolle von Reputation und Markenwert
Autor:in:
Nadja Ott (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2012 , Grade: 5,5
Price:
US$ 14.99
Werbung im Nachtprogramm
Rechtliche Bestimmungen zu Telefonsex-Werbung im privaten Fernsehen
Autor:in:
Katja Hübner (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2011 , Grade: 2,0
Price:
US$ 17.99
"Wann ist ein Mann ein Mann?" Analyse der Darstellung von Männerrollen in der Werbung für Herrenkosmetikprodukte
Autor:in:
Ingrid Forster (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2011 , Grade: 1,3
Price:
US$ 36.99
PR und KMU - Social Media als Public Relations-Instrument für Kleine und Mittelständische Unternehmen in Österreich unter besonderer Berücksichtigung der Kleinstunternehmen
Autor:in:
Bernhard Schöps (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2011 , Grade: 2
Price:
US$ 33.99
Handelsunternehmen als Marke: Storebrands
Dargestellt anhand von Beispielen
Autor:in:
Betriebswirt (VWA) Sebastian Rauchhaus (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2010 , Grade: 2,0
Price:
US$ 16.99
Erotische Werbung
Wie wirken sexuelle Stimuli?
Autor:in:
Anna Mölle (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2008 , Grade: 1,3
Price:
US$ 16.99
Point-of-Sale-Marketing. Impulsives Kaufverhalten
Autor:in:
Linda Ellersiek (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Intermediate Examination Paper , 2008 , Grade: 1,3
Price:
US$ 16.99
Testimonialwerbung. Werbung mit Prominenten. Turbos für die Marke oder Geldverschwendung
Autor:in:
Julia Vetter (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2006 , Grade: 1,0
Price:
US$ 36.99
Virtuelle Communities als PR-Instrument?
Autor:in:
Stefanie Huland (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2002 , Grade: 1,3
Price:
US$ 15.99
Werbekampagnen im Social-Media-Bereich. Wie hilft Performance-Marketing und Kreativität dabei, Erfolg zu erhöhen?
-
New
Autor:in:
Tobias Schweiger (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (undergraduate) , 2024 , Grade: 1,6
Price:
US$ 15.99
Die Nutzung von Influencer Marketing als Instrument der identitätsbasierten Markenführung in der Fitnessbranche
Das Markennutzenversprechen von Nahrungsergänzungsmitteln und die Verantwortung von Influencern auf Instagram
-
New
Autor:in:
Patrick Dula (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2018 , Grade: 1,0
Price:
US$ 37.99
Social Media als Beschwerdekanäle für Dienstleistungsunternehmen
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2023 , Grade: 2.0
Price:
US$ 14.99
Preisstrategien bei der Markteinführung eines Produktes. Skimming vs. Penetration
Autor:in:
Dieu Linh Hoang (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2021 , Grade: 2,3
Price:
US$ 14.99
Marketingkommunikation in der Praxis. Case Studie: E-Ladestationen für Österreich
Autor:in:
Jennifer Sommer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Project Report , 2023 , Grade: 1
Price:
US$ 17.99
Konzeption einer nationalen Kommunikationskampagne zur Steigerung der Blutspenden
Autor:in:
Jennifer Sommer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Project Report , 2023 , Grade: Sehr gut
Price:
US$ 16.99
Politische Polarisierung und soziale Medien. Auswirkungen und Lösungsansätze
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2023 , Grade: 2,0
Price:
US$ 14.99
Empowerment durch Social Media. Wie Unternehmen junge Frauen effektiv ansprechen können
Autor:in:
Gianna Barabasch (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2023 , Grade: 1,0
Price:
US$ 20.99
Formen und Strategien von Below-the-line-Werbung
Autor:in:
Michael Sommer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2009 , Grade: 1,0
Price:
US$ 14.99
Das Business Model Canvas in der unternehmerischen Praxis am Beispiel Netflix
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2022 , Grade: 2,7
Price:
US$ 15.99
Inwiefern hat die Nutzung von Instagram und die Beeinflussung durch Influencer Auswirkungen auf das Körperbild von Jugendlichen?
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2022 , Grade: 1,0
Price:
US$ 20.99
Social Media Marketing in der Business-to-Business Branche
Autor:in:
Selin Ölmez (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2020
Price:
US$ 15.99
Mediale Vorbilder in sozialen Netzwerken. Inwiefern sind Influencer auf Instagram Vorbilder für Jugendliche?
Autor:in:
Larissa Bleckmann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2020 , Grade: 2,3
Price:
US$ 42.99
Inwieweit lässt sich Facebooks Timeline in Anlehnung an Marshall McLuhans "Understanding Media" als Erweiterung des menschlichen Gedächtnisses beschreiben?
Autor:in:
Julia Kippes (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2021 , Grade: 2,0
Price:
US$ 15.99
Wie wichtig ist ein authentisches Auftreten für den Erfolg eines Influencers auf Instagram?
Autor:in:
Julia Kippes (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2021 , Grade: 2,3
Price:
US$ 15.99
Der Einfluss von Influencern auf die Selbstdarstellung ihrer Follower
Autor:in:
Larissa Bleckmann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2018 , Grade: 1,3
Price:
US$ 36.99
Big Data im politischen Wahlkampf. Der Einfluss personalisierter Werbung am Beispiel "Cambridge Analytica"
Autor:in:
Andrea Schmitz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2021 , Grade: 1,7
Price:
US$ 17.99
Marketing-Mix im Weintourismus. Marktanalyse und Zielgruppen des Marketings von Weinregionen
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2021 , Grade: 1,0
Price:
US$ 17.99
Einfluss von Influencern auf den Kaufentscheidungsprozess der verschiedenen Generationen
Autor:in:
Sophie Geßner (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2021 , Grade: 1,0
Price:
US$ 39.99
Online-Medien in der Kommunikation zwischen Kommunen und Bürgern. Potenziale und Herausforderungen
Autor:in:
Monika Graber (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2015 , Grade: 1
Price:
US$ 41.99
Apparative Messungen in der Werbewirkungsforschung. Markt- und Werbepsychologie
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2020 , Grade: 1,3
Price:
US$ 16.99
Stereotypisierungen in der Werbung. Wie Volkswagen in Spanien und Russland für seine Produkte wirbt
Autor:in:
Karina Stolte (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2020 , Grade: 1,3
Price:
US$ 18.99
Die Auswirkungen der Social Media Plattform Instagram auf das Selbstwertgefühl von Frauen der Generation Y
Autor:in:
Kathrin Angermeier (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (undergraduate) , 2020 , Grade: 2,0
Price:
US$ 30.99
Einstellungsänderung durch Werbung. Grundlagen, Theorie der Kognitiven Dissonanz und Oversufficient-Justification-Effekt
Analyse der Werbung der Marke "Rewe Regional"
Autor:in:
Jule Prescher (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2020 , Grade: 1.7
Price:
US$ 16.99
Ein Podcast als Content-Marketing-Instrument für das Unternehmen CineStar. Konzeptionierung mittels empirischen Interviews und der SWOT-Analyse
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2020 , Grade: 1,3
Price:
US$ 36.99
Selbstdarstellung auf Social Media. Ein Überblick mit Bezug zu Identität
Autor:in:
Arno-Ben Meinicke (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2019 , Grade: 1,0
Price:
US$ 17.99
Der Held in der Werbung. Eine multimodale Analyse des Edeka-Spots Eatkarus (2017)
Autor:in:
Alexander Bärtl (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2020 , Grade: 1,0
Price:
US$ 17.99
Die Macht der Medien. Politische Meinungsbildung auf YouTube
Autor:in:
Nele Dechange (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2020
Price:
US$ 0.99
Künstliche Verknappung in der Sneakerbranche
Auswirkungen von Verknappungsstrategien auf die Kaufmotive bei limitierten Sneakern
Autor:in:
Johanna Kiefer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2019 , Grade: 1,0
Price:
US$ 36.99
Journalist vs. Influencer. Zwei Multiplikatoren für die Public Relations im Vergleich
Autor:in:
Jemima Kumpf (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2019 , Grade: 2.0
Price:
US$ 18.99
Wie nutzen Jugendliche und junge Erwachsene Instagram? Eine empirische Untersuchung zum Nutzungsverhalten
Autor:in:
Alexandra Eisenmenger (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2020 , Grade: 1,0
Price:
US$ 33.99
Erfolgsrezept Influencer, Mehrwert durch authentischen Content,Verantwortung der Influencer
Autor:in:
Riccarda Jung (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Submitted Assignment , 2018 , Grade: 1,3
Price:
US$ 7.99
Werbesprache. Humor als Stilmittel in der Werbung
Reflexion anhand der Kampagne "Be Safe Around Trains"
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Project Report , 2018 , Grade: 2,0
Price:
US$ 16.99
(Zweifelhafter) Ruhm. Ein Blick auf die Frauen in Social Media
Wie Instagram, YouTube und Co. berühmt machen
Autor:in:
Vanessa Hindinger (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2019 , Grade: 1,9
Price:
US$ 17.99
Online Social Networks als Bühne der Inszenierung
Einfluss und Auswirkungen auf die Selbstdarstellung unter der Nutzung von Instagram
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2017 , Grade: 1,5
Price:
US$ 31.99
Blogs for Talents. Employer Branding Kommunikation im Web 2.0
Eine quantitative Inhaltsanalyse der Karriere-Blogs deutscher Unternehmen
Autor:in:
Doris Bärtle (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2015 , Grade: 1,0
Price:
US$ 36.99
Motive und Nutzung interpersoneller Kommunikation in sozialen Online-Netzwerken
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2016 , Grade: 2,0
Price:
US$ 20.99
Die Entwicklung der Verbreitung von Musikvideos und ihre Bedeutung für Band-Karrieren
Autor:in:
Sabrina Kaindl (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2018 , Grade: 2,0
Price:
US$ 14.99
Social-Media-Benchmarking der Tiroler Tourismusverbände
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2015 , Grade: 1,0
Price:
US$ 20.99
Unternehmenskommunikation mittels Social Media. Der interkulturelle Einfluss der Instagram Influencer im Web 2.0
Autor:in:
Teresa Entsfellner (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2018 , Grade: 2,0
Price:
US$ 36.99
Gestaltung eines Werbeplakates zur Steigerung der Attraktivität der Ganzkörperkältetherapie am Beispiel der Eiszeitlounge in Leipzig
Autor:in:
Michèle Hertzsch (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2018 , Grade: 1,7
Price:
US$ 18.99
Das Auge kauft mit. Rolle und Bedeutung von Farben in der Werbung
Autor:in:
Franziska Moser (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (undergraduate) , 2016 , Grade: 1
Price:
US$ 20.99
Inwiefern beeinflusst Product Placement das Konsumverhalten der Gesellschaft in Filmen und Serien?
Autor:in:
Sibel Terzi (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2018 , Grade: 1,7
Price:
US$ 17.99
Feministischer Aktivismus und Öffentlichkeit in Social Media. Raumfüller oder Vehikel für gesellschaftliche Veränderungen?
Autor:in:
Jana Wienken (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Textbook , 2018
Price:
US$ 15.99
Nutzung von Social Media in der Customer Journey. Trends und Implikationen für das Marketing Management
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2016 , Grade: 1,0
Price:
US$ 31.99
Anspruchshaltung von Berufseinsteigern in der Kommunikationsbranche
Empirische Untersuchung der Anforderungen und Motivstruktur bei Strategen und Onlinern
Autor:in:
Miriam Karcher (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2017 , Grade: 1,0
Price:
US$ 36.99
Relevanz für das Marketing. Erkenntnisse über LOHAS
Autor:in:
Anna-Lena Pockrandt (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2009 , Grade: 2,0
Price:
US$ 16.99
Frauenbilder in der Werbung. Dessous-Reklamen von 1930
Autor:in:
Lina Morgenstern (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2016 , Grade: 1.0
Price:
US$ 14.99
Influencer Marketing auf YouTube
Eine Studie zur Ermittlung der Akzeptanz von Produktplatzierungen mit abgeleiteten Handlungsempfehlungen für die Branche
Autor:in:
Olga Nohles (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2017 , Grade: 1,8
Price:
US$ 45.99
Ambush-Marketing im Sport
Eine theoretische Analyse der Wirkungsweise anhand des Elaboration-Likelihood-Modell (ELM)
Autor:in:
Marian Kern (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2017 , Grade: 1,3
Price:
US$ 3.99
YouTube-Idole. Product Placement und die jugendliche Zielgruppe
Autor:in:
Nina Weigert (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Project Report , 2017 , Grade: 2,0
Price:
US$ 17.99
Sportsponsoring und soziale Medien. Eine vergleichende Untersuchung zwischen Sponsoren und Nicht-Sponsoren
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2016 , Grade: 1,3
Price:
US$ 36.99
Einfluss, Chancen und Risiken der Social Media? Veränderte Anforderungen an die Krisenkommunikation
Autor:in:
Nina Zeletzky (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2016 , Grade: 1,0
Price:
US$ 14.99
Krisenfestigkeit in der Sponsoringpartnerschaft. Kommunikationsstrategien in der Sportbranche
Autor:in:
Master of Arts Interkulturelle Werbung Carina Förg (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2016 , Grade: 1,3
Price:
US$ 36.99
Interaktion und Selbstdarstellung in Sozialen Netzwerken
Autor:in:
Juliane Kranz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2014 , Grade: 1,3
Price:
US$ 17.99
Sprachliche Selbstdarstellung in Umweltberichten der chemischen Industrie. Zur Verwendung der Begriffspaare Sicherheit und Schutz sowie Risiko und Gefahr
Autor:in:
Winfried Reßler (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Thesis (M.A.) , 1999 , Grade: 1.5
Price:
US$ 36.99
Musiksponsoring. Ein trojanisches Pferd der Unternehmenskommunikation?
Autor:in:
Natalia Heller (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2009 , Grade: 1,0
Price:
US$ 16.99
Skandale und Sporttestimonials
Der Einfluss medialer Darstellungsweisen auf die Wahrnehmung und Bewertung von Produkt und Testimonial
Autor:in:
M.A. Tobias Menzel (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2012
Price:
US$ 36.99
Wie beeinflusst Fernsehwerbung im Kinderprogramm das Konsumverhalten von Kindern im Alter von 6 bis 13 Jahren?
Autor:in:
Claudia Ebert (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2011 , Grade: 2.0
Price:
US$ 14.99
Die werbewirksame Inszenierung von Sportereignissen am Beispiel "Red Bull Stratos"
Autor:in:
Julian Sieling (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2014 , Grade: 1,0
Price:
US$ 14.99
Customer Relationship Management. Ausgewählte Strategien des CRM im Handel
Autor:in:
Christian Werner (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Academic Paper , 2009 , Grade: 1,0
Price:
US$ 20.99
Facebook-Commerce
Erwartungshaltung von Nutzern sowie Evaluierung existenter Facebook-Shop Lösungen
Autor:in:
Thomas Lipfert (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2012 , Grade: 1,3
Price:
US$ 20.99
Die Varietät der Jugendsprache und ihr Einsatz in der Werbung
Autor:in:
Elena Bräuer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2014 , Grade: 2,1
Price:
US$ 15.99
Kommunikationsstrategien zur Optimierung der Produktkommunikation einer Veranstaltung im Kulturbereich
am Beispiel des Sommerblutfestivals
Autor:in:
Tobias Weiler (Author)
,
Jules Lalande (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2013 , Grade: 1,0
Price:
US$ 31.99
Faszination Popstar
Eine qualitative Studie zur Rezeption und kommunikativen Medienaneignung der Castingshow "Helden von Morgen"
Autor:in:
Jacqueline Weinberger (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2011 , Grade: 3
Price:
US$ 22.99
Kommunikation und Markenmanagement in der Musikindustrie
Social Media als Erfolgsgarant oder überschätztes Wundermittel?
Autor:in:
Kai Bräunig (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2014 , Grade: 1,3
Price:
US$ 31.99
PR-Zielgruppe Grundschulkinder. Ein Kommunikationskonzept für die Deutsche Lufthansa AG
Autor:in:
Kathrin Winkel (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2009 , Grade: 1,7
Price:
US$ 36.99
Die Verwendung olfaktorischer Reize in der Werbung
Autor:in:
Katharina Rempel (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2010 , Grade: 1,0
Price:
US$ 36.99
Customer Experienced Management & Unternehmenskommunikation auf Musikfestivals
Eine quantitative Online-Befragung der AusstellerbesucherInnen am "Woodstock der Blasmusik"-Festival 2013
Autor:in:
Tanja Anzengruber (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2013 , Grade: 1,7
Price:
US$ 44.99
Kundenzeitschriften in der Unternehmenskommunikation
Eine Vergleichsanalyse deutscher und russischer Kundenzeitschriften
Autor:in:
Liudmila Flad (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2011 , Grade: 1,6
Price:
US$ 42.99
Entwicklung eines Eventmarketingkonzepts für die Spieltage des FC Unterföhring
Autor:in:
Christian Hirschberger (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (undergraduate) , 2012 , Grade: 1,7
Price:
US$ 17.99
Nutzenpotenzial von Social Media
Was bringt Social Media für Unternehmen? Nutzenanalyse der Social Media-Aktivitäten von sechs Schweizer Grossunternehmen
Autor:in:
Martin Kost (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2012
Price:
US$ 0.99
Lobbying: Organisationsformen, Instrumente, Legitimität, Transparenz
Autor:in:
Vera Ohlendorf (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2012 , Grade: 1,7
Price:
US$ 14.99
Mythen in der Markenwelt. Eine Analyse der Marke Marlboro
Entwicklung eines semiotischen Analysemodells für Markenmythen am Beispiel des Marlboro-Cowboys
Autor:in:
Isabel Krause (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2012 , Grade: 1,3
Price:
US$ 33.99
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