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French Studies - Literature
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History of Europe - Newer History, European Unification
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Technology
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Sport - Sport Sociology
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Leadership and Human Resources - Generation Y, Generation Z
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Ethics
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Health - Digital Health Management
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History of Germany - Modern History
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Marketing - von der Idee zur Eliminierung eines Produkts
Autor:in:
Annika Weining (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2005 , Grade: 1,0
Price:
US$ 15.99
Kaufmotive der Konsumenten am Markt für Retro-Produkte
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2014 , Grade: 2,0
Price:
US$ 14.99
Produkt PR in Social Media
Realisierung und Auswirkung im Fall Pril und OTTO
Autor:in:
Kathrin Lang (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2013 , Grade: 1,7
Price:
US$ 17.99
Preisstrategien bei der Markteinführung eines Produktes. Skimming vs. Penetration
Autor:in:
Dieu Linh Hoang (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2021 , Grade: 2,3
Price:
US$ 14.99
Die Akzeptanz von ethisch bedenklichen und unbedenklichen Produkten im Product Placement. Eine empirische Studie
Autor:in:
Benny Kuder (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2017 , Grade: 2,0
Price:
US$ 22.99
Strategien für Produkte und Dientleistungen am Ende von Lebenszyklen
Autor:in:
Robin Häusler (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2013 , Grade: 1,0
Price:
US$ 14.99
Effektive Strategien für den Website-Relaunch. Zielgerichtes Produkt- bzw. Dienstleistungsmarketing im Netz
Autor:in:
Melanie Sierant (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2022
Price:
US$ 14.99
Kongruenzeffekte bei der Nutzung von Health Claims. Auswirkungen auf die Glaubwürdigkeit von Produkten
Autor:in:
Alisa Said (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2018 , Grade: 1,7
Price:
US$ 36.99
Auswirkungen der Produkt- und Distributionspolitik auf Logistik- und Fertigungsprozesse
Autor:in:
Martin Lenz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2011 , Grade: 1
Price:
US$ 14.99
Product Placement - die Integration der Produkte im medialen Kontext von TV und Kino
Autor:in:
Patrick Zeuner (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2005 , Grade: 1,0
Price:
US$ 17.99
Nachhaltigkeit als neues Kernelement des Produkt-Marketings im Einzelhandel
Autor:in:
Sebastian Everding (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (undergraduate) , 2021 , Grade: 1,7
Price:
US$ 17.99
Der Einfluss von Innovationen auf das Konsumentenverhalten am Beispiel des Produktes Thermomix
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2021 , Grade: 2,0
Price:
US$ 36.99
Das Potential von Social Media für das Marketing von nachhaltigen Produkten
Autor:in:
Daniela Schröder (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2013 , Grade: 1,00
Price:
US$ 17.99
Marketing und Vertrieb des Produktes. Der Marketing-Mix
Autor:in:
Holger Hansen (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2005 , Grade: 1,0
Price:
US$ 5.99
Neuromarketing. Ein verhaltenswissenschaftliches Instrument zur Produkt- und Kommunikationsgestaltung
Autor:in:
Dwight Schwenk (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2014 , Grade: 2.3
Price:
US$ 20.99
Silver Market und die Auswirkungen auf das Marketing unter besonderer Beachtung gesundheitsrelevanter Produkte
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2013 , Grade: 1,7
Price:
US$ 20.99
Stereotypisierungen in der Werbung. Wie Volkswagen in Spanien und Russland für seine Produkte wirbt
Autor:in:
Karina Stolte (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2020 , Grade: 1,3
Price:
US$ 18.99
Echte und unechte Synästhesien. Erkenntnisse für die Produkt- und Kommunikationsgestaltung
Autor:in:
Juliane Lange (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2013 , Grade: 2,0
Price:
US$ 36.99
Erfolgsfaktoren von Fashion-Produkten im Tablet-Commerce am Beispiel des iPad2
Autor:in:
B.A. Teresa-Marie Böhm (Author)
,
Harald Eichsteller (Series editor)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2011 , Grade: 1,0
Price:
US$ 14.99
Dingbiografie als Konzept für ein Modelabel. Wie Schmidttakahashi die Dingbiografie als Wertsteigerung ihrer Produkte nutzt
Autor:in:
Annemarie Kögl (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2015 , Grade: 1,3
Price:
US$ 17.99
Markierung von Produkten. Formen von Markenarchitekturen im Vergleich
Autor:in:
Kevin Thriemer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (undergraduate) , 2013 , Grade: 2,0
Price:
US$ 14.99
Vermarktungsstrategien und –konzepte von filmischen Produkten unter besonderer Berücksichtigung viraler Marketingkampagnen in sozialen Netzwerken
Autor:in:
M.A. Demian Ignatjuk (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2011
Price:
US$ 36.99
Der Einfluss von Online- und mobiler Werbung auf den Markenwert eines Produkts/Unternehmens
Entwurf eines Messmodells zur Ermittlung des Markenwerts
Autor:in:
Christoph Stummvoll (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2011 , Grade: 1,0
Price:
US$ 31.99
Skandale und Sporttestimonials
Der Einfluss medialer Darstellungsweisen auf die Wahrnehmung und Bewertung von Produkt und Testimonial
Autor:in:
M.A. Tobias Menzel (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2012
Price:
US$ 36.99
Corporate Social Responsibility. Der Markt mit der Moral
„Greifen Sie zu! Das Produkt mit 100% reinem Gewissen.“
Autor:in:
Magistra Artium Marianne Korff (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Thesis (M.A.) , 2008 , Grade: 1,0
Price:
US$ 36.99
„Clean Labeling“ bei Kinderlebensmitteln
Täuschungsversuch an Eltern?
Autor:in:
Maxi Beilfuß (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2014 , Grade: 1,9
Price:
US$ 31.99
Die Klitschkos als Testimonials in der Produktwerbung
Funktions- und Wirkungsanalyse am Beispiel
Autor:in:
Jamie Niederer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2011 , Grade: 2,3
Price:
US$ 0.-
Konsequenzen einer Sortimentsreduktion
Autor:in:
Philip Tilhein (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2010 , Grade: 2,0
Price:
US$ 17.99
Das Fitting von Marke und Testimonial in der Fernsehwerbung
Autor:in:
Johannes Allgayer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2010 , Grade: 1,3
Price:
US$ 36.99
Public Relations bei Markteinführungen
Autor:in:
Robert Ingo Maurer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2003 , Grade: sehr gut
Price:
US$ 43.99
Nachhaltigkeitszeichen am Fallbeispiel Blauer Engel. Funktion und Nutzen
Autor:in:
Maximilian Pinegger (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2015 , Grade: 1,7
Price:
US$ 15.99
Der Produktlebenszyklus. Theoretischer Hintergrund und praktische Anwendung
Autor:in:
Julia Welk (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2016 , Grade: 1,0
Price:
US$ 5.99
"What the label doesn’t tell you". Strategien der Bedeutungsvermittlung in der Werbekampagne 'Label Story' zu Jack Daniel's Old No. 7 Tennessee Whiskey
Autor:in:
Joshua Gennari (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2012 , Grade: 1,3
Price:
US$ 28.99
Entwicklung eines Marketingkonzeptes für die Marke bilou
Autor:in:
Marina Meyer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2018 , Grade: 2,0
Price:
US$ 14.99
Die Marketingstrategie des Unternehmens "Huel". Wie kann sie effizienter gestaltet werden?
Autor:in:
Thomas Weinreich (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Project Report , 2018 , Grade: 1,0
Price:
US$ 15.99
Die Inszenierung von Internetwerbung in Form von Produktplatzierung. Linguistische Auffälligkeiten bei BibisBeautyPalace
Analyse der Produktplatzierung auf der Social Media Plattform YouTube
Autor:in:
Julia H. (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2016 , Grade: 1,7
Price:
US$ 14.99
Werbeanalyse des Garnier Augen Roll-On. Betrachtung von Bild, Ton und Sprache
Autor:in:
Anne Kautz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2012 , Grade: 2,0
Price:
US$ 15.99
Word-of-Mouth Marketing oder Klassische Werbung? Chancen und Risiken im Kontext der Neukundengewinnung
Eine Gegenüberstellung
Autor:in:
Corinna Fischer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2014 , Grade: 1,3
Price:
US$ 31.99
Ausgewählte Einflussfaktoren auf die Kaufentscheidung von Endverbrauchern bei Bio-, Fairtrade- und regionalen Lebensmitteln
Autor:in:
Sabrina Etzroth (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2013 , Grade: 1,5
Price:
US$ 41.99
Markenkommunikation mit Prominenten
Eine Untersuchung der Eignung und des Werbewirkungserfolgs von Testimonials zur Bildung von Markenpersönlichkeit bei Rezipienten
Autor:in:
Jennifer Hilker (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2012 , Grade: 1,0
Price:
US$ 44.99
Erfolgsfaktoren des Product-Placements in Kinospielfilmen
Autor:in:
Tina R. (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2011 , Grade: 2,0
Price:
US$ 16.99
Einführung in verschiedene moderne Marketing-Prozesse
Autor:in:
Peggy Zenkner (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Essay , 2011
Price:
US$ 0.99
TV-Werbespots der Produktgruppe Sekt im Kontext ihrer markenspezifischen Kampagnenstrategien
Autor:in:
Stephanie Julia Winkler (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2010 , Grade: 2,7
Price:
US$ 16.99
Die Einstellungen der Rezipienten gegenüber Product Placement
Autor:in:
Alex Zacharias (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2011 , Grade: 1,3
Price:
US$ 20.99
Marketingkonzeption anhand einer Produkteinführung
Bio-Suppe
Autor:in:
Caro Kiemi (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Project Report , 2010 , Grade: 1,8
Price:
US$ 16.99
Nomen est Omen - Die Relevanz von Markennamen
Autor:in:
Nina Kolmorgen (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2008 , Grade: 1,0
Price:
US$ 16.99
Prominente in der Werbung. Erfolgsrezept oder Placebo-Effekt?
Autor:in:
Nicola Mager (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2003 , Grade: 1,7
Price:
US$ 15.99
Erotische Werbung auf Instagram. Wie beeinflusst das Geschlecht die Kaufentscheidung im Influencer Marketing?
Autor:in:
Kimberley Unger (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2019 , Grade: 1,0
Price:
US$ 14.99
Die Akzeptanz des Einsatzes von Erotik im Influencer Marketing
Autor:in:
Janine Kuhlmann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2020 , Grade: 3,3
Price:
US$ 31.99
Kennzeichnung von Wurstwaren hinsichtlich der Lebensmittelunverträglichkeiten
Autor:in:
Julia Jessing (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2016 , Grade: 1,00
Price:
US$ 14.99
Markenkommunikation in Social-Media-Kanälen
Die Kommunikationsstrategie von Adidas Deutschland auf Instagram
Autor:in:
Milan Viktorias (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2016 , Grade: 1,3
Price:
US$ 18.99
Ein Marketingkonzept am Beispiel des Unternehmens Apple
Eine marketingrelevante Untersuchung zum iPhone
Autor:in:
Mathias Baade (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2016 , Grade: 1,3
Price:
US$ 17.99
Der Fußballschuh ins Bild gerückt. Eine Analyse von Werbebildern
Autor:in:
Patricia Lackner (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2014 , Grade: 1
Price:
US$ 17.99
Erstellung eines Konzeptes zur Messung der Wirksamkeit einer Online-Werbekampagne
Autor:in:
Corinna Bauer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2017 , Grade: 1,0
Price:
US$ 17.99
Standardisierung versus Adaption. Der Einfluss kultureller Rahmenbedingungen auf die Erfolgsfaktoren von Produkteinführungen am Beispiel des brasilianischen Automobilmarkts
Autor:in:
Julia Schmid (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2017 , Grade: 1,3
Price:
US$ 36.99
Influencer-Marketing. Wie Unternehmen der Modebranche die für sich geeigneten Influencer finden und nutzen können
Autor:in:
Theresa Hannen (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2017 , Grade: 2,3
Price:
US$ 33.99
Marketingstrategien von L'Oréal und Maybelline. Eine Markenanalyse
Autor:in:
Anna Schmidt (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2017 , Grade: 1,7
Price:
US$ 17.99
James Bond als Beispiel für Product Placement als Marketinginstrument
Autor:in:
Benny Kuder (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2015 , Grade: 1,0
Price:
US$ 10.99
Wirtschaftskommunikation als Management zur Anregung der Fantasie. Das Beispiel Katjes Yoghurt-Gums
Autor:in:
Jennifer Hofmann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2008 , Grade: 2,0
Price:
US$ 14.99
Christliche Kunst in der Werbung. Werbung als Ersatzreligion am Beispiel „Die Erschaffung Adams“ in der Werbung
Autor:in:
Nato Khomasuridze (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2012 , Grade: 1,0
Price:
US$ 17.99
Frauen- und Männerstereotype in der Werbung
Wie Werbefachleute unsere Instinkte ausnutzen
Autor:in:
Bachelor of Arts Ramon Klein (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2011 , Grade: 1,3
Price:
US$ 17.99
"Sex Sells" - Gilt das Sex Sells-Prinzip heute noch?
Autor:in:
Mag. phil. Nadine Scharlach (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (postgraduate) , 2007 , Grade: 2,0
Price:
US$ 20.99
"Wann ist ein Mann ein Mann?" Analyse der Darstellung von Männerrollen in der Werbung für Herrenkosmetikprodukte
Autor:in:
Ingrid Forster (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2011 , Grade: 1,3
Price:
US$ 36.99
Die Wirkungsebenen von Product Placement
Eine empirische Untersuchung des Kinofilms „Sex and the City 2“
Autor:in:
Carolin Vix (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Thesis (M.A.) , 2011 , Grade: 2,3
Price:
US$ 42.99
Marketing im neuen Jahrtausend: Von der Produktorientierung zur Beziehungspflege
Autor:in:
Thomas Reiter (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2011 , Grade: 2,0
Price:
US$ 36.99
Die LOHAS: eine neue Zielgruppe für die Unternehmenskommunikation?
Ethisch korrekte Konsumelite oder grüne Langweiler?
Autor:in:
Laura Kremer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2010 , Grade: 1,7
Price:
US$ 16.99
Der Einfluss emotionaler Werbung auf den Kaufentscheidungsprozess
Eine empirische Untersuchung der Kaufbereitschaft auf Grundlage der Analyse affektiv-kognitiver Informationsverarbeitung
Autor:in:
Linda Ellersiek (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2009 , Grade: 1,3
Price:
US$ 36.99
Der gezielte Einsatz von Event-Marketing als Instrument der Kommunikationspolitik
Autor:in:
Lisa Bäumer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Intermediate Examination Paper , 2008 , Grade: 2,3
Price:
US$ 15.99
Internationales Marketing für Kinder am Beispiel des Spielzeugkonzern LEGO
Autor:in:
Stephanie Müller (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2004 , Grade: 1,0
Price:
US$ 19.99
Distributionspolitik auf dem Rezipientenmarkt
Autor:in:
Sebastian Knoppik (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2002 , Grade: sehr gut (1,3)
Price:
US$ 17.99
Die Nutzung von Influencer Marketing als Instrument der identitätsbasierten Markenführung in der Fitnessbranche
Das Markennutzenversprechen von Nahrungsergänzungsmitteln und die Verantwortung von Influencern auf Instagram
-
New
Autor:in:
Patrick Dula (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2018 , Grade: 1,0
Price:
US$ 37.99
Synergie in der Naturkosmetikbranche. Die integrierte Kommunikationsstrategie für die Fusion von Bioneuvé und Vinea zu Binea
-
New
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2024 , Grade: 1,3
Price:
US$ 14.99
Veränderung des Marketings durch Digitalisierung
Autor:in:
Burak Kutlu (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2022
Price:
US$ 14.99
Ad Disclosure im Influencermarketing und seine Wirkung auf das Konsumentenverhalten
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2022 , Grade: 1,7
Price:
US$ 17.99
Fake Reviews. Eine Analyse gefälschter Rezensionen und mögliche Gegenmaßnahmen
Autor:in:
Christian Cöper (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2021 , Grade: 1,3
Price:
US$ 20.99
Product Placement. Wie indirekte Werbung das Kaufverhalten beeinflusst
Autor:in:
Tobias Schnaudt (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2017 , Grade: 2,0
Price:
US$ 15.99
Dossier relevanter Marketingeckdaten aus Sicht der Marketingleitung am Beispiel einer nachhaltigen Anlage
Am Beispiel des fiktiven "VR-Konto Nachhaltigkeit"
Autor:in:
Anke Jung (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (undergraduate) , 2015 , Grade: 1,3
Price:
US$ 17.99
Marketingplanung zur Einführung einer Feuchtigkeitscreme mit Verjüngungseffekt
Autor:in:
Eloise Hammer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2016 , Grade: 2,0
Price:
US$ 16.99
Das Wesen der Werbung. Eine sozio-kulturelle Analyse der Werbebranche und des Werbespots
Autor:in:
Daniela Scharf (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2019 , Grade: 1,5
Price:
US$ 31.99
Wie ein "Klick" uns zum Kauf verleitet. Produktgeräusche als audiovisuelles Marketinginstrument
Autor:in:
Tobias Klöckner (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2016 , Grade: 1,3
Price:
US$ 12.99
Emotionen und Storytelling. Der Einfluss von Emotionen auf das Produktmarketing
Erfolgreich werben mittels Emotionen
Autor:in:
Ingo Adlhardt (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2016 , Grade: 1,3
Price:
US$ 17.99
Auswirkung farblicher Produktgestaltung auf die Kaufentscheidung
Eine genderspezifische Analyse
Autor:in:
Michael Müller (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2015 , Grade: 1.2
Price:
US$ 31.99
Der Imagetransfer. Einsatz, Funktion und Wirkung von Imagetransfers zwischen Marken und berühmten Sportlern
Autor:in:
Tilman Tschacher (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2016 , Grade: 1,3
Price:
US$ 17.99
Product Placement im James Bond Film "Spectre"
Autor:in:
Corinna Walter (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2016
Price:
US$ 14.99
Erfolgsfaktoren für das „Mobile Marketing“. Grundlagen und Rahmenbedingungen
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2011
Price:
US$ 15.99
Vergleichende Werbung als ambivalentes Kommunikationsinstrument
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2014 , Grade: 1,0
Price:
US$ 17.99
Erfolgsfaktoren im Männermarketing. Das geschlechtsspezifische Kommunikations- und Kaufverhalten von Männern
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2015 , Grade: 2,0
Price:
US$ 36.99
Promis und Werbung. Wladimir Klitschko als Testimonial für H.I.S Jeans
Bewertung werblicher Kommunikationsaktivitäten
Autor:in:
Hannah Jentzsch (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2015 , Grade: 1,6
Price:
US$ 17.99
Die Bedeutung crossmedialer Werbekampagnen
Autor:in:
Sarah Well (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2014 , Grade: 1,2
Price:
US$ 17.99
Vergleichende Analyse von informativen und unterhaltenden TV-Formaten
Autor:in:
Julia C. Becker (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2013 , Grade: 1,3
Price:
US$ 36.99
Geschickt platziert
Product Placement als Werbeform
Autor:in:
Danielle Sprengnagel (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2013 , Grade: 1,0
Price:
US$ 24.99
Markenerweiterung. Chancen, Risiken und Erfolgsfaktoren
Autor:in:
Laura Klein (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2011 , Grade: 2,0
Price:
US$ 14.99
Lifestyle & Trends als Erfolgsfaktoren des Event-Marketings
Autor:in:
Jan Bast (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2013 , Grade: 1,7
Price:
US$ 22.99
Eine empirische Untersuchung der Wirkung von Crowdsourcing als kommunikative Marketing-Maßnahme
Autor:in:
Michèle Engel (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2012 , Grade: 1,3
Price:
US$ 41.99
Eventmarketing als Marketinginstrument der Zukunft
Autor:in:
Pauline Nandlinger (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2012 , Grade: 1,3
Price:
US$ 20.99
Chancen und Risiken des interkulturellen (Ethno)-Marketings
Autor:in:
Markus Freudenthaler (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2012 , Grade: 1
Price:
US$ 14.99
Milchprodukte für Kinder. Werbeversprechen von "Zott Monte Drink" und "Milch-Schnitte"
Diskussion und Reaktion
Autor:in:
Kristin Wolf (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2010 , Grade: 1
Price:
US$ 36.99
Verbindung von Tradition und Moderne in der japanischen TV-Werbung am Produktbeispiel Sapporo Legendary Biru
Autor:in:
Bachelor of Arts Niklas Weith (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2011 , Grade: 1,7
Price:
US$ 16.99
Internationale Kommunikationspolitik
Corporate Blogs, Community Marketing, Guerilla Marketing und Virales Marketing
Autor:in:
Katrin Sturm (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (undergraduate) , 2010 , Grade: 1
Price:
US$ 17.99
Product Placement im Fernsehen
Wesen und Wirkung einer wiedergeborenen Werbeform
Autor:in:
Dimitar Gerganov (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Thesis (M.A.) , 2010 , Grade: 1,3
Price:
US$ 0.99
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