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Ethics
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History - Basics
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Pedagogy - Intercultural Pedagogy
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Health - Public Health
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Law - Tax / Fiscal Law
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Romance Studies - Latin American Studies
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Didactics - Politics, Political Education
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Cultural Studies - European Studies
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Sport - Miscellaneous
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Book Science
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History - Africa
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Sociology - War and Peace, Military
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Psychology - Media Psychology
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Organisation and administration - Miscellaneous
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Art - Photography and Film
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Jewish Studies
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Orientalism / Sinology - Japanology
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Leadership and Human Resources - Leadership
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German Studies - Genres
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German Studies - Semiotics, Pragmatics, Semantics
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Psychology - Miscellaneous
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English Language and Literature Studies - Culture and Applied Geogr...
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Scandinavian Languages
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Law - Penology
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Biographies
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Law - Miscellaneous
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Pedagogy - The Teacher, Educational Leadership
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Economics - History
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Economy - Environment economics
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Nursing Science - Dementia
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Politics - Methods, Research
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Economics - Foreign Trade Theory, Trade Policy
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Economics - Economic Cycle and Growth
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History of Europe - European Postwar Period
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Latin philology - Literature
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Environmental Sciences
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Art - Art Theory, General
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Indology
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Latin philology - Medivial and Modern Latin
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History - Europe
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Conjoint Analysis in Marketing Research
Fundamentals – Methods – Applications – Critical Assessment
Autor:in:
Dipl.-Ing. (DH) Michael Lang (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2011 , Grade: 1,3
Price:
US$ 16.99
Public Relations for the Arts: What are the benefits?
Autor:in:
Candy Lange (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Essay , 2006 , Grade: 1
Price:
US$ 14.99
The Marketing Strategy of Oatly
Autor:in:
Eva Lang (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2021
Price:
US$ 14.99
Public Relations. Möglichkeiten und Perspektiven
Autor:in:
Corinne Reiser (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2017 , Grade: 1,0
Price:
US$ 17.99
Produkt PR in Social Media
Realisierung und Auswirkung im Fall Pril und OTTO
Autor:in:
Kathrin Lang (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2013 , Grade: 1,7
Price:
US$ 17.99
Die Biographie einer Marke. Aufstieg und Fall der HB
Unter besonderer Berücksichtigung des werbewirksamen HB-Männchens
Autor:in:
Laura Hordoan (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2006 , Grade: 2
Price:
US$ 17.99
Kundenbindung im Konsumgüterbereich
Autor:in:
Juliane Lange (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2007
Price:
US$ 17.99
Social Networks - die Relevanz von Facebook im Tourismus
Autor:in:
Julia Sodtke (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Internship Report , 2011 , Grade: 1,7
Price:
US$ 16.99
Die moderne Wahlkampfkampagne am Beispiel der SPD im Vorfeld der Bundestagswahlen 1998
Autor:in:
Clara Schwarz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2005 , Grade: 2,0
Price:
US$ 17.99
Prominente in der Werbung. Erfolgsrezept oder Placebo-Effekt?
Autor:in:
Nicola Mager (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2003 , Grade: 1,7
Price:
US$ 15.99
Cancel Culture und ihre Auswirkungen auf die Meinungsfreiheit. Die Verantwortung von Prominenten in den sozialen Medien
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2023 , Grade: 1,0
Price:
US$ 15.99
Verbeamtete Polizisten auf Social Media. Rechtliche Grenzen ihrer Influencer-Aktivitäten
#instacop
Autor:in:
Reja Strauß (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2022 , Grade: 1,3
Price:
US$ 17.99
Digitales Empfehlungsmarketing als Instrument der Fitnessbranche. Wie wirken sich die Social-Media-Auftritte von Influencern auf die Sporteinstellung und Kaufbereitschaft ihrer Follower aus?
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2021 , Grade: 1,0
Price:
US$ 20.99
Digitale Proteste. Wirkungsebenen in den sozialen Medien
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2020 , Grade: 1,3
Price:
US$ 16.99
Selbstbild von Reisebloggerinnen. Wie beschreiben sich alleinreisende Frauen und lässt sich hieran ein modernes "Frauenbild" erkennen?
Autor:in:
Annalena Lutz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Academic Paper , 2020 , Grade: 2,3
Price:
US$ 17.99
Vergleichende Werbung im Wirtschaftsrecht
Rechtliche Rahmenbedingungen und Ansprüche der Mitbewerber
Autor:in:
Arina Witasew (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2020 , Grade: 1,0
Price:
US$ 15.99
Die 5 Axiome der Kommunikationstheorie nach Paul Watzlawick
Autor:in:
Kevin Schiemenz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2019 , Grade: 1,3
Price:
US$ 17.99
Analyse der Markenstrategie und -politik von HUGO BOSS
Autor:in:
Vanessa Stöckner (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2017 , Grade: 1,3
Price:
US$ 15.99
Markenmanagement bei der Volkswagen AG
Autor:in:
Sophie Bergmann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2018 , Grade: 1,0
Price:
US$ 16.99
Consumer Engagement. Wirken sich die Verhaltenstypen nach Oliver Gansser auf die Konsumbereitschaft von Social Media Inhalten aus?
Autor:in:
Tobias Dicke (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Project Report , 2019 , Grade: 1.0
Price:
US$ 14.99
Die Akzeptanz von ethisch bedenklichen und unbedenklichen Produkten im Product Placement. Eine empirische Studie
Autor:in:
Benny Kuder (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2017 , Grade: 2,0
Price:
US$ 22.99
Eventmarketing. Erstellung eines Events für die Pharmaindustrie
Autor:in:
Corinne Nathalie (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2018 , Grade: 1,7
Price:
US$ 17.99
Werbepsychologische Analyse der Dove Werbekampagne "Schönheit ist meine Entscheidung"
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2018 , Grade: 2,0
Price:
US$ 15.99
Die Bedeutung von Online Communities für die Kundenbindung
Autor:in:
Christine Niemczyk (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2017 , Grade: 2,5
Price:
US$ 20.99
Die Entwicklung und Auswirkungen des Informationsmanagements
Autor:in:
Boyana Marinova (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2008 , Grade: 1,3
Price:
US$ 14.99
Guerilla Marketing. Ein Ersatz für klassische Werbung?
Autor:in:
B.A. Jennifer Kint (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2011 , Grade: 1,3
Price:
US$ 17.99
Das Emotionspotenzial in der Werbung und das Konzept der Jugend
Autor:in:
Anne Kautz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Presentation (Elaboration) , 2012 , Grade: 2,0
Price:
US$ 14.99
Pay What You Want. Ein experimenteller Pricing-Ansatz und dessen verhaltenswissenschaftliche Hintergründe
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2010 , Grade: 1,3
Price:
US$ 17.99
Sozialisationsinstanz Internet. Einfluss sozialer Online Netzwerke auf Freundschaft im Jugendalter
Eine empirische Untersuchung
Autor:in:
Christian Krieg (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2015 , Grade: 1,0
Price:
US$ 20.99
Krisenkommunikation in Unternehmen. Eine Inhaltsanalyse der Fluggesellschaft Germanwings
Autor:in:
Lucia Koch (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2015 , Grade: 2
Price:
US$ 14.99
Mediale Echoräume im Spannungsfeld zwischen gesellschaftlicher Bedeutung und Marketingnutzen
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2016 , Grade: 1,0
Price:
US$ 20.99
Product Placement als Weg in den Kopf des Verbrauchers. Die Theorie der kognitiven Dissonanz als Erklärungsansatz
Autor:in:
Richard Bartels (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2016 , Grade: 1,0
Price:
US$ 14.99
Das doppelte Dopinggeständnis. Eine Fallstudie zum Krisenmanagement am Beispiel von Erik Zabel
Autor:in:
J. K. Y. (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2014 , Grade: 1,3
Price:
US$ 17.99
Employer Branding. Die Arbeitgeber-Marke der BMW AG
Autor:in:
Janine Blomeier (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2014 , Grade: 2,0
Price:
US$ 17.99
Image-Werbung. Das Cowboy-Image in der Printwerbung von Marlboro
Autor:in:
Lena Frauenknecht (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2013 , Grade: 1,7
Price:
US$ 15.99
Konzeption des integrierten Einsatzes digitaler Medien einer Brand Extension
Am Beispiel der Marke Nike
Autor:in:
David Kunz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Elaboration , 2013
Price:
US$ 16.99
Werbung im Nachtprogramm
Rechtliche Bestimmungen zu Telefonsex-Werbung im privaten Fernsehen
Autor:in:
Katja Hübner (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2011 , Grade: 2,0
Price:
US$ 17.99
Social Campaigning with Social Media
PR und Fundraising Tool für NGOs und NPOs
Autor:in:
Henning Zippel (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2012 , Grade: 1,3
Price:
US$ 16.99
Public Relations und Journalismus – eine schwierige Beziehung?
Inhaltsanalyse: Einfluss der PR auf die Lokalberichterstattung
Autor:in:
Liudmila Flad (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2009 , Grade: 2.3
Price:
US$ 17.99
Definition und Messung von Unternehmensreputation
Autor:in:
Waldemar Kessel (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2013 , Grade: 1,7
Price:
US$ 14.99
Marketing in Buchverlagen
Publikums- und Fachverlag im Vergleich
Autor:in:
Theresa Wind (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2012 , Grade: 1,3
Price:
US$ 15.99
Die Macht der Marke: Werbung im sozialen Kontext
Autor:in:
Genevieve Mulack (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2012 , Grade: 1,3
Price:
US$ 14.99
Die Entwicklung von Rundfunk und Fernsehen bis 1945
Autor:in:
Daniela Linz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2008 , Grade: 1,7
Price:
US$ 14.99
Neuromarktforschung im Rahmen der Werbeplanung
Autor:in:
BBA Thomas Heinrich Musiolik (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2012 , Grade: 1,3
Price:
US$ 16.99
Erfolgsfaktoren von Fashion-Produkten im Tablet-Commerce am Beispiel des iPad2
Autor:in:
B.A. Teresa-Marie Böhm (Author)
,
Harald Eichsteller (Series editor)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2011 , Grade: 1,0
Price:
US$ 14.99
Die Sprache des Bildes
Analyse von Text- und Bildsprache in der Printwerbung nach Roland Barthes
Autor:in:
Sandro Abbate (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2011 , Grade: 2,0
Price:
US$ 14.99
Über die Existenz von Gratispublikumszeitschriften
Autor:in:
Franziska Baumheier (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2010 , Grade: 1,0
Price:
US$ 16.99
In-Game Advertising
Refinanzierungsstrategie der Zukunft auf dem Computer- und Videospielmarkt für Kinder?
Autor:in:
Anja Hempel (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2009 , Grade: 1,7
Price:
US$ 14.99
Jugendliche als Marketingzielgruppe
Besonderheiten, Konzepte, Beispiele
Autor:in:
Florian Brauße (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (undergraduate) , 2011 , Grade: 1,7
Price:
US$ 16.99
Der gezielte Einsatz von Event-Marketing als Instrument der Kommunikationspolitik
Autor:in:
Lisa Bäumer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Intermediate Examination Paper , 2008 , Grade: 2,3
Price:
US$ 15.99
Customer Relationship Management (CRM). Ein Überblick
Autor:in:
Andreas Lackner (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2006 , Grade: 1
Price:
US$ 15.99
Corporate Identity und Public Relations als Rahmen der Kommunikationspolitik
Autor:in:
Diplom Verwaltungswirt (FH) Thomas Berndt (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (undergraduate) , 2007 , Grade: 1,3
Price:
US$ 17.99
Prozessmanagement
Autor:in:
Andreas Lackner (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2006 , Grade: 1
Price:
US$ 14.99
Frauennetzwerke in der PR - Nutzen und Notwendigkeit
Autor:in:
Julia Marg (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2006 , Grade: 2,0
Price:
US$ 14.99
Konfliktmanagement und Krisenbewältigung durch Public Relations? Shell und der Fall Brent Spar
Autor:in:
Alexander Danylec (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Presentation (Elaboration) , 2005 , Grade: 2,7
Price:
US$ 14.99
Messeerfolg bewerten
Autor:in:
Tobias Lorenz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2005 , Grade: 1,3
Price:
US$ 17.99
Public Relations goes Internet - Dabei sein ist nicht alles. Websites missachten Bedürfnisse von Journalisten
Autor:in:
Beate Wiese (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2003 , Grade: 1,7
Price:
US$ 15.99
Sponsoring. Ursprung, Formen und Planung einer Kultursponsoringmaßnahme
Autor:in:
Stefanie Kahlert (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2002 , Grade: 2,0
Price:
US$ 15.99
"Bin ich schon drin?" - Werbung, Medien und ihre Meinungsführer
Der Multi-Step Flow of Communications als "Non-Plus-Ultra"
Autor:in:
Nicola Mager (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2000 , Grade: 1,3
Price:
US$ 17.99
Interkulturelle Werbung
Autor:in:
Aurélie Cahen (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2003 , Grade: 1,3
Price:
US$ 17.99
Öffentlichkeitsarbeit im Internet
Autor:in:
Christoph Pütz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2000 , Grade: 1,3
Price:
US$ 17.99
Werbung: Zielgruppe Mann
Autor:in:
Viktoria Kruse (geb. Bahle) (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2000 , Grade: 1-
Price:
US$ 17.99
Kundenzufriedenheit, Kundenbindung und Empfehlungsmarketing. Am Beispiel eines Fitnessstudios
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2019 , Grade: 1,2
Price:
US$ 20.99
Die Social-Media-Strategie der BMW AG Deutschland
Autor:in:
Michael Stephan (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2018 , Grade: 1,3
Price:
US$ 16.99
Imageanalyse der Diakonie Katastrophenhilfe
Autor:in:
Joachim Krautter (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2012 , Grade: 1,0
Price:
US$ 20.99
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