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Marketingstrategien in sozialen Netzwerken am Beispiel der Marke Mercedes-Benz
Über Unternehmenskommunikation und Unternehmenspräsenz in verschiedenen Social-Media-Kanälen
Autor:in:
Laarem Hamma (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2018 , Grade: 1,4
Price:
US$ 20.99
Augmented Reality bis Mobile Commerce. Anwendungsbereiche neuer Technologien am POS
Autor:in:
Jens Freier (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper (Advanced seminar) , 2014 , Grade: 2,0
Price:
US$ 17.99
Kundenorientierte Kommunikation
Das Zusammenspiel zwischen Kunden und Unternehmen
Autor:in:
Stefanos Mokas (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2014 , Grade: 1,7
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Markenfetisch. Studie zur Bedeutung und Wirksamkeit starker Marken unter Anbetracht der Risiken der Markenpiraterie
Autor:in:
Master of Arts M.A. International Management Paul Kammerer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2013 , Grade: 1,0
Price:
US$ 22.99
Identität, Image, Reputation - Eine Systematik der drei Wirkungsdimensionen einer Unternehmenspersönlichkeit und ihres Bedeutungswandels innerhalb von Untenehmen
Autor:in:
Katja Fleck (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2003 , Grade: 1,3
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Guerilla-Marketing als effektives Tool im Kampf um Aufmerksamkeit
Autor:in:
Joscha Prinz (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Academic Paper , 2021 , Grade: 1,3
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US$ 18.99
Kundenbindung durch Mobile Marketing auf der Social Media Plattform Tik-Tok
Autor:in:
Ahmed Omeirat (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Elaboration , 2022 , Grade: 1,5
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Auswirkungen der Digitalisierung auf das 4P-Marketing. Case Study Walt Disney
Autor:in:
Beate Wuggenig (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Case Study , 2022 , Grade: 2
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Influencer-Marketing. Entwicklung und Einfluss dieser Marketingform
Autor:in:
Furkan Iri (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2019 , Grade: 1,7
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Omnichannel Marketing in der deutschen Automobilindustrie
Wie erfolgreich wurde das Konzept zwischen 2010 und 2020 umgesetzt?
Autor:in:
Anna Schumilowa (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2021 , Grade: 1,3
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Die Wahrnehmung von Online-Bannerwerbung
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2020 , Grade: 1,3
Price:
US$ 18.99
Kultmarketing. Best Practices und potentielle Implementierungsstrategien
Eine kritische Diskussion
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2015 , Grade: 1,3
Price:
US$ 17.99
Determinanten der Nutzungsabsicht und Akzeptanz von Konsumenten im Mobile Shopping
Autor:in:
Ilham Sanduka (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2020 , Grade: 1,3
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Modelle der Werbewirkungspfade und die Inhaltsverarbeitung beim Werbeempfänger
Autor:in:
Esther Ott (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2019 , Grade: 2,3
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Nutzung von Mehrkanalsystemen im stationären Handel. Veränderung des Handels durch die Digitalisierung
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Research Paper (undergraduate) , 2020 , Grade: 1
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Referenzpreise bei Kaufentscheidungen im B2C Kontext
Autor:in:
Robert Heller (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2020 , Grade: 1,3
Price:
US$ 17.99
Vergleich des Value in Use von Smart- und E-Services
Autor:in:
Jakob Sonnenbichler (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2019 , Grade: 1,3
Price:
US$ 18.99
Erfolgsfaktoren einer erfolgreichen Markenführung
Autor:in:
Maximilian Illing (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2019 , Grade: 2,3
Price:
US$ 17.99
Die Rolle der Marke angesichts zunehmender Sprachassistenz im Konsumprozess
"Alexa, kaufe Waschpulver!"
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2018 , Grade: 2,0
Price:
US$ 18.99
Marktanalyse und Marketingplan zur Eröffnung eines Gesundheitsstudios
Autor:in:
Verena Hadek (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2018 , Grade: 1,3
Price:
US$ 10.99
Preispolitische Ansätze der Kundenbindung dargestellt anhand von Telekommunikationsdienstleistern
Autor:in:
Robin Anderer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2017 , Grade: 2,0
Price:
US$ 17.99
Marktanalyse und Marketingplanung. Eine Kampagne für die Neueröffnung eines Damen-Fitnessstudios
Autor:in:
Moritz Schmehl (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2019 , Grade: 1,1
Price:
US$ 16.99
Social Media als Vertriebskanal in der Fitnessbranche
Chancen und Risiken
Autor:in:
Klaus Töpfer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2016 , Grade: 3,0
Price:
US$ 20.99
Die Schockwerbung. Inwiefern ist sie ein werberelevantes Wirkungsprinzip zur Aktivierung von potenziellen Verbraucherkonsumenten?
Autor:in:
Florian Krichenbauer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2019 , Grade: 1,0
Price:
US$ 18.99
Chancen und Risiken von Pop-up Stores als Marketinginstrument
Autor:in:
Robin Pfeiffer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2018 , Grade: 2,0
Price:
US$ 20.99
Fernsehwerbungen der Deutschen Telekom AG und ihre Wirkung auf Zuschauer
Eine Analyse zweier ausgewählter Fernsehwerbespots aus den Jahren 2012 und 2017
Autor:in:
Josianne Jonelat (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Research Paper (undergraduate) , 2018 , Grade: 2,7
Price:
US$ 16.99
Mere-Exposure-Effekt und seine praktische Anwendung im Marketing
Autor:in:
Can Kaplan (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2017 , Grade: 1,7
Price:
US$ 20.99
Möglichkeiten und Risiken einer Hochpreisstrategie als Qualitätsindikator beim Kunden. Betrachtung im Falle Porsche
Autor:in:
Lukas Drexler (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2017 , Grade: 1,0
Price:
US$ 16.99
Chancen und Risiken der Kundenakquise mithilfe von Mobil-Marketing
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2018 , Grade: 2,7
Price:
US$ 17.99
Social Media Marketing. Die richtige Positionierung eines Unternehmens in Facebook
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2013 , Grade: 1,7
Price:
US$ 18.99
Chancen und Risiken des Online-Handels im Vergleich zum stationären Handel am Beispiel der Textilbranche
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Project Report , 2018 , Grade: 2,5
Price:
US$ 17.99
Produktdiversifikation von HighFashion-Brands
Eine exemplarische Fallstudie
Autor:in:
David Weinberger (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Case Study , 2018 , Grade: 1,3
Price:
US$ 17.99
Online-Marketing. Instrumente zur Neukundengewinnung
Autor:in:
Catherine Koch (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Research Paper (undergraduate) , 2018 , Grade: 1,0
Price:
US$ 18.99
Augmented Reality und Virtual Reality. Welche Anwendungsbereich gibt es im E-Business?
Autor:in:
Taktiker Vakuum (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2017 , Grade: 1,3
Price:
US$ 17.99
Welche Auswirkungen hat Sharing Economy auf die Gesellschaft? Analyse vom Car-Sharing-System "Uber"
Autor:in:
Dario De Luca (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2017 , Grade: 1.2
Price:
US$ 20.99
Erfolg und Misserfolg von IT-Innovationen. Mobile Devices dargestellt am Beispiel des Apple iPhone
Autor:in:
Christian Meffert (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2014 , Grade: 1,7
Price:
US$ 17.99
Die Macht der Influencer. Determinanten eines erfolgreichen Influencer Marketings auf Instagram
Autor:in:
Linh Dang (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2015 , Grade: 1,7
Price:
US$ 20.99
Wie effektiv ist virales Marketing? Eine Untersuchung verschiedener Kampagnen
Mit Mundpropaganda statt Budget zum Erfolg?
Autor:in:
Anna Rüttger (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2017 , Grade: 1,3
Price:
US$ 18.99
Chi-Quadrat-Test und t-Test zur Prüfung der Relation zwischen zwei Schokoladenmarken
Autor:in:
Marie-Therese Laschinger (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Project Report , 2014 , Grade: 2,3
Price:
US$ 17.99
Strategisches Online-Marketing
Entwicklung eines Marketing-Konzepts für The Duke Gin
Autor:in:
Alexander Bodev (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Research Paper (undergraduate) , 2016 , Grade: 1,7
Price:
US$ 18.99
Der Virtual Conformist. Selbstidentität, Motivation und Lebenskonzept
Autor:in:
Alexander Pilipas (Author)
,
Hendrik Wilz (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2013 , Grade: 1,7
Price:
US$ 18.99
Attraktionseffekt als Marketinginstrument. Anwendung und Grenzen
Autor:in:
René Zdebel (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2016 , Grade: 1.3
Price:
US$ 20.99
Zielgruppensegmentierung im Marketing. Ziele, Konzept und Umsetzung
Autor:in:
Katharina Michel (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2014 , Grade: 1,7
Price:
US$ 17.99
App-Promotion. Grundlagen, Instrumente und kritische Evaluation
Autor:in:
Timmy Ruppert (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2015 , Grade: 2,3
Price:
US$ 17.99
Grünes Markenimage. Geschlechtsspezifische Unterschiede bei der ökologischen Einstellung und der Markentreue in der Bevölkerung
Autor:in:
Andreas Webers (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Research Paper (undergraduate) , 2015 , Grade: 3,0
Price:
US$ 18.99
Word of Mouth-Strategien im Marketing und deren Erfolgswirkung
Autor:in:
Jennifer Fries (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2014 , Grade: 2,0
Price:
US$ 20.99
Nachhaltigkeit und Social Entrepreneurship im Tourismus. Das Klimaschutz-Unternehmen "Atmosfair"
Autor:in:
Deborah Bertram (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper (Advanced seminar) , 2014 , Grade: 1,3
Price:
US$ 17.99
Der Einfluss von Buchrezensionen auf den Buchabsatz
Eine empirische Analyse
Autor:in:
Daniel Haller (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2013 , Grade: 1,3
Price:
US$ 20.99
Online Marketing. Begriff, ausgewählte Instrumente und Fallbeispiele
Autor:in:
Judith Mittmann (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2014 , Grade: 1,3
Price:
US$ 17.99
Retourenmanagement im E-Commerce
Wie setzen die größten Online-Shops Deutschlands ihr Retourenmanagement ein?
Autor:in:
Jeannette Lichey (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2013 , Grade: 2,0
Price:
US$ 20.99
Möglichkeiten der Stärkung von Public Relations in KMU
Autor:in:
Stefan Frankowski (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2012 , Grade: 2,0
Price:
US$ 16.99
Dimensionen des Change Managements
Von der Produkt- zur Kundenzentrierung
Autor:in:
Nils Sinzig (Author)
,
Moritz Teubert (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2013 , Grade: 1,3
Price:
US$ 15.99
Düfte als Instrument des erlebnisorientierten Marketings
Autor:in:
Sina Gerdes (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2012 , Grade: 1,3
Price:
US$ 15.99
Social Media and Luxury Brands
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper (Advanced seminar) , 2011 , Grade: 2,0
Price:
US$ 20.99
Werbung als integrales Element des Kapitalismus
Autor:in:
Pablo Wißmüller (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2010 , Grade: 1,3
Price:
US$ 16.99
Die Transaktionsanalyse
Autor:in:
Maximilian Kraft (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2010 , Grade: 1,3
Price:
US$ 16.99
Events als Marketinginstrument
Autor:in:
Fabian Schmied (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2010 , Grade: 1,0
Price:
US$ 18.99
Chancen und Grenzen des Einsatz von Video-Supers in Fernsehsendungen und TV-Spots
Autor:in:
Kathrin Hornung (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2010 , Grade: 2,7
Price:
US$ 18.99
Change-Management in Unternehmen – ein kommunikationstheoretischer Ansatz
Autor:in:
Katharina Richter (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2009 , Grade: 2,3
Price:
US$ 17.99
Prosumer – Der Konsument als Co-Produzent.
Vergleich der Intensität der Kundenintegration bei der Dienstleistungserstellung zwischen einer Low Cost Airline (Ryanair) und einer Major Airline (Lufthansa)
Autor:in:
Sandro Sterneberg (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2009 , Grade: 1,3
Price:
US$ 12.99
Kooperation und Wettbewerb
Spieltheoretische Betrachtung am Beispiel Energiemarkt
Autor:in:
M.A. Nikolaus Mikulaschek (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2007 , Grade: 1.7
Price:
US$ 17.99
Werbung und Verkaufsförderung
Autor:in:
Betriebswirt René Paul-Peters (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2007 , Grade: 1,3
Price:
US$ 18.99
Der Mere-Exposure-Effekt
Autor:in:
Annemarie Wallis (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2007 , Grade: 1,0
Price:
US$ 17.99
Der Einfluss von Musik in der Werbung:Theoretische Grundlagen und praktische Beispiele
Autor:in:
Susanne Niklas (Author)
,
Dennis Mouget (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2005 , Grade: 2,0
Price:
US$ 18.99
Product Placement
Autor:in:
Volker Simon (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2005 , Grade: 2,7
Price:
US$ 18.99
Nutzen der RFID-Technologie für das ECR-Konzept
Autor:in:
Dorothee Zirkel (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2005 , Grade: 1,3
Price:
US$ 18.99
Inszenierung von Erlebniswelten durch Handels-Dienstleistungsunternehmen
Autor:in:
Martin Kendlbacher (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2005 , Grade: 2
Price:
US$ 18.99
Ethnomarketing: Die Bedeutung der Kultur für das Konsumentenverhalten ethnischer Gruppen
Autor:in:
Dipl.-Kfm. Benjamin Brauer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2004 , Grade: 1,7
Price:
US$ 18.99
Mobile Payment - Entwicklungsstand und Perspektiven
Autor:in:
Alexander Degrell (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2004 , Grade: 1,0
Price:
US$ 17.99
Markenallianzen: Erkenntnisse empirischer Studien im Überblick
Autor:in:
Nina Schach (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2004 , Grade: 2,0
Price:
US$ 17.99
Das Phänomen Werbung. Strategien und Modelle
Autor:in:
Oliver Burkert (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2004 , Grade: 2,0
Price:
US$ 17.99
Aufgaben und Arbeitsweise von Call Centern
Autor:in:
Nora Burkard (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2002 , Grade: 2,0
Price:
US$ 18.99
Perspektiven des Internet-Marketing
Autor:in:
Marco Wahlen (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Research Paper (undergraduate) , 2003 , Grade: 1,2
Price:
US$ 18.99
Psychologische Aspekte der Fragebogengestaltung
Autor:in:
Heiko Sieben (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2002 , Grade: 1,0
Price:
US$ 17.99
Chancen und Risiken des Social Media Marketings für einen Lebensmittel-Discounter
Autor:in:
Manuel Brose (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2019 , Grade: 2,0
Price:
US$ 20.99
Das Geschäftsmodell Amazon Dash und die aktuelle rechtliche Situation zur Nutzung der Dash-Buttons
Autor:in:
Nina Rosenmeier (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2019 , Grade: 1,0
Price:
US$ 16.99
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