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Kundenindividualisierte Sportartikel. Das Zusammenspiel von Marke und Produkt
Eine Betrachtung der Wechselwirkungen zwischen Mass Customization und Markenführung in der Sportartikelbranche
Autor:in:
Christoph Beaufils (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Master's Thesis , 2015 , Grade: 1,0
Price:
US$ 42.99
Welchen Einfluss hat der sportliche Erfolg auf den Absatz von Fanartikeln und Merchandising-Produkten bei Vereinen der Fußball-Bundesliga?
Autor:in:
Patrick Oligschläger (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Term Paper , 2014 , Grade: 1,7
Price:
US$ 17.99
Der Profifußballer als Marke. Mediale Inszenierung von Berufsfußballern unter Einbeziehung von gängigen Marketingstrategien
Autor:in: Anonymous
Subject:
Sport - Sport Economics, Sport Management
Category:
Bachelor Thesis , 2013 , Grade: 2,3
Price:
US$ 17.99
Qualitätsmanagement und Qualitätszertifizierung im Gesundheitsmanagement
Investition, Finanzierung, Produktion und Logistik
Autor:in:
Kevin Gutsche (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Submitted Assignment , 2015 , Grade: 1,4
Price:
US$ 8.99
Image und Wirtschaft im Profisport. Imageanalyse in der zweiten Fußballliga anhand von Fanumfragen
Autor:in:
Ines Schmidt (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Term Paper , 2015 , Grade: 1,3
Price:
US$ 17.99
Ein Eventmarketing – Konzept in der Praxis: Das Alpina B7 Event in Kalifornien
Autor:in:
Christian Hirschberger (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Research Paper (undergraduate) , 2012 , Grade: 1.3
Price:
US$ 16.99
Digitale Transformation in der Fitnessbranche. Entwicklung und Prüfung eines Geschäftsmodells für Online Lead-Generierung und Mikrostudios am Beispiel Bodystreet Starnberg
Autor:in:
Tobias Zimmermann (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Master's Thesis , 2023 , Grade: 1,3
Price:
US$ 39.99
Erfassung der Mitarbeitermotivation und Ableitung geeigneter Maßnahmen zu ihrem Erhalt bzw. zu ihrer Verbesserung
Autor:in:
Joscha Trommler (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Bachelor Thesis , 2018 , Grade: 1,3
Price:
US$ 20.99
Entwicklung eines Eventmarketing-Konzepts für eine Produkteinführung
Dargestellt am fiktiven Fallbeispiel einer Playstation Fußballsimulation
Autor:in:
Patrick Schorer (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Seminar Paper , 2010 , Grade: 1,3
Price:
US$ 14.99
Der Imagefit zwischen Sportevent und Austragungsort am Beispiel des Conergy Marathon Hamburg
Autor:in:
Christian Kremer (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Diploma Thesis , 2008 , Grade: 2,3
Price:
US$ 36.99
Produktpolitik im Breitensportverein
Autor:in:
Thorsten Zeller (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Term Paper , 2007 , Grade: 1,3
Price:
US$ 14.99
Produktpolitik am Beispiel von Sportprodukten
Autor:in:
Jürgen Greisert (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Term Paper , 2002 , Grade: 1,7
Price:
US$ 6.99
Die Entwicklung des Surfens als Lifestylesport
Autor:in:
Helena Scharffenberg (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Bachelor Thesis , 2018 , Grade: 1,3
Price:
US$ 15.99
Sportanlagen- und Sportstättenmanagement. Ein Überblick über Bau, Finanzierung und Vermarktung
Autor:in:
Christian Bürkel (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Term Paper , 2020 , Grade: 0,8
Price:
US$ 7.99
Marktanalyse und Marketingplanung Gesundheitsstudio
Autor:in:
Julia Kosmol (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Submitted Assignment , 2019 , Grade: 1,4
Price:
US$ 8.99
Konzeptentwicklung für ein Fitnessstudio im Markt Baden
Autor:in:
Aaron Wälchli (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Bachelor Thesis , 2016 , Grade: 1.1
Price:
US$ 31.99
Nachhaltigkeit in der Outdoor-Branche
Eine Bestandsanalyse am Beispiel der Mammut Sports Group AG
Autor:in:
Ludwig Zausinger (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Seminar Paper , 2014 , Grade: 1,0
Price:
US$ 17.99
Ambush Marketing während der Fußballweltmeisterschaft 2014. Ein Gegner auf Augenhöhe?
Autor:in:
Nina Knepper (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Term Paper , 2014 , Grade: 1,3
Price:
US$ 17.99
Ein Fußballverein als Wirtschaftsunternehmen geführt. Der FC Bayern München
Autor:in:
Ron Schröder (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Bachelor Thesis , 2014 , Grade: 2,0
Price:
US$ 20.99
Realisierung ökonomischer Ziele mit Hilfe eines modernen Marketings im Gruppenfitnessbereich
Am Beispiel der Studiokette Fitness First
Autor:in:
Oliver Götz (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Term Paper , 2013 , Grade: 2,3
Price:
US$ 14.99
Aktuelle Entwicklungen und Managementherausforderungen der B2C-Vermarktung im Profifußball
Eine Analyse der Bedeutung von Fanmarketingkonzepten in der Vermarktung von Fußballclubs dargestellt am Beispiel des VfL Wolfsburg
Autor:in:
Ines Laganke (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Bachelor Thesis , 2013 , Grade: 2
Price:
US$ 20.99
Testimonialwerbung im Sport
Autor:in:
B.A. Martin Mertens (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Essay , 2011 , Grade: 2,0
Price:
US$ 6.99
Konzeption, Planung und Durchführung einer Veranstaltung in der Praxis
Dargestellt am Beispiel max10 in Augsburg
Autor:in:
Patrick Schorer (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Seminar Paper , 2010 , Grade: 1,3
Price:
US$ 16.99
Eventplan einer Produkteinführung "Handy Nokia N8"
Autor:in:
Alexander R. Wolf (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Term Paper (Advanced seminar) , 2010 , Grade: 2,2
Price:
US$ 14.99
Ein Marketingkonzept für Einzelsportler
Autor:in:
Christian Reif (Author)
,
Nicklas Dietrich (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Term Paper (Advanced seminar) , 2008 , Grade: 2,0
Price:
US$ 14.99
Guerilla-Marketing als moderne Kommunikationsstrategie im Sport
Autor:in:
Dipl.-Sportwissenschaftler Marc Graumann (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Diploma Thesis , 2007 , Grade: 2,3
Price:
US$ 32.99
Marketingkonzept "Frauenfußball in Deutschland"
Autor:in:
Andreas Heller (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Term Paper (Advanced seminar) , 2006 , Grade: 1,3
Price:
US$ 15.99
Merchandising als Marketinginstrument im Sport
Verdeutlicht anhand eines Merchandising-Modells am Karlsruher Sport Club (KSC)
Autor:in:
Mag. SpOec. Univ. Stefan Höhn (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Thesis (M.A.) , 1998 , Grade: 1,0
Price:
US$ 50.99
Entwicklung eines Golfsport-Sponsoring-Konzepts für einen fiktiven Telekommunikationsdienstleister auf dem nationalen Markt
Autor:in:
Dirk Unkels (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Diploma Thesis , 2005 , Grade: 2,3
Price:
US$ 36.99
Strategische Expansion und Finanzierung. Die Implementierung eines innovativen Geschäftsmodells in einem etablierten Fitnessunternehmen
Autor:in:
Tobias Zimmermann (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Term Paper , 2022 , Grade: 2
Price:
US$ 6.99
SWOT-Analyse des TSG 1899 Hoffenheim. Merchandising und Licensing, Sponsoring und Digitalisierung mithilfe einer App
Autor:in:
Simon Habold (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Submitted Assignment , 2022 , Grade: 1,3
Price:
US$ 0.99
Strategische Unternehmensführung für ein Gesundheitsstudio
Autor:in: Anonymous
Subject:
Sport - Sport Economics, Sport Management
Category:
Term Paper , 2021 , Grade: 1,0
Price:
US$ 15.99
Das Image der Sportart Ski Alpin
Autor:in:
Lukas Faria (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Master's Thesis , 2022 , Grade: 2,0
Price:
US$ 38.99
Fanzufriedenheit im Profifußball. Eine quantitative Befragung
Autor:in: Anonymous
Subject:
Sport - Sport Economics, Sport Management
Category:
Bachelor Thesis , 2021 , Grade: 1,3
Price:
US$ 40.99
Organisationslehre im Sport-und Eventmanagement
Autor:in:
Paul Friedrich (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Term Paper , 2019 , Grade: 1,1
Price:
US$ 14.99
Die Relevanz des Social-Media-Auftritts für die Markenstärke von Profifußballern
Autor:in: Anonymous
Subject:
Sport - Sport Economics, Sport Management
Category:
Bachelor Thesis , 2019 , Grade: 2,0
Price:
US$ 33.99
Branchenstrukturanalyse nach dem "Five-Forces-Modell" von Michael E. Porter am Beispiel des BVB
Autor:in:
Johannes Kölmel (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Term Paper , 2019 , Grade: 1,0
Price:
US$ 16.99
Sportanlagen- und Sportstättenmanagement. Sportstättenbau, kommunale Sportentwicklung, Digitale Vermarktung von Sportanlagen und Finanzierung und Betrieb von Sportanlagen
Autor:in:
Saskia Schmidt (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Submitted Assignment , 2017 , Grade: 1,6
Price:
US$ 7.99
Der Einfluss der Globalisierung auf den Profifußball in Deutschland
Internationalisierung im Sport
Autor:in:
Elo Hammer (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Term Paper , 2017 , Grade: 2,0
Price:
US$ 17.99
Die Konzeption von Marketingstrategien unter Berücksichtigung neurowissenschaftlicher Erkenntnisse zur effizienten Vermittlung emotionsgeladener Werbebotschaften in sportaffinen Umfeldern
Autor:in:
Johannes Reichenauer (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Master's Thesis , 2014 , Grade: 1,7
Price:
US$ 31.99
Event-Marketing und Sport-Sponsoring in der Markenkommunikation am Fallbeispiel von Red Bull
Autor:in:
Stefan Still (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Research Paper (undergraduate) , 2013 , Grade: 2,3
Price:
US$ 17.99
Der Fußballer als Marke
Autor:in:
Tobias Weiler (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Term Paper , 2013 , Grade: 1,0
Price:
US$ 17.99
Boris Becker als Marke
Empirische Untersuchung der Markenpersönlichkeit von Boris Becker
Autor:in:
Daniel Schaller (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Diploma Thesis , 2013 , Grade: 2,3
Price:
US$ 44.99
Erfolgsfaktoren der Positionierung einer Fitnessstudiomarke
Autor:in:
Nicklas Westphal (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Bachelor Thesis , 2013 , Grade: 1,0
Price:
US$ 36.99
Die Rolle des Imagetransfers im Rahmen des Markenmanagementprozesses
Autor:in:
B.A. Martin Mertens (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Essay , 2011 , Grade: 2,0
Price:
US$ 4.99
Spitzensport als Beratungsmodell
Sportmanagement
Autor:in:
Paul Langner (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Seminar Paper , 2010 , Grade: 1,5
Price:
US$ 14.99
Werbewirkung von Sportsponsoring
Eine empirische Analyse am Beispiel des VfL Bochum
Autor:in:
Tobias Menzel (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Bachelor Thesis , 2009 , Grade: 1,0
Price:
US$ 20.99
Sportsponsoring im Rahmen Integrierter Kommunikation am Beispiel von Triathlon
Autor:in:
Tobias Staschok (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Diploma Thesis , 2008 , Grade: 1,2
Price:
US$ 33.99
Finanzplanung für Berufssportler
Aspekte einer individuellen Finanzplanung zur Minimierung von Einkommenseinbußen bei Berufssportlern
Autor:in:
Andreas Wendeberg (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Textbook , 2010
Price:
US$ 36.99
Ernährung für das Immunsystem
Autor:in:
Philipp Zipfel (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Seminar Paper , 2010 , Grade: 1,3
Price:
US$ 14.99
Sportbezogene Ausgaben älterer Menschen
Eine Untersuchung aus soziologischer und ökonomischer Perspektive
Autor:in:
Dipl.-Sportwissenschaftlerin Tanja Jost (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Diploma Thesis , 2009 , Grade: 1,3
Price:
US$ 42.99
Managing Change in Vereins-/Sportorganisationen
Konzepte und Instrumente einer Führungskraft zur Entwicklung Ihrer Sportunternehmen - dargestellt am Verein des TC Kümmersbruck
Autor:in:
Bernhard Öl (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Research Paper (undergraduate) , 2007 , Grade: 2,0
Price:
US$ 16.99
Vereins-Vermarktung in der Fußball Bundesliga
Autor:in:
Timm Ahfeldt (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Seminar Paper , 2008 , Grade: 1,7
Price:
US$ 14.99
Entwicklung eines Eventmarketing-Konzeptes unter Berücksichtigung der Nachhaltigkeit am Beispiel der Continental AG
Mit welchen Fußball-Eventmarketing-Maßnahmen kann die Continental AG ihre Händler nach der FIFA WM 2006™ einbinden, um die definierten Ziele des Unternehmens zu verfolgen?
Autor:in:
Volker Hillmer (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Diploma Thesis , 2006 , Grade: 2,0
Price:
US$ 36.99
Kundenorientierung im Sport
Theoretische Grundlagen und praktische Analyse am Beispiel des WALK-IN, Zentrum für Fitness, Gesundheit und Diagnostik
Autor:in:
Peter Ewig (Author)
,
Eike Schindler (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Master's Thesis , 2006 , Grade: 1,0
Price:
US$ 43.99
Kundenzufriedenheit im Wintersporttourismus - Eine empirische Analyse der Snowzone Tignes 2003
Autor:in:
Juliane Kurzke (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Diploma Thesis , 2004 , Grade: 1,3
Price:
US$ 36.99
Organisationsformen des sportlichen Teamwettbewerbes in Europa
Autor:in:
Michael Stahl (Author)
,
Daniel Stadler (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Seminar Paper , 2005 , Grade: 1,7
Price:
US$ 17.99
Fußball als Kommunikationsplattform - Trikotsponsoring in der Fußball-Bundesliga
Autor:in:
Bastian Böhm (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Intermediate Examination Paper , 2004 , Grade: Sehr Gut
Price:
US$ 17.99
Eventmarketing als fester Bestandteil der Kommunikationspolitik
Autor:in:
Thomas Spörrer (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Term Paper (Advanced seminar) , 2003 , Grade: 1,0
Price:
US$ 17.99
Sportvereine und Marketing
Autor:in:
Daniel Nienaber (Author)
,
Felix Wit (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Term Paper (Advanced seminar) , 2000 , Grade: 1,0
Price:
US$ 15.99
Die Einführung der Social Media in Deutschland und ihre Rolle im Sportmarketing
Welche Player haben am meisten profitiert und werden es zukünftig tun?
Autor:in:
Jan Döring (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Term Paper , 2016 , Grade: 2,5
Price:
US$ 15.99
Organisationsformen des sportlichen Wettbewerbs
Autor:in:
Dennis Bilo (Author)
,
Matthias Jerosch (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Seminar Paper , 2008 , Grade: 2,3
Price:
US$ 17.99
Zuschauer-Motivforschung am Beispiel der European League of Football
Untersuchung der Motive von Zuschauern zur Teilnahme an einer Sportveranstaltung
Autor:in: Anonymous
Subject:
Sport - Sport Economics, Sport Management
Category:
Bachelor Thesis , 2022 , Grade: 1,3
Price:
US$ 32.99
Kundenbindungsmanagement. Kundenzufriedenheitsanalyse zur Ableitung von Handlungsempfehlungen für die Steigerung der Kundenbindung
Autor:in:
Alina Garbe (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Bachelor Thesis , 2019 , Grade: 1,9
Price:
US$ 20.99
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