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History of Europe - Newer History, European Unification
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Russian / Slavic Languages
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Customer Targeting - Überblick über die empirischen Erkenntnisse
Autor:in:
Dipl.-Kfm. André Wycisk (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2010 , Grade: 2,0
Price:
US$ 31.99
Datenerhebung und -speicherung zur Markt- und Meinungsforschung im Internet. Methoden und rechtliche Voraussetzungen
Autor:in:
Svenja Oppermann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Essay , 2022 , Grade: 2,0
Price:
US$ 15.99
Bedeutung von Werbeanzeigen auf Gesundheitswebseiten und Patientendaten
Autor:in:
Kinga Post (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2019 , Grade: 1,7
Price:
US$ 17.99
Unterschied in der Social-Media-Kommunikation des Bundesministeriums für Wirtschaft und Klimaschutz auf Twitter und Instagram
Autor:in:
Dominik Schuiskoi (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2023 , Grade: 1,3
Price:
US$ 20.99
Algorithmenbasierte Filtermechanismen von Google und Facebook
Sind sie medienpädagogisch relevant?
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2018 , Grade: 1,3
Price:
US$ 17.99
Jugendliche als Zielgruppe der Werbung
Werden Jugendliche leichter durch Werbung beeinflusst als Erwachsene?
Autor:in:
Wolfgang Schlagbauer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2016 , Grade: 1,0
Price:
US$ 36.99
Erfolgsfaktoren im Influencer-Marketing
Wie glaubwürdig sind die digitalen Meinungsführer tatsächlich?
Autor:in:
Annalena Vester (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2018 , Grade: 1,0
Price:
US$ 20.99
Biete Privatsphäre gegen Sozialkapital. Eine kritische Untersuchung der Funktionsweisen von Social Media
Autor:in:
Firat Yildirim (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2017 , Grade: 2,0
Price:
US$ 36.99
Die Marktmacht von Facebook aus politökonomischer Perspektive
Autor:in:
Timm Leinker (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2016 , Grade: 1,0
Price:
US$ 36.99
Social-Media-Marketing in der Fitnessbranche. Theoretische Grundlagen und empirische Forschung
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2015 , Grade: 2,3
Price:
US$ 27.99
Impression Management 2.0?
Private Selbstdarstellung im öffentlichen Raum am Beispiel von sozialen Netzwerken im Internet
Autor:in:
Johanna Volkmar (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2011 , Grade: 1,3
Price:
US$ 14.99
Radio Frequency Identification als Verpackungsinnovation im Supply Chain Management
Funktionsweise, Anforderungen und Maßnahmen für einen effizienten Einsatz
Autor:in:
Katharina Lahner (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2013 , Grade: 1,00
Price:
US$ 36.99
BCG- und McKinsey Portfolio Analyse - Automobil BMW AG / Mercedes
Autor:in:
Volker Geith (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2011 , Grade: 1,0
Price:
US$ 14.99
Medienforschung im Hörfunk
Ein kurzer Überblick
Autor:in:
Antje Visser (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2000 , Grade: 2,3
Price:
US$ 15.99
#writersofinstagram. Praktiken der Selbstinszenierung von Autorinnen und Autoren auf Instagram
Autor:in:
Anja Brauer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2021 , Grade: 1,0
Price:
US$ 40.99
Technisierung und Digitalisierung in der Eventbranche. Verlagert sich die Live-Kommunikation in virtuelle Erlebnisräume?
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2020 , Grade: 1,0
Price:
US$ 14.99
Colorgrading in der Werbung. Erfolgsfaktoren für den Premium-Commercial-Bereich
Autor:in:
Franziska Heinemann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2021 , Grade: 1,0
Price:
US$ 38.99
Charakteristika des Mobile Marketings
Autor:in:
Giulia Kohlrusch (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2020 , Grade: 1,3
Price:
US$ 14.99
Die Relevanz von Audio- und Videoqualität auf TikTok
Autor:in:
Laura Borgnolo (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2021 , Grade: 3,0
Price:
US$ 20.99
Marketing-Mix im Weintourismus. Marktanalyse und Zielgruppen des Marketings von Weinregionen
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2021 , Grade: 1,0
Price:
US$ 17.99
Crossmediale Krisenkommunikation zur Aufmerksamkeitssteigerung in Öffentlichkeit und Politik. Möglichkeiten und Grenzen
Das Bündnis #AlarmstufeRot
Autor:in:
Nicole Schweinberg (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2021 , Grade: Sehr gut (1) mit 88,5%
Price:
US$ 36.99
Chatbots im Konsumgütermarketing. Der Einfluss künstlicher Intelligenz auf die Kundenkommunikation
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2021 , Grade: 1,0
Price:
US$ 15.99
Die Vor- und Nachteile personalisierter Werbung für Konsumenten
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2021 , Grade: 1,0
Price:
US$ 17.99
Neuromarketing. Der Einfluss von Emotionen auf Kaufentscheidungen, gehirngerechte Kommunikation
Autor:in:
Nina Maier (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2021 , Grade: 1,3
Price:
US$ 16.99
Digitale Technologien am Point of Sales und die Gewinnung von Kundendaten. Auswirkungen für den stationären Lebensmitteleinzelhandel
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2020 , Grade: 2,3
Price:
US$ 17.99
Kunden als Marionetten der Supermärkte? Kundenlenkung in der Kontrollgesellschaft durch Kunden- und Stempelkarten
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2017 , Grade: 2,0
Price:
US$ 17.99
Das Alternative-Wege-Modell und die Wirkung audiovisueller Werbung anhand ausgewählter deutscher Premium-Pils-Marken
Autor:in:
Hannes Knüpling (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Project Report , 2019 , Grade: 1,7
Price:
US$ 17.99
Kommunikationsmaßnahmen für die Einführung der elektronischen Patientenakte (eEPA) in Deutschland. Herausforderungen, Methoden und Vergleich mit anderen Ländern
Autor:in:
Jenifer Hoffmann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2017 , Grade: 1,3
Price:
US$ 17.99
Markengemeinschaften als Instrument für Kundenloyalität. Der Mehrwert der Nike+ Community
Autor:in:
Julia Heidel (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Project Report , 2019 , Grade: 1.3
Price:
US$ 17.99
Die Social Media Facebook. Sozialer und kommunikativer Nutzen oder Manipulation und globaler Datenhandel?
Twitter, YouTube & Co
Autor:in:
Sangevan Srithavan (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2019 , Grade: 1,7
Price:
US$ 33.99
Instagram Stories als Corporate Media Instrument. Nutzererwartungen und Handlungsempfehlungen für Unternehmen
Autor:in:
Samuel Kuhn (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2018 , Grade: 2,3
Price:
US$ 36.99
Wirkungsverluste beim Einsatz international standardisierter Fernsehwerbung
Eine interkulturelle Studie zum Kultureinfluss bei deutschen und russischen Probanden
Autor:in:
Polina Klebanova (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2014 , Grade: 2,1
Price:
US$ 36.99
Erwartungen an Events. Image ist alles
Eine qualitativ-explorative Untersuchung der Erwartungen an der Eventagentur Happy & Ness im Bezug auf Imagesteigerung durch Events im Vergleich zu deren Möglichkeiten
Autor:in:
Nina Twongirwe (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2010 , Grade: 2
Price:
US$ 20.99
Ökonomische Bewertung des Mobile Marketings als kommunikationspolitisches Instrument
Autor:in:
Denise Schurr (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2017 , Grade: 1,3
Price:
US$ 36.99
Das FITINN-Sujet mit dem Header "Männer pfeifen keinen inneren Werten nach."
Lesarten junger Frauen, die regelmäßig Körperarbeit verrichten
Autor:in:
Jürgen Hopfgartner (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2015 , Grade: 2
Price:
US$ 18.99
Netzfreiheit. Chancen und Risiken sozialer Netzwerke
Der Arabische Frühling & der Islamische Staat
Autor:in:
Johannes Micha Kraft (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2016 , Grade: 2,0
Price:
US$ 14.99
Markteinführung von Pflegeprodukten
Autor:in:
Joachim Lorenz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (undergraduate) , 2014 , Grade: 2,3
Price:
US$ 20.99
Digitalisierung im Automobilvertrieb. E-Commerce als Direktvertrieb für private Neuwagenverkäufe
Handlungsempfehlungen für deutsche Automobilhersteller
Autor:in:
Nina Wendorff (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2016 , Grade: 1,0
Price:
US$ 36.99
Hart geführter Zweikampf. Einfluss von subkategorialem Ambush Marketing und exklusivem Sponsoring auf die Markenwahrnehmung
Die Marken Adidas und Nike im Rahmen der FIFA Fußballweltmeisterschaft 2014
Autor:in:
Roman Möhlinger (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2015 , Grade: 1,0
Price:
US$ 12.99
Eine empirische Studie zur Wirkung von Native Advertising auf mobilen Geräten
Autor:in:
Kai Kubitzki (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2015 , Grade: 1,3
Price:
US$ 36.99
Wie beeinflusst Fernsehwerbung im Kinderprogramm das Konsumverhalten von Kindern im Alter von 6 bis 13 Jahren?
Autor:in:
Claudia Ebert (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2011 , Grade: 2.0
Price:
US$ 14.99
Die Rolle des Mobile Marketing in der modernen Marketingkommunikation
Autor:in:
Diplom-Betriebswirt Stefan Schneider (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2014 , Grade: 1,3
Price:
US$ 36.99
Die Kreativwirtschaft in Thüringen
Analyse des Werbe- und PR-Markts in Weimar
Autor:in:
Jenny Nußbaum (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2014 , Grade: 1,3
Price:
US$ 17.99
QR-Code-Marketing im Kulturbetrieb
Autor:in:
B.A., stud. M.A. Laura Geissler (Author)
,
Lisa Lietz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2013 , Grade: 2,0
Price:
US$ 41.99
Konzeption des integrierten Einsatzes digitaler Medien einer Brand Extension
Am Beispiel der Marke Nike
Autor:in:
David Kunz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Elaboration , 2013
Price:
US$ 16.99
Skandal in Hollywood - Die Wirkung von negativen Berichterstattungen über Superstars auf die Einspielergebnisse ihrer Filme
Autor:in:
Christian Poell (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2010 , Grade: 2,0
Price:
US$ 22.99
Eine empirische Untersuchung der Wirkung von Crowdsourcing als kommunikative Marketing-Maßnahme
Autor:in:
Michèle Engel (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2012 , Grade: 1,3
Price:
US$ 41.99
Marktsituation: Agenturen - Vermarkter - Werbeträger - Werbekunden
Beziehungsgeflecht der Marktteilnehmer im Bereich Werbung
Autor:in:
Bachelor of Science Christine Baranowski (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2008 , Grade: 1,3
Price:
US$ 14.99
Markenpsychologische Reflexion am Beispiel des VW Beetle
Der Konsument als integraler Bestandteil im Produktentwicklungsprozess
Autor:in:
Anna Nauen (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2010 , Grade: 1,0
Price:
US$ 42.99
Untersuchungs-Methoden zur Erfassung der Aufmerksamkeitsverteilung am Bildschirm
Recherche-Dokumentation zur Erstellung eines wissenschaftlichen Posters
Autor:in:
Dipl.-Wirtsch.-Ing. (FH), M.Sc. Kati Schulz (Author)
,
Dipl.-Ing. Cristina Nicoara (Author)
,
M.Sc. Martin Latsch (Author)
,
Dipl.-Wirtsch.-Ing. Christian Lehsing (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (undergraduate) , 2010 , Grade: 1,3
Price:
US$ 16.99
Untersuchung der Wahrnehmung und Erinnerung von In-Game Advertising in Abhängigkeit von der Positionierung und Spielspannung
Eine Untersuchung des impliziten Spielerverhaltens mittels Eye Tracking und Messung des Hautleitwerts
Autor:in:
Matthias Meyfarth (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2009 , Grade: 1,7
Price:
US$ 36.99
„Below – the – Line“ als strategische Alternative
Autor:in:
Boris Skrabl (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2005 , Grade: 2,3
Price:
US$ 16.99
Nutzerakzeptanz personalisierter Werbung im Web 2.0
Eine empirische Untersuchung der Social Networking Plattform StudiVZ
Autor:in:
Henriette Smalla (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2008 , Grade: 1,3
Price:
US$ 36.99
Zielgruppen und Markencharakter von Zeitschriften
Eine Untersuchung von „Burda Moden“
Autor:in:
Ann-Kathrin Thoennes (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2007 , Grade: 1,3
Price:
US$ 16.99
Nachhaltige Produktwahrnehmung als Folge von Eventkommunikation am Beispiel der NIVEA DNAge Roadshow
Autor:in:
Kerstin Lenhard (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2008 , Grade: 1
Price:
US$ 44.99
Alles Event – Oder?
Die Bedeutung des Events im Marketing Mix
Autor:in:
Björn Zschommler (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (undergraduate) , 2008 , Grade: 2,0
Price:
US$ 17.99
Mediennutzung in Leipzig
Welches Image von Leipzig wird in den Medien vertreten?
Autor:in:
Carol Petri (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2007 , Grade: 1,0
Price:
US$ 17.99
Kommunale Öffentlichkeitsarbeit in der SBZ/DDR von 1945 bis 1989
Inhaltsanalytische Fallstudie am Beispiel Leipzigs
Autor:in:
Cornelia Weinreich (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Thesis (M.A.) , 2004 , Grade: 2,1
Price:
US$ 36.99
Der Deutsche Kundenmonitor - Rezept gegen die Servicewüste?
Autor:in:
M.A. Sabine Krätzschmar (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2003 , Grade: 2,3
Price:
US$ 17.99
Die Kleinen mit viel Geld - Das Werbeverbot in Kindersendungen
Die Problematik von Kindern als Zielgruppe der Werbung
Autor:in:
Benedikt Reichel (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2004 , Grade: 1,7
Price:
US$ 15.99
Wodurch unterscheidet sich Cybermobbing vom klassischen Mobbing und welche Präventionsmaßnahmen und Handlungsansätze lassen sich ermitteln?
-
New
Autor:in:
Raphaela Rosca (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2021 , Grade: 1,5
Price:
US$ 7.99
Der Einfluss von Produktbewertung von Mobile Devices auf den Kaufentscheidungsprozess des Konsumenten im Internet
Autor:in:
Katharina Galayev (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2019 , Grade: 2.0
Price:
US$ 17.99
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