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Results for »
Konstrukt
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Eine kritische Analyse des theoretischen Konstruktes 'Wissen' und der Relevanz von Wissen für die Erforschung des Konsumentenverhaltens
Autor:in:
Dirk Schneider (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2003 , Grade: 1,3
Price:
US$ 18.99
Das Konstrukt Markenloyalität vor dem Hintergrund unterschiedlicher Zielgruppen
Theoretische Fundierung, empirische Befunde und Implikationen für das Marketing
Autor:in:
Dipl. Kaufmann Thomas Jäckel (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2004 , Grade: 1,7
Price:
US$ 16.99
Das Konstrukt "Consumer Confusion" in der Marketingwissenschaft: eine Bestandsaufnahme
Autor:in:
Theresa Bauer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2006 , Grade: 1,0
Price:
US$ 18.99
Die Anwendung des Flow-Konstruktes zur Erklärung der Netzwerknavigation
Autor:in:
Michael Pfeffer (Author)
,
Christian Schneider (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper (Advanced seminar) , 2001 , Grade: 1,0
Price:
US$ 18.99
Glaubwürdigkeit - ein Konstrukt zur Erklärung der Kommunikationswirkung von Events
Autor:in:
Ann Schmidt (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2004 , Grade: 1,7
Price:
US$ 17.99
Markenpersönlichkeiten und deren Messung
Untersuchung des Konstrukts und möglicher Dimensionen
Autor:in:
Raihan Youssufzay (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2012 , Grade: 1,3
Price:
US$ 18.99
Country of Origin und seine affektive Komponente
Darstellung des Konstruktes und Ableitung von Marketingimplikationen für den Automobilbereich
Autor:in:
Armin Bieler (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2006 , Grade: 2,5
Price:
US$ 17.99
Corporate Identity (CI) und Organizational Identity (OI)
Vergleich der Gemeinsamkeiten und Unterschiede der Konstrukte „Corporate Identity“ (CI) und „Organizational Identity“ (OI) anhand selbst ausgewählter Kriterien.
Autor:in:
BA Sabrina Meißner (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2009 , Grade: 1,0
Price:
US$ 6.99
Die Messung der Kundenzufriedenheit
Zielsetzung, theoretisches Konstrukt und Operationalisierung
Autor:in:
Dipl.-Volkswirtin, Dipl.-Verwaltungswirtin (FH) Nancy Krienke (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2008 , Grade: 2,3
Price:
US$ 16.99
Wie kommt Werbung beim Kunden an? Involvementmodelle und Konsumentenforschung
Autor:in:
Timmy Ruppert (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2015 , Grade: 1,3
Price:
US$ 18.99
Involvement: Messung eines Phantoms
Autor:in:
Alexandra Zaugg (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2003 , Grade: 6 (Schweiz)
Price:
US$ 17.99
Mehrfaktorstruktur der Kundenzufriedenheit
Messung und Managementimplikationen
Autor:in:
Bachelor of Arts Ann-Kristin Block (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2013 , Grade: 1,0
Price:
US$ 18.99
Markenbekanntheit und Markenimage als grundlegende Voraussetzung des Markenwertes
Autor:in:
Marketing Betriebswirtin Stefanie Timm (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2009 , Grade: 1,7
Price:
US$ 16.99
Involvement, Innovationsfreude und Wahrgenommenes Risiko als Einflussfaktoren des Adoptionsprozesses
Autor:in:
Denis Waurick (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2008 , Grade: 1,3
Price:
US$ 17.99
Das Kundenzufriedenheits-Konzept
Autor:in:
Sven Seefeldt (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper (Advanced seminar) , 2003 , Grade: 1,3
Price:
US$ 18.99
Der Zusammenhang zwischen Kundenzufriedenheit und Kundenbindung - Eine kritische Analyse
Autor:in:
Daniel Gromotka (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2002 , Grade: 2,3
Price:
US$ 17.99
Kundenzufriedenheit. Messen und Steigern
Autor:in:
Marc Völkening (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Research Paper (undergraduate) , 2002 , Grade: 1,00
Price:
US$ 19.99
Markenstrategie des VW-Konzerns. Mit einer Analyse der Automarken Porsche und Audi
Autor:in:
Eloy Veit (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2020 , Grade: 1,3
Price:
US$ 18.99
Neues Verkäuferverhalten. Warum lehnen Vertriebsmitarbeiter Technologien ab, die ihre Effektivität bei der Informationsverarbeitung steigern?
Autor:in:
B.Sc. Kerstin Bergmann (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2022 , Grade: 1,0
Price:
US$ 18.99
Messung der Stärke von potenziellen Netzwerkeffekten von Online-Plattformen
Eine empirische Untersuchung
Autor:in:
BA International Marketing Stephanie Puschner (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2020 , Grade: 1,0
Price:
US$ 18.99
Multisensorisches Marketing und dessen Grenzen im Bereich des Online-Marketings
Autor:in:
Madeleine Hartleff (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2020 , Grade: 1,7
Price:
US$ 18.99
Vergleich des Value in Use von Smart- und E-Services
Autor:in:
Jakob Sonnenbichler (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2019 , Grade: 1,3
Price:
US$ 18.99
Einfluss mobiler Endgeräte und Social Media auf CRM (Costumer Relationship Management)
Autor:in:
Bachelor of Science Alexander Schmitt (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2017 , Grade: 1,0
Price:
US$ 16.99
Profiling als Werbestrategie. Persuasion Profiling im Marketing
Autor:in:
Nina Hesse (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2016 , Grade: 2,0
Price:
US$ 17.99
Entwicklung eines Fragebogens zur Messung der Kundenzufriedenheit bei einem Dienstleistungsunternehmen
Autor:in:
Tobias Werner (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2007 , Grade: 2,7
Price:
US$ 20.99
Beschwerdemanagement. Ein Instrument zur Verbesserung der Kundenorientierung und -bindung?
Evaluation am Beispiel einer Kommunalverwaltung
Autor:in:
Jeanette Dahlman (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2015 , Grade: 1,3
Price:
US$ 20.99
Das Markenimage von C&A als unternehmerische Ressource. Eine Messung mit dem Semantischen Differenzial
Autor:in:
Hannah Jentzsch (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2014 , Grade: 2,3
Price:
US$ 15.99
Green Brand Equity. Eine empirische Studie zur Interdependenz zwischen Markenqualität und Markentreue
Autor:in:
Alexander von Hohenberg (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Research Paper (undergraduate) , 2014 , Grade: 1,0
Price:
US$ 18.99
Verkaufsmanagement eines Fitnessstudios. SPIN-Selling, Selbstkonkordanz, Kennzahlen und Quoten im Vertrieb
Autor:in:
Elisabeth Ziegert (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2013 , Grade: 1,3
Price:
US$ 17.99
Zielgruppe Kosmopolit. Darstellung und praktische Relevanz
Autor:in:
Bachelor of Arts Ann-Kristin Block (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2014 , Grade: 1,0
Price:
US$ 18.99
Ambientefaktoren der Einkaufsstätte im Einzelhandel
Ein Literaturüberblick
Autor:in:
Tina N. (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2012
Price:
US$ 18.99
Kunden begeistern im Weihnachtsgeschäft - Möglichkeiten des Einzelhandels
Autor:in:
Alexander Beyer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2011 , Grade: 1,3
Price:
US$ 16.99
Unternehmensexterne Determinanten des Internationalen Marketing
Autor:in:
Thomas Westermann (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2010 , Grade: 2,0
Price:
US$ 18.99
Wahrgenommenes Risiko, Involvement und Gütertypen nach Nelson
Zusammenhänge und Unterschiede
Autor:in:
Serda Göktas (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2005 , Grade: 1.7
Price:
US$ 17.99
Storytelling als Instrument des Behavioral Branding
Autor:in:
Dipl.-Oec. Andreas Janson (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2011 , Grade: 2,0
Price:
US$ 18.99
Der Einfluss der Markenidentifikation auf die Preisbereitschaft von Kunden – eine empirische Analyse am Beispiel der Finanzindustrie
Markenidentifikation, Preisbereitschaft, Marketing, Kundenzufriedenheit, Kundenloyalität, Social Identity Theorie, Customer-Company Identification, Brand Identification
Autor:in:
Bachelor of Science Philip Tilhein (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper (Advanced seminar) , 2010 , Grade: 1,7
Price:
US$ 18.99
Wie beeinflussen Dritte das (impulsive) Kaufverhalten
Autor:in:
Daniel Stitz (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2010
Price:
US$ 16.99
Kritische Darstellung der Markenpolitik mit einem Beispiel der Marke H&M
Autor:in:
Sebastian Ermer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2010 , Grade: 3,0
Price:
US$ 18.99
Der Einfluss sozialer Normen auf unser Verhalten
Implikationen für das Marketing
Autor:in:
Daniel Kreisel (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2009 , Grade: 2,3
Price:
US$ 17.99
Methoden zur Analyse von Markenpersönlichkeiten
Autor:in:
Christian Schwarz (Author)
,
Benjamin Fischer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2009 , Grade: 1,3
Price:
US$ 16.99
Einfluss von Kundenbindung auf Mundwerbung
Autor:in:
Markus Stegmann (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2007 , Grade: 1,7
Price:
US$ 16.99
Die Messung und Analyse von Einkaufsverhalten im stationären Handel - eine Bestandaufnahme
Autor:in:
Peter Latzke (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper (Advanced seminar) , 2006 , Grade: 1,7
Price:
US$ 17.99
Grundlagen und Ansatzpunkte des Place Branding
Autor:in:
Dipl.-Oec. Anne-Katrin Tauber (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2009 , Grade: 2,0
Price:
US$ 17.99
Messung von Kundenzufriedenheit - Möglichkeiten und Grenzen
Autor:in:
Daniel Johanning (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2007 , Grade: 1,3
Price:
US$ 16.99
Conjoint Measurement als Marktforschungsinstrument
Autor:in:
Richard Bohl (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Research Paper (undergraduate) , 2007 , Grade: 1,7
Price:
US$ 19.99
Eine wissenschaftliche Analyse des Zusammenhangs zwischen Wechselkosten und Kundenwert
Autor:in:
Thimo Hemberle (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2005 , Grade: 2,0
Price:
US$ 18.99
Kundenzufriedenheit
Autor:in:
Ralph Fuchs (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2006 , Grade: 2,4
Price:
US$ 17.99
Mitarbeiterzufriedenheit. Einflussfaktoren und Konsequenzen
Autor:in:
Christian Elling (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2005 , Grade: 2,1
Price:
US$ 17.99
Besonderheiten der Generation 55+ - Eine kritische Diskussion vor dem Hintergrund des CLV Konzeptes
Autor:in:
Frederik Böttcher (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2006 , Grade: 1,0
Price:
US$ 18.99
Die Relevanz des Commitment in Geschäftsbeziehungen
Autor:in:
Ayse Ak (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper (Advanced seminar) , 2006 , Grade: 2,0
Price:
US$ 17.99
Inhalt und Bedeutung des Variety-Seeking-Behavior für Konsumgüterhersteller
Autor:in:
Katja Nitschke (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2005 , Grade: 2,0
Price:
US$ 17.99
Distributionspolitik für Luxusgüter am Beispiel der Rolex-Uhren. Gemeinsamkeiten und Unterschiede zu Konsumgütern
Autor:in:
Carla Saraiva (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2003 , Grade: 2
Price:
US$ 18.99
Ansätze zur Bestimmung der Passfähigkeit zwischen Eventobjekt und Eventinhalt
Autor:in:
Tim Frohnwieser (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2004 , Grade: 1,5
Price:
US$ 17.99
Markenwechsel als Konsequenz erfolgreicher Unternehmensstrategien
Autor:in:
Manuel Koch (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2004 , Grade: 1,7
Price:
US$ 17.99
Die Bedeutung von Kundenzufriedenheit für den Unternehmenserfolg
Autor:in:
Diplom-Betriebswirt (BA) Thorsten Korpus (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Research Paper (undergraduate) , 2002 , Grade: 1,7
Price:
US$ 18.99
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