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Results for »
Relevanz
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Nomen est Omen - Die Relevanz von Markennamen
Autor:in:
Nina Kolmorgen (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2008 , Grade: 1,0
Price:
US$ 16.99
Sollte Influencer-Marketing zurück in den Nischenmarkt? Der Zusammenhang zwischen Relevanz und Werbung
Autor:in:
Janine Kuhlmann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Essay , 2021 , Grade: 1,3
Price:
US$ 6.99
Die In-App Shopping Funktion bei Instagram. Relevanz für den Endverbraucher und Modeunternehmen
Eine empirische Analyse
Autor:in:
Antonia Heinrich (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2020 , Grade: 2.0
Price:
US$ 16.99
Relevanz für das Marketing. Erkenntnisse über LOHAS
Autor:in:
Anna-Lena Pockrandt (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2009 , Grade: 2,0
Price:
US$ 16.99
Wie erlebnisorientierte Markenführung die Marke stärkt. Eine Analyse des Tesla Stores in Hamburg und Entwicklung von Optimierungsmaßnahmen
Autor:in:
Serafin Sivcak (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2016 , Grade: 1,7
Price:
US$ 17.99
Markenpersönlichkeit und Erfolg einer Marke
Bestandsaufnahme, Relevanz und kritische Diskussion des Konzepts
Autor:in:
B.A. Isabel Speranza (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2011
Price:
US$ 14.99
Social Media im Museum. Interaktion und Kommunikation mit einer digitalen Community
Autor:in:
Annkatrin Neumann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2021 , Grade: 1,0
Price:
US$ 15.99
Influencer Marketing
Wie können die Unternehmen von der Reichweite der Influencer in Deutschland profitieren? Welche Chancen und Risiken können mit der Einbindung von Influencern ins Unternehmen auftreten?
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2022 , Grade: 1,3
Price:
US$ 14.99
Marktstrategien internationaler Medienunternehmen. Dargestellt am Beispiel Netflix
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2021 , Grade: 1,0
Price:
US$ 19.99
Die Inszenierung der Marke Gösser in den audiovisuellen Medien
Eine Betrachtung durch die Zeiten
Autor:in:
Nina Kolmorgen (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2008 , Grade: 1,0
Price:
US$ 16.99
PR-Controlling: Ansprüche, Verfahren und Realität
Autor:in:
Julia Barth (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 1999 , Grade: 1,7
Price:
US$ 15.99
Kritische Betrachtung von Product Placement im Film und TV
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2023 , Grade: 2,7
Price:
US$ 15.99
Change Management und Social Media Revolution in der Schmuckbranche. Studie zur Anpassung an das moderne Kaufverhalten
Autor:in:
Benjamin Grebing (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2023 , Grade: 1,7
Price:
US$ 17.99
Wie Fitness-Influencer das Körperselbstbild von Jugendlichen prägen. Auswirkungen und Mechanismen
Autor:in:
Daniel Renpening (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2022 , Grade: 1,3
Price:
US$ 17.99
Influencer Marketing als strategisches Instrument im Social Media Marketing
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2023 , Grade: 1,3
Price:
US$ 15.99
Politische Polarisierung und soziale Medien. Auswirkungen und Lösungsansätze
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2023 , Grade: 2,0
Price:
US$ 14.99
Contentmarketing und Storytelling im Rahmen der (digitalen) Markenführung
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2022 , Grade: 3,0
Price:
US$ 14.99
Akzeptanz von KI-gesteuerter Werbung bei Verbrauchern
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2023 , Grade: 1,3
Price:
US$ 15.99
Aktuelle Entwicklungen im Marketing der Volkswagen AG
Autor:in:
J. Lückert (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2021 , Grade: 1,3
Price:
US$ 17.99
Social Media Marketing in der Business-to-Business Branche
Autor:in:
Selin Ölmez (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2020
Price:
US$ 15.99
Social Media Strategie am Beispiel der Odernichtoderdoch GmbH
Autor:in:
Irene Reichert (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2020 , Grade: 1,3
Price:
US$ 17.99
Kommunikationsbotschaften von Technologiemarken. Eine vergleichende Analyse am Beispiel Kopfhörer
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2021 , Grade: 1,0
Price:
US$ 15.99
Die Vor- und Nachteile personalisierter Werbung für Konsumenten
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2021 , Grade: 1,0
Price:
US$ 17.99
Relevante Marketing-Trends im 21. Jahrhundert
Autor:in:
Jan Moritz Behrens (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2021 , Grade: 1,0
Price:
US$ 17.99
Fake Reviews und ihr Einfluss auf die Hotellerie
Die Identifikation von gefälschten Rezensionen
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2020 , Grade: 1.0
Price:
US$ 17.99
Social Media für das Employer Branding im "War for Talents"
Chancen und Herausforderungen der Nutzung
Autor:in:
Lena Hildebrand (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2020 , Grade: 1,7
Price:
US$ 17.99
Social Commerce. Entscheidende Faktoren für erfolgreiches Social Media-Marketing im Zeitalter des Web 2.0
Autor:in:
Alexander Schorradt (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2019 , Grade: 1,3
Price:
US$ 14.99
Inwiefern hat sich die (Spitzen-)Sportkommunikation in Zeiten des Internets und Social Media verändert?
Autor:in:
Alexander Friedl (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2018 , Grade: 2
Price:
US$ 16.99
Sind Online- und Mobile-Werbung den klassischen Werbeformen überlegen?
Autor:in:
Alexander Holl (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2018 , Grade: 2,3
Price:
US$ 16.99
Gender Diversity in der Public Relations
Feminisierung in der deutschen PR-Branche
Autor:in:
Alke Eva Caris (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2012 , Grade: 1,7
Price:
US$ 15.99
Einsatzmöglichkeiten von sozialen Netzwerken im Marketing von Unternehmen
Autor:in:
Marc Hoffmann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2018 , Grade: 1,4
Price:
US$ 14.99
Emotionen im Marketingkontext. Werbepsychologie
Autor:in:
Else Kunze (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2016 , Grade: 1,7
Price:
US$ 14.99
Ambush-Marketing im Sport
Eine theoretische Analyse der Wirkungsweise anhand des Elaboration-Likelihood-Modell (ELM)
Autor:in:
Marian Kern (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2017 , Grade: 1,3
Price:
US$ 3.99
Social-Media-Wahlkampf. Die Bedeutung von Facebook und Twitter in der politischen Kommunikation
Autor:in:
Kassandra Ochs (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2017 , Grade: 1,0
Price:
US$ 17.99
Digital Branding. Entwicklung einer Online-Kommunikations-Strategie für die Marke Spotify
Autor:in:
Serafin Sivcak (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2016 , Grade: 1,0
Price:
US$ 17.99
Live Communication am Beispiel der Marke Adidas. Produkteinführung des neuen Fußballschuhs
Autor:in:
Serafin Sivcak (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2017 , Grade: 1,3
Price:
US$ 17.99
Werbeanalyse des Garnier Augen Roll-On. Betrachtung von Bild, Ton und Sprache
Autor:in:
Anne Kautz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2012 , Grade: 2,0
Price:
US$ 15.99
Einfluss der Public Relations auf den Journalismus. Die Determinationsthese nach Barbara Baerns
Autor:in:
Johanna Martstatt (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2017
Price:
US$ 15.99
Interaktion und Selbstdarstellung in Sozialen Netzwerken
Autor:in:
Juliane Kranz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2014 , Grade: 1,3
Price:
US$ 17.99
Arbeitsweise von Werbeagenturen. Ablaufprozesse, Arbeitsbereiche und Positionen
Autor:in:
Oskar Holly (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2016
Price:
US$ 15.99
Umparken im Kopf. Die (Re)Positionierung einer Marke am Beispiel von Opels Imagekampagne
Autor:in:
Laura Peters (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2016 , Grade: 1,7
Price:
US$ 17.99
Brauchen Bibliotheken eine Facebook-Seite? Chancen, Herausforderungen und Probleme
Autor:in:
Isabelle Sawatzki (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2016 , Grade: 1
Price:
US$ 15.99
Native Advertising. Chancen und Herausforderungen im Online-Marketing
Autor:in:
Lukas Lohmann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2015 , Grade: 1,3
Price:
US$ 31.99
Vertrauensmanagement und seine Gestaltungskraft in einer Organisation
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2014 , Grade: 1,3
Price:
US$ 15.99
E-Commerce. Emotional positionierte Segmentierung im elektronischen Handel
Autor:in:
Giulio Incoronato (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2014 , Grade: 1,0
Price:
US$ 20.99
Berufsfeld Public Relations. Kompetenzen, Rollenverständnis und Arbeitsbereiche
Autor:in:
Mathilda Marteau (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2014 , Grade: 1.0
Price:
US$ 14.99
Erlebnisorientierung als Erfolgsfaktor zur Differenzierung
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2014 , Grade: 1,3
Price:
US$ 15.99
Die alternde Gesellschaft im Spiegel der Werbung
Zu geschlechtsspezifischen Altersinszenierungen in der aktuellen Werbelandschaft
Autor:in:
Eliza Grabarek (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2009 , Grade: 2,0
Price:
US$ 17.99
Facebook. Die Internetplattform stellt sich vor
Autor:in:
Patrick Niedenführ (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2011 , Grade: 1,0
Price:
US$ 20.99
Chancen und Risiken des interkulturellen (Ethno)-Marketings
Autor:in:
Markus Freudenthaler (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2012 , Grade: 1
Price:
US$ 14.99
Das Phänomen des Variety Seeking Behavior und seine Bedeutung im Konsumentenverhalten
Autor:in:
Linda Schiller (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2007 , Grade: 1,0
Price:
US$ 14.99
Onlinekommunikation in Krisen
Medienarbeit und Dark Sites
Autor:in:
M. A. cand. Janine Pentzold (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2009 , Grade: 1,0
Price:
US$ 20.99
Über die Existenz von Gratispublikumszeitschriften
Autor:in:
Franziska Baumheier (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2010 , Grade: 1,0
Price:
US$ 16.99
Die Institutionalisierung der Online Relations im Unternehmen: Best & Worst Practices aus dem B2B und B2C Bereich
Autor:in:
Stephanie Julia Winkler (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2011 , Grade: 1,30
Price:
US$ 17.99
Virales Marketing
Autor:in:
Norman Albat (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2011 , Grade: 1,7
Price:
US$ 14.99
Werbung: Märchen & Mythos des modernen Alltags
Semiotische Werbebildanalyse nach Roland Barthes
Autor:in:
Catrin Neumayer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2009 , Grade: 1
Price:
US$ 14.99
Die Kommunikationspolitik als integrativer Bestandteil des Dienstleistungsmarketing
Autor:in:
Miriam Moch (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2009 , Grade: 1,3
Price:
US$ 16.99
Die Notwendigkeit für den Aufbau und die Pflege eines positiven Unternehmensimages
Autor:in:
Moritz Alexander Claassen (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2008 , Grade: 2,7
Price:
US$ 16.99
Struktur der PR-Agenturlandschaft in Deutschland
Autor:in:
Marina Deck (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2004 , Grade: 1,0
Price:
US$ 17.99
Das Phänomen der Öffentlichkeitsarbeit in Kriegszeiten: Die PR-Kampagne der Bundesregierung während des Kosovo-Krieges 1999
Wie verkauft man einen Krieg?
Autor:in:
Camelia Ratiu (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2005 , Grade: 1.7
Price:
US$ 17.99
Motivation in der Werbepsychologie
Autor:in:
Ulrich Schulte (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2003 , Grade: 1,0
Price:
US$ 15.99
Virtuelle Communities als PR-Instrument?
Autor:in:
Stefanie Huland (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2002 , Grade: 1,3
Price:
US$ 15.99
Religiöse Motive in der Werbung als Thema zum Umgang mit christlichen Symbolen im Religionsunterricht
Autor:in:
Theres Vorkäufer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2005 , Grade: 1,3
Price:
US$ 17.99
Externe Unternehmens-PR im World Wide Web
Autor:in:
Kerstin Radke (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2002 , Grade: 1,7
Price:
US$ 17.99
Der Einfluss von Humor auf die Wirkung von Werbung
Autor:in:
Peter Jacobshagen (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2001 , Grade: 1,3
Price:
US$ 15.99
Einsatz von Celebrity Influencern im Social Media Marketing
Autor:in:
Niklas Ferreira Marques (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2022 , Grade: 1,3
Price:
US$ 17.99
Zwitschernde Chefs. Darstellung der CEO-Kommunikation auf Twitter
Autor:in:
Kassandra Ochs (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (undergraduate) , 2018 , Grade: 1,3
Price:
US$ 17.99
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